Runhua Industry is completely on fire!

With the stunning appearance of Runhua Industry in the Spring Festival Gala, not only Runhua Motorcycle has become the first motorcycle brand in China, but also Runhua Automobile has become a representative of high-end cars, from the beginning of the Lunar New Year to the fifteenth day of the first lunar month, businessmen from all over the country who came to Runhua Industry to discuss cooperation have not stopped, and the guest house located in the compound of the former East China Military Region is crowded every day. Pen "Fun" Pavilion www.biquge.info

This time it is not just the expansion of a certain product line, but the overall expansion of the overall production capacity of Runhua Industry, from motorcycle engines to automobile engines, from motorcycles to automobiles, from employee training to leadership expansion...... It is foreseeable that in the next six months, Runhua Industry will inevitably usher in a stage of rapid expansion.

In the face of such a big scene, the response of capital is the fastest.

After simply calculating the approximate amount of funds needed for the next round of expansion of Runhua Industry, the leaders of the four major state-owned banks in Haizhou Branch, Bank of Communications Haizhou Branch and Haizhou Branch of the Post and Telecommunications Bureau regarded Runhua Industry as a "permanent embassy", and had the determination and courage to "if you don't borrow money from me, I will live in your house".

"Brother, tell me the truth, how do I treat you, Lao Shen?" Uncle Shen Daqing sat in front of Chen Geng generally, not polite at all, and did not mean to treat himself as an outsider at all.

As the leader of the Haizhou Branch of the Bank of China, Shen Daqing's support for Runhua Industry and Chen Geng really didn't say, it really did the greatest support within the scope of his rights, Chen Geng nodded and said: "Old Shen, what you didn't say, it's interesting enough." ”

"I'm content with your words," with a thumbs up, Shen Daqing said sincerely: "Brother, the leader of the provincial branch greeted me a few days ago, as long as I can win your company's loan business, the provincial branch can give me a position as vice president, and I also have the right to suggest the candidate for the president of our city branch."

Brother, I won't tell you, if it weren't for you getting up, my brother and I would have been like this for the rest of my life, I can't afford to wait until I am about to retire to the second-line sequence of the provincial branch for two years, and I will retire with a higher level of treatment, but now brother, if you can pull the old brother, the old brother, I can still work in the position of the vice president of the provincial branch for a few years, I will say directly, can you help me brother? ”

"Brother, you said so, what else can I say?" Chen Geng smiled bitterly, although Shen Daqing came to ask for a loan from their Bank of China, but the personal relationship between the two is indeed very good, since this matter is related to whether Shen Daqing can take a step forward, on the premise of being able to help, it is best to help. Nodding, Chen Geng said: "I will definitely help if I can help, but the friendship between our brothers is friendship, and the business is ......."

"Business belongs to business, I know this," Without waiting for Chen Geng to finish speaking, Shen Daqing breathed a sigh of relief, and hurriedly said: "I, Shen Daqing, understand that in such a big loan, my old Shen's face is not worth the 1% interest rate...... You can rest assured, the interest rate on the loan to you this time will definitely be the lowest. ”

For this kind of loan amount in units of "100 million yuan", the rise and fall of 1 percentage point in interest rate means millions of cash every year, which is not a small amount of money. Chen Geng asked rhetorically, "Are you sure?" At present, the interest rate on deposits and loans is not low. ”

"I know," Shen Daqing nodded, since 87 years, the country's economy has been overheated, the 3-year deposit interest rate has exceeded 9%, according to this growth rate, maybe it can reach 10% in the middle of the year, the deposit interest rate is still like this, the loan interest rate is simply unseeable, unless it is those who borrow and do not intend to repay, otherwise the interest rate is absolutely high so that people who do not have heart disease will have a heart attack immediately. He is a banker, so he is naturally more aware of this: "But don't worry, brother, others don't know about the loan, don't you know?" Others are begging the bank to give them a mortgage, can you be the same as them? ”

Lending money to other units, whether it is the government or state-owned enterprises, the probability of not recovering the loan is very high, but Runhua Industrial is not only in good business condition, but also very good credit, the bank is willing to lend money to Runhua Industrial in various names to reduce interest rates, rather than lend to local governments or local state-owned enterprises, the reason is very simple, the money lent to Runhua Industrial can be recovered.

Chen Geng also smiled and said, "That's it, then it's decided." ”

………………………………

When Runhua Industry set off a frenzy in the land of China, in distant Europe, some people also set their eyes on Runhua Industry......

"Gentlemen, the situation we are facing is serious, very, very serious, and this is not that I am alarmist, and I believe everyone here understands that if we still can't get Citroën out of the current situation, we will all be kicked out by the board, so today, we have to give the board an account," added Sebastien Vidrasanta, the new CEO of Citroën Motors, after a pause, "and to save our jobs." ”

The room was silent, with an eerie smell that was more dead and unsettling than a graveyard, and everyone bowed their heads, hoping that Sebastien Vidrasanta's gaze would not fall on them.

Since entering the 80s, Citroen cars have not had a good time, the huge Citroen Group has been losing money year after year, the year before last lost more than 200 million francs, creating the largest loss in the history of Citroen, but soon, this history was broken again, in the past 1987, Citroen cars lost an unprecedented 375 million francs, creating a new loss record.

As the CEO who just took office this year, Sebastian Vidrasanta knew what the reason for the directors of Citroen to invite him was to help Citroen change the current situation - successive years of losses have worn down the morale of the directors of the Citroen board of directors a lot, so that when they set the tenure goals for Sebastian Vidrasanta, The low floor is outrageous: strive to break even within three years, and must break even within four years.

