Chapter 289 of the main text volume is the farthest distance in the world

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"Boss, I want Dasheng wine! Well, it's that kind of liquor! What, don't know? What are you kidding, you don't even know about Dasheng Wine, you still open a Mao Smoke Hotel? ”

"Boss, here are twenty skewers of mutton, ten skewers of roasted kidneys, and two bottles of Dasheng wine...... Yes? No, don't make trouble, brother is not short of money, hurry up, get on the wine! ”

"Xiaoli, your boyfriend can't do it...... Why? Your dad and I love to drink some good wine, and he doesn't know it. Even the eldest sister dancing in the square next door knows that there is a new monkey wine in our city, and your boyfriend still brings this kind of low-grade wine to the door, which is obviously insincere! ”

……

After the unexpected hit was hit, and the major media reported and revealed the marketing methods behind it, Yangchuan Daishing Liquor became famous, especially in Yangchuan City, where almost all drinkers learned that there was a new nationally renowned product in the local area.

But I just can't buy it!

Daishing Liquor is the same as the Daishing Liquor Industry shrouded in clouds, which is clearly stored in Zài, but cannot be touched, and is covered with a thick layer of mystery.

"Hey, I said you really have the ability, and you made such a big advertisement for the distillery quietly!"

Zhao Yun spends most of her time being an otaku at home and imitating her husband. Otaku and otaku are different, some otaku are mainly working at home to eat and wait for death, playing games and surfing the Internet; And an otaku like Zhao Yun, like Zhuge Liang, stays at home to hone his skills, pays attention to the situation of all parties, and knows the world without going out.

Zhao Yun reads books and newspapers every day, and constantly sees the news about Dasheng Liquor, and then realizes that in just half a month, the unknown Daisheng Liquor has become an instant hit. The sales problem that I was worried about before now seems to be a joke: ten tons of wine are still afraid that it will not be sold? Just kidding, if this number is increased tenfold, I'm afraid it can also be snatched up.

During this time. He has already received several large orders in a row. Zhao Yun came today to discuss with Su Ming, and then expand production, taking advantage of the current popularity of Dasheng Liquor, to put the product into the market in time.

"I think. Now the heat is still a little bit off. Su Ming gestured with two fingers and said, "You might as well stretch it again." ”

"You mean, do hunger marketing?" Zhao Yun thought for a while and said: "But there must be a premise for hunger and thirst marketing, the product must continue to ferment, and always stop producing attractive news, so as to hang the appetite of consumers." Otherwise, it is easy to be self-defeating in hungry marketing, not only will it not have the expected effect, but after a long time, consumers will gradually forget about Daishing liquor. ”

Zhao Yun said. While pulling out a crumpled newspaper from the pocket behind his ass: "Look. ”

When Su Ming saw Zhao Yun, his eyelids couldn't help jumping. A successful middle-aged uncle in the 21st century is like a coal miner, stuffing newspapers in his pants pockets, which is too old-fashioned, right?

There was an eye-catching headline in the newspaper: "Dasheng wine is not in the rivers and lakes, but there is a legend in the rivers and lakes." ”

Subheading: "The farthest distance in the world is that my ears are full of you, but there is no you around me." ”

The content, of course, is still the Great Sage Wine, after the Great Sage Wine became famous. On the market, its true body has never been seen, and all aspects are like a treasure hunt, looking for the true body of Dasheng Wine.

"This reporter was born in writing martial arts novels, and the review articles are all written so sensational...... Su Ming was speechless.

"Sensationalism or not, leave him alone. But there is some truth in his words, it's not a way to keep so tight, if you don't have a follow-up plan, I'll still build yì try my best to put it on the market, at least release the previous ten tons first, and relieve everyone's hunger. Zhao Yun said.

Of course, there are follow-up plans.

Su Ming thought about it. Although Dasheng Wine looks hot at the moment, and any website you can open to find discussions related to it, in the final analysis, this is something that I didn't expect the show to bring, not Daishing Wine itself.

But what Su Ming wants to sell is not to kill and unthinkable, but to kill and unthinkable of the show, it is just a 'medicine primer'.

If you follow the normal idea, take advantage of the time when the Great Sage Liquor is now famous, and decisively put it into the market, you will definitely be able to make a profit. But what you rely on is to kill the unexpected freshness, and after this freshness is over, you still have to go back to relying on the Great Sage Wine itself and slowly accumulating word of mouth.

Rather than this, it is better to start diverting the public's attention now, taking advantage of the super high attention brought by the death, and divert part of the public's attention to the real product: the Daisheng Liquor itself.

"I think you have time, it's better to spend some money to go to the MBA for further study." Zhao Yun finally listened to Su Ming's words, and couldn't help frowning: "I understand what you mean, but your explanation is too abstract, if I hadn't been in business for decades and had a little experience, I wouldn't have understood what you were talking about......

"Well, as a schizophrenic, it's still not easy to say this, anyway, you know me." Su Ming rolled his eyes and shrugged indifferently.

"What are you going to do?" Zhao Yun asked.

"Surely you know an expert in the wine industry, right?" Su Ming asked very firmly.

He knew Zhao Yun too well. This guy invests, and on the surface, it seems that he is in a hurry, and when he thinks of where to invest, it looks like he has too much money to spend. But in fact, every investment Zhao Yun makes is carefully considered, and he has a great grasp of profitability, and he will never make a move if he doesn't understand the industry.

Zhao Yun and Su Ming set up a winery, which was a joint investment, not a loan to Su Ming. So Su Ming can be sure that even if Zhao Yun doesn't understand wine, he has friends who know how to do it in the wine industry. ，

"I feel like you've seen through ......," Zhao Yun shrugged: "I can indeed contact some industry experts." Are you going to ask them to help stand on the platform? ”

"That's pretty much what it means." Su Ming nodded, tapped the newspaper on the table with his fingers, and said, "These news media are only half right. In the Internet era, marketing is important, but the quality of the product itself is the foundation of sustainable development. We must not take consumers for fools, what people want to buy is wine. ”

A few days later, in the No. 1 hall of the Hilton Hotel in Yangchuan City, a rather grand new wine launch was held.

The publisher is Yangchuan Dasheng Liquor, which was broadcast live by Yangchuan TV, and invited experts from the Liquor Testing Center of Jiangjin City, the provincial capital.

Mr. Sibeier, a foreigner who did Yangchuan food shows, was also present, laughing and chatting with a large group of blonde and blue-eyed foreigners.

There was still more than an hour before the press conference opened, and the people present formed small groups in groups of three or five to chat with each other. In the corner, Su Ming and Nangong Yan were muttering something.

"I'm innocent!"

……

ps: You still have to have credit when you speak, otherwise it will be a fart. The red envelope was sent, and the fifth watch was sent, so I went to sleep for a while~

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