In the third week of the summer season, the second week of the release of Zootopia, the box office battle, the three movies, were evenly divided.

Three movies, with a weekly box office of over 100 million.

Little Times 4 and Taoist Priest went down the mountain and achieved a box office of 100 million and 140 million respectively, while Zootopia swept 160 million box office and became the box office champion of the week, successfully staging a good counterattack!

With the box office last week, the total box office of Animal City in two weeks reached 225 million!

A film with an investment of 10 million yuan, the crew and actors are all unknown, and it has gained more than 200 million in two weeks, causing an uproar in the industry.

Major websites have issued press releases urgently.

"Phenomenal movie!"

"Domestic conscience blockbuster!"

"Can bad money drive out good money forever?"

An article published by Baidu Zhihu "Retaliatory Rebound" is quite representative.

The article believes that the reason why Zootopia can achieve amazing results cannot be ignored by its own reasons, especially the use of animals throughout the filming, which has created a precedent in the film industry, and to a certain extent, it can be compared with the two epoch-making innovations of "Hanging Via" and "Computer Special Effects".

This alone is not enough for this slightly immature film to achieve a counterattack in a short period of time. The skyrocketing box office is, to some extent, inseparable from the audience's revenge psychology......

In recent years, with the popularity of the mainland box office market, many filmmakers seem to have put more thought into the word 'blockbuster'......

is a big movie, but it ignores the most essential thing of the movie, and even a simple story can't be told well, and it is full of loopholes; A simple truth can't be explained clearly, and it is mysterious; Tangled in every way, moaning inwardly, gorgeous on the outside, empty on the inside, funny with meat and hemp, full of expired chicken soup from a small coastal magazine twenty years ago......

The audience was fooled again and again, and after the overwhelming publicity, the audience walked into the cinema with great anticipation, only to see one bad movie after another......

At this time, Zootopia of Terror came out of the air, telling a story completely and honestly, based on universal values, the three views are normal, and the story itself is also very innovative, with special technical means, and with the director Guo Zijian, who is not well-known but has rich experience, the picture, plot, and editing have at least reached the passing line......

This movie is full of sincerity, and it does not treat the audience as idiots to fool and cheat money as wrongdoers......

The audience's eyes are bright, the market is fair, the movie does not deceive the audience, and the audience will not live up to the movie......

In the midst of a lot of bad movies, the small-scale domestic film Zootopia has come out of the air and achieved an amazing box office, and to a certain extent, the box office phenomenon of Zootopia is an outburst of anger and resentment accumulated by fooled audiences for years......"

In addition to the comments on the Internet, many filmmakers in the film industry, especially academic scholars, have also spoken out.

The movie Zootopia itself, the quality is just like the Douban score, 7 points are rising, which is passable. The experts' remarks are not to praise the zootopia, but to appeal through the phenomenon of the box office explosion of the zootopia.

The market atmosphere of the domestic cinema chain is too heavy, and the film schedule is completely based on the market, and the popular themes and imported blockbusters have achieved amazing film scheduling even before they are released.

However, some domestic films, art films, and in-depth films are not valued at all because they do not meet the market, and it is difficult to get a film schedule.

Facts have proved that although some art films are not as profitable as commercial blockbusters, if the film schedule is reasonable, there is still a certain market, and it can earn tens of millions of dollars.

Of course, since it is a theater chain, it is understandable to take the market as the leader and increase the number of films with good box office.

But according to the current cinema practice, literary films have in-depth films, and there is no room for survival at all.

On the one hand, it is difficult to release literary films and schedule films, and on the other hand, audiences who want to watch this kind of movie can't find a place to watch the movie.

So there is a saying that the level of audiences in the mainland is low, the quality is poor, and they are only worthy of watching bad movies......

From a certain point of view, it is not that the audience's level is poor, but that the theater chain monopolizes the film scheduling, rudely stuffing bad movies to the audience, and the audience has no choice at all, and finally scolds the audience for their low quality and only deserves to watch bad movies.

In the long run, who will make such a thankless film? The living environment of literary films in China is worrying.

Many experts call for the model of Western countries to be imitated, and while commercial cinemas are developing, the country should also establish a small number of art cinemas, so that literary films can survive.

"Yay?" Su Ming can't understand it, no matter how Zootopia is calculated, it can't be classified as a literary film, right?

He even received a letter from an associate professor of the directing department of Beiying, hoping to make a joint appeal.

This is good, how did Zootopia become an art film? Have you become an artist with Lao Tzu?

, from childhood to adulthood, the biggest artistic achievement is probably to draw a villain without clothes in class. Wang Hao is also good at this, Su Ming still learned from him, drawing a human figure on white paper, cutting a hole between his legs, and then sticking out a finger behind him......

It seems that the living environment of artists is really worrying, and even people like me can be mixed into the ranks of artists...... Su Ming sighed with emotion, and finally agreed to the joint appeal, anyway, there are people in society who are calling for it every day, and no one takes it seriously.

After Zhao Yun heard this, he shook his head and smiled mysteriously, and said something that made Su Ming's heart chuckle.

"Don't forget that you still have an identity, a deputy to the National People's Congress......" Zhao Yun said with a smile as if he didn't think it was a big deal to see the excitement.

me, won't let me make a proposal? So who am I, a representative of the business world, or a representative of the art world?

Fortunately, the professors in the industry accepted it when they saw it, and did not make further requests, so Su Ming put the matter aside for the time being.

In the fourth week, several long-awaited blockbusters were finally released, and sure enough, including Little Times, Animal City, and Taoist Priest Descending the Mountain, the previous films, and the filming rate, were greatly depressed, making way for the new film.

The rivers and lakes are turbulent, and the limelight of Animal City was soon replaced by the newly released domestic cartoon The Return of the Great Sage, which was released silently without any publicity, and achieved a counterattack within three days, causing a sensation throughout the country, and was released for a week, achieving a box office of 200 million, and is still growing rapidly.

And several other films have also won at the box office, especially Monster Hunt, which shows signs of breaking through the sky. (To be continued.) )