Mid-July. Pen, fun, and www.biquge.info

The first round of summer vacation competition in major theaters ended, and "Five Lucky Stars" produced by Green Lantern Entertainment won the first prize, with a box office of 21 million.

"Best Partner 2" is slightly inferior, and the box office can be pressed at 20 million. "Teppanyaki", which was filmed in the third seat, only had a box office of more than 19 million, missing the 20 million mark.

In fact, as long as you continue to use time to pile up, you can still pile it up in two or three days. But facing the release of a new film from Green Lantern Entertainment, the threat of the Golden Princess is closely followed.

The producer of "Teppanyaki" Fang Jiahe, after some deliberation by the board of directors. had to hastily remove "Teppanyaki" from the shelves and prepare for the next battle.

The reason is that the films of Green Lantern Entertainment and Golden Princess have been painted one after another, and Golden Harvest is reluctant for them to release new films later, so they will undoubtedly lose the opportunity and fall into passivity.

As for Shaw Brothers, this issue is purely soy sauce, and there is no comparison at all. The released "Evil and Evil Again" is not a fraction of that of other companies.

In fact, in terms of quality, "Best Partner 2" and "Teppanyaki" are no worse than "Five Lucky Stars", and even Xu Guanwen and Xu Guanjie, the two big names, have a greater bonus to the film than Hong Jinbao.

It can only be said that the early release of "Five Lucky Stars" has advantages and disadvantages, and the disadvantage is that it has not yet entered the summer vacation when it is released, so the momentum created is not so enthusiastic.

The advantage is that they are one step ahead of Jiahe and Princess Jin, and they can survive the outbreak period without influence, avoiding the situation of head-to-head battle between the three.

On the other hand, "Best Partner 2" and "Teppanyaki", both were released at almost the same time, and the quality of the film and the actors are comparable, which has a feeling of fighting at the box office.

Therefore, the two affected each other, and the passenger flow was also one, three, five, two, four, and six tossing back and forth, but they were picked up cheaply by "Five Lucky Stars".

However, because there is not much difference between the box office of the three, the victory aura of Green Lantern Entertainment is not particularly dazzling. Therefore, the next upcoming movie is a competition to verify which of the three companies is stronger or weaker.

In terms of Golden Harvest, it was decided to release "Brave Double Cannon" directed by Zhang Tongzu.

In the movie, the ghost horse partner composed of Cen Jianxun and Wu Yaohan is the classic Hong Kong-style comedy, coupled with the luxurious lineup of star Huicui, which is quite a competition to be the top performer at the box office.

In terms of the golden princess, it is directed by Mecca, with Shi Tian and Zhong Chuhong as the male and female protagonists.

It is worth mentioning that the second actor in the film is Wu Yaohan, who collided with Golden Harvest. So that the two major companies have not yet begun to compete, and they have already put on a deck of rival cards.

By the way, Shaw Brothers will need a gap of at least three months before it is taken over by Ye Jingcheng, which is mentioned in the proposed contract, because Shaw Yifu needs time to deal with the affairs in it.

Therefore, during this period, Shaw Brothers Pictures, including its cinema chains, is still in a state of business. What is unexpected is that the last summer vacation of Shaw Brothers actually let Zhang Jianting take on the banner.

You must know that when Zhang Jianting was at the Academy Awards ceremony, his acceptance speech was not to praise the owner of Shaw Brothers, but to take the opportunity to thank the former owner Ye Jingcheng.

Unexpectedly, when he turned his head, Shaw not only did not punish him, but handed over the summer vacation file to him. This situation is possible because of two factors.

The first reason is that Shao Yifu faced the imminent suspension of production of Shaw Brothers, and his focus was on TVB. As for Shaw Brothers Pictures, sooner or later it will be taken over by Ye Jingcheng, and it will be good to spend this period perfunctorily.

The second factor is that there is no one available for Shaw Brothers, and the directors of the old school are retreating and leaving. The directors of the new school are three or two kittens, and they are facing a situation of lack of success. The ones who can take out their hands are probably Wang Jing, Xu Anhua, and Zhang Jianting.

Among them, Wang Jing is heart in Cao Ying, heart in Han, and has not been too attentive to work for Shaw Brothers. Although Xu Anhua took refuge in Shaw Brothers, most of the movies shot by this woman are art films with low commercial value.

After all, Zhang Jianting can only be promoted, as well as his work "Thirty Virgins". However, this movie is obviously much stronger than the previous "Evil and Evil", and the successive fried cold rice.

At least the title of this movie is already a very good gimmick, and it will definitely arouse the desire of many audiences to watch.

For example, the title of this film, a thirty-year-old virgin? Can it be understood that a tragic old virgin is about to face some 'adventures' in the film, and then successfully remove the title of virgin?

In addition, since Fang Yihua came to power, almost every movie produced by Shaw Brothers has been tied to 'erotic love', which makes it easier for the audience to think about it. Anyway, movie tickets aren't expensive, so there's no harm in going and seeing them, right?

Finally, when it comes to Green Lantern Entertainment's "Lame Hao", the momentum was the most powerful when it was released. The first label is a big production, the second label is Ye Jingcheng's autographed script, and the third label is to hit the box office of 40 million.

Any one of the three tags can give the film a huge advantage.

How much did it cost to make the first label. To put it simply, the three movies "Brave Double Cannon", "Difficult Brothers", and "Thirty Virgins" combined, their production costs are not as good as "Lame Hao".

The second label is Ye Jingcheng's own script, and this reason no longer needs to be explained. At least on Hong Kong Island, Ye Jingcheng is a symbol of the blockbuster movie.

On the other hand, which movie produced by him is not a blockbuster? Being able to sell well is naturally a good movie.

Finally, it hit the box office of 40 million, and this gimmick definitely has enough weight. First, it is a big production, secondly, the script is written by Ye Jingcheng, and finally the concentration of cinema resources.

It can be said that "Lame Hao" has the three advantages of time, location, and people, and the box office results of Green Lantern Entertainment are there, and two consecutive movies have exceeded 30 million.

Next, with the box office of 40 million as the impact point, whether it is in the industry or outside the industry, you will feel that this goal is normal, right?

Therefore, before the movies in major theaters were released, "Lame Hao" successfully stole the first audiences of several other companies with a promotional slogan that was more classic than "The True Color of Heroes".

Regardless of whether the movies released by Golden Harvest, Golden Princess, and Shaw Brothers are good or not, it's always right to buy a movie ticket for "Lame Hao" first, right? Maybe it's really more classic than "True Colors of Heroes", and it would be a pity not to see it.

Even some scalpers who smelled business opportunities lined up at the ticket window for the first time. In order to avoid risks, the general scalpers will wait for the follow-up audience to react and be profitable before grabbing tickets.

Now that the ticket window of "Lame Hao" opens, it will not be officially released until the evening. They are already desperate to grab tickets, and this practice is definitely risky.

But they proved to be right. Viewers who want to watch "Lame Hao" that night, let alone want to buy tickets from the ticket window, even if they want to buy a scalper ticket, they don't have a chance. (To be continued.) )