Video games will be outdated and outdated in terms of individual games, though. However, looking at the overall picture of video games, this is a long-lived market.

It's like the film industry, although most of the old films have gone to the grave, and those movies that are called classics don't necessarily look good after the passage of time, and even look very cliché. Because, after the success of this movie, its success will be learned by others, and in the end, this kind of thing is rotten on the street, and it is naturally very cliché.

Although there are various problems on the individual level, once you get to the overall situation, you can see that this industry is actually vibrant.

The new game console is another big change.

Those who have the ability and can adapt to the new situation stay, and those who can't adapt will die.

The price strategy of Chiba Games on the new console is still based on low prices. Profits are low, or even non-existent. It is an act of losing money and making money.

However, this is not really without profits, the more people buy game consoles, the more discs are sold, and in mass production, the price of a disc is actually lower than the purchase price of a scrap newspaper.

And the price of a disc is not much different from the original cassette. The first-tier masterpieces are basically at the price of $50, and the second-tier works are basically at the price of $30.

In the era of cassette, this was determined by the technology and capacity they employed. But in this era of optical discs, the cost of materials is very low, and the rest is profit.

The issue of the benefits of eliminating the cassette that once worried Chiba Games is no longer a problem. Although due to the reduction of the cost of materials, the original gray income has been greatly reduced, and there is almost no more.

However, because of the reduction in material costs, the selling price has not changed much. And Chiba Games takes a proportional share of profits. In fact, the profits are about the same as before.

So far, although there are still a large number of people, they are greedy for the ability of video game platforms to attract money. However, there are not many people who want to try it in this field.

It's not like when the red and white machines just achieved a little success, and there were many varieties of video game consoles all of a sudden, which can be said to be a group of demons.

Of course. For a number of reasons, these consoles ultimately fail.

The quality of some game consoles is not bad, even a little stronger than the red and white machine, but because it was launched too late, the red and white machine is already too deeply rooted in the hearts of the people.

And some machines die because of the lack of a game review system, and if there is a game, it will be launched, ignoring the credibility problem in the hearts of players. Eventually abandoned by the player.

Others died because there was no fun game to hold up. Some of them died because of problems with chain management and high costs.

In the end, Chiba Games, the earliest leader, was not beaten to death by the back waves, but lived to the end. Actually, it's a pretty powerful thing.

Don't say that Chiba Games has the back of Chiba Group, the big tree is easy to enjoy the shade, and it has a good backer. Naturally, it will be able to succeed.

This is not right.

Because, those game console companies that popped up out of nowhere. More or less there are big backers. At least you can see the shadows, and when they die, they can't be said to be weak.

In fact, most companies can find backers if they look carefully. It is true that they made their fortune on the backers, but it is definitely not the mainstream.

It's impossible for everyone to be so lucky. The pie in the sky is looked down upon. In fact, the reason why many companies have backers is very important because they have the ability to prove their strength first, so they will be selected.

There is no Ma Yun or Niu Yun or Zhu Yun.

Ask why it's Jack Ma's people. If you are in the world of Niu Yun and Zhu Yun, you will also ask why Niu Yun or Zhu Yun.

Chiba Games' new game,It's still a stand-alone game at all.,Online functions are there.,But it's not mainstream.。

There is also the concept of a local area network. Of course, this does not count on how many unified models of hosts can be in an ordinary family.

This feature is set up for those who open a game room. Every family has a console, of course, it's not easy to open a game room, there is no special core competitiveness, why should others come to you to play games. How nice it is to play games from the comfort of your home.

And LAN battles are the benefits that new consoles have opened up for game rooms.

Although, the game console in the game room is not a special version, and all the game consoles have LAN functions, but in a single player, this is just chicken ribs, and when it comes to the game room, it is really useful.

Of course, Chiba Games knows that there are more people who go to the game room, and fewer people who buy game consoles. To provide convenience to people in the game room in this way is to smash their own jobs.

If the game room is like an arcade hall, the home game console market will not be so big.

The purpose of this is actually very simple, it is still to allow players to open the network and conduct offline battles. And forcing the host to be online is obviously forcing the player, forcing them. Most people, as long as they don't have special hobbies, hate being threatened by others.

Therefore, use this step-by-step approach to convert players into online players as much as possible. When the time comes, all machines will still be networked.

The owners of the game room are not all fools, and someone can see the intention of Chiba Games to design a local area network.

However, they are not against them. Most industries have a life cycle, and it is impossible to make a century-old store or a lifelong business.

The game room belongs to the ranks that may be eliminated at any time. So, they don't have a long-term vision, they just need to make the money at hand, and what they want to do so far.

Money is money in your pocket, and the future is now.

Losing money that can go into your pocket now, but for the illusory future, the owners of the game room, will not be so stupid.

In this way, Chiba Games invests about 30% of the total profits in a year in the research and development of new technologies, which is simply a clip in the head.

However, this is very necessary for a company like Chiba Games.

So where is the fool, the owner of the game room, or the Chiba game.

Actually, no one is anybody, everyone is smart. From their own perspective, they know what they need, and they don't make bad decisions because of misplaced roles.

The reason why the owners of the game room think that way is because they can't do this thing for long. The advent of local area networks. In fact, it's just a depressed game room, just to extend its life.

And Chiba Games, as the leading big brother in the field of video games, will continue to do it. There are so many experiences of the future, and in their view, the future is the present, the present is the future, unified and indistinguishable.

