Chapter 73: Propaganda
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October 25, evening.
Z National Theatre, Hollywood. The ghost premiere ended, and the dinner was still underway, and suddenly a large number of photos broke out on the Internet.
The content of the photos is full of scenes of Hollywood celebrities being frightened by the "discoloration"!
And among them, the most concerned is the hero and heroine of the "Titanic" who created the box office myth, Leonardo? DiCaprio, and Kate? Winstrley.
The Titanic was co-financed by Lamont and 20th Century Fox, another Hollywood giant.
The boss is affectionate, it is to give you face, even if he is already a global idol, how can he not come?
But they didn't know that they had actually been cheated by the people of the Pramont Propaganda Department from the very beginning, and of course other Hollywood celebrities were also cheated!
These big names, as soon as they entered, in fact, they were secretly captured and locked by the camera.
In addition to Leonardo and Kate, who are just popular, they have attracted much attention, and another person who has attracted a lot of attention is the president and senior management from Yijiang Entertainment.
This wave of people came with a smile, ready to pour cold water and watch a good show, but they really watched a good show, and they themselves were scared.
After all, judging by the plot.
Looking for what witch Blair, not everyone will have a sense of substitution, but this living in the house, some weird events happen to love you, but everyone has experienced!
The ghost is much stronger than the witch in terms of substitution.
Besides, Liu Dehua is a quasi-actor-level actor, and his acting skills are not comparable to those of a few new actors.
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Countless photos of Hollywood's biggest names being frightened have been exposed, and each one will be followed by an inexplicable promotional slogan: "Halloween, ghosts are coming!" ”
Ghosts are coming?
What do you mean?
Just when countless American netizens were wondering, the news broke out on the evening news.
It turned out that the big names in Hollywood tonight were all dragged by the president of Lamont to attend the premiere of a DV movie called "Smart: Ghost Shadow".
Combined with the photos that broke out on the Internet.
Smart netizens immediately understood: Ah, it turns out that those big names were scared like that because they watched this "ghost"!
Instantly, they became curious about ghosts, what kind of film is this?
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In the midst of this conjecture, the night passed.
The next day. Tuesday, October 26th.
Early in the morning, the morning news of most TV stations in the United States reported last night's "frightened photos of Hollywood celebrities attending the ghost premiere" as an incident.
Now, all of a sudden, the ghost shadow has been pushed to the "cusp".
The vast majority of American people are hotly discussed and curious, and they are no longer limited to netizens.
On the morning of the same day, United Paramount Cinemas announced that its 300 theaters will start the release of "Ghost Shadow" tonight!
As soon as the news was released, it attracted attention. And the theater where the "ghost" was released also began to arrange the promotional posters of the ghost at the same time!
The poster does not reveal the content of the film, only a few photos of the most famous Hollywood celebrities and the president of Yijiang being frightened!
A propaganda slogan, "They were actually scared like this!! ”
This time, the release was first arranged in a big city in the United States, and the ticket price was $7.5, which is considered a medium-to-upper price.
When a movie is released, the public only knows the name of the film and that it is a DV movie, and nothing else is known.
Who are the actors? Who is the director? Who is the screenwriter? What is the synopsis?
Don't know anything!
This kind of propaganda is also unprecedented.
Surprisingly, however, the publicity has had a rather encouraging effect.
At noon, reporters from TV stations in several different cities conducted interviews on the streets.
80% of the people surveyed expressed curiosity about the film;
75% said they would go to see it in the evening;
70% of the complainants, they called the theater to book tickets, how did they get rejected? ……
The ghost is released for the first time and does not accept advance ticket bookings, which is also a strange move!
The news was reported one after another, and the ghost was more concerned for a while.
Some people in cities that were not on the first round of screening lists have called local theaters to ask why and express their dissatisfaction!
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In the afternoon, the president of Yijiang Entertainment suddenly announced that it was illegal for Lamont to use his portrait for publicity without his authorization, and he had consulted a lawyer...... It demanded that the Paramount side immediately cease the infringement and publicly apologize......
The news came out, the news reports, and the Internet spread even more, and there were many discussions.
Almost everyone is sure that when Yijiang is about to release such news in a few hours from the "ghost", it is purely a good show!
Within a few minutes, the president of Paramount was also interviewed by a reporter.
The interview said that he had also consulted a lawyer, and the theater's actions were not infringing at all, because the poster only announced a fact to the public, and did not have any words to promote ghosts!
In the end, the president of Paramon still asked the camera very playfully: "Mr. **** President, were you scared like that night?" ”
The news was issued, and this time, the Internet became more lively.
Some people praised President Ramon for this trick well. Some people lament that the capitalists are really shameless. There are also jokes that the president of Yijiang has been advertised again......
In the midst of this noise, night fell.
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bustling, the ticket offices of 300 public theaters, I don't know when, began to line up one after another, and before I knew it, the line was getting longer and longer......
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