Praise, criticism, support, opposition, controversy, disagreement, focus. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 In the midst of an unimaginable craze, Sin City rode the wave and made a frenzied $17 million one-day box office data on Friday alone, handing over a report card that shocked everyone.

In the run-up to Sin City's release, a myriad of headwinds poured in, which made the media generally unoptimistic about its box office prospects.

As the first work independently released by Chaos Pictures, "Sin City" was finally released in 2,700 theaters, which can be said to be a dream starting point for an R-rated film released by an independent film company, but considering the lack of supporting publicity resources and distribution strategies of Chaos Pictures, the resource allocation of theaters is bound to be incomparable with other works, which means that it is difficult to occupy an advantage in the film scheduling rate.

This was the first obstacle to a breakthrough at the box office of Sin City.

Before the release of the movie, the "Sin City" publicity campaign was vigorous, but this is a new thing, and the topic effect of the novelty is undeniable, but no one can accurately predict how much of the event's influence can be converted into box office. It's as if last year's "Troy" publicity was huge, but it still failed to avoid a box office fiasco.

Or to put it more bluntly, "American Idol" has decided three times at the moment, but with the exception of Kelly Claisson, the other two times have hardly sold albums. Every champion is voted for by the American people, but it's another thing to actually ask people to go into a record store and pay for an album. The same goes for "Welcome to Your Sin City."

This is the second threshold for "Sin City" to win a good box office.

From the trailer of the movie released by "Sin City" and the video materials of related events, it can be seen that the film is very stylized, and any Hollywood industry insider knows that this is a risk, and it is a risk that failure may have the absolute upper hand.

Take "Kill Bill" as an example, Quentin Tarantino's signature backing and stylized shots are even more impressive, but the final North American box office of the movie is only 70 million. Of course, compared to its investment of 30 million, coupled with the excellent performance of the overseas box office, the film still managed to achieve profitability. However, when it comes to the North American box office alone, it is far from satisfactory.

This was the third obstacle to Sin City's box office success.

Under the influence of multiple negative factors, even with Lance in charge, even if a number of stalwart actors joined, even if the publicity campaign is in full swing, the media still seems cautious when predicting the box office of "Sin City".

The Los Angeles Times was cautious in its predictions, believing that the film's 13 million premiere box office would be a victory. Considering the investment cost of 40 million yuan for the film, as well as the ultra-low-cost publicity expenses, it may be difficult to achieve profitability, but it is not a problem to recover the cost.

Cliff Robinson commented, "This is a huge win for Chaos Pictures' first release. This is far better than the 'City of God'. Objectively speaking, Cliff is right, many small publishing companies are cautious in the initial stage, and they can avoid losing money and build a solid reputation, which is the right choice. However, Cliff's words are full of contempt and underestimation of Chaos Pictures, which makes people unhappy.

However, the Los Angeles Times is not the lowest figure in the prediction stage, and the San Francisco Chronicle's 8 million opening weekend data is even more shocking. In his prediction, Brian Barlow argued that "Lancelot is playing with fire again, and apparently, this time his self-confidence has ballooned to arrogance." He emphasized that such stylized works can easily cause psychological discomfort to the audience, and even escape from the cinema.

At the beginning, "Kill Bill" caused many viewers to vomit because of the bloody and violent scenes during the screening, and most critics emphasized that Quentin had shot the bloody pictures as beautiful and fresh as possible, and even made the violent scenes a kind of artistic expression, and the irritation was not so strong. Even in such a situation, the audience still can't bear it.

Brian's subtext is this: Lance is far worse than Quentin.

Due to the large amount of attention attracted by the "Welcome to Your Sin City" campaign, the box office of the film has also become the focus of discussion, with 26 media outlets predicting the opening box office of "Sin City", which is by far the most popular film of all Lance films - even surpassing "The Day After Tomorrow" and "Murder by the Knife".

Among the 26 media outlets, the most optimistic forecast is Entertainment Weekly, which Chris Rosen believes can reach 30 million in the premiere. If the premiere data of "Sin City" really reached such a height, then it can rank third in the box office of the April premiere in film history, which shows Chris's strong confidence in this work.

