"It's not going to work. Pen Fun Pavilion www.biquge.info" Oliver-Kingston, Charlize's publicist, and Dorothy are both affiliated with Slate PR. "Let the feminists express their support for us, and then launch a public opinion offensive? This kind of rule of law does not cure the root cause, because it is only a call for feminists to show support for the film, and it will not shake the stubborn ideas of those men, nor can it change the current embarrassment, and the loss of audiences will be very serious. Even if we were able to regain the upper hand in terms of political correctness and public opinion, the decline in the box office would be absolutely a disaster. ”

This was the case with "Brokeback Mountain" last year, and the topic of homosexual discrimination was almost impossible for anyone to speak out directly during the awards season because of political correctness, and many even supported it. But everyone knows that this is Hollywood, the first set of people is the basic skills, and what is said in the mouth is completely different from what is agreed in the heart, on the surface, "Brokeback Mountain" seems to occupy the right time and place, and it is flat under the escort of political correctness, but the actual result is obviously not.

Now, is the "Fury Road" going to repeat the mistakes of the past?

Oliver showed a hint of disappointment, he had thought that Lance was confident and must have some great idea, but the way to awaken feminism, they had already thought of it - as professional public relations, how could they not think of it? Now the voices of feminism on the Internet are also rising, confronting those conservative and stubborn masculinism, but after all, it is a drop in the bucket, and it has not been able to reverse the situation for the time being. What's more, as he said, intensifying this gender contradiction is absolutely detrimental to the box office of "Fury Road".

"Support? Why do we need their support? Lance's rhetorical question made Oliver stunned, and subconsciously blurted out, "Because our films are supporting feminism." ”

Hearing such an answer, Lance showed a meaningful smile, "It seems that many men think so now. Even as Charlize's PR, Oliver is tainted with masculinist habits and persuaded by Charlie Sheen's rhetoric, let alone those ordinary men? Perhaps, the internal enemy is the biggest problem they face?

Oliver could hear the hint of ridicule and mockery in Lance's words, which made his eyes droop.

However, Lance did not mean to chase and fight, and turned to look at Dorothy, "We need feminist criticism. There was an eerie silence in the living room, and everyone didn't quite understand the meaning of the sentence. 'The Road of Fury' is a down-and-out patriarchal movie, in which the female characters are either full or half-fruited, in the name of freedom, they are actually using actresses as vases, not to mention the Victoria's Secret model, which directly objectifies women; The whole movie is full of disgusting patriarchal supremacy ideas, not to mention that the immortal old Joe also stores women as a mother's breed! ”

…… This?

Not only did Lance not mean to wash his name, but he also planned to pour sewage on himself? It's not enough to offend the male audience, and now you have to offend the female audience too?

Dorothy opened her mouth, she couldn't keep up with Lance's rhythm, "But that's not the case with the movie. Dorothy could only subconsciously defend herself, but she couldn't say why.

Lance shrugged, "Movies aren't what masculinists say they are, are they?" After the initial shock, Dorothy's mind began to turn, and Lance continued, "Since they are going to criticize, let's make it more violent. You'd better reach out to some feminist activists and encourage them to speak out and criticize the film harshly. ”

It's called fighting poison with poison.

Patriarchists see the film as misleading to women or an insult to men; But what if feminists also think that cinema is an insult to women? Both sides are firing at the "Fury Road" together, so who is right? "Fury Road" obviously cannot be both masculinist and feminist at the same time, it is impossible to insult both men and women at the same time, even if it is an anti-human work, there is bound to be one side of the nonsense, and the audience can only go into the cinema to identify it for himself if they want to find out the truth.

This can be said to be the same as the "Passion of the Christ". As religious controversies were in full swing, devout believers went to the cinema one after another, and after their own personal judgment, another round of debate began, and the fierce differences between Christianity and Judaism reached unprecedented heights under the catalysis of "The Passion of Christ", which is also the fundamental reason why the film achieved 300 million box office in North America.

