Chapter 342: Fame Grows
Chapter 342 of the text is becoming famous
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: Brothers, I'm sorry, please don't look at it yet, wait an hour and a half before refreshing.
Not only Director Yin's eyes are bright, but the eyes of the deputy director and the directors are also bright, and they quickly realized: Political achievements, for TV stations, this is political achievements!
The propaganda system is not easy to produce results, you should do it well, and if you don't do it well, you must ask, CCTV, the largest official propaganda channel in China, is naturally no exception, so that for a long time, the leaders of CCTV thought that "as long as there is no mistake during my tenure, everything will be fine", no one has ever thought about making some achievements to show the leaders, but now it is different, for the leaders of CCTV, Chen Geng's construction is like a bright light, Illuminating the way ahead for them: yes! Is there anything more correct than publicizing the achievements of reform and opening up and the advanced nature of reform and opening up?
No, absolutely nothing!
"You're saying that the car sales companies in the capital won't let your cars in?" Cui Hongjun poured Chen Geng a glass of wine and asked.
"It's not that we are unwilling to let us enter, but the conditions are a bit harsh, such as an annual entry fee of 500,000 yuan, such as to distribute goods, and not less than 10 vehicles, such as responsible for at least 70 publicity costs, and such as 3 months for goods or something"
“”
Cui Hongjun's mouth is open, I really can't understand how these car sales companies in the capital will offer such outrageous conditions to Runhua Industry, with the continuous development of the economy, the local governments are getting richer and richer, and the current situation is that the products of the car sales companies are not worried about selling at all, not only do not worry about selling, but also are in short supply, the car sales companies beg grandpa to tell grandma all day long want to get a few more cars, the capital is the most lively place for government official car procurement, Cui Hongjun is really unimaginable, How could these car sales companies offer such outrageous conditions, don't they know that they are pushing money out?
After a long time, Cui Hongjun said with an incredulous face: "These guys, this is poor and crazy, right?" ”
"It can't be said that we are poor and crazy, who let us Runhua Industry is neither a big foreign brand, nor a joint venture like Pussin," Chen Geng shook his head helplessly: "It's understandable that people don't trust us." ”
"That's right," Cui Hongjun had to agree with Chen Geng's argument, nodded and said: "Don't say it, I really don't blame these bastards, everyone knows that the quality of foreigners' things is good these days, and it's really not okay if we don't accept it, so what are you going to do?" ”
"What else can I do? It's a big deal, we'll do it ourselves," Chen Geng looked indifferent: "I have confidence in our products, and these bastards will know what kind of opportunity they have missed." ”
Cui Hongjun didn't speak, he muttered for a while, he suddenly raised his head and looked at Chen Gengdao: "Brother, with the relationship between our brothers, you tell me the truth, do you think if the Beijing Office comes to do it, will this business be profitable?" ”
"Can our unit do this?" Chen Geng said in surprise.
"Why can't you do it?" Cui Hongjun was even more surprised than Chen Geng: "Our Beijing Office itself is a hotel, which is open to the public, since it can be a hotel, why can't it be a car sales?" If this car sales company can make money, this is a great achievement of our Beijing office. ”
That's right!
Only then did Chen Geng react: Now is the era when the army will not be criticized for doing business, but will be praised!