It's a goal that makes the world's automotive industry executives happy: Is there a lower goal? It's like having no goal!

But Sebastien Vidrasanta and the entire management team he brought with him obviously don't see it that way, since he took office, he has implemented a number of ways to stimulate sales, but the situation faced by Citroën shows no signs of improvement, Sebastien Bidrasanta is more confident than de la Santa when he switched from the machinery manufacturing industry, but now, Sebastián Bidrasanta feels that he is about to lose his breath.

"Doesn't anyone have a way?" No one answered him, much to the disappointment of Sebastián Vidrasanta, who finally began to call names: "Petraeus, what do you suggest?" ”

"Me?" Executive Vice President Petraeus replied hesitantly: "I don't have a good idea......

Before he finished speaking, feeling Sebastien Vidrasanta's cannibalistic gaze, Petraeus hurriedly said, "But I have an idea. ”

Petraeus's expression had already made Sebastian Vidrasanta look ungrateful for his answer, but out of habit, he asked, "Oh? What's the idea? ”

"We can give a certain subsidy to car loans," Petraeus said, who stubbornly came up with a solution, "For example, we can subsidize the loan interest rate by 2 points to attract consumers to choose our products." ”

"That's it?" Sebastián Vidrasanta was a little disappointed: "How low our interest rates are, can they be lower than Renault?" ”

"Uh......" Petraeus was speechless.

The entire French auto industry is not having a good time, Peugeot, Citroen and Renault three French car brands are losing money, of which Renault lost the worst, last year, Renault lost as much as 428 million francs, if this year Renault has no obvious enterprises, Renault is not far from closing its doors and going bankrupt.

Renault is also aware of the crisis it is facing, in order to stimulate sales, they have also introduced a variety of consumption stimulus measures, including the loan interest rate subsidy policy mentioned by Petraeus, in which the interest rate subsidy for individual models has even reached 100%, that is, consumers can buy cars at zero interest rate, and the interest generated by the loan is completely borne by Renault cars, but even so, Renault car sales have not improved significantly.

Shaking his head in disappointment, Sebastián Vidrasanta ignored Petraeus and turned to look at the marketing director: "Mr. Fenesh, what about you, do you have any good suggestions?" ”

It's understandable that others can't give good advice, but as a marketing director, if Fenesh can't make valuable suggestions, then I'm sorry for what he values.

But Fenesh really didn't have any good advice, his mouth snorted twice, and he squeaked: "Perhaps...... Maybe we can negotiate with Peugeot, Renault and see if we can put pressure on the Elysée Palace in the name of saving the French car industry? ”

Sebastien Bidrasanta's face was disappointed!

He hoped that Fenesh would come up with a valuable and meaningful marketing tool, but he didn't expect Fenesh to use the government's means to increase sales!

This is simply unforgivable!

As a business guru, Sebastien Vidrasanta is not a stubborn free marketist, and does not think that the government should not interfere in the market, as a pragmatist through and through, if the government can interfere in the market can work well enough, he does not mind doing so, the most important reason why Sebastian Vidrasanta is extremely disappointed with Fenesh's suggestion is that Fenesh's proposal is not original, and his life is miserable. At the same time, Peugeot cars, which have always had a good relationship with the Élysée Palace, have actually been used for a long time, but as a result, look at the situation of Peugeot cars now - they are not much better than Citroen.

"Maybe we can develop the ...... in the U.S. and Africa"

Someone put forward such a suggestion, as a colonizer of Africa for centuries, the French automobile industry still has a considerable market and influence in Africa, but as soon as this remark came out, it was immediately ridiculed as incomplete: "Develop the American and African markets? How to develop? You can't just develop it as soon as you touch it, right? Just the poor ghosts in Africa who can't even afford to eat the soil? ”

"It's just that Citroen's size can't be compared with Ford, General Motors and Chrysler, the three major American auto giants, and the American auto industry is not having a good time, do you think Americans can watch us go to their bowl to grab food and be indifferent? Don't eat the meat, but the wolf is attracted to ......"

Sebastian Vidrasanta looked at his companions sadly, one by one could not work, but the ability to fight was not small......

"Perhaps, we can learn from Peugeot and enter the Chinese market." In the midst of the tumult, a voice suddenly reached Sebastian Vidrasanta's ears.

The Chinese market? Sebastian Vidrasanta was stunned.

"Laughing to death," Before Sebastián Vidrasanta could speak, Executive Vice President Petraeus's eyes widened in surprise, as if he had heard something funny, and laughed loudly: "Chinese? And that country that also needs to introduce helicopters from our country? The country that keeps protesting that we sold Lafayette-class frigates to Taiwan, but can only keep protesting? Ha...... My dear, you're not funny at all. ”

Sebastian Vidrasanta frowned and looked at Petraeus with an unhappy expression: "Mr. Petraeus, if you have a good suggestion, please put it forward, if you don't have a good suggestion, don't laugh at your colleagues who can make suggestions at this time." ”

These words really didn't save Petraeus at all, and one of Petraeus's faces instantly turned into pork liver.

Sebastian Vidrasanta ignored Petraeus and looked at Hidalge, the treasurer who had just made this suggestion, with a serious expression: "Date, why China?" ”

"Because in 1988, Peugeot's business in China totaled almost 240 million francs, and the Chinese market has helped Peugeot cars, which are similar to ours, to basically break even." Hidalg Dao.

As soon as Hidalge's voice fell, the room was shocked!

Petraeus cried out, "This can't be! You're lying! You must be lying! ”

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ps: Brothers, there is only one shift today, a person who was angry last night walked on the street for more than an hour, and as a result, he was blown with a cold, and he was in a bad state, brothers, forgive me. (To be continued.) )