Chapter 357: Unexpected Joy!

Speaking of the previous "The Voice of China" at that time, Dragon TV found Xingrui Company, but at that time, because Xingrui Company thought that the conditions offered by their Dragon TV were too low, they directly politely refused to cooperate, and this time in order to reflect the sincerity of Dragon TV, Liu Tianming came in person, and the purpose of this is also to better exchange opinions with Xingrui Company, after all, as the director, he has the right to nod and veto all matters in the station.

Xu Rui did not immediately give Liu Tianming an answer, although the other party seemed to be sincere.

In his opinion, there are pros and cons to cooperate with Dragon TV, the pros and cons are because of the relationship between ********, and through the line of Dragon TV, a series of actions of Xingrui Company in the future will be very convenient, and the disadvantages are also obvious opinions.

Dragon TV's absolute inability to give Xingrui a great benefit like Zhejiang Satellite TV and Jiang Provincial Satellite TV, that is impossible and unrealistic.

With Dragon TV's attitude and determination to rise, money is even more important to them than Xu Rui's side.

A company needs money if it wants to develop, and the same is true for a TV station if it wants to take off, so if you cooperate with Dragon TV, if Xu Rui wants to get a piece of the advertising sharing clause, I am afraid it will be a little difficult.

Previously, an important reason why "The Voice of China" chose to cooperate with Zhejiang Satellite TV was because of the inconsistency of everyone's ideas on the amount of advertising sharing.

Seeing that Xu Rui did not respond for a long time, Liu Tianming couldn't help but have a trace of eagerness on his face, if Dragon TV wants to successfully gain a firm foothold in the future pattern and be promoted to one of the three major stations, then cooperation with Xingrui Company will naturally become the top priority.

"If there are any difficulties, you can say it, as long as it is not a matter of principle, I can make a certain degree of concession on behalf of Dragon TV." Liu Tianming said.

Seeing Liu Tianming say such a sentence, Xu Rui subconsciously smiled bitterly in his heart, "Give in?" How is it possible to give in? At present, money is the most basic principle of Dragon TV, and this point, can you let it? ”

"Actually, it's still an old question, I want Director Liu to give me a positive answer, that is, if Xingrui Company cooperates with your station, how will the advertising share of the program be distributed? Or is Xingrui's sharing condition not in the consideration of Dragon TV? ”

"This ......" Liu Tianming couldn't help but hesitate, to be precise, he hesitated.

Don't look at the advertising revenue of variety shows, it can't be compared with the advertising quota of the whole station, but with Xingrui's current reputation and the market share of future programs, it is not an unforeseen thing to attract a high advertising title and sponsor.

For the current Dragon TV, advertising revenue is extremely important, especially Dragon TV wants to reach the height of Lake Satellite TV, so vigorously promoting and publicizing and improving the facilities within the TV station is undoubtedly the next top priority, on this basis, if such a concession is made to Xingrui Company, it has to be said that this has damaged the interests of Dragon TV.

It's just that...... It's just that if you don't agree to Xu Rui, then it means that the cooperation between Dragon TV and Xingrui Company will end here, and even based on this conversation, it is still unknown whether there will be a chance to cooperate again next time, Liu Tianming does not want to give up this great opportunity, because as long as it can squeeze into the three major stations, the proportion of Dragon TV in the entire entertainment market will increase greatly, and at that time, the capital is sufficient, and the income will increase geometrically.

At the moment of such a big temptation, let go like this, Liu Tianming is unwilling to let go easily no matter what.

Liu Tianming's hesitation Xu Rui saw it in his eyes, he smiled, and said as if he was taking care of himself: "Those who do big things don't stick to small sections." Dragon TV wants to be bigger,In my opinion, the first thing to do is to broaden your horizons,Don't care about the gains and losses of one city and one place,Just like what Director Liu said yourself,The advertising revenue of Lake Provincial Satellite TV in the first year is enough to be comparable to the sum of the two provincial satellite TVs,Is it possible that Director Liu will miss this opportunity? ”

Liu Tianming secretly thought about the content of Xu Rui's words, although the other party said this just to persuade himself to agree to the conditions offered by Xingrui Company, but thinking about it carefully, these words of the other party did not seem to be unreasonable.

At present, the highest advertising title fee and sponsorship fee for variety shows is "The Voice of China" jointly created by Zhejiang Satellite TV and Xingrui Company, the former is out of the platform, the latter is out of manpower, and the final share is accounted for by Xingrui Company, while Zhejiang Satellite TV only took one-third of it.

According to the news obtained by Dragon TV, the advertising revenue of "The Voice of China" added up to more than 50 million, and two-thirds of what Xingrui Company got was undoubtedly the biggest piece of fat in the mouth of Zhejiang Satellite TV, and the most incomprehensible thing for everyone in the outside world is that Zhejiang Satellite TV, which seems to be at a loss, not only does not feel that it is at a loss, but on the contrary, the cooperation between the two is very pleasant, and even from some media newspapers and weekly magazines, it is not difficult to see Zhang Yibei often meeting with the senior management of Zhejiang Satellite TV for dinner and chatting.

"Vision......" Liu Tianming chewed on these two words secretly, and after a while, his eyes gradually brightened, and the struggle on his face before no longer existed, replaced by a resolute determination after making a decision.

Zhejiang Provincial Satellite TV can resist temptation and give away some of the benefits that originally belonged to it, but what can Dragon TV not do in comparison?

As Xu Rui just said, those who achieve great things do not hesitate to tip, if they continue to be careful, then in the end, they can only keep the small profits in front of them at most, and it is absolutely impossible to go further.

Now that you have made up your mind to cooperate with Xingrui Company, what is it to take a little less money? Anyway, as long as he can take advantage of the situation to rise, everything he has paid now will be reaped in the future with interest, so why can't he make up his mind?

"Okay, I make a statement on behalf of Dragon TV, as long as Xingrui Company is willing to cooperate with Dragon TV, then in terms of advertising sharing, Dragon TV can make profits, and it doesn't matter even according to the distribution ratio of Zhejiang Satellite TV, however, the premise is that the ratings of the programs produced by Xingrui Company must exceed at least two points, otherwise this condition will be automatically invalidated, and Dragon TV will only pay the equivalent copyright broadcast costs. I don't know, can Xingrui accept this condition? ”

Xu Rui heard Liu Tianming's words, he looked at the other party in surprise, he didn't expect Dragon TV to make such a big concession, before this he thought about taking a step back, and then through the line of Dragon TV and radio and television to get in touch, but now Liu Tianming's remarks undoubtedly made his conclusion a little early.

An unexpected delight, an absolute unexpected delight!

"Of course I do! Since Dragon TV is so sincere, Xingrui Company is very much looking forward to the next cooperation with Guitai. Xu Rui stood up with a smile and took the initiative to stretch out his hand to Liu Tianming and shake it, "I have to say that Director Liu made a very correct choice this time, and I believe that you will not regret today's decision in the future." (To be continued.) )