Chapter 39: A Match Made in Heaven

At this time, Manager Zheng briefly introduced the situation.

According to him, it was the calligraphy photos uploaded by the company's publicity department on Zhou Yi's Weibo that attracted the attention of the relevant senior executives of the Caizi Group, especially the poem "Cooking Wine on Heroes, Talents Win the World" aroused the other party's strong interest, thinking that this is a classic advertising slogan, which is very compatible with Caizi men's clothing. Only then did Caizi Group send a cooperation intention in advertising endorsement. What they value is not the identity of Zhou Yi's newcomer actor, but the identity of the top student in the college entrance examination, which just matches the talented men's clothing, and even complements each other.

said so, but the identity of a new star in the film and television industry is actually extremely important, with more advertising effects, more versatile, and the youngest Guoshu eight-stage title bonus of the Huaxia Guoshu Museum, which is no better. These identities have a great amplification effect on the aura above Zhou Yi's head. The simple college entrance examination champion is of little value, and no one can rely on the identity of the college entrance examination champion to get the favor of advertisers.

But with other identities, the effect is completely different.

No matter from that point of view, Zhou Yi can be regarded as a veritable "genius", and he is definitely not fake.

In particular, Zhou Yi's handsome and handsome image is more in line with the new fashion positioning of the men's wear brand of Caizi Group.

In fact, the two sides are indeed a match made in heaven, no wonder Manager Zheng was so interested and hurried to report the news.

This kind of endorsement advertisement is obviously much more reliable than Yanjing Beer's funny advertisement of "Drink Yanjing Beer and Take the College Entrance Examination".

Zhou Yi was naturally very interested.

"The calligraphy photo was just uploaded at noon, how did they know so quickly?"

Everyone was curious.

"Actually, this can't be considered a coincidence."

According to Manager Zheng, like the advertising departments of those large companies, there must be special people who are always staring at some outstanding fashion newcomers with signs of superiority in the entertainment industry, fashion circle and advertising circle, especially to select spokespersons who are in line with the company's product image positioning, especially new youth spokespersons.

Zhou Yi himself doesn't know, but many companies must have been paying close attention.

The movie is so influential, how can no one pay attention?

Such a handsome and handsome newcomer in the film and television industry will of course be valued by many advertisers in the industry, and it is normal to continue to follow and pay attention, what's so strange? When the right opportunity arises, we can certainly work together.

It was not that there was no intention of cooperation from the company before, but Zhengdong and Zhou Yi himself refused.

First of all, Zhou Yi is still a student and doesn't want to pick up commercial advertisements.

Secondly, the brand is not suitable, it is not a first-line big brand, it will definitely not be accepted, and Zhou Yi does not want to reduce his style.

Finally, and most importantly, the money was not given. You want to take advantage of him, that's impossible.

Therefore, Zhou Yi didn't miss the advertisement, he didn't want to accept it.

But at the moment, this talented men's clothing brand is indeed very suitable.

"In particular, Caizi men's wear is a first-line men's wear brand, which is quite prestigious in the industry, and the endorsement price they give is indeed very sincere." Of course, Manager Zheng knew the boss's true thoughts and said it straightforwardly.

"How much money?" Zhou Yi asked bluntly.

Tang Yan next to her covered her mouth and laughed: My brother is really greedy for money!

Zhou Yi glanced at her: Isn't greed for money to support you?

Manager Zheng specifically explained the conditions given by the Caizi Group, because Zhou Yi has various halo attribute bonuses, although he is only a newcomer in the film and television industry, the endorsement contract given by the Caizi Group is already on par with the level of second-tier stars like Gao Song.

The endorsement fee of 6 million Chinese yuan for 3 years is indeed very good.

Of course, about some of Zhou Yi's own situation, Manager Zheng also introduced it to the other party.

At present, Zhou Yi has two movies and a TV series starring, as well as a cameo in the ending credits of Shui Yuexun's Yousheng blockbuster, not to mention that there will definitely be more than these films this year, Zhou Yi will continue to make films for his own company, and there is also a movie that has been officially approved for him to star. In addition, Zhou Yi will also participate in Shui Yuexun's super blockbuster "Thunderbolt Jiaowa (2)" at the end of the year, and his fame will definitely grow rapidly this year.

Looking at the current growth of his fan popularity, you can see his unlimited development potential.

What's more, Zhou Yi has a very high appearance and excellent skills, he is a real eight-stage of national arts, it is impossible to be a meteor in the industry, not to mention that he will go to Yanying to study for further study, and he has a college entrance examination score bonus, and he has already established the name of a talent, and the future action superstar is proper.

With such a rapid development momentum, even a superstar like Zhao Yanqin can't suppress it.

It's not that you don't know what happened before.

It's a new era of action movie revolution and the replacement of the old and the new in the industry!

Advertisers from all walks of life should also seize the opportunity in order to have more development prospects.

Such supernovas in the film and television industry cannot, of course, be compared with those ordinary new stars, let alone those who suddenly become popular by accident with a creative film, but lack continuous impact.

