Chapter 24 Making money and earning hearts and minds are two sides of business
After returning from the store, Hanzhou went straight to the study.
Just now I taught a young man, and after the man scratched his head, he cut tofu for people, so that Hanzhou caught it. After the customer left, Han Zhou began to talk about him, and the guy was a little unimpressed, thinking that scratching his head was not a big deal, because the customer didn't say anything, and this woman was not the owner, and pointing fingers made him uncomfortable.
This kind of trivial matter is also found in other stores, and Hanzhou feels quite powerless. In such an era, everyone's quality is like this, tell the owner, and the owner will not be serious.
Let him go, Han Zhou persuaded himself in his heart.
In the past, I was too serious, but the students were not satisfied, and the leader also had something to say, so try to be "confused" for a while, to see if the work is better, to see if it is more happy?
It is said that it is a study, but in fact there are not a few books, and it is almost the same as the account room, and Hanzhou wants to find a brush and an inkstone.
The bamboo slip is too bulky, but it has to be used in this era. Sometimes I think about it, I took the trouble to invent paper, and then I think about how much she can do alone, pounding pulp is very laborious, and the effort is not cost-effective compared with the convenience of using paper. Of course, if someone can help, you can still consider it.
She said to herself, I am not here to be a skilled worker, what kind of high-level intellectual, in this era when there is not even toothpaste, he must be a figure at the level of a national think tank.
Right now, she has a marketing plan to write, but she can't help it, she has to write six copies. One serving per store.
She wants to do a quiz called "Quasi-Not". The rules of the activity are as follows: the customer says the weight of the tofu they want, and the clerk cuts it (only one knife, not a mending knife), and if the cut is accurate, the customer pays for it, and if the cut is not accurate, the shop treats a guest. Of course, there are still detailed rules, and the error is allowed to be within half a tael, and rounding is implemented.
The purpose of the activity is twofold, one is to increase social attention, and the other is to enhance the professional ability of store staff.
She wants to make "Hu Ji Tofu" a shop that is constantly talking about new topics.
After a while, there will be other fun activities, one by one.
The first time he engaged in this kind of activity, Hanzhou had plans but no experience, and he was still a little unsure. It is certain that the right of interpretation belongs to the store, but I am afraid that Diao Min's wisdom is not ordinary. It's okay to make less money, but it's definitely not okay to look for trouble.
She took the written bamboo slips to Hu Qi and asked him to see if there were any omissions or ambiguities.
Hu Qi has been operating military horses recently, and I don't know to what extent. That's the Hu family's business, success or failure, but with their ability, Hanzhou doesn't care. Hanzhou is currently running a tofu shop so carefully because this is a field she has not set foot in before, and she does it with the mentality of playing games seriously.
Hu Qi was coarse and well-versed in literature and ink, and after reading it, he listened to Hanzhou again, and was very interested. He knew that Xiao Han was doing a small business as a big business, and this was not an ordinary person. And he can only recognize and write that official book, he only learned seal script before, and now he doesn't write much except for accounting. This made him a little ashamed of himself.
He couldn't give any more opinions, so he went to ask his father again. I guess my father agreed, but it was good to let my father be happy when he saw this word.
Seeing that the two owners did not object, then they needed to copy six copies. Han Zhou gritted his teeth, and he only came to the Great Qin Dynasty to practice calligraphy. Xianyang is not as good as Shuangliu Town, and there are still many people who are literate.
Xi Shi happily followed Hanzhou to the store, and they wanted to hang up the game plan of "not allowed". She didn't like to do business either, but since Zheng Dan got married, she has also figured it out, and her fate will be the same as Zheng Dan's. Whether it is the mother's family or the husband's family, they will have to help themselves in the future, so they have to be more serious from now on.
But recently, I feel that doing business has made some sense, not simply standing in the shop and greeting people, and then calculating the accounts. Like today, this thing is very fun, it is a trade and a bet, it doesn't matter if the customer loses, anyway, you have to pay for food, and if you win, it is a surprise. And for the guy who cuts tofu in the store, it is very tested, there are six stores in total, if you are always inaccurate, always let the guests win, then the face is also ugly. However, it is not necessarily good to let the guest lose, because the guest will be unhappy, so it is also necessary to let the guest from time to time. In this way, there is a long-term business to do.
Sister Xiaohan really calculates people's hearts.
"Sister Xiaohan, what are the fun things in our store in a few days?"
"It's funny, I think it's the new product tasting, the dish innovation competition, and the tofu carving competition, etc., but I haven't thought too maturely, so I'll play them one by one when I think about it."
"Oh, so do we have to write a bamboo slip every time?"
"Almost, or it's written on a wooden board, anyway, these things can be taken out and used again every few days after they are put away, and the game will be played again." Han Zhou thought about the morning when he was like a photocopier, and he had to comfort himself like this.
After a while, she said, "Otherwise, Xi Shi, you can learn to write with me, and you will write the big characters in the future." Well, I'm going to leave someday. ”
"However, I was afraid that I would not be able to write well. And, I'm going to leave someday. Shih Tzu's voice became inaudible as he spoke.
"Huh? Where are you going? Han Zhou asked a little incomprehensibly, after asking, looking at this little girl's twisted appearance, he suddenly understood, this little girl thought about getting married. Haha laughed, poked Xi Shi's waist with his fingers, and pointed at her with his index finger.
Xiao Nizi shouted embarrassedly: "Don't laugh at me, don't laugh at me, if you laugh, I'll let my seventh brother 'harass' you."
She often mixes with Han Zhou now, and she unconsciously learns to speak from Han Zhou in her words.