Chen Geng and Cui Hongjun drank today, but there is no shareholder Cui Hongjun to do car sales, one is because as long as he comes to the capital, he basically stays in the Beijing Office of the East China Military Region, and during this period of time, his pressure is not everyone is an old friend, and casually complaining to an old friend is also a way to vent pressure, but Chen Geng never thought of letting the Beijing Office do this business, but Cui Hongjun's words made Chen Geng's mind flash a bright light: Yes, why can't the Beijing Office of the Military Region sell cars? The problem though
"Director Cui, the investment in car sales is not low, just buying land is a lot of money, as for building a house"
"It's simple," without waiting for Chen Geng to finish speaking, Cui Hongjun said: "We have the land in Beijing, as for the house, this is indeed a problem, but it's not a big deal, let's just cooperate with this car sales company, the Beijing office will sell the land, and we will also be responsible for the water and electricity, you are responsible for the above ground, what do you think?" ”
What do I think? Chen Geng looked at Cui Hongjun and said seriously: "Brother, are you serious?" ”
"Of course I'm serious, didn't you just say that such a store can make at least 1 million in a year? As long as you can really make 1 million, this matter is decided. ”
"That's the annual profit of other car sales companies," Chen Geng laughed, "If we don't have to pay rent, we will have to add some more to the profit for a year." ”
Cui Hongjun's eyes immediately lit up a little, and he asked tentatively: "Is there 1.5 million?" ”
"Almost." After considering the rent price in the capital, Chen Geng nodded, and then added: "The price of land in the capital is definitely getting higher and higher year by year, and in a few years, the rent expenditure may become the largest expense of the enterprise together with the salary expenditure, and the profit will be higher at that time." ”
"Who cares what happens in the future, I just care about the next year or two, Xiao Chen, as long as you can guarantee that you can make money before the end of the year, this project will be decided." Cui Hongjun waved his hand indifferently, he, the director of the Beijing Office, didn't know how many more years he could do, but he was full of calculations, and it would be up to the sky to do it for another two or three years, if the car sales company that cooperated with Runhua Industry could really make a net profit of more than 1 million a year, then there was no need to say anything, he would definitely be promoted when he went back, which was enough for Cui Hongjun, as for the price of land in the future, what did it matter to him? is taking this opportunity to have a good relationship with Chen Geng.
Chen Geng immediately said: "Let's put it this way, as long as the store is built and the personnel are in place, I promise to remove the rent and personnel expenses, and the benefits will be produced that month." ”
Although Chen Geng's statement was suspected of stealing the concept, Cui Hongjun didn't care about this at all, he only confirmed one thing: "Brother, are you serious? Are you sure you'll see results that month? ”
"You think I can joke about this kind of thing?" Chen Geng asked rhetorically.
"Then it's decided!" Cui Hongjun slapped the table heavily: "Brother, you know that my brother and I are a big boss, and I don't know how to do business, so let's be simple, just according to the plan just now, we will be responsible for the cost of land and water and electricity, and you will be responsible for the cost of ground construction, and the shares of our two families will be halved, how about it?" ”
Half shareholding? Chen Geng shook his head: "Brother Cui, business is business, Runhua Industry does not accept reciprocal shareholding, we want 51." ”
"Why?" Cui Hongjun was a little puzzled.
"With the relationship between our brothers, it's naturally easy to say, but brother, sooner or later, you will be promoted one day, if the director of the Beijing Office who will be replaced in the future will not deal with me and stumble me everywhere, what do you say I should do?" Chen Geng spread his hands and asked, "You can't deny this possibility, right?" ”
Of course, Cui Hongjun cannot deny this possibility, which not only exists, but is also very likely to happen. In these years, there will be less everything, that is, there will be no fewer people who see money, but Chen Geng's request made Cui Hongjun a little embarrassed: "Brother, I can understand your hardships, but"
Without waiting for Cui Hongjun to finish speaking, Chen Geng suddenly dipped the wine in the glass, wrote the word "2" on the table, and pointed to himself at the same time.
After being stunned for a moment, Cui Hongjun gritted his teeth: "Okay, it's decided!" ”
2, which means that the income is at least 30,000 yuan per year, and it is taken out from Chen Geng's side, there is no need to worry about anything, Cui Hongjun did not expect that he would be able to get this money every year, but even if it was only for two or three years, when he left the position of director of the Beijing Office of the Military Region, he also had a lot of room for "activity", and he could not refuse the price offered by Chen Geng.
"Manager Chen, rare guests, what advice do you have today?" Seeing Chen Geng, Director Yin of the CCTV Advertising Department smiled like a flower: The God of Wealth is here.
