Chapter 590: The Grand Prize is Touching

"Huh?! Editor-in-chief, isn't that okay? We seem to have already been charged for a news publication by Langdon, right? Allison argued.

Previously, Langdon also paid for the full-page news about Xiao Fei in New Zealand, paying a huge sum of 20,000 US dollars.

New York Times posted a big news story that attracted attention, and it could also make money, which can be described as killing two birds with one stone.

"Allison, you go negotiate with Langdon, I'm sure they'll be willing to pay a sum of money, after all, this is a new book promotion, and they can publish such an important promotion news on New York Times, which is more effective than doing a huge advertisement, and they should pay some money." The editor-in-chief said in an unquestioning tone.

There was no way, Alison hung up the phone, and then dialed Smith's phone again.

"Aha! How are you, Mr. Smith? I'm Alison, I have a good news and a bad news to tell you, please me which one do you want to hear first? After Alison got through the phone, she was a little naughty.

In the microphone, Smith's answer surprised Allison: "Is it your editor-in-chief who wants money to ask us to pay for advertising?" ”

Before he could say it, the other party guessed it.

There was no way, Alison said embarrassedly: "Congratulations, you guessed it, our editor-in-chief asks you to pay at least $10,000, because this news is more advertisemental." ”

"Tell you the editor-in-chief, he won, this money, we are willing to pay!" Smith said cheerfully.

Alison thought there would be a battle of words.

I didn't expect it to go so smoothly.

Actually, where did she know that this money. is also from Xiao Fei, and Random House will naturally not feel distressed.

Next. After the New York Times newspaper was launched, many readers immediately saw the news that Langdon was going to spend $100,000 on a readers' book review contest for Chinese writer Xiao Fei's "Brothers".

Time. The American people were shocked.

They've never seen a new book promotion campaign like this before.

Yes, even in the most developed countries, there are very few publishers that have done this to promote new books.

Books are not a lucrative business.

If a book by a new author is published, the market is still unknown, and the publisher will not be willing to take the risk of spending so much money on marketing it.

And what about publishing a book by a well-known author? There is no need for such marketing to promote at all, well-known writers already have a market reputation, and readers will naturally buy the author's new book when they see it, so why spend more money?

Whose money isn't blowing in the wind, is it?

So. Langdon's novel book review contest attracted the attention of most people at once, and everyone was moved.

The American people are also having a hard time.

If you have the opportunity to buy a book and read it, then write a book review, and publish your idea in the media, you have a chance to win a huge prize, so why not give it a try?

The New York Times is influential.

The rate at which important news spreads on it is staggering.

In just two or three days, the news of the $100,000 book review contest spread throughout the United States. First it was spread by the media, then it was spread by people's mouth, and many people on the Internet were talking about it.

Especially the students of the literati school. They all jumped into action immediately.

At this time, Xiao Fei's "Brothers" published by Random House had also begun to be distributed in bookstores and Amazon online bookstores across the United States.

Especially on Amazon.com, a flash ad was hung on the front page, which read: China's most famous wonder boy. A super best-selling young writer with more than 20 million copies, Xiao Fei's English version of "Brothers" is selling well! $100,000 to launch a readers' book review contest, participate in the possibility of winning the jackpot!

This flash ad screen flickered. The two advertising words are constantly repeated, which is very eye-catching.

All the people who were looking for a book in the Amazon online bookstore saw this ad.

These readers clicked on the ad. Then I found the book "Brothers".

The book is very thick, with 6 or 700 pages. The pricing is also quite expensive, at $28.

The book has a sample chapter on the website.

This is also Amazon's new service content, the purpose is to let readers experience the content of the book first to see if it suits their taste.

On March 18, 1999, the English version of "Brothers" was released in the United States.

On this day, many, many American readers took action and went to physical bookstores or Amazon's online bookstores to buy the book.

The vast majority of people are attracted and stimulated by the big money book review contest.

And some of them are interested in Xiao Fei.

Why should a young man in his 20s write a series of works that sell so well in China? Is his work really excellent?

The best way to get to the bottom of it is to buy a copy and read it.

Smith, Random House's marketing manager, has been monitoring the situation after Brothers went public.

On the first day of release, after the brick-and-mortar bookstore closed on the same day, a staggering 28,000 copies were sold nationwide.

However, the big head is on the Amazon website.

By midnight that day, a total of 63,150 copies of "Brothers" had been sold on Amazon.com.

Together, the two have reached more than 90,000 copies.

This is quite an impressive result.

The best-selling author in the United States can also achieve such a result. And the writers with such a reader's appeal are all counted.

"If this continues, the sales of "Brothers" can easily reach a million copies, right?" Smith muttered to himself excitedly.

"Is it Xiao Fei's book that is good, or is the $100,000 book review contest driving the surge in sales?"

But Smith didn't think too much about it, and he had to hurry up and tell the CEO of Random House the good news.

When Smith shared the good news with Langdon's senior, the newly appointed Langdon at the helm was overjoyed. This could not be better news for him.

Random House had just been bought by the Germans.

The current leadership class is eager to exert force and express itself.

The next day, "Brothers" continued to sell well, but sales fell a lot compared to the first day, and more than 20,000 books were sold on the second day.

At this time, the most fatal thing happened.

Lambon only had 150,000 copies of The Brothers. After the first day of hot sales, the company has already arranged for expedited printing, but now it seems that it is destined to catch up with the demand of the market.

Who would have thought that a novel written by Chinese would be so popular? The decision-makers think that the first printing of 150,000 copies is already a risk!

If it doesn't sell well and is squeezed in the warehouse, the company will lose a lot of money.

In short, the English version of "Brothers" was announced to be out of stock four days after its public release in the United States, and if you want to buy it, you need to pre-order it in advance.

Even so, readers flock to it...... (To be continued.) )