Chapter 1298 - The Most Expensive and the Cheapest

This wind and rain S1 mobile phone is the most expensive one launched by the wind and rain mobile phone at present, and the price will reach 1499 US dollars. Pen × fun × Pavilion www. biquge。 infoIn today's era of hundreds of dollars for mobile phones, it can be said to be second to none.

Of course, it's also very powerful. When Xu Lihua showed it at the new product launch conference, there were bursts of exclamations from the audience.

The functions of this mobile phone are much stronger than those of Blackberry, Nochia, Dopod, etc., not to mention, there are many top functions of ordinary mobile phones.

The screen has not only developed a 260,000 color screen, but also a touch screen, and the camera has been upgraded. When Xu Lihua showed those PS and other functions, many people were surprised.

They don't know that mobile phones are already capable of doing this at this point.

However, there are still many people who say that the price of this mobile phone is too high, but there is no way, this mobile phone applies all the latest technologies such as wind and rain electronics, and the manufacturing cost is as high as 1,000 US dollars, and the cost of system software alone is higher than all other mobile phones, because only wind and rain mobile phones and Aihua mobile phones are used.

However, Xu Lihua said that in less than half a year, with the decline in the cost of screens and other costs, the cost of system software will decrease, and the price of mobile phones will be reduced.

But Xu Lihua also believes that this kind of mobile phone should take the high-end route, and the price should be kept above $1,000. But the price of the hottest blackberry is not so high.

After market research, they believe that the high-end market of mobile phones is still relatively blank, and they want to occupy it first. Feng Yu didn't know if this would work, but he suggested that he should find a way to reduce the price of mobile phones as soon as possible, and mobile phones should also be products for ordinary families, and they should become the most common electronic products in the future.

Xu Lihua said again at this time, didn't you say that mobile phones should develop to two poles? Are there two directions: more functions and expensive and basic functions and cheaper prices?

Feng Yu was a little speechless, he didn't expect them to be more extreme than himself.

"Lao Xu, you see, the price of your mobile phone is more expensive than that of PC. Think about it, how much is a PC now? A notebook is only a little over a thousand dollars, don't you think consumers will feel expensive? ”

"So this S1 mobile phone is now mainly for developed countries, and there are many rich people here. The price of the next model will become about 1,000 dollars, and then we should have the impression that we are high-end mobile phones, and then it will be a good opportunity for us to expand our market share in the smartphone field. ”

Hey? Feng Yu thought about it carefully, it turned out that this was what it meant, it seemed to be really a way.

But there is another problem, that is, it will make others think that the profit of the wind and rain mobile phone is particularly high at the beginning, otherwise how can the price be reduced so much later?

"This ...... It seems to be okay, if you think it's feasible after research, then it's feasible, but in this way, I don't think we can make any money in the Chinese market, right? ”

"The retail price of the Huaxia market is about 10,000 yuan, which is also profitable, and it is also aimed at the high-end market. This phone is also an experimental product, which makes people now notice the advantages of our products, and with the publicity, our plan is to start to become the mainstream of smartphones after three generations. ”

According to the plan of one generation a year, after three generations, that is, three years later. Feng Yu thought about it, three years later, it seems that smartphones have not been able to replace non-smartphones.

"But with this phone, you're going to surpass Motorola?"

The sales volume of this mobile phone should not be too high, how can it surpass Motorola? After all, Motorola is the leader of the American market, and Nochia can't do it in the American market.

Xu Lihua smiled slightly: "Mr. Feng, remember when you told us that you want to make the cheapest mobile phone?" The development of this mobile phone is also progressing well, and it is expected to be launched by the end of the year. ”

Feng Yu raised his eyebrows: "Are you talking about the mobile phone that only has basic functions?" How much can the cost be controlled? ”

"Forty-five dollars or so, and we're planning to sell it for fifty dollars!"

The price of fifty dollars is actually a little more expensive than the magic machine of Nokia in the previous life. In the future, this kind of cheap mobile phone is very popular. Not only in China, but also in many developed countries.

The world's best-selling mobile phone is Nochia's 1110, with 250 million units, which is claimed to never be surpassed.

Even if a mobile phone only has a profit of one dollar, then there is a profit of 250 million dollars.

"Will it be launched by the end of the year?"

"It's not a big problem. We are currently undergoing final material testing, and we plan to have a lifespan of three years. ”

"Can it only be used for three years?" Feng Yu remembered that in his previous life, Nojia's divine machine would be no problem for five or six years.

"Mr. Feng, isn't this what you said, the service life of the mobile phone is best controlled at about three years? Otherwise, if consumers don't change to new mobile phones, our market will shrink. Our mobile phones have a three-year lifespan, and if you stick to it, you should be fine with four years. ”

Uh~~ Well, that makes sense, too.

In the previous life, people who used 1110 were generally students and the elderly, and later there was a larger keyboard, a larger word for the elderly, this cheap machine for low-income people, it was more cost-effective to use for three years, an average of three days for a dollar RMB, and it was not necessarily expensive to have a phone bill.

"If this mobile phone is manufactured, our wind and rain mobile phone will forever be remembered in the history of mobile phones. How many units do you think this phone will sell? ”

"It's no problem to have 10 million units a year, but how can it be sold for three years."

30 million units?

Feng Yu glanced at Xu Lihua: "The dream can be bigger." ”

"Bigger? Can it sell 50 million units? ”

"Our Huaxia alone can sell almost 50 million units!" Feng Yu said firmly.

"What? Huaxia alone can sell 50 million units?! So what do you mean, the world can sell hundreds of millions of units? ”

"More than that. You think, now the BP machine has disappeared, and the mobile communication device that people use is the mobile phone. Think about it, the development speed of BP machines at the beginning, and then think about the development speed of mobile phones now? The price of mobile phones is very high, and many people think it is expensive, but do you say that those who don't have mobile phones, do they envy those who have mobile phones? When a low-cost mobile phone appears, I believe that many migrant workers working in the city will buy one so that they can find him when they have something to do at home. ”

"And the current students, do you think they want a cell phone? Tuition fees are so expensive, it is not easy for ordinary families to provide education for their children, and they cannot afford any electronic products. But if this mobile phone is only 400 yuan, then do you think parents will be willing to do it? There are also some elderly people who are reluctant to use mobile phones, they are reluctant, not that they don't want to use them. ”

"So this mobile phone will lead the trend of cheap mobile phones, and maybe in two years there will be even cheaper mobile phones, such as those priced under $40. Therefore, we have to work the cost of mobile phones, and there must be no problems with some basic functions, so we can become the overlord of the low-end mobile phone market! ”

……

Book friend group, 520, 98, 468, welcome to join the group (to be continued.) )