Chapter 374: That's a Good Idea
PS: Brothers, revised. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć ļ½ļ½ļ½ļ½
This chapter is 5,000 words, making up for the 2,000 words that I owed you last night, and I have worked hard to save character for thousands of years......
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The meeting place with Wang Kuan was set in a Western restaurant, no way, in this era, the B level of the Western restaurant is the highest.
"Hello Director Wang, I'm sorry for you this time." Chen Geng's attitude was very good, and his tone was very polite.
When he saw Chen Geng, Wang Kuan was stunned for a moment: This kid is really young!
The second reaction immediately was: Nine times out of ten young people of this age have just graduated, right? How could he possibly come up with so much money to make a movie? Also, didn't Lao Zhang say that the other party was a boss, how could such a young hairy boy be the boss?
Although Chen Geng is dressed very well, in Wang Kuan's opinion, this does not mean anything, at most it can show that this kid's family conditions are good, that's all, but the big boss ...... No jokes!
For Zhang Zhonghua's sake, Wang Kuan finally didn't leave directly, but the next moment, he was extremely glad that he didn't turn around and leave......
"Let me introduce myself, I am Chen Geng, the chairman of Runhua Industrial, and it is a pleasure to meet you."
Wang Kuan's eyes widened in an instant!
Chen Geng!
Chen Geng of Runhua Industry?!
His throat seemed to be grabbed by someone, and after a while, Wang Kuan asked in disbelief: "Runhua Industry?" Which Runhua Industrial? ā
"Of course, it's the Runhua Industry in Haizhou, the stupid Runhua Industry that invested in our Pudong," Chen Geng shrugged: "There shouldn't be a second industrial company called Runhua in China, right?" ā
"That's ......" After knowing the identity of the other party, Wang Kuan became restrained.
Runhua Industry is so famous, knowing Chen Geng's identity, Wang Kuan's attitude instantly became much more polite, and at the same time, the rumors that I had heard before that "Deputy Director Zhang Zhonghua and Mr. Chen of Runhua Industry have a good relationship" couldn't help but emerge in my brain.
Although Wang Kuan has never seen Chen Geng, nor has he seen Chen Geng's photos in the media - even if he has seen it, he may not remember it - but it doesn't matter, he knows that the boss of Runhua Industrial is very young, and more importantly, he has Zhang Zhonghua as a guarantor for the person in front of him, and he really has nothing to worry about.
After ordering the food, Chen Geng took the initiative to say: "Director Wang, you are a famous director in our country, I don't need to say anything about movies, I am definitely a mountain in front of you, please come over this time, mainly there are 2 points for you to communicate." ā
"You say."
"The first one, to tell you the truth, we want to make an attempt to do this story, which is to implant our products in film and television works, and more directly, advertising...... For example, in the lens, a motorcycle is coming slowly, and the camera wants to give a close-up of the motorcycle's car mark, so that everyone can know that it is produced by Runhua Industry when they see this car, you understand when I say this, right? ā
"Understood." Wang Kuan suddenly realized, yesterday he thought that this boss was burning panic because of too much money, and the emotional family Runhua Industrial wanted to advertise in this way, although at first I felt that Chen Geng's idea was a bit nonsense: Can the effect of such product placement be good? But he also has to admit that this kind of advertising method can indeed subtly affect the audience's understanding of a brand, and many foreign film and television works are not so implanted in advertising?
Of course, the premise of all this is that this work is good enough, if the work is liked by many audiences, it will naturally be able to influence consumers subtly, but if no one watches the filmed things, then naturally there is no need to say anything.
"The second one, I want to make a try...... Speaking of this, Chen Geng paused for a moment and said: "I think that the era of wine fragrance is not afraid of deep alleys has passed, and to do business, we must let more people know and understand ourselves through advertising as much as possible, and only in this way can we develop and grow ourselves, so Runhua Industry can not only bury its head in making products, but also look up at how the road ahead should be walked, and how it should be done to let more people know their ......"
"So you're planning to make this TV series because you want to try it?" Wang Kuan couldn't help but ask.
"No, I hope to be able to set up a film and television production company, whether it is my own production or co-production with other TV stations, to produce some excellent works, and use these excellent works as a link to open up the resource ...... between various media."
Looking at Chen Geng, who was talking eloquently, Wang Kuan suddenly had the urge to kneel: Nima, your Runhua Industry is already the most successful enterprise in China, okay, but even so, you are still so self-motivated, do you still let other peers live?
Wang Kuan felt that Chen Geng's approach was completely redundant: as long as you Runhua Industry were willing to spend money on advertising, these domestic TV stations, radio stations, newspapers, and magazines would ...... With all these media, who dares not to offer you as your ancestors? Even CCTV, the leader of the domestic media industry, will not be an exception.
