Chapter 495: Raising the Bar

In November, the time has come to the late autumn...... The leaves of the entire Ningda are yellow, and the golden one is shining, but there is not much depression in late autumn!

A cold night of wind. Pen "Fun" Pavilion www.biquge.info

As the branches are bare, there are many more fallen leaves.

This autumn is the season of the Pentium harvest, and sales have skyrocketed with the large-scale expansion of directly operated stores across the country.

A year ago, Yang Fan almost Qingguang established an electric bicycle factory with an annual output of 500,000 units, and almost no one could understand at that time, the electric bicycle market at that time was just over one million units a year, and why did Pentium eat nearly half of the market share in one bite.

Who knew that this year, the form of the entire electric bicycle industry will change dramatically.

The whole market suddenly exploded......

This year, the entire market has been close to two million sales, by the end of the year, the goal of two million can be basically achieved, and countless electric bicycle manufacturers are not ready at all, although because the electric bicycle production line is very simple, the technical content of electric bicycles is not high, so that the output is easy to increase. However, the control of quality and cost is not achieved overnight!

In this case, even if Pentium does not rely on direct stores, it is easy to occupy a large market with technology and scale advantages.

In particular, the cost reduction caused by large-scale production, and the reduction of the profit share of middlemen in directly operated stores, make the profit margin of Besturn far exceed that of ordinary electric bicycle factories.

But Pentium is restrained...... Never take the lead in the price war!

Qihang didn't have that output to occupy the entire market, and it didn't do any good to collapse other companies. On the contrary, as it is now, while earning high profits, it can also earn a good reputation with high quality.

Throughout the 00 years, Besturn launched a total of six models...... From more than 1,000 yuan to 3,400,000 markets, and the proportion of products above 2,000 yuan is getting higher and higher.

In this case, Zhou Lei took Yang Dad directly to Yang Fan, who had just attended class, "According to the analysis of the Strategy Department, next year's electric bicycle market will still increase by more than 50 percent, even if we don't take the opportunity to expand, just maintain this year's market share, we also need to expand production!" ”

Yang Fan, who was holding a textbook in one hand, sneered when he heard this, "Didn't you say that the factory was bigger last year, why is it going to expand production this year." ”

Zhou Lei, "......"

Last year, it was indeed the factory he said that it was bigger, but the question is, who could see this hellish market last year, and who could see that Pentium could stand on the first brand of electric bicycles in less than a year.

Just thinking about this, Zhou Lei saw Yang Fan with a smile on his face next to him......

Damn it!

Yang Fan's smile reminded Zhou Lei that someone did see this hellish market clearly last year, and also saw that Pentium could stand on the first brand of electric bicycles in less than a year.

Although some people in the Pentium factory said that Yang Fan only thought about it for a few years last year, and then wanted to do it in one step, and then happened to hit the market explosion.

But until now, Zhou Lei, who knows the situation better, doesn't believe it at all. Because in the first half of the year, when Pentium was not yet at full capacity, Yang Fan forced Pentium to be equipped with full staff, even if the operating rate was insufficient, he did not give up the training of employees.

In the second half of the year, when the Besturn was about to reach full capacity, Yang Fan asked to continue to expand the scale of employee training......

If the production line can be advanced by a few years, but now, when there are still many laid-off workers, and the electric bicycle factory is not a high-tech factory, it is useless to train it in a few years.

Who will develop employees years in advance in this case?

Unless there's a hole in the head!

said that Yang Fan had a pit in his head, who would believe it?

Anyway, Zhou Lei doesn't believe it!

That's right, Zhou Lei now understands that the assets of those small factories are only tens of millions at most, and they are not competitive with Pentium at all. Just like the direct store, in the second half of the year, Pentium invested nearly 100 million, in addition, which one else has this strength, of course, if it is not for the existence of other companies in Qihang, Pentium does not have this strength!

Therefore, Yang Fan estimated to see all this last year...... The market is exploding! And other manufacturers are not competitive enough!

It's an excellent time for Pentium to expand.

As for the next two years, with the development of other manufacturers, perhaps Besturn will have better technology, better supply chain, lower cost, and more perfect sales channels, even if there is a price war, it will be invincible.

When Yang Fan and Zhou Lei were discussing the expansion of the electric bicycle factory, Lin Yao on the other side greeted Yang Yuanzhi with a smile on his face, "Why didn't Uncle Yang say anything to me first, it just so happened that I bought two sets of clothes with my uncle and aunt, and my uncle will take them back when he goes back." ”

Yang Yuanzhi was also very happy to see Lin Yao, "Your daughter is always so expensive, your aunt's wardrobe is full of pieces." ”

Saying that, Yang Yuanzhi glanced at Yang Fan, who was talking to Zhou Lei on the side, and said, "This kid has been a fool since he was a child, if it weren't for you, this stinky boy would be really worrying outside." ”

Yang Fan looked at his father's eyes, and immediately knew that he must not have said anything good about himself, so he turned his head and said, "What are you talking about me?" ”

Lin Yao glanced at Yang Fan and sneered, "No, say you're very powerful......"

Hearing this, Yang Fan pursed his lips, don't look at the way he is messing around outside, but no matter who his parents are looking at in the eyes of his parents, he is still a blind man, and it is easy to go astray if no one cares...... Now that he is staying in Ningcheng and far away from home, the responsibility of supervision has been handed over by his parents to Lin Yao, who has always been someone else's child in the mouth of his parents since he was a child.

Therefore, as long as parents see Lin Yao, they will inevitably ask for two sentences.

It's just that letting Lin Yao take care of himself, Yang Fan couldn't help laughing, and only said to Zhou Lei after half a ring, "How much are you going to expand?" ”

Zhou Lei had already prepared for a long time, and said without thinking, "Add another 500,000 to an annual output of one million vehicles!" ”

For this number, Yang Fan thought for a while and said, "One or two years later, then consider increasing production?" ”

Next year's market capacity will definitely exceed three million, with Pentium's current market channels, reputation, and technical advantages, at a similar price, it is not difficult to occupy more than a quarter of the market.

Although it has been a year ago, the real electric bicycle market is still in a state of contention, there are only six or seven first-line manufacturers, and there are countless small brands, but now because of the addition of Pentium, the whole market is completely different.

Let's just say that Besturn has launched six models this year, and each time there is progress, and the technology that has not changed for one or two years from other manufacturers is not at all the same level.

To be precise, the annual R&D capital of Pentium is larger than the total capital of most electric bicycle factories, which virtually increases the entry cost of electric bicycles...... If you don't invest a lot in R&D, the car will fall behind as soon as it is launched!

You can't even rely on imitation, when you imitate it, Besturn has launched a new generation of electric bicycles.

Once the entire electric bicycle factory has been chaotic for many years because of the low threshold, and now it has just begun to develop, and it has been directly raised by Pentium once! (To be continued.) )