Huh, "harassment" can also be used in this case? Han Zhou thought about it, well, she was right. Hu Qi's frequent arrival is indeed a kind of "harassment". For Hu Qi's wife, the appearance of Hanzhou is even more of a "harassment" of their peaceful life, but that woman is always a "harassment" of Hanzhou's mood because of her yin and yang weirdness, alas, "harassment" is so busy.
The two of them played and arrived at Huazhi Street, where the store is located, this is the No. 1 store in Hanzhou's mind, the name of Huazhi Street always reminds Hanzhou of carmine powder on the banks of the Qinhuai River, but to be honest, this is a high-end residential area in the old town of Xianyang.
So, where is Xianyang's red-light district hidden? Is this ancient profession now taxed according to the rules? So, is their hukou registered in a brothel collective or is it some other special hukou?
Uh, it's brain-opening again!
After hanging the bamboo slips, Xi Shi looked left and right with a smile, this small tofu shop, because of the plaque, because of the couplet, because of the bamboo slips, became-, became a feeling that she couldn't speak, Xi Shi looked for the vocabulary, well, it should have become "high", and even the owner who did this business became "high".
Yes, this is a "high-class" store, and Sister Xiaohan is a "high-class" woman. Xi Shi followed Sister Xiao Han adoringly to the next store.
The No. 2 store is located in Chai Huo Lane, which is a place where Xianyang locals concentrate. As soon as you enter, you will hear the authentic Xianyang dialect, which is similar to the Shaanxi dialect sketch you see on TV, and this overlap of history gives Hanzhou a sense of comical play: those Xianyang people say to a person who speaks the local dialect of Beijing, look, this countryman!
……
The "Quasi-Not" activity was finally arranged. The rest of Hanzhou is to wait for sales feedback.
After looking around the workshop, the soy sauce tofu was also fermented very well, and the sister-in-law who made the tofu was told some key points of hygiene, and then withdrew.
I can eat good things today, I saw lotus root and cocoon white in the kitchen just now, Han Zhou sighed in his heart, either he can't eat it, or he will get together, how does this family live?
However, at present, she is a guest, and she doesn't pay for food and accommodation, so there is nothing to say.
The next step, of course, is to move out, and it seems that living in someone's house is not right. What's more, there are Hu Qi's two wives who are always "humming" to "hum", sometimes Hanzhou wants to ask, is the eldest sister's maiden family in the circle?
However, he is a high-level intellectual, how can he see such a laywoman.
After dinner, everyone told jokes from the tofu shop.
"The guy in Huazhi Street is too experienced, and there is an old gentleman who doesn't win again and again, and then again, so anxious that his grandson says, Grandpa, our tofu can't be eaten. In the end, the old gentleman stopped playing, and before leaving, he also gave suggestions to the store, and the next time the guy cut it for the guests to guess, and the game came backwards. Hu Jiu, who was in his thirties, said.
"Well, I heard this one. The guy in Sanlu Lane also wins every time, but every time he cuts out four more dollars, he always lets the guests take advantage, and the guests find out the doorway, so they tell the other guests, and people surround him to see if this is the case, the more nervous the guy is, the more uncertain he is, and it is really four dollars more per knife. Hu Qi also said happily.
"Haha, should people give him a nickname 'four more dollars'?" The old man of the Hu family smiled so much that his beard pouted and pouted.
The crowd laughed in unison.
The family is still very harmonious, Han Zhou thought, when she was at home, her father was also treated like this, and the whole family was happy.
"Miss Xiaohan, after playing this, what are we going to do next?" The old man finished laughing and turned his gaze to him, his eyes warm and kind.
"Ah, I was just thinking about discussing it with you, old man." Han Zhou came back to his senses and said.
"Then we'll all hear it." The old man said.
Everyone quieted down, and Hu Qi looked at her encouragingly, also warm, ah, not kind.
"I want to take the scum from our tofu making to each store on the first and fifteenth day of every month. Send less to places like Huazhi Street, and more to places like Firewood Lane, and you can pick up tofu or not. ”
"We can eat so many animals?" Shih Tzu said.
"Of course you can eat it, but I think it's one side to making money in business, and it's the other side to winning people's hearts. Oh, it's utilitarian to say this, so let's make a good fate, some children can't eat enough. Han Zhou looked at the old man sincerely and said.
In her opinion, there are many poor people in Xianyang, and those who do hard labor are not fully fed.
"Gift? Xiaohan girl, have you thought about it, could it be that we want to make a good relationship, but someone took these to feed the livestock, so isn't our kindness misplaced? Hu Jiu listened and asked.
"Uh, there's a possibility, right?" Hu Jiu thought for a while and said, "But if Zhang San takes it home and feeds the livestock, what will Li Si think and say when he sees it?" Could it be that this Zhang San is not faceless in front of the neighbors? ”
"Then Li Si may still learn from Zhang San, anyway, it's a good thing for nothing, don't be in vain!" Hu Jiu grabbed a sentence.
Han Zhou found out that he liked to choke with Hu Qi, but their brotherly relationship was still good.
The old man looked at these juniors with a smile and said: "Miss Xiaohan's words, I listened to a sentence, doing business to make money is one side, and earning people's hearts is the other side, as far as business is concerned, I agree." As for the rest, I think that if we can eat enough, we don't care about a little tofu dregs, we just plant good causes, whether we get good results or not, this is never something that our family can manage, since we can't manage it, then we don't care. ”
The old man said that this matter would be passed.
When the old man was leaving, he also said to Han Zhou that the day could be set however he wanted, not necessarily the first or fifteenth day of the new year.