What's more, relying solely on the support of feminism, the fixed concept of masculinism is difficult to change, they will only believe in the current direction of public opinion, and the more feminism is supported, the more they will oppose it, which will only push the male audience farther and farther. But feminist criticism can lead to controversy, arouse curiosity, and create confusion, and they believe that the film clearly objectifies female characters, which is an insult to women and panders to patriarchal preferences. Whether it is out of the psychology of verification, or the psychology of critical rebuttal, or the psychology of an objective position, the audience will personally go into the cinema to verify it.

At that time, whether the "road of rage" is masculine or feminist, or neither, or both, each audience will have their own judgment. At the same time, a new round of controversy is bound to push the confrontation between masculinism and feminism to a new high, and it will become a new driving force for the "Fury Road" to harvest the box office.

This is the means to defeat the controversy at its root!

After that, Chaos Pictures stood on the moral high ground according to the situation, and calmed down all disputes in a politically correct way, and truly cleared all obstacles.

Dorothy suddenly felt that everything suddenly became clear, and the first thought in her mind was the box office, and the second thought was ...... If the awards season continues with such momentum, it is not nonsense that "Fury Road" will make a difference in the awards season, especially considering the development trajectory of "Brokeback Mountain" last year, but Dorothy feels that this is a bit incredible, did Lance start brewing early?

The thought was just a flash, and Dorothy immediately took her thoughts back, the awards season is still far away, and the top priority is this week's box office battle, "Banshee in the Water" is already menacing, and "Fury Road" is now difficult to protect itself, they must respond as soon as possible.

"So, what are you going to do? Let the feminists speak out? Or do you want to start with the Yahoo community and let the rhetoric ferment on the Internet? Dorothy is back in professional form, and it seems that a solution to the original dead end has suddenly been found.

"Wait." Oliver interrupted Dorothy, "Have we come to an agreement?" Why don't I know? Is this approach really possible? I think that's up for debate. ”

Dorothy folded her hands on her chest, and her whole body relaxed, "So, what do you think is wrong?" Or do you have a better solution? ”

One sentence directly choked Oliver, if he had a way, there would be no need to come to Las Vegas today. Although he didn't want to admit it, Lance's trick of drawing salary from the bottom of the kettle and fighting poison with poison was indeed clever. The prospect of the awards season aside, at least at the box office, is already invincible, and perhaps the replication of the miracle of "The Passion of the Christ" by "Fury Road" is not wishful thinking.

Oliver still showed his professionalism and exhaled softly, "Lance, what do you think should happen next?" ”

No, Lance shrugged, "You're the professionals." I'm in charge of coming up with ideas, and you're in charge of execution, isn't that how things work together? Lance generously gave up the initiative, he has a specialization in the art industry, and Lance does not intend to hold everything in the palm of his hand, "It would be great if you could also be responsible for the part of the idea." "Otherwise, why would Lance hire a professional PR?

In a word, the publicists present suddenly burned their cheeks. Dorothy is still the most calm, after all, after dealing with Lance for a long time, this little bit of damage can still be bearable, "We must be fast now, time is the most precious, now, now we have to fight back!" Dorothy took the initiative to speak, and everyone gathered to discuss the specific implementation plan.

"Lance." Dorothy stopped Lance, who was about to leave, "You know, you're playing with fire. "In this way, the result is unpredictable, and things may be solved, but it is also possible to completely fall apart and eventually end up together, and the risk is really too great.

Lance shrugged his shoulders with a smile, "If you want to be stable, you shouldn't have invested in this project in the first place. 150 million, which is enough for many people to have no worries in their lives. ”

Dorothy smiled dumbly and shook her head slightly, "I knew you were a jerk before, and now I know you're still a madman." A smile paused at the corner of her mouth, and after a moment of hesitation, Dorothy still said, "I'm sorry, I lost my temper just now, from any point of view, it is intolerable, there is no excuse." I'm really sorry. ”

"I know." The corners of Lance's mouth were still smiling, but the temperature in his eyes was disappearing, "So, this month's basic salary is gone." Also, it's better not to have a next time. With that, Lance turned away, and Dorothy shivered at the understatement. (To be continued.) )