Chapter Seventy-Four: Third-rate Marketing Teacher

Lin Yan looked at the slightly weird computer shelves and remembered a course that had been taught by a third-rate marketing teacher.

The main character of this lesson is Steve Jobs, Apple's Steve Jobs.

Because of conflicting interests, Steve Jobs, the founder of Apple, was kicked out of the company. After his departure, Apple's sales began to deteriorate, and finally the board of directors had to decide to bring back Jobs, who had been kicked out by them.

Jobs, in addition to the supply chain of the product, made some improvements and optimized the inventory time. The average inventory time has been reduced from more than 30 days to less than two weeks. All that's left is to take all the working capital and lease the Christmas Eve cargo capacity of all the airlines in the United States.

This is not a small amount of money, and Apple, which is not large, simply can't use so much capacity. His purpose is very simple, that is, to make other people's products unable to leave the factory and reach the shopping mall. When the time comes, when it's really Christmas, the only one who has the goods is his Apple computer, and the Apple computer is the only choice. If you are willing to buy, why should I not buy?

Lin Yan also knew that this third-rate teacher talked about Jobs because he was a household name in China. Apple and Steve Jobs are like Microhard and Bill Gates, or Facebook and Zuckerberg. The founder of the enterprise is both the boss and the star.

Just like Mr. Luo of Hammer Technology, he came out to yo and talk about a stand-up comedy, which is more explosive than inviting so many stars and holding concerts for so long and holding a press conference for so long.

The mall, in fact, is really similar to the battlefield. It doesn't matter if the means are despicable or not, as long as you can achieve victory. Of course. Try not to break the law, otherwise the pigtails will be held in the hands of others. It's not a good feeling. It's like Toyota and Volkswagen, as long as there is demand in the United States. will knock and knock on them so that they spit out enough profits.

The flow of people will go to the left and to the right, and John Kishimoto is like a man in the turbulence of a flood. One will go against the trend, and the other will go downstream. It took a lot of effort to return to Lin Yan's side.

"Would you like to buy one of these?" John Kishimoto looked at Lin Yan and looked at Apple's computer and said intently.

In his opinion, Lin Yan belongs to the kind of boy who is not pragmatic. Acting like a loser in his eyes. However, he also understands that the education methods of rich and poor families are different. is like Lin Yan, he can squander money like a loser. Feel the failure. From your own experience, analyze why you failed and what you need to do to succeed.

After several failures like this, the ability has been raised to a height that ordinary people simply cannot reach.

It's not that ordinary people don't have such a high IQ, it's just that ordinary people don't have such a strong family foundation and can't bear the consequences of trial and error.

For an ordinary person, it is not easy to be able to support the entire stall by himself. If you can survive, everything will be fine. If, the business goes bankrupt. It was like the sky was falling.

John Kishimoto felt that he could see it clearly, and he thought that Lin Yan was a son-in-law. A boy who likes new things, haven't you seen that he has been talking with a company that makes computer keyboards these days? With such a background, it is only natural to say that he likes computers.

He felt he could see clearly. But I didn't expect that I was completely crooked. In addition to misleading him because of the channel through which he accepted the task, Lin Yan's behavior also misled him.

If. Hayashi told him that he was just a person living in an ordinary small family in Tokyo, and he didn't know that John Kishimoto would think Hayashi was joking. Or I'm crazy.

"Don't buy it. I just looked at the only Apple computers on the shelves and thought it was funny. Want to count how many Apple computers have been sold. Lin Yan said with a smile.

"You're so careful, you want to count how many units you've sold." John Kishimoto complimented Hayashi Yan according to the standard routine of patting sycophants.

Of course, Lin Yan knew that John Kishimoto was making a sycophant. However, even if he knew, he was quite useful, like most people who were slapped on the back. No one wants others to look down on themselves, they all want others to praise themselves and praise themselves, this is the instinct of human nature, and patting on the back is a characteristic skill derived from this instinct.

In fact, it's not just human society. Go to the zoo and see the monkeys on Monkey Mountain, which also have a similar relationship.

The sycophants are just as good as the monkeys at the zoo, they all look like they scratch their ears and cheeks, and they can make people laugh.

To be honest, the appearance of Apple computers in this era is far from pretty, exquisite, and good-looking. There is no one-piece metal body, and there is no volume that can fit in a brown paper bag. Today's Apple computer does not seem to be a handicraft, but an industrial product.

Although the difference between the two words is one word, the style is much worse. Most of the industrial products will have some imprints of industrial products on their bodies.

Of course, this is also determined by the difference between Apple's positioning in this era and Apple's positioning in later generations.

The Apple computer of this era is just an option among computers. Even, it's a rather inexpensive, entry-level option.

Of course, this "cheap" is relative, and PCs can often be sold for as little as $1,000. Even in the United States, the richest country in the world, not every family can afford it. Unlike the later reduction in the price of electronic components, the market in the world is so large. The price of a mobile phone is a few hundred dollars, and a mobile phone a year is also acceptable to most people. So, it becomes high-end, it becomes a pursuit of excellence.

In the end, there was even a cult of the apple god.

Compete with the micro-hard party on the desktop system, and defy the Anzhi camp on the mobile phone system.

There is a feeling of punching the Nanshan Nursing Home and kicking the Beihai Kindergarten.

Of course, the third-rate marketing teacher also talked about it. This kind of what a mobile phone what a fan of a mobile phone. Actually, it was only because he used this brand of mobile phone that he liked this brand.

Because this is equivalent to an acknowledgment of one's own choice, constantly telling oneself that one's choice is right. What others buy is garbage.

Of course, there are no absolutes. There are also things that lead to the explosion of the quality of single products and the tragedy of the buyer's life because of the product control problems of some factories.

In the eyes of those who are fans because of their sense of self-identity, this kind of person who talks about a bunch of problems in his hand is a sunspot. It's the one who needs to fight. (To be continued......)