You must know that those manufacturers who cooperate closely with Chiba Games are aware of Chiba Yuxi's hardware plan within three years.

Because. Hardware cannot be developed independently, and these content providers must be made aware of it.

It's like when Intel will update its own chips, and those downstream motherboard manufacturers who are supporting them all know.

Even, as a test model processor for motherboard testing, they can be taken out and sold.

Anyway, these things are all sent by Intel, and they can be sold for as much as they want, and some have less money in their pockets. However, PC gamers who are still pursuing high performance also have a demand for this kind of processor.

So. It was a mutually beneficial good thing, although in the end it hurt Intel's interests.

Dealing with chips is, in the final analysis, just a handful of sand, a piece of metal, and nothing too special. In addition to the expensive cost of production equipment. The material itself is almost costless.

In order to continue research and development, a large amount of excess profits must be retained, and it is impossible to sell cabbage at a fire price, after all, so many researchers have been raised, and researchers also have to eat.

That's how many small businesses are. Do the reason for the low price of the product. They don't have these departments. I don't need to develop R&D, I use the doctrine of taking, what sells well, I will do anything, and even the genuine cards will sometimes be squeezed away by their gang of pirates.

However, the real company did not want to do it like a piracy company. Because they can make a lot of excess profits in this field before the pirate manufacturers learn to imitate the product. That's why it's going to be developed. If there is no interest, who will go to research and development.

One step ahead, one step ahead, and even, some factories are more interesting. Those pirate manufacturers do not have the ability to hide the technology that has been developed long ago before copying it.

Wait until those pirate manufacturers can produce, and then improve the technical content of their products. Then, by the way, the old models of production equipment are packaged and sold to pirate manufacturers. Some of the more black-hearted manufacturers used the machine for a few years, but when they were finally eliminated, they were sold at a higher price.

It's very interesting to think about it this way, their machines have not only not spent a penny in recent years, but have also made money.

And those pirated fields, unless they want to transform themselves, will always be just a place where the real market pours backward production capacity.

Rather than selling scrap metal, old machines should be sold as useful machines. The last resort of those piracy companies is to reduce the price of their products by squeezing workers and squeezing costs. In the end, their lives are still far from being as nourished as those of genuine enterprises.

This is the original reason for the diffusion of technology, and the reason why a product was originally very expensive, but after a few years, it will be cheaper.

Another reason why genuine factories condone piracy factories is that these piracy factories are actually indirectly helping them cultivate potential users.

Their user group is the kind of people who don't have much money, but they like these things. Who doesn't know that the things in the real field are good, but the heart is more than enough but not enough.

But who's to say they'll always run out of money. There is a good saying, 30 years in Hedong, 30 years in Hexi, don't bully young people into poverty.

When they have money, they are not going to buy genuine advanced products, and even their brand loyalty is higher than those who have always used genuine brands.

One is because they do have some faith in the real brand, and the other is that they have used the real product, and suddenly feel that the real thing, although it is more expensive, but it is really much easier to use than the pirated version.

Prompted by these two mentalities, they have become loyal fans of the real brand.

It is necessary to ask why Zhengpai does not make its own low-end products to meet the requirements of these people. First, because the competition of low-end products is large, but the profits are not high, and some of the gains outweigh the losses.

Second, they may not do better than those small factories. This will have a bad effect on the genuine brand.

In this way, those people will not have faith.

That's why, companies like Fruit, take a model of several types of mobile phones every year. Instead of wanting to take all the size like some manufacturers, as a result, because of their own low-end products, their high-end products have also suffered some losses.

The final result is that this brand is very unconvincing, and most of the people who buy this mobile phone brand are not because of their brand, but because of the technology used in their flagship models.

The other fruit bowl is the opposite, although the hardware configuration is also the top of the same period. However, the reason for buying them is not performance, but faith.

Otherwise, how could the cost of materials be so premium.

Of course, that manufacturer has more than that. One more thing is obvious. In other words, the parts they use are all parts that are common to other manufacturers. That's interesting.

Because, with the same parts, others can only sell 1,999, but you sell 5,888, which is obviously not convincing.

A brand is worth a maximum of 2,000 yuan, and a premium of 3,000 yuan is still too much.

However, if you use your own processor of your own model, you can upgrade it every year, and others can't make a mistake. The comparison is only compared with the mobile phone of the previous year. Every year is the strongest mobile phone of fruits. Obviously, it's much more interesting than going back and forth with friends.

Even, it has become a benchmark. Any company, in the mobile phone market, must be compared with the fruit of the mobile phone. There is a place that surpasses it, and it is very happy.

Of course, the most important thing is to take it all and make super profits, just like Chiba Games is doing now in the field of video games.

Hardware alone or software alone has its own limitations. The hardware is good and the software is poor, and no one uses it, because everyone buys the use experience, not the cold configuration.

If you make software alone, the software is not very useful, because you are no bigger than the hardware vendor of the platform.

Who has ever heard of content providers, more than platform providers.

The final way out is to grasp with both hands, and both hands are hard.

Many people know about this, and many people are doing it, but now there is only one Chiba game that has succeeded in the video game industry.

And because the foundation of Chiba games is not thick, the storage technology is only about two years. Unlike some established manufacturers in old industries, they have at least ten years of technology reserves. I want to sell products with the technology of the last century on the market.

Latecomers, catch up a little, and then move forward a little. (To be continued.) )