Chen Gengqian is indeed worthy of the title of "CCTV God of Wealth", he deeply knows the power of CCTV advertising, as early as three months ago, he spent millions on CCTV advertising, of course, the content of the advertisement is undoubtedly Runhua motorcycle.
"Still instructing? Director Yin, don't scold me," Chen Geng shook his head with a smile: "I just plan to change the advertising content." ”
"Change the advertising content," Director Yin nodded again and again, Runhua Industrial bought five advertising time slots at once, and it was already indicated when the contract was signed that Runhua Industrial has the right to change the content of any advertising time period at any time, and Director Yin didn't think it was strange, and said: "This is easy to say, I don't know what Manager Chen plans to replace it into?" ”
"Replaced with our miniature light off-road vehicle of Runhua Industry, oh, by the way, I also brought a few cars, and I want our comrades from CCTV to help us actually use and evaluate it for a period of time."
Director Yin didn't care what a "miniature light off-road vehicle" was, his attention was all attracted by what Chen Geng said: "Brother, what do you mean?"
"That's right," Chen Geng nodded: "We Runhua Industry come to our CCTV to advertise, and we always want CCTV to know how the quality of our products is, right?" In order to let everyone have a close and intuitive impression of the quality of our products, we Runhua Industrial decided to provide CCTV with a long-term test car, hoping that our CCTV can uphold an objective and fair attitude to give our products a proper evaluation. ”
"Hiss" Director Yin gasped!
Although this situation has not happened between CCTV and advertisers in the past, this does not mean that Director Yin does not know what Chen Geng means by this: this is clearly a car given to CCTV by Runhua Industry for nothing!
Until the early 90s, CCTV was very poor, although as a state-level media and the mouthpiece of the republic, CCTV never paid salaries, but CCTV's economic conditions were not very rich, and the main leaders of the station naturally had cars, but the heads and directors of the following channels were a bit miserable
Now that 5 cars have popped up all at once, Director Yin can't imagine how strong the fighting spirit of the leaders in the station who don't have cars will burst out! Director Yin suddenly understood why Chen Geng did this: short hands and short mouths, take five cars, can the leaders express it? The leaders have said it, doesn't it mean that CCTV has also expressed it?
"This, this"
"What? Director Yin doesn't want it? Chen Geng asked with a smile.
"It's not, it's"
Chen Geng smiled and said: "Oh, by the way, I heard that Director Yin, your consciousness has always been very high, maybe our business department will not have a chance to evaluate the car this time, I have already said hello to the dealer, and they can lend our advertising department a car when they turn around." ”
Does that mean I have a car too? Director Yin's heart suddenly beat wildly.
Although he is the director of the CCTV advertising department, it is pitiful to say, he doesn't even have a car, and the CCTV advertising department, which takes money from other people's pockets, has no cattle to "borrow a car" from the following units.
After a while, Director Yin nodded vigorously: "Brother, don't worry!" I'll arrange it for you! ”
Chen Geng's minions were finally revealed: "Then can you arrange an interview for us?" ”
"Interview?" Director Yin, who was immersed in happiness, almost sat on the ground: "For you Runhua Industry?" ”
"Look at what you said, isn't it for us Runhua Industry or for FAW?" Chen Geng said to Director Yin angrily: "And our Runhua Industry is also a pilot unit held by the East China Military Region and exploring the reform of military enterprises under the conditions of the new era. ”
Poor Director Yin was about to cry: "But there has never been such a precedent before." ”
"There is no precedent, isn't it a precedent to do it now?" Chen Geng said earnestly: "And you can make a series No, at first we Runhua Industry, and then SAIC Volkswagen a series to sit down, this is a witness of the era of reform and opening up, proper politics are correct." ”
Is the government correct? Director Yin, who wanted to cry just now, his eyes lit up all of a sudden. To be continued