Chapter 823: Communication (Medium)

Ye Zi thought about it. Pen % fun % Pavilion www.biquge.info

It should be said that Wenhui's opinion is very pertinent, not only affirming Ye Zi's valuable spirit of seeking change and innovation in style, but also saying a very appropriate solution, as Ye Zi's agent, she has fulfilled her duties.

Next, it depends on Ye Zi's own choice.

At this point, when he signed the contract, he promised to support Ye Zi's choice, so Ye Zi didn't have too many concerns, what he had to consider now was which plan was more suitable. It is not only necessary to adapt to your current situation, but also to the current era and the trend of the music industry of this era.

If we consider it with reference to such a requirement, then Wenhui's suggestion is obviously more appropriate. The plan of mixing and matching albums takes into account most of the factors, including Ye Zi's achievements, including Ye Zi's own wishes, and also takes into account the different situations of the Xiangjiang music scene and the Chinese mainland music scene.

Tai Wenhui's ability is reflected in this plan, and the word "mix and match" is extremely powerful.

According to the implementation of such a plan, Ye Zi's success again is completely predictable, and he will win high praise from the Huaxia mainland and Xiangjiang markets, because he breaks through on the basis of his already successful style. At this point, it is estimated that even the most demanding Xiangjiang comments will vote for approval, not to mention the mainland media in China.

But......

But such a solution is not invulnerable and without disadvantages, the advantage of this solution lies in the "mix and match", and the disadvantage is also in the "mix and match".

How to mix up albums...... How to put it, it's a bit like a risotto, it looks rich in variety and has its own flavor, but this colorful color loses an extremely important part of an album - purity.

Music needs to be pure.

Imagine a song with a folk prelude that tastes blues and blues when it starts singing, and then turns into rock and roll when it reaches the chorus, which will not be liked by most fans. Ordinary fans still like a song is a style to the end, the rhythm can change, and the style can change at will, that is, playing with fire. Of course, having said that, there will definitely be people who like and even love such songs, and everyone's appreciation tastes are different, which is nothing to say, we will only talk about the normal situation.

Making an album isn't exactly the same as making a separate song, but there are similarities.

Some people may question that in addition to the pop genre in Ye Zi's first album, there is also "Friends Please Come With Me", which is close to folk songs, and "Jiangnan Road" with a bit of jazz flavor, is this also called pure?

This is, of course, still pure.

The addition of these two songs of different styles plays a role in enriching the color of the album, rather than stealing the limelight with the main style of the album. A pure album doesn't mean that it can't add other styles at all, but it depends on the role and proportion of the album. Putting one or two other types of songs in a ten-song album will only enrich the color of the album and will definitely not affect the overall style of the album.

However, this is not the case with mash-ups, judging from the role played and the proportion they occupy, there is no one main style of mix-up albums, it is just a plate of stew.

That's the difference.

In Ye Zi's view, mixing and matching albums is not that they can't be made, but it depends on the timing. This kind of album is more suitable for making when the singer is summarizing the stage, and the style that the singer was good at in the previous stage is integrated into one album to win fans.

It's a kind of album that resembles a fan perk.

Wenhui proposed this plan more out of a compromise, a compromise with Ye Zi, fans, the media, comments and the market. Such a compromise would be a commercial success, predictably, but artistically undesirable.

The contradiction between business and art often arises at such times.

……

According to his own heart, Ye Zi will of course choose to make a pure folk album. This is not only because folk songs are a type of song that Ye Zi likes very much, but this is also the general trend - the general trend that Ye Zi "knows".

This is where he is blessed with a unique advantage.

Starting from next year, a folk song trend will sweep the entire Chinese continent, setting off a wave of popular trends of singing folk songs and publishing folk albums, and a group of well-known figures shining in the starry sky of the Chinese music scene will emerge. In this way, Ye Zi not only wants to follow a piece of the pie, but also wants to be personally led by himself, in that case, he will leave a strong mark in the history of the development of Chinese pop music.

Ye Zi will never miss such an opportunity, even if he loses the commercial success of his second album in the Xiangjiang music scene.

