Chapter 356 Jewelry Fair

"Under normal circumstances, the booth is about 500 US dollars per square meter, which is just the cost of renting, you know, this booth is to be designed and decorated, and the cost of this is too much, if you calculate it, I am afraid that a million US dollars will not be able to stop, so if you can rent a booth here, it is a rich company, if our Spring Rain Jewelry is not because we have made some money by doing a few businesses with Tiffany & Co. before, it is estimated that we can't even pay for the booth, it is really a bit embarrassing." Xia Mu said helplessly.

"Is it worth spending so much money?" Gao Xi couldn't help but ask.

People who do business pay attention to making money, if they just lose money and make money, it doesn't make much sense.

Xia Mu nodded and said: "It's worth it, of course it's worth it, last year there was a small jeweler who scraped together two million dollars to set up his booth, good guys, that time it caused a lot of sensation at the fair, the jewelry they designed may not be particularly good, it can only be regarded as relatively good, but the booth is very novel, and it is also attentive, it leaves a very deep impression, and the result is because of this, in the past year, they have received nearly 300 million US dollars in orders because of this booth, which is definitely a lot of money, Do you think it's a good deal or not? ”

"Such a big effect? Of course, it's a good deal, if the effect is so good, then this time our booth should also be well designed, if you lack money, just tell me, I will help you make up the money. When Gao Xi heard Xia Mu's words, he thought to himself that such a big return, if he didn't spend money, he would be a fool, and the person who slammed the door would never be able to make a fortune.

"No, our booth is already very beautiful, not to mention that this time our protagonist is not the booth, but that set of jewelry, I believe they can win glory for our Spring Rain jewelry, and the benefits will definitely be more than the booth." Xia Mu gritted his teeth and said.

"That's just as well."

Then the two continued to wander around. Walking along the passages left in the middle of the booths, the red carpet was actually laid on this passage, and it looked very classy.

Of course, the so-called jewelry fair, the categories will naturally be very complete, and there are even many things that are actually beyond the meaning of jewelry in the eyes of Gao Xi, a layman, such as a dress that is embellished with roses that look like diamonds carved for many years, which looks very beautiful.

Gaucy didn't know if it was jewelry, but it was surprising.

"What's that. Diamond Crown? Gosse noticed a very strange and attractive piece of jewelry and asked.

"This is the jewelry that others have worn, in fact, the jewelry fair not only has the products of well-known companies and new jewelry design companies, but also some second-hand jewelry, don't think that second-hand jewelry is not valuable, second-hand jewelry is not the same as second-hand cars, and some are more than new jewelry because the person who wears it is more special. Let's just say what you see, this is actually Diana's pearl tears. Shamu explained.

"What do you mean?"

"The crown of pearl tears is named after the tears of a woman, and this jewel is as sad and full of misfortune as its name. There are two pearl tears. One was owned by Queen Mary, who was given the Crown of Pearl Tears to Diana, Princess of Wales, at her wedding. The second crown of pearl tears was made in 1825 by King Otto of Greece for his wife Amalia. Unfortunately, it was not long before the king became seriously mentally ill, and the queen was so distressed that she wept her face. Hence this crown is called the Pearl Tear. After that, no princess who received this crown could have happiness. ”

"Who would dare to ask for such a thing?" Gossi shook his head and said.

"If you don't dare to ask for it, others will ask for it, even if you buy this thing and collect it. That's worth it, you're not really that superstitious, are you? Xia Mu said with a smile.

"I'm not going to want it anyway, that's a good thing, what's that?" Gossi asked again.

"That's the Duchess of Windsor's leopard-shaped diamond bracelet! It's beautiful, but it's not the original, it's a similar product that has been redesigned. King Edward VIII of England, who did not love the country and loved beauty, despite the opposition of the royal family threatening the throne, voluntarily abdicated the throne in 1936 and married Wallis~Simpson, who had been divorced twice. Wallis Simpson, Duchess of Windsor, was the first socialite to wear animal-shaped jewelry. This leopard-shaped diamond bracelet is imaginative, the cheetah is ready to be ready to be launched and extremely charming, and it has been named 'My~Wallis' by the Duke. Shamu explained.

"It seems that you have a lot of opponents this time, although this thing is a high-imitation version, but I, a layman, can also see that it is very extraordinary, what do you think?" Gossey asked.

"That's right, but this can't be said to be a high imitation, but it should be said that the blue is better than the blue, this thing is based on the leopard-shaped diamond bracelet of the Duchess of Windsor, its materials and workmanship are more excellent, indeed, such opponents are very strong, and even more powerful than them, but our things are better, the more I see these, the more confident I am!" Xia Mu said with a smile.