Zhou Yi relies either on luck or on his own hard power, so that he can maintain an upward trend until he becomes the top star in the industry.

Look at the film "Five Poisons", although it has characteristics, but it is still supported by actors and dramas.

Without these actors, if you change some people to play it, the same plot will not work.

Zhou Yi's table xiàn is crucial.

In this way, it is normal for the talented group to give high endorsement fees.

They all understand these things.

Even if Zhou Yi wants to go to Yanying for further study next, they may not have enough exposure, and they are willing to give such a contract. In fact, reading does not mean not working, Zhou Yi has his own plan. Besides, Yanying has Aunt Tanya, and Guo Donglin, the head of the acting department, is also his own person, so it is very simple to ask for leave to film. But no matter what, such an endorsement contract is still very good.

In principle, Zhou Yi agreed to engage in contact negotiations between the company and Caizi Group.

He does intend to take over this advertising endorsement.

If there is no problem, this is the first advertising endorsement signed by Zhou Yi, and it is also an advertising endorsement for formal wear.

But Zhou Yi also emphasized that although he really wants to take over this endorsement, it does not mean that he must sign this brand endorsement, and there are endorsement brands in the future, no one is indispensable, the company must not make concessions to the other party, and there must be various floating terms. Zhou Yi's behavior is characterized by this: he would rather not make money than make a lot of money.

It's definitely not a matter of making a little, it's a little bit.

If you are greedy for a small amount of money now, you may suffer a big loss in the future.

If you don't make money, you won't suffer, but if you make less money, you will definitely suffer.

Manager Zheng understands what Zhou Yi means, his endorsement will make a lot of money if he wants to make money, and he will definitely not make a small amount of money, the company will naturally negotiate like this, and will definitely not sign a low-cost endorsement contract for the boss, and the endorsement fee must be adjusted at any time according to Zhou Yi's fame and worth, and will definitely not let the other party take advantage.

If the other party does not agree, the contract will definitely not be signed, and it will not be possible to sign it again.

Win-win cooperation, win-win is the king, not the other party's unilateral advantage.

Who doesn't want to sign potential stocks, but Zhou Yi will not give the other party a chance to sit and wait for appreciation.

Of course, Manager Zheng will also explain the specific situation and special features of Zhou Yi to the other party, so that the other party can understand how many contracts Zhou Yi has, how much value it has, and how obvious the upward trend is.

After all, Zhouyi's upward momentum is too fierce and fast, so he will naturally not be in a hurry to sign a low-price endorsement contract.

In Manager Zheng's view, he has the initiative in negotiation, and the other party will definitely accept it.

Just for the advertising slogan "Talent wins the world", the other party will definitely accept it.

That advertising slogan is not something you can use if you want to, if you don't sign an endorsement contract, you will definitely get into a lawsuit. Do you think the industry doesn't need to spend money to design advertising words? This is equivalent to taking into account the cost of advertising design.

The other party is a big brand in the industry, and he will definitely care about his own image and will not mess around.

This matter can be handled like this for the time being.

Manager Zheng immediately went to do this.

When it comes to the boss's advertising endorsement, of course, Manager Zheng has to deal with it personally, be cautious, and his assistants will definitely not feel at ease.

After Manager Zheng left, Zhuo Qinglian talked to Zhou Yi about the company's income.

In fact, Zhengdong Pictures does have some income now, not just in and out.

Zhuo Qinglian just said simply, the current box office share is temporarily impossible to arrive, the settlement period will definitely be postponed, and the settlement of peripheral income will also be delayed, but in terms of advertising endorsements by Gao Song and others, the company has a lot of income, and it will not be a problem to maintain the operation of the company by relying on these alone.

Of course, Zhou Yi is very happy, the company does not have to rely on his manuscript fee to keep injecting funds to maintain, it is ideal.

Either way, it's good to have a profit.

If the advertising endorsement of talented men's clothing can finally be negotiated, Zhou Yi himself can also have a lot of income. Zhou Yi can put half of these endorsement fees into his pocket, and the other half is the company's commission. Of course, half of the company's shares are also his, and the other half is held by the major families of the military commander.

For this, Zhou Yi has always been unmindful, benefit sharing is inevitable, and there must be backers behind the scenes.

Otherwise, the second-tier small companies simply cannot withstand the ups and downs.

In Chinese society, eating alone does not end well.

Just like those famous big companies in the previous life, how many shares can the boss on the surface have? It's all very little. A large number of shares are in the hands of behind-the-scenes giants and various interest groups, and the boss and the wage earner are actually similar.

Zhou Yi's current situation is already very good, at least he is the military commander's own person, and he was brought out by No. 2, and he has a lot of interests.

What's more, when he started to buy Zhengdong, he didn't have the idea of making money, but he was "fooled" by Jiang Zhengfang, and he also worked for the military unification interest group in the entertainment industry, after all, he and the military unification are one, one is prosperous, one is lost, and it will never be separated.

