Chapter 89: Public opinion is in danger
After Yang Yichen forwarded the links of these news to Shen Xiangcheng, he immediately called Concubine He Yu in.
He said with a stern expression: "Minister He, do you see the headlines in the news?" ”
Today's network information speed spreads rapidly, not only Yang Yichen, but also the entire Hengtian Green Jiangcheng branch has seen the news.
Seeing that Concubine He Yu didn't answer, Yang Yichen said angrily: "Check it out for me immediately!" Look at who uploaded this unsupported video. Also, in the name of Hengtian Green, I immediately contacted the heads of several portals, and I wanted to interview them. ”
At the same time, the staff on Huigu's side also saw that WeChat and Weibo had been swiped, all kinds of brainless abuse, and all kinds of doubts about Lingdao.
At the same time that Shen Xiangcheng received Yang Yichen's message, Ye Jingming also found Shen Xiangcheng with his mobile phone.
"Xiangcheng, WeChat and Weibo have been swiped, all of which are all kinds of brainless accusations and abuse of our products by netizens, and now on various shopping platforms, there are already 3,000 catties of rice required to be returned."
Shen Xiangcheng carefully read the comments on the news and Weibo, and the public opinion of the news went from the beginning to blame Hengtian Green, and then began to guide the people who said that Hengtian Green was deceived by Huigu Company and was also a victim of the incident. It is said that Huigu uses dyed rice as a pretext, packages it and sells it to Hengtian Green at a high price to make a high profit.
As soon as this statement came out, it was reposted by countless big Vs on Weibo. The logic of the big V is very simple, Hengtian Green is a well-known green food enterprise in the country, and behind it is the giant Hengshi Group, how much financial resources does Hengshi Group have? How could it be possible to sacrifice their reputation for petty profits, it must be Huigu, an unknown company, to deceive them for profit.
This rhetoric is supported by many.
Netizen flower before the moon: I bought ten catties of purple rice to go home, my mother said that it was dyed, I still don't believe it, now it seems to be scared! Thankfully, I didn't eat it!
Inattentive: I used to believe in Hengtian green products, but I didn't expect such a big quality problem, ah! Huaguo's food industry is terrible!
KKV0: For this kind of unconscionable enterprise, I call on ZF to be punished! The boss is sentenced to jail! Fines until bankruptcy!
These are still relatively civilized comments, and the comments that follow are completely brainless insults. All kinds of greetings to ancestors and loved ones.
Of course, there are still more rational comments.
Little pig in the field: I don't think it should be, I'm from Jiangcheng City, I've been to the agricultural sightseeing park in Huigu, and the rice is really purple. It's purple in the field, how can it be dyed!
However, this small number of rational comments was soon drowned in the saliva of keyboard warriors:
Reply to the second floor: The landlord grew up with wild boars eating chaff, and the identification is complete.
3rd floor: top floor, owner SB. It's the sailor invited by Huigu, I wish your whole family to be poisoned by eating purple rice!
Fourth floor: Top one! The landlord gave birth to a child and was purple all over!
……
The comments that followed became more and more intense, and even detached from the matter itself, turning into a life attack.
Liu Yang mobilized the newly hired Huigu employees to reply sensibly to those who were abusive on Weibo, and they wrote in detail every step of the rice from planting to harvesting, emphasizing that the rice was not dyed at all.
But where are the replies of three or four people worthy of the thousands of troops of the Internet keyboard warriors, a comment on the argumentation of whether the rice is dyed or not, has evolved into netizens' anger at the unfairness in real life, and the curse of ZF.
Watching a rational reply being abused in an instant, Shen Xiangcheng had a deep sense of powerlessness. Huigu Agricultural Sightseeing Park and products are popular because of the spread of the Internet, but now they are covered by the clouds of the Internet and difficult to turn over......
Yang Yichen has already talked to the person in charge of several major portal websites, Hengtian Green's position in China is still very stable, and the other party expressed his willingness to communicate and coordinate to lead public opinion away from Hengtian Green, but the condition is that Hengtian Green can advertise on the portal and the like.
These brutes!
Yang Yichen scolded secretly, asked Concubine He Yufei to talk to these people, and asked these portals to delete those news that was made out of nothing, otherwise they would bear the consequences!
Yang Yichen is acting here, and the headquarters of Hengshi Group is also moving. Hengxin Network Portal, a subsidiary of Hengshi Group, took the lead in diverting the focus of the incident from Hengtian Green and focusing the problem on Huigu Company, which had no background.
In the face of the bombardment of Internet public opinion, if you don't pay attention to it, you will be criticized for being indecent, so the perseverance portal website does not dare to defend Hengtian Green and Huigu with all its might. I had to protect the credibility of Hengtian Green before finding a way to fight back.
Since Yang Yichen is only the president of Hengtian Green Jiangcheng Branch, although several major portals have given Yang Yichen face, the negotiation conditions have not relaxed at all, either you spend money to advertise on my portal, and I will be reported positively by you, or you will not be able to talk.
Negotiations between He Yufei and the portal reached an impasse. Yang Yichen received a call from Yang Ling.
Yang Ling got straight to the point: "Next day, what's going on with that video that appeared on the Internet?" The scandal has spread abroad, and the CBC directly quoted the report of the domestic portal, saying that the quality of our products is problematic, and the behavior of cheating consumption is also recommended, and the Canadian government has strengthened the import inspection and quarantine procedures for Hengtian green products! ”
Yang Yichen didn't expect this incident to alarm his father, who was on vacation abroad, "Dad! It must be that the new product we launched made our competitors blush, and they deliberately looked for it! ”
When something happens, instead of looking for its own cause first, it pushes the root of the problem to a competitor. After listening to Yang Yichen's explanation, Yang Ling knew that he was not yet mature, so he asked rhetorically: "Your cooperation with Huigu, especially for the product, has it been inspected and tested in detail?" Are there any indicators that analyze their rice? Is there a convincing report that gets the authorities out? Didn't get the right guidance and pitch to make consumers accept rather than be skeptical before launching a new product? ”
Yang Ling asked four questions in a row, leaving Yang Yichen speechless.
The rice purchased from Huigu has been tested internally by Hengtian Green, and it is qualified in terms of particle size and quality, carbohydrates, amino acids, and trace elements, but as Yang Ling asked, they did not look for an authoritative organization to issue a test report to push the rice into the market, which is non-compliant in a certain way.
Yang Ling sighed, a small setback of a certain product of Hengtian Green is just a mosquito bite for the giant Hengshi Group, and it can't hurt the muscles and bones, what he is worried about is when his son will be able to mature when he can do things.
Yang Ling said: "On the media side, I will find someone to deal with it, and lead the problem to Huigu, and you can figure out the rest by yourself!" ”
Yang Yichen was also ready to help Huigu intercede and ask his father to help Huigu too, but Yang Ling hung up the phone after speaking. Young Master Hengshi is not afraid of heaven and earth, but he is afraid of this old man, and he is anxious but helpless.
Yang Yichen is worried, can Huigu and Shen Xiangcheng withstand the storm of public opinion? (To be continued.) )