"It's good if you have faith." Gao Xi raised his eyes and looked, in addition to these novel jewelry, there are actually some places that specialize in selling antique jewelry, many of those jewelry are advertised as being used by the Chinese royal family, although Gao Xi wants to buy it, but he doesn't know it, so he is afraid of losing money, so he simply doesn't spend that unjust money.

In fact, even if he wants to buy it at this time, it is impossible, because most of the exhibitors are making the final adjustments, the opening ceremony is about to begin, they want to show people the best appearance, there are a lot of cameras here, and even the whole process of the expo is to be broadcast live to the whole United States, and there will be more than 30 foreign TV stations for broadcasting, of course, they will pay more attention.

"Why is there a painting here?" Gao Xi withdrew his gaze, and was about to continue walking, when what looked like an oil painting came into his eyes.

"Don't underestimate this painting, it's expensive. Its name was Napoleon and Josephine, and since Napoleon himself was very interested in jewelry, he insisted that the court should display jeweled luxury on formal occasions. On the day of the ceremony, Napoleon himself wore a medal set with diamonds, and Joseph wore a diamond tiara, diamond earrings and a jewelry bracelet to show his extraordinary status. Not only that, but Napoleon gave his 18 marshals a lot of money to buy expensive jewelry for their wives and stressed that the coronation ceremony must be solemn and luxurious. From the painting, you can see that nearly 100 ministers, generals, officials, cardinals and envoys from various countries who participated in the coronation ceremony were dressed in gorgeous costumes and performed extravagantly and luxuriously. Even the female officials of Empress Josephine wore diamond headdresses on their heads, and the scene was full of royal jewels. The reason why it is placed here is because it has something to do with jewelry. Shamu explained.

"Sister Mu, you know enough, I'm completely convinced." Gao Xi always thought that Xia Mu was a female man who could do business, but today he was convinced, this Xia Mu knew far more than him, and he was a real cow.

Xia Mu seemed to be a little exaggerated by Gao Xi, pointed to another painting and said, "Look at that, that is "Leda and the Swan", jewelry is a woman's best clothes. There is nothing else left in this famous painting, but a pearl necklace around her neck and a pearl headdress on her head set off her beauty. Different from the brilliance of diamonds, pearls represent wealth, wisdom and elegance, exuding a distinctive, otherworldly temperament and brilliance. Pearls have long been the exclusive preserve of royalty and nobility, especially until the 17th century, pearls have been leading the world's fashion trends. Leda reveals her noble status as a queen against the backdrop of pearls, and it also reflects the admiration of pearls in the era in which the painter lived. In the centuries that followed, the story of pearls continued, and to this day, it remains a symbol of fashion and status. ”

"What's that?" Gao Xi really didn't have much interest in painting, because he couldn't understand it, and in his opinion, those so-called famous paintings were no different from those painted by ordinary painters, so he quickly moved the topic to another place for fear that Xia Mu would continue to explain those paintings to him.

He was referring to the center of the huge exhibition hall, a space of hundreds of square meters that had been vacated, and a well-designed display case in the square of that place.

"Oh, that, that's the award-winning jewelry showcase later, and the jewelry that has been rated as the top three in the showcase is a total of three sets, including the Fountain of Life set designed by our Spring Rain Jewelry."

In fact, there is no need for Xia Mu to explain, Gao Xi has also discovered that there is a set of jewelry named after the Fountain of Life, which is the design drawing he took out of the space, and then Xia Mu worked hard with his colleagues in the company to redesign and renovate. 、

This makes this jewelry more modern and more in line with the aesthetics of modern people.

Of course, in order to ensure the original taste of the Fountain of Life as much as possible, Xia Mu has minimized the modifications, after all, this thing is originally perfect, but because of the different times, it may not be appreciated by some modern people, Xia Mu wants to change only the subtleties, and the overall style still retains the appearance of the original Fountain of Life.

In Shamu's words, it's "a little more is too much!" One point is too little! Now this is the best, there is no need to modify it, and if it is modified in a big way, it may be changed to a four-like one.

This set of fountains of life has already been sent to New York, and the selection was carried out before the start of the fair, and in the end, only three pieces of jewelry were selected, and today the final laurel will be selected among these three, and the award ceremony will be held at the opening ceremony.

After standing there and chatting with Xia Mu for a while, it was about twenty minutes or so, and the audience who were still wandering around gathered near this showcase, there is a big screen in the exhibition hall, if you can't see the situation of the showcase, you can see the live broadcast through the big screen, and even through your mobile phone, which is really very convenient. (To be continued......)