Chapter 550 of the main text volume has a super high score

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Seeing the box office results of Zootopia, professionals and non-professionals have reacted diametrically opposed.

The employees of Yangchuan Zoo have been paying close attention to this movie, and the most talked about it recently is also the movie, in many scenes, they also played the role of passers-by, and after the box office came out, they found it on the Internet as soon as possible.

However, the box office of more than 1 million, not to mention compared with the two movies with hundreds of millions of dollars, or compared with the 8 million passer-by, is pitiful, it is simply a joke and a foil.

"How so? I went to see this movie last night and I thought it was amazing! I've never seen a film of this style. A female clerk in the office said very strangely: "It's really a hundred tears to ride sister!" ”

"Anyway, I'll tell you, you have been honest in the past few days, and when you see the director walking around, don't touch the mold, I don't think the director will be in a good mood." Sister Tong said.

"I can't figure it out, after I watched it yesterday, my mind was full of movie clips at night. The explanation is still very attractive, why is the box office so bad? The clerkess muttered.

"It's probably because the film schedule is relatively low." It was said.

"That passer-by's A row film is also very low, I heard that it is only twice as high as the zoo, according to this ratio, the director's film should have at least four or five million."

"No matter, I'm going to call a few more girlfriends tonight." Said the previous female clerk.

"Didn't you say horror?" Sister Tong asked.

"Eldest sister, I haven't figured out a lot of details, the more I think about it, the more interesting it is, there are a lot of details in it, and I feel that they all contain the truth of life! Anyway, the movies are all fake, and there are no bloody scenes. The little clerk said.

"Hey, it's a pity it's too late, otherwise I'll take the children to see it, which can be regarded as a cheer for the principal." Sister Tong said.

And the opinions of professionals are different.

After reading yesterday's box office statistics, Manager Ling was slightly surprised.

The relationship between the film scheduling rate and the box office is very complicated, for example, the same 10% of the films, the screening time is different, and there is definitely a big gap in the box office. The film scheduling rate of Zootopia is only 40% of Passerby A, but the release time of Passerby A is generally in the afternoon, and there is a part of the evening prime time, and Animal City, all in the morning and early morning.

According to the statistics of the past, movies with similar scheduling rates and screening times as Zootopia have never exceeded one million on the first day. More than 500,000 is considered very good, and you can consider extending the screening period, such as from three days to a week.

Most of these movies, in the end, the total box office is only two or three million.

After the release, Manager Ling watched Zootopia by himself, and this film gave him the feeling that the three words were 'interesting'.

The actors are all animals, it's a gimmick; empathy, role reversal, and integration of horror into seemingly peaceful daily life make people shudder;

But he is not quite sure whether this film can win the market, after all, there has never been a similar model.

Judging from the results achieved on the first day, it may be the fan effect, Yangchuan Zoo has a certain scale of fans across the country;

There is also a possibility that the film itself is of good quality, and from the market acceptance, it is likely to be higher than that of a passerby.

"Mr. Ling, should you increase the follow-up film schedule?" The assistant asked.

"Wait a minute, I'll see the reaction on the Internet."

Mr. Ling thought about it, the film schedule in the theater chain is very tight, and the two movies that broke 100 million on the first day are the main plays, and it is not possible to squeeze the two of them, and it is very difficult for other films to increase the schedule every time.

He did not immediately decide on the schedule of Animal City, but went online and entered Douban.

Douban is a community website, starting with books, videos and audio, providing information about books, movies, music and other works, its monthly coverage of more than 200 million unique users, with an average daily PV of 160 million, of which the Douban film sector is the largest and most authoritative film sharing and comment community in China, including millions of films and filmmakers' information, more than 2,500 movie theaters have joined, and tens of millions of people who love movies.

It can be said that Douban's movie score is second to none in China, although it does not rule out the deposit of the water army and trolls from all walks of life, but on the whole, it can reflect the quality of a movie more objectively. Many neutral audiences, before choosing a movie, will go to Douban to find some movies with high scores to watch.

Of course, the quality of a movie itself is not necessarily indicative of the box office. According to Mr. Ling's experience, if the score on Douban is high, the box office will not be too low at least, as long as it can reach more than 7 points, it is no problem to collect tens of millions of box office, therefore, the Douban score has also become one of the important bases for theater scheduling.

Douban's score ranges from 1 to 10 points, and the higher the score, the better the movie. 6 points have been on, it is worth watching; If you score more than 7, you can be classified as a 'good movie', and if you score more than 8, it is a classic movie;

As for the score above 9, it may be described as a hand-me-down movie, such as Shen Xiaoke's Redemption, 9.6 points; Inception 9.4 points, Beautiful Life 9.4 points, Forrest Gump 9.3 points......

These films with extremely high ratings may not be top at the mainland box office, but they are not low, and they have commercial value for promotion.

Several films released in the second week of the summer season have mixed reviews on Douban.

Two of the best-grossing films, the most controversial.

The rating of Little Times 4 is currently 4.6 points. Like the first three, they all have low scores below the passing line.

Movies are market-oriented things, not works of art, and poor reputation does not mean that there is no market, and sometimes it is the opposite, and the small era is one of the representatives. This kind of pure fan-oriented movie, the two levels of reviews are very different, those who love love to death, and those who hate hate to die, there are fans who must give five points no matter what, and there are trolls who are 'enough to make everyone with normal movie aesthetic ability wonder if they are brain-dead'......

The more fierce the quarrel, the happier Mr. Ling is, it is best for the fans of both sides to fight the street, and if the blood flows like a river and the body is half-defeated, then the movie will be completely popular, and the box office will rise wildly, except for the fans who are beaten, all aspects will be very happy.

As a 'literary film' with many big names, the score of the Taoist priest going down the mountain is a bit ugly, 5.4 points, and the comments are almost one-sided, three words: I don't understand; Four words: inexplicable.

Four more: Jiang Lang is exhausted.

All in all, a look of embarrassment that pretended to fail and was exposed.

Passerby A's score is decent, with a score of 7.6.

Finally, I saw 'Zootopia'.

Rated 9.2?!

Kindness? Mr. Ling rubbed his eyes, not that he was wrong. (To be continued.) )