Chapter 63: The ratings are out
How to measure the quality of a variety show?
Ratings are definitely one of the most important factors in this.
When a thin piece of paper was placed in front of Jung Hyuk-jae, not only him, but even the staff around him were going crazy, with the highest rating of 30.21% and the average rating of 25.84%, which is definitely to catch up with the rhythm of "X-man"! Even "X-man" had the highest yield of 34.15%, and "Love Letter" did it in just one issue.
As the leader of Sunday variety shows, "X-man" has become the king of weekend variety shows with its super high topic and dazzling guest lineup since its launch.
Since its launch, it has maintained a rating share of around 25%, which is 6% higher than the second-place result, and it is no wonder that sBs TV focuses on "X-man", not only has the budget never been cut, but even the equipment, manpower and material resources are provided for them in advance.
The recording of the "Love Letter" program, although Boos of sBs TV station once talked to Jung Hyuk-jae, and also talked about the importance and expectations of it, but the strength of support is still not as strong as "X-man", after all, this is a new type of variety show, no one is sure whether the audience will want to see such a program, where can it be compared with "X-man", which has been on the air for nearly a year.
The ratings this time were definitely a big surprise!
"The ratings aren't wrong, are they?" Some of the colleagues in the column group couldn't wait to ask.
"That's right, this is already the calculated ratings!"
"Yay! That's great! ”
"We made it!"
"Our show was a success!"
Before Jung Hyuk-jae could speak, the young members of the column group had already hugged each other, venting their excitement with screams and cheers. Who said they were young and inexperienced? Who said that they wanted to do a variety show was wishful thinking?
What will those who are not optimistic about themselves think and say when they see this thin page of paper? Don't know if their face hurts?
Jung Hyuk-jae looked at the members of the column group who were in a frenzy all over the room, and smiled understandingly, after being suppressed for so long, it was time to be crazy like this.
Although no one said anything from the beginning of the recording of the show, in fact, many people are still a little reluctant to be a young PD in his heart, what kind of variety show can a twenty-four-year-old young man make? Not only do other people in the TV station feel unreliable about this matter, but even as members of the column team, they have no bottom in their hearts.
Many people are also secretly discussing "Love Letter", discussing this Zheng Hyuk-jae, who has just joined the club for half a year, and even as members of the column group, they are all concerned by many people, and everyone wants to see what kind of soldiers this doll general can bring out?
Of course, the results were very satisfying. The highest ratings of 30% can be compared to popular TV series, even the average ratings of 25% are enough for them to go out and blow for a year, this is not a TV series, this is a variety show on Saturday!
In the small office, everyone hugged each other with joy, you look at me, I look at you, and the corners of their mouths bloomed with the biggest smile.
"Hejae, what's wrong? Why do you hear a lot of people screaming over there? Eric's concerned voice came from the microphone, and Jung Hyuk-jae remembered that he hadn't hung up the phone yet.
"The ratings are out, do you want to hear it?"
"Really?" Eric said with some excitement, "What's the rating?" ”
"Guess what!" As soon as the words came to his lips, Jung Hyuk-jae asked with a wicked smile, ignoring Eric's excitement and excitement.
"Don't be so appetizing, you can talk about the ratings quickly!" Eric is a little helpless, he is in his twenties, how can he still be like a child, he always likes to play these childish games.
Thinking so, Eric didn't notice that his actions and actions were similar to that of a child at this moment. In fact, he can already roughly guess the ratings of the first issue of "Love Letter", which is definitely not low. I didn't hear the screams coming from the microphone, and it was almost comparable to the stage of 10,000 people on my side.
"With a maximum rating of 30.21% and an average rating of 25.84%, we succeeded!"
"Really? I'm not dreaming? ”
Eric laughed, laughed and cried again, crying like a big man, they have been through so many bad things this year, but this is definitely good news tonight!
Feeling that tears seemed to flow to the corners of his mouth, remembering that it was in the backstage of the stage, Eric quickly wiped it, sorted out his emotions, and said to the phone with a smile: "Hejae, when I go back to Seoul, brother invites you to dinner!" ”
"Okay, no problem!" Jung Hyuk-jae agreed without the slightest hesitation.
Hung up the phone, the real Hejae turned around and looked at the many colleagues behind him, "In order to celebrate the premiere rating of our "Love Letter" exceeding 25%, I won't get drunk tonight!" ”
"Good!"
"Just listen to Zheng PD!"
"If you don't get drunk, you won't go home!"
In a hotel near sBs TV station, the "Love Letter" column team chartered two large private rooms, from the host to the staff, to the guests, everyone sat together happily, eating and drinking, so comfortable.
"Hejae, you won't complain about me for coming uninvited, right?"
