Chapter 92: Rising Against the Trend

On Saturday, Zhou Yi planned to continue to review his homework at school, but there was nothing to do with the company anyway, and he couldn't help if he went. How about the box office, I can only wait for the results, and all the means that should be used have been used, and there is really no other way.

There is no heroine in the film, there is really no big scandal, and Gao Song can't let them come out!

I guess that won't work.

Takamatsu, who was frying eggs at home and preparing breakfast, suddenly shivered.

How does it feel cold in the summer?

Early in the morning, Zhou Yi asked his sister to go to the school cafeteria for breakfast. The school cafeteria in this life is much more reliable than in the previous life, at least there will be no such disgusting things. Basically, Zhou Yi and his sister eat in the school cafeteria every day.

The roommates sleep lazily on weekends and get up late, unlike Zhou Yi and Tang Yan who need morning exercises.

Zheng Longshi has been busy preparing for the college entrance examination these days, so he won't hang his throat for the time being.

Only Zhou Yi and his sister are full of energy, and all kinds of training are thunderous.

Tang Yan's energy is so abundant, it's really unexpected, and she really has some talent!

The little girl quickly rushed over and found Zhou Yi at the common seat in the cafeteria.

didn't care about eating, she first rushed to ask: "Brother, have you read movie reviews on the Internet in the morning?" ”

"What?" Zhou Yi was inexplicable.

"I really didn't expect that after a night, the two films "Eight Hundred Scholars" and "Havoc in Heaven" on the Internet suddenly had a lot of bad reviews, and the crowd was raging. I watched it last night, and it's still good! It's weird! The wind and clouds changed overnight, and this style of painting is wrong! ”

"Really?" Zhou Yi's heart moved, thoughtful.

"It's a pity that their ratings on the god list haven't dropped much, it's a pity." Tang Yan said in a whimsical tone.

Zhou Yi somewhat understood, but thought it was funny: Why are you so regretful? I wish people were unlucky!

"By the way, brother, you haven't watched it on the Internet?" Tang Yan asked.

"I don't always look at those things, it's useless." Zhou Yi didn't care.

"Why didn't it work? Take a look! Tang Yan said as if offering a treasure.

"Sister, don't worry, I'll go to the library and see it later. Let's eat first, don't go hungry. Do you want pancakes or finger cakes? There are also grilled chicken wings this morning! Two of them? Zhou Yi asked with a smile.

"Brother, are you kidding me?" Tang Yan was stunned.

"Hey, hey! Those are the ones I want to eat. That's yours. Take a look, the apples from the school fruit store have been washed and bought specifically for you. Two steamed dumplings, a slice of ham, and a cup of soy milk should be enough for you! ”

"That's pretty much it!" Tang Yan smiled. The little girl is a picky eater!

Zhou Yi quickly helped his sister buy breakfast, and then the brother and sister began to enjoy breakfast.

Tang Yan also talked with interest about some wonderful comments she saw on the tomato network.

But none of this came as a surprise. He had already reacted, even if he didn't read the movie reviews, after a little thought, he knew what was going on on the Internet, and he was like watching the fire. These are two attacking each other, tearing each other apart! What else could it be like besides a blockbuster?

After breakfast, the two siblings went to the library for self-study. At the urging of his sister, Zhou Yi went online to see the comments on those films. Nowadays, there are indeed a lot of bad reviews on the Internet, which are very similar to Zhou Yi's earlier thoughts.

Some fans criticized "Havoc in Heaven" for wantonly tampering with classical masterpieces, filming nondescriptly, and Westernizing strictly, which is completely unacceptable. The little tearing treasure is tearing and pretending to be forced, he must be severely criticized, resolutely knocked down, and step on one more foot, so that he will never be able to turn over.

Some fans criticized the casting of "Eight Hundred Soldiers" for being too bad, and using small fresh meat to make war movies is a complete failure, without any military temperament, and the whole body is full of cold literary and artistic fans, this is a literary war movie! In addition to special effects, or special effects, what do fans watch?

As for acting, please, do these two films still have acting skills at all?

