() (5 more additions to today's collection, haha, very good!) With the support of friends, the motivation of the high pitch is getting more and more! Today, I coded the words at home for a day, but unfortunately it will be 6,000 words. Is my hand broken? ）

(There's the Premier League tonight, Liverpool vs. West Ham United, and the treble is a must-see.) I have liked Liverpool for more than 20 years, from McManaman, Fowler, Owen to Gerrard, who has just left the United States, they are all Liverpool players that the high voice likes. It's far away, so I won't disturb everyone to read. ）

――――――――――

Ye Ying hesitated slightly: "When you say the neglected aspect, do you mean ・・・・・・?" ”

"There are a lot of them." Ye Zi said affirmatively: "For example, the financial aspect. As you just said, 200,000 yuan has been allocated to this selection activity, do you think ・・・・・・ this amount of money is enough? ”

When it came to funding, Ye Ying sighed rarely: "It's really not enough, the gap is not small!" I was talking to the two liaison officers about this the other day, but they ・・・・・・ said it was difficult. It is said that the above funds are limited, and it is unlikely that we will be allocated any more. ”

"Limited funds? Hehe・・・・・・" Ye Zi's tone was faintly a little sarcastic.

Speaking of funds, Ye Ying was very entangled in her heart, and she didn't notice the slight difference in Ye Zi's tone.

Without continuing to extend this topic, Ye Zi's tone changed: "If the financial support is not enough, the impact of this activity will definitely be much smaller." ”

Nodding, Ye Ying agreed with this statement.

"For an event of this magnitude, adequate funding is a prerequisite for achieving the desired results. Relying on the above appropriations alone, the funding is definitely not enough. However, we can think of other ways to do it. ”

"What's the solution?" Ye Ying hurriedly asked.

Before Ye Zi could speak, Deng Lijun, who had been sitting on the side for a long time, suddenly interjected: "Xiao Yezi, is there any way to say it quickly, don't push back!" ”

"How can I have it, sister! I haven't even started yet! Ye Zi shouted wronged.

Deng Lijun immediately showed the kind of "arrogance" that belongs to the woman's patent: "Hmph! I don't care! Today, you must help Sister Ying come up with a way! ”

Ye Zi's head was big: "Okay, okay, I think, I don't think it's okay?" ”

Sitting quietly on the side drinking tea, Ye Ying smiled silently.

――――――――――

"Sister Ye Ying, I don't know if you have paid attention to the recent "Shencheng Evening News"?" Ye Zi hurriedly turned to Ye Ying and asked.

Ye Ying shook her head: "As soon as school started, I was busy until now, how can I have time to read the newspaper." What's wrong, is there any important news in the evening newspaper? ”

Although it was a little strange for Ye Zi to ask a question, which had nothing to do with funding, Ye Ying still answered directly.

"Don't ramble." Deng Lijun came again: "Hurry up and say your way." ”

Ye Zi scratched his head a little wolfishly: "The solution is in the newspaper." ”

Deng Lijun was suspicious: "What can be done in the newspaper?" You're not talking nonsense, are you? ”

"I ・・・・・・" Ye Zi was choked by Deng Lijun's words: "You are really strange today, alas! You don't usually talk like that! ”

"Don't talk nonsense!" Deng Lijun glanced at Ye Zi.

Good men don't fight women! Good men don't fight women! Only women and villains are difficult to raise!

Ye Zi silently recited it several times in his heart, took a deep breath, and then continued: "Sister Ye Ying, in the evening newspaper of this month, the same full-page advertisement will be published every day, and the method I said is on this advertisement. ”

Ye Ying frowned again: "Ye Zi, I don't ・・・・・ I don't quite understand." ”

"To be precise, the solution lies with this advertised business." Ye Zi explained: "This is a very powerful manufacturer, and my idea is that we can sell them the naming rights of this selection event. ”

"Naming rights?" Ye Ying and Deng Lijun didn't understand, and looked at Ye Zi together.

What a hassle! Ye Zi muttered in his heart.

"You all know about advertising, right?"

The two nodded.

"Naming rights are really a kind of advertising." Ye Zi is a popular science for the second daughter: "It is mainly used in competitions, activities, and performances. I'll give you an example. The full name of the 'Shen Yuexiang Three Singers Competition' I participated in this time should be 'Huamao Cup Shen Yuexiang Three Singers Singing Competition'. The naming rights of this competition were sold to Huamao Group, a well-known real estate group in Xiangjiang, so it was called Huamao Cup. ”

Seeing the two of them with a look of finally understanding, Ye Zi smiled and asked softly, "Guess how much the naming rights of this competition were sold?" ”

"How much? Fifty ・・・・・・ a half million? Deng Lijun had the audacity to say what she thought was a big number.

Ye Ying is more knowledgeable than Deng Lijun, and shook her head again and again: "For such a large-scale competition, 500,000 is definitely more than 500,000, I think ・・・・・・ two or three million should be about the same." ”

"Little leaf, how many are there?" Deng Lijun saw that Ye Zi didn't speak, so he took care of stealing fun on the side and asked angrily.

Ye Zi deliberately pursed his lips and said with a smile: "You guys, you guys are underestimating this competition!" Guess again? ”

Deng Lijun was furious: "Xiaoyezi, you are against the sky!" Deliberately whetting our appetites, right? ”

Saying that, Deng Lijun stood up and rushed to Ye Zi's side: "Sister Ying, you are on my side, and the two of us strangle this stinky leaf!" ”

Seeing Deng Lijun stretching out two delicate hands and gesturing at Ye Zi, Ye Ying also stood up playfully.

