At half past seven o'clock in the evening local time in South Korea, after the first movie ended, countless young men and women walked out of the screening hall with red and swollen eyes. Pen % fun % Pavilion www.biquge.info

"Senpai, how's it going? Is this movie good? ”

"The shooting is really amazing, Su Chang is really beautiful!"

"Han Yi is really pitiful, but if I meet such a beauty, I am happy to be like Han Yi."

"What a great movie, highly recommend everyone to watch it!"

"Ah, I want to see it too, but unfortunately I can't buy tickets anymore!"

When people woke up the next day, both on TV and in the newspapers, they were reporting on the hit movie.

"My Sassy Girlfriend" premiered yesterday, setting a new record of 30,000 moviegoers on the premiere day!"

"Sassy Girlfriend is coming, are you ready, men?"

"My Sassy Girlfriend" set a new first-day viewing record, and may be expected to surpass "Friends" and win this year's championship!"

"The Savage Wave Comes to Asia, and 'My Sassy Girlfriend' premiered yesterday, setting an unprecedented record of more than $15 million across Asia!"

Because of this good reputation, in South Korea and Japan, the number of films scheduled for "My Sassy Girlfriend" has soared directly.

The power of good word-of-mouth is indeed very strong, and the previous Chinese-language movie "Border Storm", which was first unattended, actually got 30 million box office with the growth of word-of-mouth.

The first year before last, "Crazy Primitives" was completely unable to compare with other Hollywood blockbusters, but this cartoon had a strong reputation and the masses supported it, and it took more than two months to be released in China, and the final cumulative box office was much higher than many Hollywood blockbusters that took the lead on the first day of its premiere.

The same is true of the current "My Sassy Girlfriend", after watching it, this person feels that the name is well deserved, and this movie is even better than he imagined, so he will write a film review, give a good review, and introduce it to other relatives and friends.

Therefore, a good reputation is a snowball, sometimes in people's publicity, word-of-mouth brings more and more people, and the snowball is getting bigger and bigger, and at this time, a good word-of-mouth can bring a high box office! And it can bring strong staying power.

This is why the box office of "Fuchun Mountain Residence" was 46 million on the first day, and the total box office was only more than 200 million, and the box office of "People Are Embarrassed in Thailand" was 30 million on the first day, but the final box office was 1.2 billion.

And now, "My Sassy Girlfriend" is snowballing.

Therefore, at the end of the next day, the number of viewers of "My Sassy Girlfriend" in South Korea also reached 90,000, and the number of viewers exceeded 100,000 in two days.

You must know that the previous "Hero", the number of moviegoers on the first day in South Korea was only more than 10,000, but this time "My Sassy Girlfriend" directly hit 100,000 in two days.

And the snowball is getting bigger and bigger, and I believe that this record will be broken soon.

The final audience of the previous "Hero" in South Korea only reached one million, but this time "My Sassy Girlfriend" was shocking.

In its first full week, the number of viewers of "My Sassy Girlfriend" directly reached 2.3 million.

directly became the second best film of the year in South Korea, and the previous "Hero" was defeated by its own film and pushed to tenth place.

This is not only shocked by South Korea, but also shocked at home, this is so terrifying, there has never been a domestic movie that can be so powerful in South Korea, this is the first one!

The highest number of moviegoers in Korea was the previous movie "Friends", which reached 8 million, but this is a special case.

It's like the domestic "Shaolin Temple", in the 80s, relying on the low price of a box office dime, it stubbornly piled up a box office of 160 million, which can be called a horror.

"Friends" is the equivalent of South Korea.

Of course, this is also related to Han Yi's investment.

Throughout South Korea, television, newspapers, radio, Internet cafes, community outreach, bus stops, subway stations, and everywhere you can think of are filled with advertisements for "My Sassy Girlfriend."

"My Sassy Girlfriend" continued to lead the box office, knocking out the Hollywood blockbuster "Pearl Harbor" that dominated the Korean film market after its release in February in its second week of release, and won the box office of the Korean film market with 2.3 million viewers, reaching a total of 5 million moviegoers, almost completely without any local rivals in the same period.

This number completely shocked the Korean people, and some people would have heard that this movie has no deep meaning except for laughing until the stomach hurts, but seeing this box office result, it seems that if you don't go to see it, you can't communicate with others, audiences all over Asia are chasing this movie, and they must not be left behind, although it is not domestic.

In the end, the total number of moviegoers in South Korea reached 8.7 million, directly setting a new record for the number of moviegoers in South Korea.

In addition to South Korea, it also received a good box office in Japan, and the love-themed "My Sassy Girlfriend" made them feel refreshed, so in Japan, also because of the influence of director Han Yi, coupled with the word-of-mouth of the audience in the first weekend, it quickly rose to the box office champion in Japan in the second week.

In the second week, "My Sassy Girlfriend" grossed an exciting $509,000 (not including China) in Asia, with South Korea and Japan alone contributing more than two-thirds of the box office, with a total of 55 million in nine days of release.

However, in the end, it still failed to become the first place, because the first place work is "Hero", which is also Han Yi's, in Japan, the film industry in the first half of this year is destined to be Han Yi's.

The first and second place works are both Han Yi's films, not only in Japan, but also in Southeast Asia and many Asian countries.

……………………………………………………

When Han Yi's films were expanding abroad, some people in China began to oppose and criticize Han Yi's films.

And it's not just some media, this time they are not the main force, this time the main force is some directors and some filmmakers.

They actually collectively challenged Han Yi.

There are many reasons, but there are actually so many to sum up.

Too vulgar and disruptive to market order.

In fact, the fundamental reason is that someone is red-eyed, or Han Yi is in the way!

PS: Ask for support, monthly passes, recommendations, rewards, those who come do not refuse! (To be continued.) )