Chapter 793: Straight to the point
Zheng Mengjiu looked back at Zheng Yixuan, who was unhappy, his face turned cold, and he frowned and said, "Correct your mentality!" ”
After a pause, Zheng Mengjiu said with some hatred, "Like you, you usually go online often, why do I have to listen to others to know this kind of thing." Pen? Interesting? Pavilion wWw. biquge。 info Shouldn't this be what you told me? ”
Indeed, with Zheng Mengjiu's age, it is indeed difficult to keep up with the thinking of young people, but Zheng Yixuan didn't realize it at all.
Think about Samsung's Lee Jae-young, regardless of whether the means are right or wrong, he has already begun to set sail for the layout......
Thinking that Zheng Yixuan didn't care about Qihang before, Zheng Mengjiu said with a sigh, "Li Zairong has already begun to pay attention to Qihang, and even attaches importance to the extent that he is ready to kill him in person, you actually don't have any ideas?" ”
Zheng Mengjiu feels that there is no motivation without competition, compared to Lee Jae-young and three younger sisters, Zheng Yixuan, the only son, is seriously lacking in initiative.
In this way, Zheng Mengjiu taught his son all the way and mentioned his son, until he met Yang Fan, the young man who surprised him last time they met. Thinking about it, Zheng Mengjiu joked, "I don't know what surprises this voyage will bring to us in modern times......
said it was a joke, Zheng Mengjiu still had some expectations.
Yang Fan smiled, ready to make a black three-star plan, and just didn't know how to open his mouth to let Hyundai join in, Zheng Mengjiu opened the topic with a joke, "If Chairman Zheng can provide some information about Samsung, maybe President Zheng will be pleasantly surprised!" ”
"Oh?"
Zheng Mengjiu cheered up and aimed at Yang Fan's young face, Set sail This is going to target Samsung?
Yang Fan nodded, signaling that Zheng Mengjiu was right, and he didn't hide it, and roughly said his plan, in terms of targeting Samsung, Hyundai is Qikongran's ally.
The Zheng family is naturally interested in everything that can make Samsung anxious. And the Samsung of 02 years,Far from the Samsung of later generations,Now they,The display has just emerged,The TV is heading towards Sony,The mobile phone is on the way。 Especially mobile phones, Samsung has invested a lot, before several times to fold the mobile phone baseband project, in fact, Samsung has not been able to launch a successful baseband until a few years, and there is a fatal problem, the real hard wound of Samsung's baseband is the core patent of communication.
Samsung has a lot of patents, but there are no core patents and basic patents for communication, and the baseband still has to pay patent and standardization fees!
And the most helpless thing is that when the Samsung baseband was launched in the future, not only did it have to pay a lot of patents in the 4G model, but also in the research and development of 5G, it was still far behind Ericsson, Nokia, Qualcomm and Huawei, and it was difficult to gain a foothold in the 5G standard.
When Zheng Mengjiu heard this, combined with his understanding of Samsung, he immediately reacted, "Are you going to do something about Samsung's global brand image?" ”
As he spoke, a chill appeared in Zheng Mengjiu's heart...... This young man in front of him is really ruthless!
Samsung is constantly improving, and has begun to expand and surpass in many industries. It seems that Samsung is becoming more and more proud, and its profitability is getting higher and higher day by day, but if you think about it carefully, Samsung has no absolute advantage in any area.
In the TV industry,Sony even if it relies on the aftermath of the previous decades,Within two or three years, Samsung will not be able to challenge,In the next generation of standards,Samsung and Sony,Panasonic、Hitachi and other Japanese manufacturers are competing for a critical moment。 In the display industry, Philips is fighting with Samsung! As for mobile phones, Samsung has more competitors, not to mention the current Nokia, even Motorola is not touched by Samsung, like Siemens, Sony Ai is a strong opponent of Samsung, and the rising star set sail directly poses a threat to them.
Now Samsung is establishing its own brand image, from an excellent Korean electronics company to the world's top brand!
Yang Fan is now directly targeting this piece, which is digging the roots of Samsung.