That's the way the mainstream opinion is, and it really gets to the point.

What Zhou Yi expected earlier was not bad.

However, it was really unexpected that there were so many negative reviews on the first day of the premiere.

He also thought that the two first-tier companies would be more elegant! I didn't expect it to be so simple and rude, I didn't even have foreplay, and I just got it. It seems that the two sides really want to fight to the death, and now they are in full swing and cannot be separated. If you are so torn, you two can hire a team of sailors, you can brush negative reviews for both at the same time, and you can also share the cost, save more!

Zhou Yi's idea is really alternative and funny.

Don't look at the tears on the Internet, but the ratings of the two films have not dropped much.

The score of the Fengshen List is still maintained in the high score area of 9.4 and 9.2 points.

Tang Yan sat next to her, accompanying her brother to read the movie review, and then asked, "Brother, what do you think?" ”

Zhou Yi shook his head and said: "These movie reviews are not worth paying attention to at all. You see, this is clearly the two companies attacking each other, using water armies to smear each other's films with bad reviews, and this absurd situation will occur. If you pay attention to the ratings of the Fengshen List, after the film ratings on Friday night, the ratings of the two films have not dropped much, which shows that those film reviews do not represent the opinions of mainstream audiences at all. ”

"That's right! They can brush up on movie reviews, but it's hard to brush up on the god list scores, which is simply unrealistic. Tang Yan nodded.

But since there are such film reviews, at least it shows that their films do have such shortcomings! If not, it would be impossible for people to speak in vain and make up such movie reviews! Tang Yan said immediately.

"It's true, not all film reviews are brushed. Maybe there are really fans who have a lot of complaints, but it's hard to say how much impact it has. No film is perfect, and if you have to find faults, you can always pick them out, including our films. But whether the film can sell well or not, after all, is the selling point, not the shortcoming, as long as the selling point is enough. "Zhou Yi is very sensible, so there is no need to gloat for the time being.

"So how do we do it?" Tang Yan asked.

"We can't do anything, we don't have to do anything. These are two super blockbusters tearing up, and two of the six major Chinese movies are tearing up, we can't interfere at all, so as not to burn ourselves. Zhou Yi explained.

"I understand." Tang Yan nodded, indicating understanding.

"Actually, it's better for us to do nothing and not get their attention. They attacked each other, and they didn't care about our "Five Poison Gates" at all. We just need to sit on the mountain and watch the tiger fight, and make a fortune in silence. The snipe and the clam compete, and the fisherman profits. They tear up, it's none of our business at all, maybe both sides will lose, and the reputation and box office of both films will be affected. Maybe we can pick up the cheaper. ”

This is Zhou Yi's idea, to adapt to all changes.

Tang Yan smiled: "Brother is so cunning. ”

She could fully understand her brother's thoughts.

"But this time, no one came to attack us, and no one gave us a bad review, so we were lucky!" Tang Yan said again.

"It's not that no one has given us a bad review, it's that it's too late." Zhou Yi said with a smile.

"Why?" Tang Yan asked.

"If you want to suppress a film, the most critical thing is when it starts, especially for small companies with small productions, without celebrities, there is often no power to fight back. But at the beginning, no one in the industry noticed our small film at all, who would deliberately spend money to attack a new film? It's likely that most of the people in the industry think that our test screening results are made by hiring people, after all, there are always people in the industry who do this, which is very normal. No one cares about our high ratings at all, and probably doesn't care about it! Zhou Yi explained.

Tang Yan nodded in agreement.

Zhou Yi continued: "And when they finally reacted, they realized that our film was not easy to mess with, but at that time, we had quickly passed the dangerous period when the film began to be screened, and entered the fast lane of word-of-mouth. Now that the momentum of our film has risen, it is destined to be a big hit, with rave reviews on the Internet, and the score of the god list is super high, it is not so easy to suppress it, or even it can't be suppressed at all. Who will do useless work? That's not necessary, and it's not worth the cost. ”

Zhou Yi was thoughtful and thought very clearly.

"Oh! I see! Tang Yan was stunned.