In fact, Zhou Yi's biggest endorsement brand is "Military Command".

This is just a hidden endorsement, and there is no endorsement fee, and now the expression is not obvious enough.

Of course, Zhou Yi entered the entertainment industry to save money for his sister and give an explanation to his sister.

But his sister will always be his, and his sister's family background is also his, and the two are one, so it goes without saying. In particular, Tang Yan is from a martyr's family of military commanders, and in a certain sense, she is also the spokesperson for the interests of military commanders.

It's just that Zhou Yi is here, so there is no need for his sister to show up and shout for the military command group.

She is so good to be an actress, waiting for the actress!

This is the case, but in Zhou Yi's opinion, it will be more convenient to really negotiate this clothing brand in the future, at least there is no need to buy formal wear. The style of Caizi's men's clothing is very good, and it is the type he admires.

Although the suit is also a kind of formal wear, many people do not have the tradition of wearing suits and ties, and many people prefer Chinese stand-up collar formal wear, which is the atmosphere brought up by the revolutionary predecessors in the early years.

Especially the black stand-up collar formal suit of the military commander agent at that time.

Now Zhou Yi also prefers traditional stand-up collar formal wear, like talented men's clothing, which he thinks is completely acceptable.

I didn't expect to help my classmates write an inscription this time, which is equivalent to doing myself a great favor.

It's really lucky to be able to encounter such a sudden good thing.

Moreover, it is not difficult to shoot advertisements for brand clothing, which does not take much time. After the commercial is negotiated, he can just find a shooting time and shoot the commercial, there is no problem.

Zhou Yi chatted with his sister easily, and also told his sister that he would also help her with a women's clothing brand endorsement if he had the opportunity.

Tang Yan smiled, so she wasn't in a hurry!

Filming well and going to school is the right way, what are you doing now in a hurry to endorse the brand? She's not famous.

Even if it is Qiu Cao of the same crew, there is no decent endorsement brand now.

However, Zhou Yi does have this idea.

For example, Caizi Group not only has Caizi men's clothing brands, but also beautiful women's clothing brands. Men's clothing is classical and orthodox, without losing some fashion highlights, while women's clothing is elegant and beautiful, and it is also a formal wear brand with classical charm.

Talented and beautiful, just a couple!

Of course Zhou Yi was interested.

However, this kind of thing can't be rushed, it's not a deal to catch up, and the other party has to bring it up first.

If this "Flower Season" TV series is broadcast very well, has great influence, and is a youth campus drama, Zhou Yi and Tang Yan happen to be a couple in the play, it is estimated that the talent group will definitely have similar ideas, and will put together talented and beautiful people into a pair of advertising projects, and it is estimated that they will definitely be willing to give their sister a women's clothing endorsement contract. It's just that Tang Yan is not very famous now, and she can't be compared with Zhou Yi, and the endorsement fee will definitely not go up.

After all, you haven't become famous yet, how can you sell clothes after endorsement?

Although Tang Yan is the leading actress in Zhengdong, there will be a steady stream of films, but that was later, and now she is not famous. But when the TV series airs, things will be much better. When the time comes, the other party will be informed of these circumstances. It is estimated that Caizi Group will be interested, and people with vision will definitely be optimistic about Tang Yan's future potential, and there will inevitably be cooperation intentions.

The advertising creativity of this talented and beautiful woman's "match made in heaven" is actually very good, not only the brand promotion effect is better, but also both men and women can borrow each other's fame, Tang Yan is more advantageous, this is also Zhou Yi's idea, and he is looking forward to it.

However, this matter can only be seen first, and then we will talk about it, and there is no need to rush it now.

Tang Yan knew her brother's ridiculous thoughts very well, and snickered beside her, feeling that her brother was thinking about that kind of thing when he had a bad heart. Not only should sunglasses be matched, but even clothing endorsement brands should be matched, and brothers and sisters should be matched in dressing. Alas! Just toss around with my brother!

Girls just want to sit back and enjoy their success!

After a while, Zheng Longshi finally called, and the game over there was finally over. In the afternoon, there were more than two hours of competition, and only six players advanced in the preliminary round, exactly three in the morning and three in the afternoon, which were evenly distributed.

It's good to have six promotion places in the Yanjing Division.

They were busy all afternoon, and there were some activities after the game, taking pictures and interviews, and it took a long time.

Now that everything is done, he knows all kinds of schedules, and there is nothing to do.

The classmates have all gone back, and Zheng Longshi is going to rush over.

But it's not too early, Zhou Yi thought about it, and asked Zheng Longshi to go directly to the company's studio, not to the headquarters, delaying time. After all, it took him a lot of time to rush from Shijingshan to Chaoyang District. Zheng Longshi naturally has no problem, so he will do it.

Zhou Yi carefully told him the location and asked him to contact him on his mobile phone at any time, so that it would be fine. After confirming this matter, Zhou Yi did not stay at the headquarters for long, and got up and rushed to the company's studio branch. Naturally, my sister will follow.

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