The door of the private room was pushed open from the outside, and Cui Zhizhi of the Variety Show Bureau rushed here wearing a smart overalls, and when he saw the comer, everyone got up to greet him and greeted him respectfully.
"Director Cui!"
"You're here, Cui Ju!"
"Hello, Director Cui!"
Because it's not time to go to work, Cui Zhizhi's face doesn't look serious, and he waves his hand at everyone with an indifferent smile on his face, "Everyone sit, everyone eats, I am uninvited today, everyone should not be so restrained, you should eat, you should drink!" ”
Zheng Hyukzai also got up and gave up his seat, "Sister Cui, why are you here?" Hurry up and sit down, I'll let the waiter put on a pair of dishes and chopsticks! ”
Seeing Zheng Hyukzai's actions, Cui Zhizhi waved his hand, "You sit on yours, I'll just sit here, today you are a great hero of the TV station!" With that, Cui Zhizhi sat on the vacated space at the same table, and took the dishes and chopsticks sent by the waiter with a smile.
"Eat them all, don't just look at me!"
As soon as Cui Zhizhi said this, everyone at the same table picked up the chopsticks and clamped them in small bites.
Jung Hyuk-jae didn't move, he knew that Director Choi must have brought good news this time, so he waited quietly. Cui Zhizhi may be really hungry, he just came over from work and didn't finish eating, picking up chopsticks and eating the dishes he was interested in.
"Aren't you going to eat?"
"I've almost eaten." Jung Hyuk-jae shook his head with a bitter face, signaling that he couldn't eat anymore.
The dishes have not been served yet, and the colleagues of the column group have poured their own wine one after another, which is called a succession, even the iron beating people can't bear this kind of pouring method, before the dishes are served, Zheng Hyukzai already feels that he is full, and he can hear the sound of splashing in his stomach when he moves a little.
"Why don't we have a drink?" Choi Zhiji didn't just propose it intentionally or unintentionally, but it startled Jung Hyuk-jae.
"Sister Cui, don't scare me, I'm about to explode, where can I continue to drink, if there is anything, just say it, I'll go to the bathroom after speaking!"
Cui Zhizhi couldn't help but glance at him, what is this called!
After eating a little bit to cushion his stomach, Cui Zhizhi put down the dishes and chopsticks, as a woman who knows how to maintain a perfect body, Cui Zhizhi generally hasn't eaten at night, and even if he does, most of the time it's just a fruit salad.
Pulling out a napkin and wiping the corners of his mouth, Cui Zhizhi said the purpose of his visit this time.
"Hyuk Jae, how is sBs TV doing to you?"
"Very good!" Jung Hyuk-jae nodded slightly and said.
Regarding Zheng Hyuk Jae's reaction, Cui Zhizhi seemed to have expected it, "Let's not talk about the TV station first, let's talk about how my sister treats you?" Cui Zhizhi pointed at himself and said in a low voice.
"Of course Sister Cui is very good to me!" This time, Jung Hyuk-jae's reaction was not so indifferent, and he said with a smile, "If it weren't for Sister Choi, I wouldn't know which show I was running errands in at this time!" ”
When Cui Zhizhi heard him say this, the worry in his heart was put down by more than half, at least he was kind to him.
If it is said that when Jung Hyuk-jae first appeared in "X-man", no one noticed; So when he wrote and directed "Weekend Reversal Play" and pushed himself from behind the scenes to the front of the scenes, his experience and talent were also shown in front of everyone for the first time.
It was also the first time that everyone had heard of the name 'Jung Hyuk-jae', and they knew that there was a young man who had become a PD at a young age on sBs TV.
At a young age, he wears many hats, from writer to PD to screenwriter to director, there seems to be nothing he can't do. "I'm Sorry, I Love You", which he wrote and directed, is still being filmed, and the broadcast of sBs TV's new variety show "Love Letter" has pushed his fame to a peak.
What is the concept of 30% variety show?
You must know that even the TV series "Age of Heroes", which mBc TV spent a lot of money to create, has the highest ratings of only 20% of the passing line.
How much is the investment in Love Letters?
Although it is said that the general trend group of mythology participated in the recording of the show, from the perspective of cooperation, sBs TV station did not pay much to the mythical agency for its appearance, because it provided the other party with a platform; For the members of Mythology, they can be said to be 'unpaid', but they have gained a lot of popularity and popularity, which is a win-win process.
After a full calculation, the recording cost of one episode of "Love Letter" does not exceed Wu 10,000 won, you must know that one recording can be used as two episodes of the program, that is to say, one episode is less than 25 million won, but it has gained 30% of the highest ratings and 25% of the average ratings, what could be more cost-effective than this?
(PS: Thank you for the reward of "Yang 111 Yang", continue to ask for recommendations and collections!) )