"And those big first-tier companies can't pull their faces against us. Will the tiger only tear up with the tiger, will it tear up with the flower cat? In case you pretend to be unable to rebel ****, spend a lot of money, and then be scratched by the flower cat with blood, drop a few pieces of meat, and the gains outweigh the losses, isn't that sick? ”

"Hee-hee!" Tang Yan smiled, "Our film is really not easy to mess with!" ”

Now this situation on the Internet does confirm some of Zhou Yi's earlier thoughts. However, it was useless for him to expect it in advance, limited to his own strength, and he couldn't use it at all. is a super blockbuster, and the box office must be extremely high, so it is impossible to give him a chance to counterattack and slap his face. Even if people are tearing up, they won't give him this opportunity. At present, the main task of Zhengdong's "Five Poison Gate" is to survive, and this will not change for the time being.

No matter how you think about it, now Zhou Yi can only wait for yesterday's box office to come out and see the situation first.

After chatting with his sister, Zhou Yi thought about it, took out his mobile phone, and called Zhuo Qinglian.

He talked about some of the situations on the Internet, as well as his previous thoughts, and especially reminded him that the propaganda department of his own company must not get involved, and definitely not try to guide public opinion.

It's too dangerous to do that, and it's easy to see the clues. The six major Chinese are definitely not vegetarians. If you mess around like that, if you are known, it will inevitably come a day after the autumn to settle accounts. Zhou Yi is not afraid of them, but there is no need to cause trouble.

It is the most important thing to take chestnuts from the fire, and making money safely and steadily is the right way.

That's the tearing between the six major Chinese companies, but it's not about the second-tier small companies. It's okay to see the excitement, but you can't end up fighting shirtless. Let's sit on the mountain and watch the tiger fight, and make a fortune in a muffled voice!

Zhou Yi was also afraid that the company's propaganda department would suddenly be hot-headed and wanted to add fuel to the fire, so he tossed himself in.

It's impossible for people to let you pick up this kind of cheapness, maybe people won't fight, and they'll all target you, aren't you confused?

Zhuo Qinglian smiled.

Of course, she understands this truth, and will tell the company's publicity department not to mess around.

In fact, the employees of the company's propaganda department are experienced, especially under the leadership of Dong Yiwu, and it is impossible to make such a low-level mistake that is not self-sufficient. Zhou Yi is too worried, but it is good to worry too much, but I am afraid that I will not think about it well.

In the morning, Zhou Yi also paid attention to the situation of "Disciples of the Evil God".

The situation of "Disciples of the Evil God" is indeed not ideal.

Now its score on the god list has slipped to 8.5 points, which is far inferior to the 9.0 score of "Five Poison Gate", which has been released for almost two weeks, and naturally it is even worse than the 9.4 and 9.2 points of "Eight Hundred Scholars" and "Havoc in Heaven". However, the ratings of the two super blockbusters will definitely decline gradually, depending on the situation, it may be faster than the decline in the score of "Five Poisons"!

But no matter what, the premiere day rating of "Disciples of the Evil God" is very unsatisfactory.

There are fans who praise it, but it's only nine, what else is there to say?

In the relevant pages of various film and television portals, many fans who watched the preemptive and premiere have given bad reviews. Many fans left messages and reacted, completely tired of watching this kind of film full of "special effects plus Via", although it costs a lot of money, but the play is far inferior to a small film like "Five Poisons". This is not a bad review, the two blockbusters are too busy to take care of themselves, and no one has brushed it at all.

And it's not just one fan who says that, everyone says so. This is the real experience of movie fans.

Zhou Yike didn't let the company's propaganda department brush up on people's bad reviews, so there was no need to use this method.

Actually, this situation is quite normal. There will definitely be comparisons between films in the same schedule. And the other party is a martial arts film, which is similar to the type of "Five Poisons", many fans overlap, and often both films have been watched, so they will naturally compare.

This is the fun of watching movies for fans, can it still be compared?

This kind of word-of-mouth will definitely affect the follow-up box office of the film, but it is very beneficial to the follow-up trend of "Five Poisons".

