On May Day, Feng Yu and Li Na returned to Bingcheng together, one was a provincial relative, and the other was that Feng Yu also had to go to Bingcheng Machinery Manufacturing Group to have a look. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

The group company has developed rapidly in recent years, especially electric vehicles. Including electric bicycles and electric motorcycles, as for electric cars, it has not yet started.

In fact, electric vehicles have appeared as early as the last century, dating back to around 1834, but later due to the massive exploitation of oil and the continuous improvement of internal combustion engine technology, electric vehicles have experienced a period of stagnation for decades.

It wasn't until around 1990 that everyone saw the rising price of oil and the increasingly serious air pollution, so they started to study electric vehicles again.

The first to study electric bicycles was none other than the Yongjiu Bicycle Factory in Modu, but for technical reasons, electric bicycles could not be sold at all.

As for electric motorcycles, they can't be carried.

Bingcheng Machinery Manufacturing Group, in 97 years, has been able to manufacture electric bicycles, but the reason is the same, battery technology is not enough, some other related technologies, are also relatively backward, and at that time motorcycle sales are in the explosive period, so there has been no production.

Now, there are already trial regulations on motorcycle restrictions, although they have not been officially implemented, but they have also been announced, and a large number of motorcycle restrictions have begun.

The peak of the motorcycle in the previous life, in 07 years, and then it is said that because the Olympic Games are to be held, to create environmental engineering, so the motorcycle restrictions are very strong, major cities across the country have begun to implement, motorcycle sales, it is declining year by year, and the sales of electric vehicles are increasing year by year.

And now, Huaxia has also passed the Olympic application and began to try out the motorcycle restriction order, the first of which is the first-tier cities and provincial capitals.

Three years ago, there were only about 50,000 electric bicycles in the country, including imported products. Last year, the number of electric bicycles in the country has exceeded 500,000, and this year there is a trend of skyrocketing.

Since last year, once Songjiang brand electric vehicles were launched on the market, they quickly became the leader of the Chinese electric bicycle market by virtue of intensive advertising, celebrity endorsements, larger brands and other factors, and electric motorcycles have easily become the leader.

As for the factory that made electric bicycles earlier, I can only stare dryly. Whether it is brand, technology, publicity or channels, Songjiang brand is far ahead.

Originally, it was thought that by virtue of what they did earlier, when the sales of electric vehicles skyrocketed, they should also be a period of skyrocketing profits. To this end, they are also expanding the production capacity of their factories in anticipation of continuing to occupy the market leadership.

Who knows that once Songjiang electric bicycles were launched, they became popular in the market. They all recognized the brand, publicity, channels, etc., but in terms of technology, it turned out to be better than the Songjiang brand.

Those imported electric bicycles from abroad,It suddenly became unpopular,Because Songjiang electric vehicles did a performance comparison test on TV,The results of Songjiang electric vehicles,Completely exploded those imported products。

In fact, it's not that there are no better ones abroad, it's just that what they sell to China is itself a backward product. When they knew that Songjiang electric bicycles appeared, they quickly occupied the market, so they also began to promote better products to the Chinese market.

But after the last comparison, Huaxia consumers have become suspicious of their brand and do not believe that their electric bikes are better.

Songjiang brand, old brand, quality trustworthy.

It's just such an advertising slogan that everyone remembers.

I feel the most wronged for a long time, Songjiang brand, when did it become an old brand? How many years have we been using, and you have only been in Songjiang for a few years!

The quality of your products is trustworthy, but our quality is not trustworthy?

Originally, the technology that used for a long time was also okay, and the cost control was not bad, but when Songjiang electric bicycles were listed, the price of Yongjiu was forced to rise, which was also the main reason for the serious decline in the market share of Yongjiu.

Why? Because of the long-term use of electric bicycles, the use of Taihua brand batteries. Previously, they had signed a three-year battery supply contract, and last year they had to renew the contract.

This time, the price of Taihua battery suddenly increased!

Electric bicycles were forced to increase in price for a long time, causing them to lose their competitiveness in terms of price. Originally, the long-used factories were less than Songjiang's, and in terms of freight, they were also higher, so that the average selling price of Songjiang's electric bicycles was almost 200 yuan lower than that of Long-term ones.

Two hundred yuan is not much compared to an electric driving car, but don't forget that the people who buy electric bicycles are not rich people, and two hundred yuan is not a lot for them.

This year, it is expected that the production of electric bicycles will exceed 1 million units, and the output of electric motorcycles will also exceed 500,000 units. In the electric bicycle market, Songjiang brand occupies more than 70%, and in the electric motorcycle market, Songjiang brand occupies more than 80%.

As the electric vehicle market gets hotter and hotter, some small factories are popping up in various places. They completely misappropriated the patented technology of Songjiang electric bicycles, and also thought that they were just imitating.

These small factories have average technology, but they don't need to operate brands, don't need to do technology research and development, have low publicity costs, and poor materials, so the average cost is lower than that of Songjiang brand.

Originally, this is nothing, imitation is imitation, Li Mingde's meaning, there is no need to investigate, anyway, they can't make any threat to Songjiang brand electric bicycles, especially the engines of electric motorcycles, those small factories can't build them at all, and this profit is the highest.

But it shouldn't be, it shouldn't, those small factories actually put on the trademark of Songjiang brand electric bicycles, and the nature of this has completely changed.

Counterfeiting and counterfeiting are two different concepts, if you imitate, you can not worry about it, but counterfeiting will not work.

The quality of the electric bicycles produced by those small factories is relatively poor, and even more of them have potential safety hazards.

A few days ago, a consumer bought a Songjiang brand electric bicycle, but after less than a week of riding, the battery burned out, and then pushed to the after-sales point of Songjiang electric bicycle for maintenance.

Only then did the company discover that there were counterfeit products on the market!

Li Mingde attaches great importance to this, if this is flooded with counterfeit products in the market, affecting the reputation of Songjiang brand electric bicycles, and even affecting the reputation and reputation of Songjiang brand and Bingcheng Machinery Manufacturing Group, it will be serious.

The reputation and reputation they have worked so hard to build must not be ruined by these people.

Li Mingde reported to Feng Yu and wanted to ask Feng Yu to come forward and let the above conduct a strict investigation on this, so that these black-hearted businessmen would pay a serious price!

…… (To be continued.) )