Chapter 198: Top Contract
The moon is like ink.
When Ye Xiangdong and Su Yi arrived at the Hongjun Leisure Club, there were three people standing in front of them, led by a middle-aged 'peerless' man with a height of seven feet.
Well, it looks like it's a little familiar.
"Ye Dong, hello, contemptible Xie Derui, is the division manager of Qiyi Network." The man took the initiative to shake Ye Xiangdong's hand and warmly invited him into the private room.
Along the way, Xie Derui introduced the other two to Ye Xiangdong, the man with a yellow face and thin muscles is Wu Zhuo, the editor-in-chief of Qiyi Network, and the fat man is Li Liting, the original video editor.
When he sat in the private room, Ye Xiangdong had a vague memory in his mind.
Xie Derui? Mr. Xie? Sales center?
Memory and reality gradually overlapped, and Ye Xiangdong finally remembered, isn't this the same Tease Mr. Xie?
Countless divine beasts, grasses, and mud horses suddenly flew overhead.
But I also understand, no wonder this guy's attitude at noon is so humble, and he is afraid that he will put on small shoes for him!
Catching up with Ye Xiangdong's smiling gaze, Xie Derui's face was slightly red, he laughed dryly, and said: "Ye Dong, you remembered, I was really sorry at the time, if I knew that you were Li Mengyao's classmate, I wouldn't dare to harass her if I borrowed my three guts." ”
Ye Xiangdong smiled, he didn't dwell on this issue, after all, it had been so long, and the other party's attitude of admitting his mistake was quite sincere, and it was not a gentleman to hold on to his pigtails, although he was not a gentleman
"Okay, the past is over, let's talk about things, let's talk about network cooperation."
Listening to Ye Xiangdong's straight words, Xie Derui breathed a sigh of relief and could see it. Ye Xiangdong really didn't want to dig deeper, and immediately took the information from Wu Zhuo's hand and began to talk in detail.
They came up with two solutions. After reading the first set, Ye Xiangdong pondered for a moment.
Frankly. The price offered by Qiyi is very high, which is enough to see the sincerity of the other party, but there are pros and cons to everything, and the more money you take, the greater the restrictions.
Qiyi's meaning is very simple, you make movies and online short dramas for popularity and making money, we can give these to you, but the premise is that all copyrights must belong to Qiyi.
The elegant point is a single buyout.
The vulgar point is that in the future, if Dongye Studio wants to shoot the sequels of "Crazy Stone", "Yanjing Meets Seattle" and "Wan Wan", it must first pass the consent of Qiyi, even if the filming is completed. The online copyright of the sequel is still exclusively owned by Qiyi.
For a moment, Ye Xiangdong was moved, not to mention the two movies, and the income of "Wan Wan" alone surprised him.
Wei Changjun and others filmed the first season, and until the end of filming, the total cost was only more than 800,000, and it was only 50,000 yuan per episode.
And Qiyi's bid is 1 million per episode, which has increased 20 times.
Of course, it's not that the other party is optimistic about "Wan Wan". Instead, they found that it was written in the information column that Ye Xiangdong was also one of the directors of this play, which had to be taken seriously.
You must know that today's Ye Xiangdong is not what it used to be. The first film won the Emmy Award for Best New Director, and the second film defeated the well-known domestic director Xue Jinxing of the older generation, as well as the international superstar Li Long. With a super high box office of 1.85 billion, he became a god in one fell swoop.
In a sentence in the entertainment industry: the first half of the 10 years belongs to Jay Chou in the song industry, and the second half of the year belongs to Ye Xiangdong in the film industry.
Now his worth has skyrocketed. As a director, he is comparable to a top domestic superstar, as long as he has something to do with him. There is not a single one that is not popular.
Therefore, Xie Derui and others had no choice but to pay such a high price, all to cater to the market value.
As for the two movies, the other party bought the full rights for 30 million and 63 million respectively, which is a very good price in the film industry.
This is well-founded, remembered in a past life.
