Episode 10 Story and Life (3)
With such rapid development and so many life experiences, every seemingly inconspicuous person can actually have one or several stories that are refreshing to everyone.
After happily telling her story, Liang Hongbo, a native of Weihai who has no special skills but can work in South Korea for a long time, naturally aroused everyone's curiosity.
Liang Hongbo is a very honest young man, although he is tall and handsome, he is still relatively shy in communicating with the people around him. When it was time for him to speak, he quickly muttered and asked for PASS, Wenwen couldn't see it, so she helped him play a round:
"Forget it if you don't have a story, tell you how you went to South Korea to work, if it's not very difficult, I want to see if there are any opportunities, anyway, the domestic business situation is so bad now!"
It is relatively simple to talk about your own experience in South Korea, since a few years ago, the tourist visa between China and South Korea is a five-year visa, and citizens of the two countries can travel to each other unlimited times during these five years, but the time spent in South Korea cannot exceed one month at a time.
So Liang Hongbo went back to Weihai to rest for four or five days every twenty days of work in South Korea, and then went to South Korea. The round-trip ticket is less than 1,000 yuan, and it will be there in one night.
In addition to the poor language communication over there, I didn't feel that life was any different from others. It's just that it's hard to have a girlfriend in this state of life, although I often meet a lot of Korean girls every day, Oba's discharge to herself, but after all, it's not a person in the world, and it's difficult to get along deeply.
And it is difficult to find a love partner in Weihai who can stand only a few days in a month. The people I used to contact were very single, so I didn't have a chance, so I have been single until now.
Now that I have joined the platform of 'Donkey in the Rivers and Lakes', I have finally seen the dawn of revolution. After the last huddle activity, he was excited and insomnia for two or three days, and in order to participate in this hiking activity, he also specially asked the Korean factory for three days off!
After listening to Liang Hongbo's story, Wenwen was still curious and asked:
"Then how are you looking for a job over there, can they agree to take four or five days off every month?"
Seeing that the beauty paid so much attention to this matter, Liang Hongbo couldn't help but feel a little proud in his heart, and said easily:
"I have been working for the fifth year, and my visa will expire in February next year, and I am naturally familiar with the factory after working for so long.
When I was looking for a job, I also followed my friend in a daze, and after he helped me find someone and paid 10,000 yuan in intermediary fees, I have been doing my current job! So I'll tell you just now, how can a boring person like me do boring things every day! ”
"Life with a story is hard." Wenwen muttered in a low voice, "How good it is to be ordinary, you don't know how blessed you are!" ”
The fat man's ears were pointed, and he suddenly heard Wenwen's words, and said curiously:
"This kind of thing is not like a beauty like you said, if you can feel like this, I am sure your story will be more exciting, let's listen to it!"
Seeing that Wenwen's face was a little ugly, Wen Jun came over to relieve the siege very righteously:
"Are you going to menopause early? What is the matter with a young man who always wants to inquire about other people's lives? What about your story, how can you just know how to pry others and not tell it yourself! ”
"I don't have a lot of stories myself, so why don't I tell you the story of my neighbors!
The neighbor was a beautiful woman, and one day she went to apply for a job as the boss's secretary, and the boss asked, "How much do you ask for after taxes?" The neighbor blushed and whispered, "Sleep with the boss and withdraw money!" So the competition was successful on the same day.
But on the first day of work, the proprietress called her over to lecture:
"To be a female secretary, you have to know the rules, don't be like your predecessor!!"
"Boss, what's wrong with the former secretary?"
"I'm my ex!"
Seeing that the fat man was not looking for four or six fools, Wenwen was also drunk, so she simply led the topic out:
"It's all ordinary people, where do they have so many stories, why don't Mr. Dong teach us how to open an online store? Wang Wenjun and I also want to partner up to sell dried seafood online! ”
Dong Haifeng must have thoughts about Wang Wenjun, and clear-eyed people such as Wenwen, Enoch, and fat people can see it. On the day of the huddle activity, the weather was still a little cold in the morning.
Not long after Dong Haifeng came, he walked straight to Wang Wenjun's queue, donated 100 yuan, hugged her, and then gave a bag of four-piece warm baby stickers.
When Wenwen seriously protested against the unfair distribution, Dong Haifeng just smiled and said sorry, where to find a warm baby sticker for 20 people in April. The ones I brought were still from the inventory from friends who also did e-commerce. Seeing that Wang Wenjun was wearing a relatively thin dress, he gave it to her.
Although this excuse is far-fetched, but when Wang Wenjun gave Wenwen a lot, and the teacher was one by one, everyone still reluctantly refused to continue to pursue it.