But Chen Geng doesn't think so, he knows very well how to treat the national automobile industry of the Republic when the foreign-funded automobile giants enter the country in a big way, to put it mildly, this period is simply the darkest period in the history of the Republic's automobile industry, there are ferocious wolves outside, and there are many unscrupulous media who take money and don't even want to do the discipline shamefully act as accomplices of these foreign-funded automobile companies, coupled with the cooperation of some leading parties, in a period of time, the passenger cars of the Republic are almost wiped out!
Of course, Chen Geng didn't want Runhua Industry to repeat this mistake, he had to make sure that in any case, Runhua Industry could make his voice heard, but there was no need to talk to Wang Kuan about this kind of thing.
Wang Kuan was also very happy, he didn't know that Chen Geng's seemingly ticket-playing action was hiding such a deep plan, after knowing that Runhua Industry was not a whim to play tickets, and that he would have many opportunities for cooperation with Runhua Industry in the future, he was excited: this is equivalent to Chen Geng's promise to himself that he can get more from Runhua Industry in the future!
"Manager Chen, don't worry, Lao Wang, I don't have any other skills, it's still okay to shoot TV, I think your idea of an indoor sitcom is very good, it's very suitable for a family to watch at night," Wang Kuan patted his chest and said to Chen Geng: "I'll look for a few suitable actors when I go back, and strive to achieve the best results." ā
"Then it's troublesome for Director Wang." Chen Geng smiled and nodded.
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"You said you were going to start a film and television production company?" Listening to Chen Geng talk about what he had done in the past two days, Old Man Xie's mouth couldn't close: From a motor vehicle manufacturing company to a film and television production company, the span during this period is inevitably too big, right?
What worries Mr. Xie even more is that the establishment of such a film and television production company is bound to take away part of Chen Geng's energy, and the company's development will be affected.
Chen Gengdao: "I have an idea to promote our brand with the help of some columns, film and television works in the future, and subtly let the people recognize our products......"
After telling Mr. Xie about his idea and original intention of setting up a film and television production company, Mr. Xie's frowning brows relaxed, but he was still a little worried: "Will being a film and television production company involve too many managers for you?" Also, can the state agree to you doing this? ā
Chen Geng is not very sure whether there is a film and television production open to the private economy now, but this is not the point, as long as Runhua Industrial wants to set up a film and television production company in the name of Runhua Industry: "You don't have to worry too much about energy, this film and television production company may need me to spend more energy in the early stage, and it doesn't matter later." By the way, old man, I don't plan to hang this film and television production company in the name of the company. ā
"Not going to be listed in the company's name?" Old Man Xie frowned, a little puzzled: "Why?" ā
"Don't let our competitors associate it with Runhua Industrial," Chen Geng explained: "This film and television production company is an insurance for Runhua Industrial's future, and the fewer people who know about it, the better." ā
"It's not a bad thing to be careful." Old Man Xie nodded: "Since you have your own plans, then you can do it according to your ideas, but you have never been exposed to film and television production before, do you think you can do it?" ā
Chen Geng: "In a few days, the test shooting work will come out, and I will let you see my ability, old man, have you investigated anything in the past two days?" ā
Chen Geng is busy at the same time, in the past two days Xie Minsheng old man has not been idle, he has worked in SAIC for a lifetime, in the entire magic capital of the depth of the network beyond imagination, after 2 days of investigation, Chen Geng believes that the old man should find something useful.
Speaking of this, Old Man Xie's expression suddenly became serious: "I really found out something." ā
"What?"
"The Germans are behind this."
What should I be, Chen Geng smiled: "We all know this, from the beginning of the cooperation intention between Wolfsburg and SAIC, we know that the Germans are not bad, they have always wanted to spend our country's independent research and development and production capacity, so that SAIC becomes their overseas production plant, Wolfsburg's wolf ambition I have told you more than once, at first you always refused to believe it......"
"That's not what I'm talking about," Old Man Xie shook his head, his expression became more and more serious: "What I'm saying is that SAIC plans to sell the 'Shanghai Car' to us, and the Germans are behind it." ā
"......" Chen Geng couldn't laugh at this moment, and his tone was a little difficult: "What do you mean, the reason why SAIC decided to sell the brand of 'Shanghai Car' to us was because of the pressure of Wolfsburg?" Wolfsburg designated to sell the brand of 'Shanghai Car' to our Runhua Industry? ā
"Here's what I heard."
"Is it reliable?"
"It's a nephew of my own family, what do you say?"
"......" Chen Geng was silent, and after a while, he smiled bitterly: "It seems that we have estimated the situation too optimistically before. ā
"Huh?" Old Man Xie was a little puzzled: "What did you say?" ā
Chen Geng smiled bitterly: "Don't you still understand? This is a hole dug by the Germans, and they want to pit us hard. ā
"Won't it?" Although Mr. Xie didn't have a good impression of the Germans, he still thought too much about human nature in this matter, and said in surprise: "Why do I think they are helping us?" ā
"Help us?" Chen Geng's smile became more and more bitter, Old Man Xie didn't know the insidiousness of the Germans, Chen Geng wouldn't know? Taking a deep breath, Chen Geng explained to Old Man Xie: "Let's put it this way, this is a fishing bait released by the Germans. ā
"Bait?"
