Chapter 490: Inertia

Finally, the material also explains that Alice (China) Group has a good cooperative relationship with Ferrari Automobili, and the "Ferrari-Longxuan" F430 and 599GTB series sports cars jointly designed by Ferrari Group and Alice Group two design and development centers have been launched in Europe.

The material provided by Alice Group silently expresses to the Vickers Group and Rolls Royce PLC in a subtle way: Alice Group has a strong technical force beyond your imagination, and it is the right choice to put Rolls-Royce in our hands.

Naturally, no one doubts the authenticity of what is said in this material, and the failure of Volkswagen Group's Audi series of luxury sedans in China has always been a matter that the automobile industry in Western developed countries does not understand, and no one can understand why Audi, which has been smooth sailing in China, was suddenly discarded by the top level of the Chinese government and chose a new car brand "Longxuan" that had never been heard of before. To tell the truth, in addition to being inferior to Mercedes-Benz, BMW, Puma and other luxury car brands, Audi is still on par with them in terms of technology, otherwise Audi would not be the car chosen by many heads of state, and the same is true in China. But why did the Chinese government suddenly abandon Audi?

The "Longxuan" sedan that climbed up by stepping on the corpse of Audi has naturally become the focus of attention in the European and American automobile circles. Photos of various "Longxuan" series cars have appeared on the covers of major automobile magazines in Europe and the United States, and the smooth appearance design and luxurious interior of the "Longxuan" sedan have amazed all mainstream automobile magazines in Europe and the United States.

Many rich people who like to try new things and have absolutely no shortage of money in their pockets to spend. I am also very interested in this "Longxuan" sedan that can step on the soles of Audi's feet, and I want to know what kind of magic this car has, which can step on the soles of Audi? So I tried my best to get one to experience it for myself.

It's just that so far, although there are a lot of "Longxuan" series cars exported to European and American countries, all of them are exported through agents, and even the United States, the base camp of Alice Group, Alice Group has only set up a "Longxuan 4S store" in Washington, D.C. for "Longxuan" car sales.

Although the price of this small number of "Longxuan" cars is definitely not cheap compared with luxury cars such as Mercedes-Benz and BMW, it also makes all the owners who have bought the "Longxuan" sedan shout that it is worth the money: "Whether it is sitting in the back seat or sitting in the driver's seat." It feels even better than Mercedes and BMW! ”

Since it can be recognized by this group of most discerning customers, then the success of the "Longxuan" sedan is logical, although the background is not enough, but with the "Longxuan" sedan and the former Soviet Union "Gies" luxury head of state car is inseparable. The "Longxuan" sedan has gradually become synonymous with luxury cars, and has begun to be gradually accepted by European and American countries, although the time is still short, there are more luxury car brands in Europe and the United States, and the degree of acceptance is not very high. But now that it's been accepted, it's a good start.

As for the cooperation between Alice Group and Ferrari, it was even more popular in 1994, at the Alice Group car off the assembly line. The then president of the Ferrari Group, Luca Ferry. Montezemolo's almost earth-shattering decision shocked almost everyone present at the time, and the news spread throughout the European and American automotive world the next day.

Almost everyone thinks that Luca. Montezemolo was insane, and his decision was almost a precursor to the beginning of Ferrari's decline. But to everyone's surprise, it wasn't Luca who was crazy. Montezemolo, unfortunately, is not a Ferrari either. Rather, it was followed by two high-profile new cars jointly launched by the Alice Group and the Ferrari Group: the Ferrari-Longxuan F430 and the Ferrari-Longxuan 599GTB.

These two cars were launched as soon as they were launched. It is highly sought after by Ferrari fans for its outstanding performance and sleek and beautiful appearance! According to Ferrari's data released at the end of the year, orders for these two cars have been scheduled for two years! And there is a steady stream of orders being added.

On such a premise. This detailed explanatory material provided by Alice Group, as well as the name that Alice Group has always been known as "wronged". It was the last straw that broke BMW's back in the battle that had just begun – unless BMW was willing to raise its own purchase price, but unfortunately, BMW did not agree to do so.

After seeing this information, within Rolls-Royce PLC, except for BMW, which holds 10 percent of the shares, united with several small shareholders who have always had a good relationship with him, and objected to the sale of the Rolls-Royce double "RR" car logo and the ownership of the Rolls-Royce trademark to the Alice Group, the rest of the shareholders led by the major shareholder Bolton raised their hands in favor of selling Rolls-Royce to the Alice Group.

