857.Mission Must Be Accomplished (3/5)
The matter was settled for the time being, but there was no rush, Battier had to go and see the market first, and if anyone was interested in the car market in Oceania, they could do so. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć ļ½ļ½ļ½ļ½
Wang Bo asked: "Couldn't General Motors think of this?" ā
Battier said: "How is it possible, they are not a bunch of fools, they must know the value of the existence of the Horton brand." ā
"Then why would they rather write off and file for bankruptcy than talk about it being sold?"
"For example, if Sunset Town had a batch of buildings to sell right now, would you sell them to other towns?"
Lao Wang said as a matter of course: "Of course it will, if you give money, you will sell it, and whoever gives it will sell more to whom." ā
"And what if Tahiti Town wants to buy it?"
"Let him dream!"
That's the reason, and of course that's one of the reasons, that GM doesn't give the Holden brand to other car companies. In addition, for us, we can make money by selling it, but for General Motors, this profit is not enough, it is not worth their operation, it is better to file for bankruptcy directly. ā
Wang Bo smacked his lips, the local tyrant was really domineering.
Battier said to him: "If you want to sell Horton, it is also to sell it to your country's car brands, and there are too few people who have the strength and interest to take over this kind of mess." I don't know enough about China, so you can pay attention to the relevant information. ā
Or the old saying, the emaciated camel is bigger than the horse, although Holden Motors has been resisted by force by major car brands in Oceania, but there are still three catties of iron in the broken ship, Holden Cars have dominated Oceania for so many years, and there is still a lot of technology and fame accumulation.
It is easy to know that it is easy to create an independent brand, but it is difficult to do a good job of an independent brand, and the difficulty lies in the lack of brand recognition, the lack of advanced manufacturing technology, and the lack of experience in production process management.
For domestic automobiles, if you want to open up foreign markets, it is always more appropriate to buy a complete set of automobile manufacturing research and development process than to think slowly by yourself.
In recent years, the acquisition of foreign auto brands has almost become a touchstone in the process of developing independent brands of domestic car companies.
Of course, this litmus test is still very good from the current situation.
After talking about the acquisition plan, Battier was just about to hang up the phone, Wang Bo said again: "There is one more thing, buddy, you can help, prepare a plane on Christmas Day, a super plane for long-distance travel!" ā
"What are you going to do?"
"Keep it secret, and I'll lend me your helicopter."
After talking to Battier, Wang Bo contacted Kaplan to discuss the purchase of luxury buses.
Kaplan thought that the business was yellow, but when Wang Bo and his party came back to restart the negotiations, he immediately became excited.
But as soon as the flame of hope in his heart burned, Lao Wang took off his pants and poured urine on him: "It is true that Sunset Town needs luxury buses very much, but we don't want to pay for it, yes, we want to exchange the advertised value for the price of the vehicle." ā
"That's the new way we work together?" It really made Kidd guess right, and listening to his words, Kaplan wanted to cry.
Wang Bo smiled and said, "No, the new cooperation method can't be decided for the time being, I have friends who want to buy shares in your company." ā
Horton Motors issued shares in the form of a spin-off, and if Wang Bo bought it as a retail investor, he could buy it but could not buy it in large quantities, and they had to acquire shares from shareholders.
Kaplan is one of the shareholders, and his eyes lit up when he heard Wang Bo's words: "How many shares do you plan to buy?" ā
Wang Bodao: "It's hard to say now, but we will prepare at least 500 million US dollars to acquire the shares of your company." ā
Kaplan sensitively asked, "When?" ā
Wang Bo shrugged and said: "It is estimated that it will take another two months, my friends and I have funds in the international market now, and we need to withdraw the funds before we can buy your shares." ā
Kaplan wants to sell his shares, and the Holden brand is about to fall.
Wang Bo can't buy it now, but fortunately, Kaplan is a mature manager and didn't pay too much attention to this issue, and the two sides negotiated on the issue of using cars in the town.
Kaplan scoffed at Wang Bo's thoughts, and said: "Mayor Wang, please forgive me for saying that our Holden Automobile Company is already famous enough in Oceania, and there is no need to publicize it through you. ā
Wang Bo said with a smile: "Yes, Horton's family car is very famous, and now does anyone know that you have switched to the field of agricultural vehicles and commercial medium and large vehicles?" ā
"Of course, our car brand is deeply rooted in the hearts of the people, people accept our cars, we have a good consumer base, as long as the company sends out advertising, then consumers will quickly accept our transformation model."
Wang Bodao: "In other words, you have to spend money on advertising, how much do you spend on advertising? Million? Ten million? Million? ā
"And how much does it cost you to make a bus? 50,000 yuan? 60,000 yuan? I think you know the fame of Sunset Town, and our potential has not yet been exchanged for combat power, and the fame will be even greater in the future! ā
Kaplan smiled: "I believe this, Mayor Wang, but don't you change the concept, is Sunset Town's propaganda worthy of advertising?" ā
Wang Bo said: "This is the purpose of my trip, in fact, I am here to invite the senior management of your company to visit our Sunset Town for inspection and vacation, please make a conclusion after the inspection." ā
Kaplan shook his head with a smile and said, "I don't think it's necessary, unless we go to Queenstown, we don't have any interest in the transportation system anywhere else." ā
Wang Bo insisted: "Why refuse my kindness? We enjoyed your hospitality in Auckland and reciprocated it, isn't that what I should do? ā
For these minds, it is not uncommon for them to go out for market research.
Wang Bo persuaded him for a while, and Kaplan reluctantly accepted it.
In fact, now Holden Automobile Company is completely fine, lack of orders, unable to start, sales team collective resignation, not only workshop workers have nothing to do at work, but also their leaders.
After all, Wang Bo is a client introduced by the leader of the Green Party, and Kaplan wants to get along with him, even if the two sides can't cooperate, it would be good to have one more friend like this.
In addition, he hopes that Wang Bo can really buy the shares of Holden Motors, so that even if General Motors abandons the New Zealand branch, he can still have money to enjoy life.
Kaplan promised to visit Sunset before Christmas after arranging his work, and would be willing to invest in Sunset if they felt it had strong enough publicity power.
Advertising for value is common in New Zealand, a country where tourism is the main industry.
Queenstown, for example, has a lot of things that are available for free, with companies investing in the town's buses, phone booths, dumpsters, billboards, and so on.
This is also the reason why Wang Bo wants to move Sunset Town closer to the tertiary industry, tourism is a hen that lays golden eggs, and it has strong renewability!
(To be continued.) )