The past few months have been busy, and the days that follow are relatively dull. However, with the foundation laid earlier, the next thing will naturally be smoother. With the hot sale of Dongfanghong 20, more and more sales units, agricultural machinery bureaus and supply and marketing cooperatives in various provinces and regions have established a cooperative relationship with Yituo to sell this product. Just kidding, after investigation, people who have been immersed in the industry for many years still can't see that the appearance and quality of this product are good, and it is a big brand, the price is quite affordable, the market is optimistic, and every manufacturer who buys a machine also gives incentives and subsidies. Who wouldn't want to buy such a product? The sales scope of Dongfanghong 20 small tractor has long been no longer limited to the first batch of five provinces, and has gradually expanded to the whole country. In addition to the two ethnic minority autonomous regions of Xinwei and Dongzang and Haixi Island, which have no sales because of long distances, backward transportation, and inconvenient transportation, Dongfanghong 20 is found in other 28 provinces, autonomous regions and municipalities directly under the central government.

The pattern of the entire tractor market is also quietly changing. First of all, in terms of the proportion of products in the entire market, the upward trend of small tractors is becoming more and more obvious. In the past, it was basically a small and medium-sized manufacturer in production, whether it was in terms of product visibility and overall quality and reliability, etc., there was still a lack of many units with the willingness to buy, or there was no choice, and instead of buying cost-effective, but more reliable large and medium-sized tractor products. As a result, once the products are launched, not only are they big brands, reliable in quality, and their reputation is guaranteed, but also the price is about the same as that of small factory products, and they are still the unified retail price in the country, which is safe and transparent. The concerns of purchasing a unit have been dispelled, and on the premise of meeting the needs, it is natural to choose a small tractor with lower investment in the early purchase and later operation and maintenance costs.

Then, from the point of view of the small tractor itself, the previous situation of small and medium-sized brands dominating the world has been completely broken, and a situation of equal strength has basically been formed. Dongfanghong 20 occupies half of the country by virtue of its advantages in brand, quality and the same price level, and is the single brand with the largest market share. Although many small and medium-sized brands are unable to compete, they have the advantage of local operations in the location of the manufacturer because of their flexible response, and a large number of them, which together occupy half of the country.

In fact, in general, small and medium-sized manufacturers have not suffered much, and even from a certain point of view, they are still beneficiaries. Because, the advertisement created by Yang Zhi not only made Dongfanghong 20 an instant hit, but also greatly improved the popularity and image of small tractors in the market. In the past, small tractors were not very important, and everyone felt that it was just a low-end, supplement to the large and medium-sized tractors that occupied the main body of the market. Now it is easy for people to think that since even a large factory like Yituo has started production, it shows that it does have its merits. The sense of identity in my heart has increased unconsciously.

As far as Yituo itself is concerned, the situation during this period has also changed greatly. First of all, the new product Dongfanghong 20 has brought a lot of additional sales to the factory out of thin air. Secondly, Yang Zhi's advertising not only paved the way for new products to go to the market, but also played a good role in promoting the main products in the factory, Dongfanghong 30/40 series large and medium-sized tractors. After all, everyone is the "Dongfanghong" series, and they are also the products of Yituo. The popularity of brands and manufacturers has increased, and they have all followed suit. Moreover, through the last sales unit meeting and the subsidy and incentive policy of each machine, the relationship between Yituo and the brother's sales unit is getting closer and closer, and people are more willing to sell other Yituo products.

The hot sales of new products and the subsequent rebound in sales of old products have greatly increased the capacity utilization rate of the whole plant. Many workers have something to do, and their wages are gradually being filled, and everyone's mental outlook is refreshed. The atmosphere in the whole factory has also changed, the air of bald and dilapidated has gradually disappeared, and the previous energetic, happy and harmonious atmosphere seems to have returned.

Although this change is gradual and slow, in it, the whole factory naturally feels it, and the factory leaders who stand higher have a deep understanding. Xiao Qiang, who is in charge of trade union affairs, has been deeply touched by the fact that during this period of time, the psychological state and mental outlook of the employees are simply different from before, and the work efficiency has naturally been greatly improved. The efficiency has been restored, the income has been guaranteed, the relationship between the cadres and the masses has gradually been harmonious, and the ideological situation of the workers has basically stabilized. He breathed a sigh of relief in his heart, recalling that before, no matter what your leader said, people just said, I only asked for the salary to be paid. You are so choked that you are speechless.

A year has passed in a flash, and there is gratifying news about Dongfanghong 20: after statistics, 10,060 units of this product have been shipped throughout the year! A new product has created a miracle of more than 10,000 units in the first year! The whole factory was boiling, and when they heard the news, all the members of the new product team were so excited that they burst into tears, and even Yang Zhi, who was a man of two lives, couldn't hold back the crystal in his eyes. Yes, how many nights of silent overtime, how many weekends and holidays of staying up late and working hard, how many times facing pressure and blame, and how many people finally succeeded. Now, they proved themselves with facts!

Although another news is not so shocking, it has also caused heated discussions in the factory because it is somewhat surprising: Dongfanghong 30/40 series large and medium-sized tractors have completed sales of 14,500 units! Finally stopped the decline for 4 consecutive years, an increase of 11.5% from last year's 13,000 units! For a time, the atmosphere in the factory was even more enthusiastic, and many people felt that it was just too good, not only the new products sold well, but even the old products could be brought back to life.

In fact, the discerning people and factory leaders in the factory who really know how to do it know that the reason why sales growth can be achieved without much change in the product itself and all aspects of the situation is basically all due to Yang Zhi. Because the advertising has expanded the overall influence of the "Dongfanghong" brand, the new sales policy has also greatly strengthened the cooperative relationship with the distribution unit.

At this time, a document was sent to the factory from the Ministry of Machinery Industry. In order to implement the spirit of the Central Committee and respond to the call of the Central Committee, the Ministry is ready to select 8 outstanding young cadres to serve as deputy department-level leaders in the whole machinery industry system, including the ministry organs and directly subordinate units. Candidate requirements: 1. Under the age of 28 (inclusive) 2. Currently a cadre at the section level (including deputy section level) 3. Graduated from a bachelor's degree (inclusive) or above 4. A member of the Communist Party of China 5. Excellent political performance and outstanding work performance. All departments and units are requested to actively do a good job in talent selection according to the actual situation, with a maximum of one per department/unit, and finally report to the Party Group of the Ministry and the Organization Department of the Ministry (Personnel Department).

As a unit directly under the ministry, it is naturally also among the units with recommended qualifications. Looking at this article, the factory director Chen Deshan fell into deep thought. Young cadres have always been a sensitive topic!