Chapter 1040: The Shift of the Battlefield

Zhuang Toyoda Shoichiro's reading represents the most official Toyota car elimination is not too brotherly", after the statement was made, people who were dissatisfied with Toyota's high-minded and self-righteous attitude issued a stronger protest

The crux of the matter is that things are not just that, when Toyota is in the midst of this crisis, people in the American industry seem to be suspicious of falling into the ground, and for the first time began to question the coordinated production method that Toyota has always regarded as the treasure: Toyota Motor Company used to think that the car was only a simple mechanical product for transportation, not an electronic product, and when carrying out large-scale mechanical production, in order to reduce costs, There is no problem with using this coordinated production method, but the key problem is that there are more and more electronic components used in automobiles. The production of automobiles can no longer be regarded as simply the production of a machine, but the production of automobiles as an electronic product. In such a situation, coordinated production can no longer meet the needs of automobile production. Instead, it is necessary to use a modular production method that is completely different from the coordinated production method.

This statement is undoubtedly questioning the myth of coordinated production created by Toyota in the field of automobile production, and if it was before this incident, who would dare to question Toyota's success in the United States? I'm afraid that if this is said on the Internet, without Toyota's opening, there will be those who regard Toyota's production model as a treasure and will be incomplete!

In the past, it is undoubtedly impossible for Toyota to give up the coordinated production mode that they are proud of, and one thing that is recognized by everyone is that in the production of mechanical products, Toyota has exerted the advantages of the previous coordinated production mode to the limit, but the problem is that in today's society, the degree of electronicization of automobiles is developing rapidly. The application of on-board central computer system and automotive data bus electronic system may not take a few years, and the car will become an electronic product like a TV and a computer.

In the production of electronic products, there is a need for a modular production method that is completely different from the coordinated production method required for mechanical production in the past. Now something like this is happening. Not only can coordinated production be useless, but it can also be a stumbling block for business growth.

This statement by the US industry is undoubtedly shaking the foundation on which Toyota relied for its survival in the past. Just when Toyota, which was already accustomed to arrogance, wanted to react to these remarks, before Toyota could make any statement, the US government, as the "victim" side, took action.

The U.S. government was first dissatisfied with Toyota's lack of sincerity, and after holding back for so long, it originally thought that Toyota would show its sincerity to resolve the matter. What the US government did not expect was that after waiting for so long, it was the arrogant Toyota that was waiting for such a statement.

The U.S. government was angry, and U.S. President Clinton, who had not been in a very happy mood for the past two years, was very dissatisfied with his little brother's brother X Bu Brother at this time, and dared you not to give yourself this catty, the boss of the face, and the day after Toyota made a statement, the U.S. government immediately sent a high-level business delegation composed of President Clinton's economic adviser and U.S. Secretary of Commerce Martin Bailey to visit Toyota in a semi-official form.

At the exchange meeting between the two sides, US official representative Martin Bailey's slow reaction to Toyota's inaction at a time when such a serious problem had arisen represented the Clinton administration in making the most severe official statement of the United States: If Toyota does not take strong measures to ensure the legitimate rights and interests of US citizens at this time, the US Government will take all possible measures to safeguard the legitimate rights and interests of US citizens.

No way, this is the key matter of the British system to the president's approval rating and the president's votes in the next election, after all, the car belongs to the American style of transportation owned by every family, except that if the problem is not solved, the people will have opinions on the inaction of the government.

Hearing this sternly worded statement of his master, the Japanese government couldn't sit still at first! The direct consequence of the Japanese government's inability to sit still was that Toyota finally couldn't sit still completely, and the next day. Toyota's senior management stood up and announced, "Toyota will recall all the vehicles with problems and suspected problems, conduct a thorough overhaul of all problematic vehicles, and replace problematic parts for customers free of charge." Toyota felt deeply ashamed of the inconvenience caused to customers by this incident and took it as a warning. This kind of situation will definitely be avoided in the future.

Toyota will do its best to make up for the losses caused to Toyota's valued customers, and we sincerely hope to be forgiven by everyone. ”

The next day, Toyota's car dealerships in the United States and Europe have quietly changed their attitudes: customers who have purchased a car within two years can choose to return the car for free, and the car will be returned to the Toyota dealership at a discounted price after a humble appraisal.