This is also one of the only two opportunities in the Chinese pop music scene.

In the field of pop music, "pop" is of course the core criterion of pop music, but if the pop music of a period cannot provide a cultural tribute meaning, then this pop is destined to be only utilitarian, impetuous and bubble. (PS: I like this definition of pop music trend on the Internet, borrow it.) Of course, this is just a family statement, but it is close to my heart. )

After counting the history of the Chinese pop music scene for more than ten years, it can really be said that it is lackluster. There is a famous "New Folk Song" movement in the Taiwan Strait music scene, and the younger generation of singers all benefit Yu Ze; The "Tan Zhang Controversy" in the 80s in the Xiangjiang music scene is still popular decades later; You can dislike Liu Li, Guo and Zhang, the "Four Heavenly Kings", who have been in the ascendancy in recent years, but no one can deny the glory they have brought to the Xiangjiang music scene.

All of the above have successfully become prominent pop culture symbols in Xiangjiang and the Taiwan Strait.

What about the Chinese music scene?

Do you have any outstanding results?

Are there any people, objects, or events that can become a cultural landscape?

At present, for the time being, only the Chinese rock wave that has gradually become a state of rapid progress in recent years can be regarded as half - the albums of Tang Chao Band, Magic Eye Sanjie and others have not yet been published, and the momentum of the wave is still brewing, but the rolling trend has made people faintly hear the roar of the huge waves.

As for the rest, there's really not much to say.

In 88, the "Northwest Wind" song was a big hit, releasing a sweeping posture, but it only took two or three years to show its decline, and it has long become a yellow flower of tomorrow; At present, Guangdong Province has gathered a group of the most elite and thoughtful musicians and producers in China, and good songs and powerful singers will emerge in endlessly, but it will also take two or three years for these musicians, producers, and singers to move north almost collectively, and stage a scene of deplorable "Wounded Farewell", and the once incomparably brilliant music group of Guangdong Province will disappear; At the beginning of the year, the red album called "Red Sun". As soon as it was published, it became a raging trend, everyone sang on the streets and alleys, and everyone bought it, and of course, Ye Zi's first album perfectly replicated this scene half a year later. But even Ye Zi himself knows that all this will definitely not become a real cultural symbol, it is just two albums with appalling sales, and the luck factor accounts for a large proportion.

Anything else?

Well, the songs of the party are a characteristic of China, but ...... This has absolutely nothing to do with cultural symbols!

……

All of these, including the "Northwest Wind" songs, including the Cantonese music group and the "Red Sun" album, etc., are just a flash in the pan in the pop music scene of mainland China.

Ye Zi doesn't want to be that occasional flash in the pan, and he doesn't want to just be a commercial singer who sings saliva songs, no matter how famous and influential he is, a commercial singer is a commercial singer, which is an absolute difference at the singer level. What Ye Zi wants to become is a singer who transcends commercial nature, such as Brother Xueyou, Sister Mei, Principal Tan, and brother Zhang Guorong, and has a school of its own.

So taking advantage of the imminent folk trend, engrave your name forever in the history of Chinese pop music, which must be the best choice for the current Ye Zi. For this reason, sacrificing some commercial interests, Ye Zi is definitely willing. Now he is not short of money, not to mention that this is not necessarily the case.

In music, Ye Zi's ambition is very big.

And even from the perspective of fans, Ye Zi's choice will not be a mistake. A singer who turns to another style after the success of an album, even if it fails, those loyal fans will still accept this choice of the singer, it is a brave choice. And those who left were just some pseudo-fans, and what was precipitated after the big waves washed away was the most valuable fan wealth that really belonged to Ye Zi.

Therefore, it is not difficult for Ye Zi to make a choice now, he would rather make a pure folk album to lead the upcoming folk trend in mainland China, and bear the potential risk that his reputation and influence will be damaged in the Xiangjiang music scene and the Xiangjiang market will not accept the folk style.

As for mash-up albums?

Such a compromise is definitely not Ye Zi's choice!

(To be continued.) )