Many fans who have not watched "Five Poisons" will definitely be interested and want to see such a comparative movie review. Those die-hard fans of celebrities who are not convinced may also go to see what "Five Poisons" is like, and they may be attracted!

However, Zhou Yi doesn't want to pay attention to this film at all.

Even Tang Yan didn't care about this film, and she didn't mention it.

The little girl's eyes have been staring at the super blockbuster! What a big ambition!

Anyway, relying on this kind of word-of-mouth alone, "Disciple of the Evil God" obviously can't compete with "Five Poison Gates", and it can be crossed out of the list of competitors.

The final result of the war of evil and poison must be that evil is invincible to poison!

However, if fans continue to be so excited, I'm afraid Zhao Yanqin will have to explode.

Zhou Yi smiled secretly in his heart, full of indifference.

After studying all morning, when it was close to noon, Zhuo Qinglian finally had good news that the box office numbers for yesterday and Friday were finally freshly released.

When Zhou Yi took a look at the number, he was immediately overjoyed, and his hanging heart was finally put down.

Tang Yan was also very pleasantly surprised, congratulating her brother on his success over the weekend.

Yesterday and Friday, "Five Poisons" launched a large-scale joint screening in 2,590 theaters, with a total box office of 19.8 million yuan.

Such an achievement cannot be described with good words, it is simply terrifying, and it is completely the result of the combined influence of various factors. It can be seen that although there were two super blockbusters working together on Friday, "Five Poisons" was really not affected.

Under the pattern of the double-strong film "Zhenshentou", "Five Poison Gate" still stands out.

Soaring into the sky, no one can stop it.

A blockbuster posture has begun to emerge.

This is definitely against the trend!

Although such results are certainly far from comparable to "Eight Hundred Soldiers" and "Havoc in Heaven", it is enough to stabilize the position of "Five Poisons" on the weekend box office charts. This is crucial.

Those two super strong films were not the competitors to be considered by "Five Poison Gate", anyway, as long as "Disciple of the Evil God" was stepped on. According to the news fed back by the theater chain, the attendance rate of "Five Poison Gate" in most theaters is no worse than that of "Disciple of the Evil God", and even the attendance rate of some theaters is higher than that of "Disciple of the Evil God"!

In terms of word-of-mouth, "Five Poison Gates" is a complete explosion of "Disciples of the Evil God".

can have such a high box office, it can be seen that the number of screens and the number of screenings of the film are indeed guaranteed, and the publicity of the theater side is also in place. Huaxia Sanchao, who released this film, did not talk nonsense, and did give "Five Poisons" fair treatment, which is very good. Of course, the number of screens and screenings in the big cinema chain must be slightly less, and it can't be compared with the support of Taj Cinema last week.

But that support is sufficient.

And Friday's box office of 19.8 million Chinese yuan almost broke through the 20 million Chinese yuan mark, with an average single box office of more than 7,600 Chinese yuan, which is enough to make the courtyard make up its mind to increase the number of screens and expand the number of screenings. Although the average box office of a single museum did not exceed 10,000, there were two strong films suppressed at the top of the town, and it was impossible for a single museum to break 10,000 at the box office on Friday, which is already very good.

The double-strong film "Zhenshentou" pattern has blocked the possibility of other films breaking 10,000 in a single museum, which is no way.

It's very good that "Five Poison Gate" can stand out, if you expect the box office of a single museum to break 10,000, it is a dream.

It will definitely not be a miracle, it will definitely be a pipe dream.

Now like this, Zhou Yi is very satisfied.

Even if there is a double strong film "Zhenshen Head", it still can't stop the rise of "Five Poison Gate", who can stop it?

At least that's not something that humans can do.

The film will not be afraid of any means of repression.

Although the box office of several other films in the same schedule is still unclear, and Zhengdong Pictures does not have so much relationship and energy to investigate, Zhou Yi is completely sure that the weekend performance of his "Five Poison Gate" will definitely not be inferior to "Disciple of the Evil God".

In this way, there should be great hope for stabilizing the top five of the weekend box office charts.

It's really fun to think about!

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