Chapter 206: Awards? It's entirely possible

"Good! Very good! ”

As soon as Ye Zi stopped, Brother Keny immediately applauded. He is the director of Huaxing, and he is no stranger to the singer's promotional methods. But many of these methods like what Ye Zi is talking about now are things he has never thought of before.

In this era, although the role of propaganda is large, the application of methods is relatively simple. It is nothing more than publishing some review articles in newspapers and magazines, mainly saying good things, and recommending singers in a positive way.

At the same time, record companies will communicate with TV stations and radio stations, and release singers' singles, interviews, and MTVs at the same time as the article is published.

Although there are also examples of singers becoming popular because of negative reports, those are almost all coincidental behaviors, and few record companies consciously arrange them.

Such a method will inevitably be inconspicuous for the reborn Ye Zi. So just now, he was sprinkled with enthusiasm and put forward some common propaganda methods in later generations. This method is similar to the fight between fans such as "Tan Zhang Competition", but it is broader and not limited to the fan group.

However, the "Tan Zhang controversy" started unintentionally by fans, and the record company indirectly took over to add fuel to the fire. Ye Zi's plan is intentionally manufactured, with the direct participation of the record company.

Ye Zi predicts that the results of the two will be the same, and such a method will definitely work.

Even "Sister XX" and "Brother XX" can become famous because of appropriate publicity and promotion, and Ye Zi wants to use these tricks to enhance his popularity in Xiangjiang, which should not be a problem.

However, in the current era, such an operation must be considered in advance, and in the final analysis, Chen Yichen's psychological endurance must be considered. You must know that the ending of the "Tan Zhang Dispute" directly led to Tan Zhang's withdrawal from the award competition, and even the reason why Zhang Guorong withdrew from the music scene, which is also a very important factor.

Chen Yichen is not Ye Zi. He did not experience the indiscriminate propaganda methods of later generations. For Ye Zi's commonplace criticism, belittling, sarcasm and distortion that will not cause any waves, may be a great disaster for Chen Yichen.

This kind of psychological load capacity is something that Ye Zi must consider carefully before implementing this plan.

Although Ye Zi's plan is not of the same order of magnitude as the "Tan Zhang Dispute", once it is not considered and exceeds a certain limit, it is a problem whether Chen Yichen's little heart can stand it.

Ye Zi never wanted to lose Chen Yichen, a friend worthy of deep friendship, for such reasons.

For Ye Zi. This is a common tactic, and it is not surprising. After Ye Zi has a foothold, he will gradually abandon it. However, for Brother Keny, the director of the flower star, such an approach is novel and chic and very attractive.

What's more, Keny also thinks that such an approach will definitely work.

Although he had never thought of such a method, Keny's insight and keen sense of smell were there, and he immediately sensed that such a propaganda method should be extremely effective. And as long as you grasp the size problem, such a multi-angle and three-dimensional propaganda method. It has a wide range of applicability, and the promotion of any singer can learn from such an operation.

This is extremely rare.

Keny's brother is happy.

"It's a good plan, but it's important to get the size right."

Sister Mei's insight is by no means worse than that of Brother Keny, and she immediately noticed the power of this propaganda plan, and immediately said: "Xiao Yezi, I want to retract what I just said." With the help of this promotional plan, if the quality of the song is passable. With the right size, you and Ethan have a chance to step onto the 903 stage next year. ”

There was a pause. Sister Mei shook her head: "However, the possibility of the top ten Chinese golden songs and the top ten golden songs is really not big." ”

"It's impossible, Sister Mei? You say you say we have a chance? ”

Chen Yichen's mouth was wide open, almost enough to fit into an entire apple, his eyes were wide open, and his heart was pounding uncontrollably. It was in his most daring vision. He never imagined that he would have the opportunity to stand on the stage of the awards ceremony so soon.

For now, though, it's just an "opportunity". But how many newcomers in the Xiangjiang music scene can have such an "opportunity"?

Sister Mei raised her eyebrows: "What, don't you believe my judgment, Ethan?" ”

"No, no, no. How dare I. Chen Yichen was still very stunned of Sister Mei, and immediately waved his hand.