Since Hyundai and the South Korean government have been dirty, the South Korean government has turned to vigorously support Samsung, after the crisis in Southeast Asia, Samsung has received tens of billions of dollars in loans, most of the investment is for this goal, from excellent to top!
What is the difference between a good brand and a top brand...... That's the difference from the product image, to supporting the premium, to maintaining market confidence.
Yang Fan said with a smile, "Samsung's most important scientific research for Qihang, then Qihang's most important image from Samsung, that's also a very normal choice, isn't it?" ”
Zheng Mengjiu paused and nodded in agreement, this is a wise young man.
The most powerful weapon in the hands of Qihang, whether it is domestic or foreign, is a huge user base. Since he is retaliating, he will naturally choose the field that Qihang is best at, and it is the one who must save the enemy......
After this period of understanding, this is indeed the style of setting sail.
I'm not going to set foot on the battlefield you've chosen......
You launched in Ningcheng, I jumped out of Ningcheng directly and went to the Internet where I am good at fighting for you. If you demolish the foundation of my Ningcheng, I will demolish your brand image in the hearts of the huge number of young people.
Zheng Mengjiu pondered for a moment and said, "Go back and let Yixuan help you find some information, and by the way, introduce Jae-hyun." ”
Zheng Mengjiu is happy to say bad things about people behind his back, but it is not appropriate to say it directly in his identity. So he pushed his son out, and by the way, he also pulled Lee Kun-hee's eldest nephew, Lee Jae-hyun, who once went to court because of the inheritance issue.
As for the negotiations between Hyundai Motor and Qihang Motor, the intention has been basically determined, and the next step is only a question of the scale of investment.
"The afterlife is terrifying!" After meeting with Yang Fan, Zheng Mengjiu thought about it and said to Zheng Yixuan next to him, "You study hard!" ”
After the information collected during this time, Zheng Mengjiu also has some understanding of the relationship between Qihang and Samsung. One of the biggest reasons for Samsung to set sail is that the ability and ambition of the Qihang mobile phone are likely to pose a fatal threat to Samsung mobile phones.
Samsung, Qihang, is also a late-stage star in the mobile phone industry, and they all attach great importance to research and development.
Samsung is good at industrial design, Qihang is even better, this half a year, the hottest models on the market, except for the most powerful Nokia, the others are not launched by Motorola, or set sail, basically from the hands of Qihang.
Samsung is good at doing the market, and Qihang is also good at it, especially the young market. And on the increasingly important Internet, Qihang has expeditions in the United States, TX and BD in China, all of which are powerful tools for guiding traffic and marketing.
Samsung attaches great importance to the U.S. market, Qihang has opened the market, Samsung attaches importance to the future Chinese market, and the foundation of Qihang is rooted in China.
Although Qihang started late, the layout is too fast, and when Samsung reacts, Qihang has been a lot ahead in the future direction of 3G, 4G standards, and intelligent systems! Compared with Samsung's lack of core communication patents, Qihang has taken the lead in the 3G and 4G standards built by Qualcomm through the acquisition of huge accumulation, and has sat on the core patents, so it can fully enjoy the core dividends, and will not be afraid of Qualcomm taking advantage of this restriction to set sail.
In many places, Qihang is ahead of Samsung's layout, and the market is showing an explosive posture, so it is difficult for Samsung to regard Qihang as the biggest competitor in the mobile phone business.
The attributes of the two sides are too similar, and the countless overlapping advantages will definitely make them hostile. And in the layout of the future direction, Samsung, which is now more powerful, is lagging behind and setting sail, and it is more than one step!
As far as Samsung's habits are concerned, it's strange not to suppress Qihang now.
However, Yang Fan's counterattack was also extremely ruthless, and he didn't pay attention to the battlefield drawn by Samsung at all. What's the use of launching a counterattack in Ningcheng, defeated, Qihang will be greatly affected, won, Samsung is not in Ningcheng, just change Sucheng, it doesn't matter.
Set sail and go straight to the place where Samsung attaches the most importance and is the most important.
This is where Zheng Mengjiu let his son learn...... Never fight on a battlefield circled by the enemy, but choose the battlefield to your advantage!