Well, now that Toyota is willing to swallow the bitter fruit of its own brewing and feel that its losses will be compensated, the people of the United States and Europe who are protesting put down all kinds of flags in their hands and drove their Toyota cars to the dealerships where they bought their cars to return the cars.

Toyota wiped the sweat from his forehead with some fear: although things were a little passive here. It cost a lot of money, but things can finally have a more acceptable result.

Is it really over? Maybe that's just the beginning.

"How's things going now?" Zhang Lan asked Jill who was following Xiao Chenxi's ass in the kitchen and learning to cook.

"Everything is going according to plan. Don't worry, Jill replied without looking back, and the little girl firmly remembered a sentence: The shortcut to a man's heart is the stomach.

Zhang Lan and his group, who had returned to China after the rallies of the major car manufacturers, were watching as if they were watching a movie all this happening across Europe and the Americas.

There is no doubt that this incident that almost made Toyota lose its pants was Zhang Lan's single-handed Zege. Jill arranged for someone to implement, of course, the vehicle for that traffic accident was also arranged by Jill, as for the breakdown of the vehicle? It's just that Xiao Chenxi stimulated the accident in advance, so that the hydraulic passenger stopped working at that moment, and then a series of media propaganda offensives were all promoted by major automobile manufacturers spending huge sums of money behind, and things are as simple as that. After all, what the Japanese auto industry has done over the years seems to these guys to be a bit excessive, and no one will be unhappy if there is an opportunity to stomp on the Japanese hard. ,

To put it bluntly, it's very simple, but the problem is that they haven't explained it to the Japanese, and this is where the biggest problem lies, after all, everyone is a vested interest, who will have trouble with their wallets?

Zhang Lan, who knows that if you beat someone, you will completely knock them down, and if you beat the water dogs, you will completely beat them to death. With only such a little means, it is a little bit worse to want Toyota, which has the support of the Mitsui chaebol behind it, so Zhang Lan has prepared a series of back-ups.

"Oh" Zhang Lan nodded, and suddenly remembered that there seemed to be a lot of Toyota cars in China? And, cough cough, it seems that among these cars, there are not many people who walk in through formal channels, and most of them are black cars smuggled in? Maybe this is a feature that can be leveraged? We can't just think about the Americans and Europeans, we have to think about our compatriots in our own country anyway, right? We can't just watch ourselves being bullied by the damn Japanese and be indifferent, can we?

"Sister, I have an idea Zhang Lan scratched her head, pondered for ten days, and shouted at Xiao Chenxi, who was busy in the kitchen, "Do you want to recommend it?" ”

"Don't tell me what you think. x Bu Chenxi was taken aback by Zhang Lan's words, and couldn't help but shudder, "As soon as you say that you have an idea, I feel scared, you said you had an idea, and now Toyota makes you toss like a half-dead snake, and now you have an idea again?" Who are you trying to deal with? ”

"Isn't that still alive?" Zhang Lan, a shameless guy, was very complacent about Xiao Chenxi's words, and consciously thought that this was Xiao Chenxi's praise for himself, "Since you are still alive, you have to continue fighting." Uh-huh, yes, it seems that there are still a lot of Toyota cars in the country, are we, um.

"Do whatever you want". Thinking of these bad things that this kid has done, this kid has done this."

Dawn shuddered: even Megatron, who had always been known for his evil, was not so evil in the first place!

How can these evil beings exist in this world? "No matter how you plan it, my sister will support you."

Well, Zhang Lan's eyes widened: Why is this girl so good at talking this time? In the past, I didn't bother to talk hard, this girl would never agree to it? Well, anyway, since this girl agreed, it's a good thing, the little villain nodded, "Then sister, you'll be busy in a while, let's discuss it." ”

The Toyota recall that swept the whole of China began, and the first report on Toyota's quality re-issue, and then the Toyota Motor Group's compensation to American and European car owners was reported by the media that has always been known for its radicalism in China: "Chinese Youth!

Zhang Lan saw it very clearly, when he told the editor-in-chief of "China Youth Daily" the news, a burst of green light suddenly appeared in this guy's eyes, like he was hungry for two catties, and the hungry wolf of the week saw a poor little lamb: this is a good opportunity for his newspaper to make a name for himself in the Chinese media industry! The editor-in-chief seems to have seen his figure as a Chinese people's rights defender.