Sister Mei smiled: "I'm not a man-eating tiger, what are you afraid of?" You cooperate well with Xiao Yezi, just aim at 903, don't toss around in other places. ”

"Eh, yes, yes." Chen Yichen nodded hurriedly and replied.

"Thank you, Sister Mei, for your advice." Ye Zi also took the opportunity to say: "Then we won't consider the other two awards, just be able to be on the pop list of the music world." Sister Mei, I considered aiming for the award of 'Conquering the River Dragon', and Ethan's goal was to focus on the award of 'New Force Male Singer'. Whether it's me or Ethan, there should be a certain chance if you do it well. ”

"Sister Mei, Brother Xueyou, Brother Keny, what do you think?"

"'Crossing the River Dragon' and 'New Force Male Singer'?" Brother Xue You and Brother Keny repeated at the same time: "Well, these two awards are really a little possible." Brother Keny pondered for a moment and nodded in reply.

"You've been aiming for these two awards for a long time, aren't you?" Sister Mei asked with a smile.

Ye Zi smiled: "Sister Mei, that's not it, it's your teaching just now that woke me up." My original attempt was too big and a bit unrealistic, so I might as well focus all my energy on 903, as you said. ”

"Thank you, Sister Mei, for your advice."

Mei Yanfang felt very comfortable.

From her point of view, how can she not see that the goal set by Ye Zi from the beginning is the 903 award ceremony, and people have even considered the specific awards, how could it be a hasty decision? On the contrary, he didn't think about it just now, thinking that Ye Zi's ambition was too big, and he wanted to become a fat man in one bite, and he taught him a lesson.

The little guy is honest and open-minded, and then puts forward a completely achievable propaganda plan so that everyone can accept his point of view.

Now such a statement has completely rounded Sister Mei's face. Such a well-behaved and sensible child, how can Sister Mei not like it, how can she not help?

Sister Mei was originally a cheerful personality, and immediately said: "Keny, Xiao Yezi wants to go to 903, his identity is always a problem, you can help him solve it completely." ”

"Sister Mei, I was about to talk about this." For Sister Mei's request, Brother Keny will not have any hesitation or doubt. is the big boss of Huaxing, and he also meets all of Sister Mei's requirements.

"Xiao Yezi, since Sister Mei has spoken, then this is good, our company will be responsible for the full release of your album." Brother Keny said very seriously: "You discuss with Senior Sun, if you can, it is best for your album to be released to Xiangjiang first, and then return to the mainland of China for distribution as a Xiangjiang version of the record." ”

"This kind of operation is the most beneficial for your album, and you can enjoy the same discount on imported records in the mainland as we do with our own records. Moreover, you will be eligible to participate in the major award ceremonies in Xiangjiang. ”

"But there are some things I have to say in front, such an operation is risky, and our company will pay a lot of money, so I will make some additional requirements." Brother Keny said.

Ye Zi and Sun Yun glanced at each other, and Sun Yun smiled: "Director Ke's plan can be accepted now." As for the details, we'll move on tomorrow. ”

"Thank you, Senior Sun." Brother Keny quietly breathed a sigh of relief.

Although such an operation will be a little heavier for Huaxing, after such a plan is determined, Ye Zi is equivalent to half of Huaxing's contracted singer. For Hua Xing's next actions, especially in the accumulation of creative resources, the benefits obtained are enough to offset this part of the consumption.

For a talent like Ye Zi, this consumption Huaxing can definitely afford and is absolutely willing to come out. If Ye Zi's album's profit in Xiangjiang can be on par with the expenses, it will be a good deal.

Such a requirement is not very high.

And the mainland market is countless times larger than that of Xiangjiang. Even in the mainland market, cassette tapes are still the mainstay, and the circulation of CDs is not very large. But thinking about the number of tapes issued in the mainland market based on millions of boxes at every turn, Keny's saliva is about to flow down.

Of course, such content is only in Keny's own heart, and it is impossible to sue others.

When it comes to negotiations in the future, he will definitely have to "fight on the basis of reason." (To be continued......)