"That's right, it's bait," Chen Geng nodded, and looked at Old Man Xie very seriously: "You also like fishing, so you should know very well what anglers will do when they catch a big fish, right?" ā
"I must know, if it's a big fish that catches the bait, you can't pull the line immediately, you have to walk the fish for a while, slowly wear down the strength of the fish, and wait for the fish to run out of energy...... Speaking of this, Old Man Xie suddenly stopped, looked at Chen Geng with a shocked face, and everyone stammered: "This, this, this...... No way? ā
Chen Geng didn't answer, but asked rhetorically, "What do you say?" ā
Old Man Xie lowered his head and fell silent for a while, and after a while, he said, "But...... Why? Why would they do it? ā
The old man's mind is very simple, you Wolf Castle to invest, we Chinese are very welcome to you, we sincerely help you as an old friend of the Chinese people, in order to make you put into production as soon as possible, we spare no effort to help you, but how can you treat your friends like this?
"It's very simple, because they see that the development momentum of our Runhua Industry is strong, and they want to strangle us in this way, so that our country will become a dumping ground for their mass goods, and they can play as much as they want," Looking at Old Man Xie's increasingly pale face, Chen Geng said faintly: "Just like what those imperialist enterprises did in our country when our country was still a semi-colonial and semi-feudal society...... Don't talk about friendship with capitalists, people talk about interests. ā
"It's about interests, it's about interests...... Hehe......" Old Man Xie muttered twice in his mouth, and he was still a little unrelenting: "But, what if we misunderstand?" ā
"Misunderstanding?" Chen Geng laughed helplessly: "Even you, Xie Minsheng, who personally experienced the engine factory being forced to sell by the Germans, can think that we will misunderstand the Germans?" What would local government leaders think? ā
"You make me think about it...... Let me think about it......" Chen Geng's words had such a great impact on Old Man Xie that he was a little dazed in his eyes, and muttered: "If that's the case, then what should you do next?" ā
"It's simple, it's nothing more than two choices: first, turn around and leave immediately, just don't eat their 'bait', and second, see if you can do it."
"Will it be calculated?" Old Man Xie didn't react for a while.
Chen Geng explained to him: "For Wolfsburg, they have to scrap the brand of 'Shanghai Car' anyway, and we are just picking up the grass and beating rabbits, and the main purpose is to find ways to abolish the brand and production line of 'Shanghai Car', as for us, if we can clean it up, we will clean it up by the way, and if we can't clean it up, then we will find an opportunity to clean it up later." ā
"I know this, but what's going on?" The old man's face was still a little confused.
It seems that his words have had too much impact on the old man, otherwise he wouldn't have been unable to figure out such a simple thing. Chen Geng felt a little helpless in his heart: the Chinese people of this era are really welcoming "international friends" with open arms and almost without the slightest vigilance.
This is the characteristic of the times, and Chen Geng has no intention of doing anything, explaining: "Since we are not their main target, they naturally will not invest too much energy in us, maybe the instructions to deal with us were not issued from Wolfsburg at all, and even these people from Wolfsburg in SAIC discussed it." ā
"You're saying we find a way to let the Wolfsburg headquarters know that their people are adding ingredients to the order without permission?" Old Man Xie's eyes suddenly lit up.
"Isn't that too cheap for them?" Chen Geng cried and laughed and explained: "The so-called plan is the plan, that is, they want to use the brand of 'Shanghai Car' as bait to tempt us to swallow it?" Well, let's swallow it, the only problem is how to make sure that we don't eat the hook when eating the bait. ā
Chen Gengdu said it so clearly, even if Old Man Xie was poured cement by the Germans in his head, he should have figured it out at this time, and his eyes lit up: "If that's the case, then we have to sum it up." ā
It is necessary to sum it up well, otherwise how can it surprise the Germans?
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Of course, surprises are not so easy to give, otherwise they will turn into fright.
Although our ancestors have played tricks and tricks, it is a pity that in recent decades, our country's level of intrigue and intrigue in business can make our ancestors jump out of the coffin angrily.
As a designer, intrigue and intrigue are not Chen Geng's strong point, so how to take advantage of the situation to pit the Germans This glorious and great thing fell on the head of Old Man Xie.
Old man Xie is a little happy, probably because he was almost turned into a cement head by the Germans before, Old man Xie was ashamed and brave, and in the next few days, he got up early and returned late, and he didn't know what he was doing.
Chen Geng put more energy into the test shooting of the first episode of "I Love My Home", the whole test shooting process went very smoothly, first of all, the actors were all experienced actors from the art film studio, plus the hard work given by Chen Geng made everyone laugh from ear to ear, the whole shooting process went very smoothly, it only took a day and a half to complete all the filming work, followed by editing, soundtrack and other post-processing, these post-processing did not take long, indoor sitcom, There was no special effects at all, and in the end, it only took 4 days to complete the editing and soundtrack...... (To be continued.) )