Sure enough, when he heard that Wang Wenjun also wanted to open an online store, Dong Haifeng, who didn't talk much, immediately came to his senses and asked:
"What are your specific products? Do you have your own trademark? ”
Wenwen replied very simply: "Mainly dried shrimp, scallop dice, shredded squid, grilled fish fillet and other popular snack products, the trademark has been applied for two years ago when there was this plan, and it has just been passed around the Spring Festival." But the popularity is not at all! ”
Hearing this, Dong Haifeng shook his head with a smile and said:
"If you haven't done e-commerce before, I don't recommend you wading into this troubled water! The development of e-commerce is now not suitable for small sellers to participate!
Selling something online is determined by four factors: traffic * click-through rate * conversion rate * average customer value
No matter which method you want to use to improve sales performance, you can't do without these four factors. The time has come for a store to grow by relying solely on operational skills.
There are more than 10 million small shopkeepers in the country, and it can be said that no matter what kind of technique, countless people have studied and used it!
As a small seller, it is possible to break through successfully if the product itself has a prominent point or competitive advantage! Is there a particular difference between the seafood you are preparing and the others? ”
Although Wenwen didn't understand what Dong Haifeng said, she still intuitively thought that he was really thinking about himself, so she didn't hide anything and said:
"Dried seafood comes from one of my clients, who has bought a lot of apartments through me in the past three years, some of them for investment, and some for relatives, so there is no problem with mutual trust.
His previous seafood products were directly supplied to large group companies, but in the past two years ready to transform their own market, want to cultivate some loyal dealers, the year before last when I said this, I was also quite interested, when the head was hot, I registered a trademark first, ready not to sell the house to sell seafood! ”
Saying that, Wenwen looked back at Wang Wenjun, smiled and continued:
"Now that the property market is already very difficult, I want to try seafood and e-commerce! Anyway, Wenjun has more free time now, and the two of us are ready to find an opportunity to do this together. ”
Wang Wenjun also weakly interjected at this time:
"I have inspected all the products Wenwen is looking for, and the quality is definitely fine, but if you really compare it with other companies, it's just like that, and there is no difference!"
There are so many things to consider about doing an online store, but this Wenwen and Wang Wenjun really haven't thought about it.
Seeing that the two beauties were consulting with themselves very seriously, Dong Haifeng didn't sell it, and said directly:
"I just talked about the four basic factors of online sales, among which traffic and click-through rate mainly look at advertising, and conversion rate and customer unit value mainly look at marketing methods!
Keywords, titles, detail page layouts, and through trains are all overused, and your competitors are several years ahead of you, so it's very difficult to compete head-to-head.
Participating in the event is a more flattering choice! Take a treasure network as an example, even if I rely on my years of business experience and the cooperative relationship with Xiaoer, I can help you try to successfully apply for a snap-up or cost-effective activity pit, what about it?
The event only has 1 to 2 hours of centralized display and promotion time, and within 24 hours you need to sell more than 150,000 worth of products, if you can't do it, then I'm sorry, the possibility of applying for a booth in the future is very small, or even basically non-existent.
Without brand awareness, no sales, no word of mouth, how can these 150,000 products be sold? Prepare half of the orders to brush by yourself, and wait for the other half to be grabbed by buyers after seeing the sales data improve? While this practice is very common and effective, what is the use?
A treasure requires that any of the dynamic scores of the product should not be lower than 4.7, as long as one is unqualified, there is still no way to apply for new activities in the future!
The degree to which the product is consistent with the description, the seller's service attitude, the seller's delivery speed, and the logistics company's service; If you want to make sure that all four scores are okay, the difficulty is extremely high for new small sellers!
In order to increase popularity, rich big sellers can sell things that cost 140 yuan and cost 100 yuan at a discount of 70 yuan, and attract buyers through self-loss, even if they lose tens of thousands of yuan in an event! After a few events, sales and word-of-mouth were also established, and when the price returned to normal, the loss could be flattened in a month or two. They play and play.
But can small sellers do this, even if you enter at a low price, there will be many people who think that your product does not match the description and the score is low! If you find someone to brush the order in order to increase the average score, it is also another expense!
Wenjun, Wenwen, if you want to understand e-commerce, you can come to our company first, and then I can also ask Haiyan to help you come up with ideas, if you need technical support, I can also help you solve it at any time, but the two of you rush to the sea, the risk is still very great! ”
Dong Haifeng spoke his thoughts very sincerely, without noticing that the people around him had heard the clouds and mountains and foggy and drowsy.