"Stop, stop!" Ye Zi hurriedly shouted to stop: "I'll say it, I'll say it." ”

Deng Lijun let out a soft snort, "Count yourself as acquaintances", pulled a stool and sat next to Ye Ying, facing Ye Zi face to face.

Ye Zi stretched out his hand to wipe a handful of cold sweat that did not contain zài, and then said: "As far as I know, the naming rights of the Shen Yuexiang Singer Competition this time have been sold for a full fifteen million Xiangjiang coins, which is almost equivalent to 13 million Huaxia coins. ”

More than 10 million?

More than 10 million !!

Both were shocked to hear this number.

――――――――――

Ye Ying's mind spun quickly, and she immediately realized that this would be a wonderful move to break through the situation that was bothering her in front of her.

"Ye Zi, then we ・・・・・・ this time"

"The scale of our selection is not comparable to that of the three-place competition, and the naming rights will definitely not be sold at such a high price. But we also have our strengths. ”

"Well, this is the first event among domestic universities, which should be our advantage, right?" Ye Ying said without the slightest hesitation.

Ye Zi was amazed by Ye Ying's quick thinking: "Yes! For merchants, the first event or activity is the most attractive to them, otherwise the 'Shen Yuexiang Singing Contest' would not be able to sell at such a high price. ”

"This selection of the top ten singers on campus is also an innovative move, and if we have enough measures to ensure the influence of this event, then there will always be some businesses willing to take this risk."

"Adventure?" Ye Ying was a little confused again, but as soon as her thoughts turned, she immediately understood.

"Yes, it's an adventure. If we don't have the impact we expected, we're failing for what they want to do to promote themselves and their products. ”

Ye Ying's self-talk Ye Zi heard it clearly, and she was amazed in her heart.

This is not a later generation with a highly developed commercial economy, people are well aware of the concepts of advertising and naming rights, and any person can tell you that they are ugly. It is now 1991, and the commercial tide in China has just emerged, and it has not yet become a raging trend. Being able to deduce and summarize the basic concepts from a few words of Ye Zi, or even just a word, is - it cannot but be said that Ye Ying is very talented in business.

――――――――――

Ye Ying somewhat understood what Ye Zi just said.

From the point of view of naming rights, it can be seen that the original design of this event is indeed a bit childish. Even if the impact of the event is limited to university campuses, even if it has been extended to all colleges and universities in Shanghai, the effect that can be achieved is still limited.

This is a waste.

Following Ye Zi's train of thought, she found that once the biggest problem of funding was truly solved, all the problems that plagued her and the organizing committee would be solved. Then, there are prerequisites for the eventual expansion of the influence of this event.

Although the next thing is still complicated and difficult, it is not without a clue.

Ye Ying casually said these thoughts while thinking.

"Of course it should be." Ye Zi supported without hesitation, this was originally his idea: "But we'll talk about these later." Let's start with this funding issue. ”

"Okay." Ye Ying was very refreshing: "I'll report when I go back, this is a good thing, and the above shouldn't object." ”

"Well, this matter has to be fast, and it's best to solve it in a day or two." Ye Zi continued: "As for the merchants, I prefer the winner company that advertises in the evening newspaper. ”

"Company Winner?"

"Yes, Winners, Inc." Ye Zi took a sip of water and introduced to Ye Ying: "This is a century-old shop, a company whose main business is the production of sewing machines, and the world's first electric sewing machine was invented by them. They design and produce Winner brand sewing machines that are sold all over the world. ”

"So this company should be very large?"

"Yes, they have subsidiaries and factories all over the world."

Ye Ying sighed lightly, a little lacking in confidence: "A company as big as theirs, will they not look down on our activities?" ”

"We have a chance." Ye Zi is very confident: "Last year, they took a large piece of land on the outskirts of Shencheng and invested more than 20 million US dollars to build a factory, which will be put into production at the beginning of next year." So this half year will be a period of intensive advertising for them. ”

"And our campaign, which started in November and lasted until May Fourth next year, is the most suitable carrier for their advertising. I think it's still very promising if you think it through. ”

Ye Zi couldn't say where his true confidence came from.

In his previous life, it was in the competition named by the winner's company that Ye Zi won his first municipal championship. Coincidentally, that competition was also a college student singing competition. The championship title of "Winner's Cup Shencheng University Film and Television Song Singing Competition" inspired Ye Zi in his previous life to plunge into the rapids and dangerous waves of the music world, until his head broke through in the end!

It could be seen that Ye Ying was still a little lacking in confidence, and Ye Zi analyzed again.

"Don't think that just because they're a big company doesn't mean we're going to be disappointed with this event. They are businessmen, and all they care about is profit. As long as they can see enough benefits, they have no reason to refuse this cooperation in business. ”

"I'm just worried that with the scale and expected impact of our event, I am afraid that it will not meet their requirements." Ye Ying is very calm.

Although now she has been able to see the huge benefits that the sale of naming rights will bring to the event. However, the inherent shortcomings in the original event design will be a huge obstacle in the way of progress.

Deng Lijun thought simply: "Then expand the scale, the scale will be expanded, and the influence will definitely be great!" ”

"How can it be so simple?" Ye Ying was amused by Deng Lijun's words: "It involves all aspects, and this is not something that can be changed." And this event has included all the colleges and universities in the city, where can this scale be bigger? ”

"Sister Ye Ying, the scale of the event is enough." Ye Zi followed Ye Ying's words: "In terms of the influence of the event, we can make a fuss again." ”

"Do you have a way?" Ye Ying asked in surprise.

Ye Zi's tone seemed a little unfathomable: "Hehe, this is well・・・・・・ mountain people have their own tricks!" ”

"Hah! Ha! Ha! ・・・・・・”

(New works for newcomers, ask for clicks, recommendations, and collections!) ）