In addition, Nancy Black of the "Chicago Tribune" also believes that the film's premiere results can reach 28 million, "Lancelot's appeal, ingenious innovation, and huge publicity", Nancy believes that this is the reason why the movie detonated the box office in the opening weekend, which also occupies the third place in the film history list, but it is slightly more precise and cautious than Chris.

In addition, most of the predictions of other media are hovering around 20 million, which is generally around the tenth place in the list of April premiere results in film history. It can be seen that everyone is not very sure about the future of this film. Of course, there are some examples of going to extremes, but they are still not comparable to the pomp and circumstance after the premiere.

For reference, "Kill Bill 2" was released in April 2004 and grossed 25 million in its opening weekend.

Now, after the box office fever of "Sin City" on Friday, everyone is spooked, even Chris of "Entertainment Weekly" is completely dumbfounded. What does Friday's 17 million box office figure mean? This means that the box office should be directly adjusted from 30 million to 40 million on the weekend, and it may continue to rise, which is definitely a qualitative leap.

No one expected such a situation, no one dared to make such crazy predictions!

The San Francisco Chronicle became a joke overnight, and critics aside—after all, this is the subjective opinion of every film critic, and it is understandable that some people like it and some people hate it, but Brian's prediction of 8 million at the box office for the first half of the film was suddenly blown up to scum. The single-day box office of "Sin City" has reached more than double the predicted one-day box, like a resounding slap in the face that was thrown on Brian's cheek.

How good the single-day box office of 17 million is, how embarrassing Brian's situation is.

"Sin City" broke the single-day box office data of the April premiere in film history, and vigorously kicked off the prelude to the box office campaign, under the hype of the media's "concerted efforts", after entering Saturday, the box office achieved a gratifying upward curve, although the increase of 14% is not shocking, but it is obviously a jaw-dropping data for everyone in April - "Sin City" has created a historical record on the first day, and the next day it actually ushered in an increase, This can be called a performance against the sky, delivering a peak Saturday weekend box office that everyone is extremely envious of, and the words of admiration have lost their color.

It's really interesting, under the collision of 100 points and a bunch of zero points, the box office data of "Sin City" is getting braver and braver, and the victors are not the West Coast punishers, nor the East Coast supporters, nor the spoilers who come out to join in the fun, but Chaos Pictures.

On Saturday, "Sin City" made persistent efforts to capture a single-day box office of 19.3 million, and the cumulative box office in two days of release has reached 35 million, which also means that the premiere box office of ...... "Sin City" is likely to exceed the 45 million opening weekend data obtained by "Killing with a Knife" not long ago, shocking!

Except for shock or shock!

"Killing with a knife" is at least led by Tom, which can be understood as the audience walked into the cinema because of Tom's appeal; But Sin City has nothing, and even the biggest name Bruce is already in his prime, and his audience appeal is almost negligible.

In other words, people go to the cinema because of Lance.

Sure enough, after entering Sunday, the single-day box office of "Sin City" fell by 30%, achieving 13.5 million data, and once again ushered in an exclamation, which not only officially marked that "Sin City" walked out of the excellent box office curve that Saturday is greater than Friday and greater than Sunday, but also means that "Sin City" achieved $49 million box office data in its opening weekend!

Four nine-million dollars!

"Sin City" not only far surpassed the results of "Kill Bill 2", but also easily broke the box office record of $42 million set by "Anger Management" in 2003 for its April premiere, rewriting North American history. What's even more incredible is that "Sin City" has only 2,700 theaters, and the box office of a single theater is as high as 18,000 US dollars, and among the works that have been fully screened in more than 2,000 theaters, it has successfully ranked among the top 20.

While the top 20 doesn't sound like an exhilarating record, "Sin City" is the only work in the top 20 to be released in the spring, and it can occupy a place in the history list of summer and holiday files, "Sin City" represents an incredible breakthrough in such a cold schedule in April!

What's even more commendable is that in the spring season of March and April, "Sin City" debuted in the second place at the box office, only behind "The Passion of Christ", which created a box office miracle last year. In a situation that no one expected, "Sin City" sent a box office crit that left all the news media in North America in a momentary dizziness and speechless! (To be continued.) )