The medicine house of the Xia family and the Liu family is a very beautiful scenery in Qingyang City.

Because wherever there is a Xia family medicine house on the street, there will definitely be a Liu family medicine house opposite.

Similarly, wherever there is a Liujia medicine village on the street, there will definitely be a Xia family's medicine house opposite.

The two families have always been in a posture of facing each other head-on and not giving in to each other's most important business.

If you walk in front of a pharmacy that belongs to one of the two families, you will be able to see the other store if you turn backwards.

This situation would never have happened in the other businesses of the two families.

After all, whether it is the Xia family or the Liu family, they actually have their own business categories that belong to their strengths.

In these categories, the two families each occupy an absolute dominant position, and if they still adopt this way of fighting in the ring, it will undoubtedly have a very negative impact on their own business and development.

It is undoubtedly very foolish to use the weak territory to compete with the enemy's strong territory.

But after all, the pharmacy business has its irreplaceable particularity.

For the two major families, this is the foundation of their survival, and if they also adopt a certain strategy of avoidance in this business, it may even shake the foundation of their own family's existence.

If the whole society is regarded as a triangular composition system, then the higher up and the rarer the number, the privileged class is naturally dominated by martial arts.

They possess far more power, status, wealth and resources than ordinary people, and determine the rules by which many social systems operate.

Naturally, any business that can really grow into a scale is impossible to get rid of the shadow related to martial arts.

Therefore, pills, treasure refining and runes, the three major businesses closely related to the life of martial cultivators, have become the most popular and popular business in the entire outer region.

It's just that compared to the two more cutting-edge businesses of treasure refining and runes, the pill business is relatively easy to do.

No matter how remote the city is, no matter how weak the family is, as long as they have the ability to get one or two of the most basic drug formulas, they can do this business.

For example, this is the case with the Xia family and the Liu family.

Although the medicines refined by the two families are not real elixirs at all, their medicinal effects still exceed the limits that ordinary doctors can treat, especially the kind of drugs that can quickly repair body damage and replenish body wear and tear, which is extremely popular among martial arts cultivators in Qingyang City.

Among the drugs sold by the two companies, these two drugs are mainly used.

Although the number of the two medicine houses in Qingyang City was exactly the same, and the prescriptions for the medicines refined by the two were also obtained from the only black iron second-order alchemist in the city, and the content was basically the same, the Xia family still had a clear advantage in this market.

The market share of about sixty percent, accumulated every year, is enough to form a huge gap with the Liu family.

This is also the main reason why the Xia family as a whole is stronger than the Liu family in Qingyang City.

But this situation started more than ten days ago...... It is being gradually broken and reversed!

The main reason why the Xia family was able to form an advantage over the Liu family in the market with the same prescription and the same number of medicine houses was that the level of the doctors supported by the Xia family was higher than that of the doctors in the Liu family.

Therefore, the finished products of the Xia family are about 10% better than the finished products of the Liu family in terms of efficacy!

Don't underestimate this gap, just such a small gap can often determine the life and death of a martial cultivator!

As far as Wu Xiu is concerned, it is a matter of his own safety, and they will never be stingy with expenses and investment.

Under the premise that there is a certain gap in efficacy, the reason why the Liu family can still retain more than 30% of the market share is because in terms of pricing, the Liu family's drugs are much cheaper than the Xia family's drugs.

No matter how stingy the martial cultivators are in terms of financial investment in security, there will eventually be a number of people who are not very happy and have relatively limited money.

After all, although these drugs have not yet reached the level of pills, they have already touched some edges, and no matter how cheap the price is, it will far exceed those ordinary drugs.

This part of the martial cultivators, who really can't afford the high price of medicine, constitutes the main buying group of Liujia Pharmacy.

Of course, in addition to these two medicines that the two apothecaries could provide, the Xia family and the Liu family's pharmacies also each had a special medicine that only they knew how to refine.

Among them, the Xia family's medicine is called Juyuan Dan, and its effect is to make a martial artist or martial artist level martial cultivator, in a short period of time, fluctuate the vitality it owns, and increase the strength by about two percent.

The Liu family's medicine is called Qiangluo Pill, and its effect is to make a martial artist or martial artist level martial cultivator increase his own physical strength by about two percent in a short period of time.

And these two are the real elixirs!

The prescriptions came from the other two Black Iron Level 1 Alchemists in Qingyang City, plus the prescriptions provided by the Black Iron Level 2 Alchemists, and the delicate balance maintained in them was that without the intervention of the City Lord's Mansion behind them, no one in the Xia Liu family would ever believe it.

Although the medicinal effects of these two elixirs were very practical and powerful, since they were real black iron first-class elixirs, it was extremely difficult for the Xia Liu family to refine them without an alchemist.

This also leads to the fact that the number of the two pills is quite scarce, and often in each medicine house belonging to the two families, only one is always available for the town store.

In terms of the price of these two pills, there is no difference between the two Xia Liu families.

The best business in the world will always be a monopoly.

At this time, Xia Fan had already led everyone to Qingyang City, in front of the largest medicine house of Xia Liu's two families.

This is a large square located in front of the City Lord's Mansion, and it is also the gathering place of the most high-end stores in the entire Qingyang City.

The most wealthy people in Qingyang City often like to come to this square to buy and sell something.

Xia Liu's two medicine houses are one east and one west in this square, occupying the most central prime location on both sides of the square, and they are opposite to each other.

At the same time, these two pharmacies are also the head offices of all the pharmacies in Xia Liu.

Both the stock and the types of drugs are the most complete.

At any time of the day, inside and outside the main store of the two pharmacies, a large number of martial arts cultivators will gather.

There are millions of people in Qingyang City, and the number of martial cultivators is as high as tens of thousands, and these people will always go out to perform various tasks in addition to penance, so the demand and consumption of medicine are very exaggerated.

But today it looks a little different, because although there are still a large number of martial arts cultivators gathered in front of the Liu family's pharmacy main store, the Xia family's pharmacy main store is full of people......

Only in the store can you see some sporadic martial arts shopping for medicines, which is a stark difference from the busy scene in the past.

"Sure enough...... Business has been greatly affected......"

Xia Fan's eyes narrowed slightly, turned around and led people towards the Liu family's medicine store.