Well, it's a pity that BMW, along with a few minority shareholders, is not even in need of the next round of discussions, because they together have less than 25 percent of the shares in Rolls-Royce PLC, and according to the principle of the minority obeying the majority.

The disappointment of the representative of the BMW Automotive Group, after learning the news, said indignantly on the spot: "BMW will refuse to provide any spare parts to Rolls-Royce cars in the future!" ”

After speaking, he flicked his sleeves and went straight out.

The shareholders of Rolls-Royce PLC are jubilant, they are not worried about the threat of BMW: since the Alice Group has the ability to solve the problem that Rolls-Royce can still produce normally after being stuck by BMW, then what else do we have to worry about? Is there any difference between using a BMW engine and using the 6.2-liter engine above the current "Longxuan" for Rolls-Royce? It was a special engine for the Soviet head of state, and BMW had never received such an honor so far.

One of the main concerns of Rolls-Royce PLC shareholders now is: how much can we fill our money bags in this negotiation?

Now that BMW has been kicked out, the most important thing is naturally that Alice Group and Vickers Group have begun to negotiate, and the shareholders of Vickers have also begun to ponder: What kind of price is it more appropriate for us to make a deal? Hmm, or can we earn the most pinch? ,

In the traditional Chinese saying, there are two sentences: the first sentence is that there is no impermeable wall in this world; The second sentence is, blessings do not come together, and disasters do not go alone.

These two sayings are really the most reasonable sayings: just when Arnold was happily preparing for the negotiation team to negotiate the acquisition of Vickers Group and Rolls-Royce PLC, I don't know what was going on, the news that Vickers Group was going to sell Rolls-Royce and Bentley was known by Volkswagen Group, and at this time, it was September 8.

Hearing the news, the Volkswagen Group was overjoyed: the opportunity to enter the ranks of the world's top luxury car manufacturers was just around the corner! If this acquisition can be successful, Volkswagen will no longer be synonymous with ordinary people's special cars - PiΓ«ch has obviously forgotten that it officially has the support of the common people that the Volkswagen Group is what it is today.

Since Volkswagen was bullied by the Alice Group in China, the Volkswagen Group, which feels that it has been wronged, has always felt that the Alice Group is unpleasant. But in China, the Volkswagen Group really can't do the Alice Group: in terms of relationships, the Alice Group is tougher than itself; In terms of products, Alice Group is better than itself! Naturally, she only had to be beaten by the Alice Group and her face was swollen and she acted as the wronged little daughter-in-law.

But now it's different, and the Volkswagen Group is excited: it's in Europe, and everyone is trading fairly, looking at whose money has more power. I don't believe it, we are dignified, the public with decades of development history, and we can't compete with you, a hairy boy who has just been up for a few years? This is Europe, not China!

For Volkswagen, which suddenly plugged in a lever, the Vickers Group naturally showed great welcome: no matter who it is, whoever gives more money anyway, we will sell Rolls-Royce, Bentley and Coxworth to whom! There is one more guy who grabs food with Alice Group, and he gets more benefits, right?

Compared with the wavering Vickers Group, the most determined is the unanimous Rolls Royce PLC company, which has not changed its mind because of Volkswagen's sudden intervention, and still advocates the sale of Rolls-Royce to the Alice Group. Well, it's not just because Alice Group can have the strength not to be stuck by BMW, but Volkswagen is not; What's more, the directors of Rolls-Royce PLC believe that the winner will be Alice Group: Who made Alice Group so rich? In terms of cash flow, I can't find a few that can compare to the estimates of Alice Group.

That's the truth. When it comes to idle cash, there are really few companies in the world that can compare with the Alice Group: by now, the Alice Group has more than $40 billion in idle funds. The so-called idle funds are left there for no use, and do not include liquidity.

Such a large amount of idle funds can discourage any business group that covets the Alice Group - although no one knows how much money the Alice Group has, nor how much idle money the Alice Group has.

PS: According to the agreement, the monthly pass is full of 100 outbreaks, and now there are 99 tickets, and it is enough for the big ones to leak a little bit from the cracks between their fingers

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