In 2006, the new media copyright of the TV series "Wulin Gaiden" sold a total of 100,000 yuan for 80 episodes, with an average of 1,250 yuan per episode; In the past 15 years, dramas such as "The Legend of Miyue" and "Langya Bang" have approached 2 million episodes, and they are expected to exceed 3 million within the year, and they have increased by more than 2,000 times in 10 years.
In terms of films, in 2008, Feng Xiaogang's "If You Are Honest, Do Not Disturb" had a new media copyright of less than 1 million;
At the end of 2014, the upper and lower parts of "Taiping Wheel" directed by John Woo have sold 50 million, with an average of 25 million each, and "Heavenly General" starring Jackie Chan is as high as more than 30 million, and the new media copyright of a single film may reach a new high during the year, rising about 30 times in 7 years.
Speaking of this, Ye Xiangdong had to sigh that the rights protection doctrine in this world is too powerful.
According to this contract, if he signs it, he will get 106 million in an instant, which is crazy to think about.
But because of this, Ye Xiangdong stopped the urge to agree.
Su Yi on the side looked anxious, in her eyes, it was already good to be able to get this contract, what else to hesitate about, just sign it and take the money and leave, what a good thing.
Ye Xiangdong smiled and gave her a reassuring look.
If a few days ago, if he didn't understand the doorway of the world's network copyright, he might have agreed without hesitation like Su Yi.
Now he is not a rookie who doesn't know anything, the way to make money from an online video generally has advertising shares, fan sponsorship, monthly income, and invisible income copyright.
Ye Xiangdong remembered that in his previous life, the total number of on-demand views of "Never Expected" was 700 million, so there was an income of 10 million or 20 million yuan in advertising alone, not to mention the two movies that are currently shining, and the biggest value in this is copyright.
So Ye Xiangdong refused to buy out the copyright without hesitation, he said euphemistically: "Mr. Xie, your bid is very sincere and sincere, I am very grateful for you to look at me, but I also want to say sorry, because I am very confident in my work, not that I am arrogant, I think the average number of on-demand episodes of "Never Expected" can reach 10 million times, and the total number of clicks in the first season can reach hundreds of millions of times, and the value of this alone is far more than the price of 1 million for a single episode."
Ye Xiangdong's self-confidence made Xie Derui and his two subordinates so shocked that they almost couldn't close their jaws.
Did you hear that right?
The average number of on-demand times for a single episode has reached 10 million, and the total number of on-demand episodes is hundreds of millions!
Editor-in-chief Wu Zhuo swallowed and couldn't help but speak: "As far as I know, a single episode is on demand tens of millions of times, and at present, only the most popular TV series and animation works in China can have this kind of clicks. ”
Li Liting on the side also interjected: "We can release a single episode at a price of 1 million, and we are also optimistic about the potential of "Never Expected", but if it is like Ye Dong you said, a single episode will be on demand for 10 million, and the total number of clicks will exceed 100 million, please forgive me for not being able to agree, for the sake of good cooperation, I hope Ye Dong you will seriously think about it." ”
Ye Xiangdong didn't speak, and said directly and decisively: "I have made up my mind, forget about the buyout plan, let's talk about the contract." ”
The ensuing negotiations went well, with both parties showing good faith and finally signing a top-tier contract.
The profit sharing is the same as the platinum contract, sharing 5% of advertising revenue and 7% of fan sponsorship, the difference is that Qiyi Network will make a month's advertisement for "Never Expected" in the most eye-catching position on the website page, ensuring that every netizen who clicks on Qiyi can see it.
In addition, Qiyi Network also has a series of supporting soft advertisements.
For example, making a special homepage for "Wan Wan", delivering advertisements for "Wan Wan" on Qiyi clients, mobile games and other platforms, etc.
In this regard, Ye Xiangdong was quite satisfied, and the two parties agreed that on October 4th, at 2 pm on Friday, "Never Expected" was officially released on the TV drama channel of Qiyi Network. (To be continued......)