Horst, Kate and other members of the Phoenix Investment Group all sat up straight solemnly, pretending to listen carefully to the negotiation, but in fact they were watching Tang Bao put on a solo performance.

Call.

If it was an urgent one, I am afraid that it would have broken out and scolded a long time ago. And Akio Morita who is over the age of sixteen is definitely an old fox who has seen a big scene, and the ups and downs of the business sea in his life have long cultivated a calm and cautious temperament that is not shocked, even if he is unhappy with Tang Bao's remarks in his heart, he will not easily show it in front of outsiders.

So.

Even if Tang Bao's boasting was extremely outrageous, Akio Morita still pretended to listen carefully, a smile appeared on the corner of his mouth from time to time, and he slightly bowed his head in agreement, and his surface kung fu can be said to be extremely impeccable.

on this.

Tang Bao also had to admire, if it were him, it would definitely be difficult to do this. From an onlooker's point of view, Akio Morita's performance was perfect. Of course, it also reflects Akio Morita's determination to win Columbia Pictures from the side, and if you don't have that strong desire, you don't need to endure it deliberately.

"Tang Jun, we at Sony are absolutely sincere in acquiring Columbia Pictures, and I believe that you are negotiating with the same mentality as us!"

"Of course."

Tang Bao nodded solemnly and agreed. "For any collaborator who has the intention of acquiring, Phoenix Investment Group will meet with sincerity. Also, I want to figure out what part of the assets Sony is interested in? Tang Bao is indeed very curious, he made a spin-off sale, which asset will Sony prefer.

Akio Morita put down the tea set, sat up slightly, stared at Tang Bao, and emphasized in a low and sonorous voice: "This is also the problem I want to talk to Tang Jun, Sony hopes to acquire the entire asset portfolio as a whole, rather than a part of the assets in the spin-off transaction!" ”

Sony's original plan was to obtain a completed film and television industry chain, and the lack of any part of the asset would cause the industry chain to collapse. And for the overall transaction, Sony will be able to refer to the transaction price of Coca-Cola and Phoenix Investment Group. Significant reduction in acquisition costs.

"Acquisition as a whole?!" Tang Bao frowned slightly, he was naturally unwilling.

Ponder for a moment.

Tang Bao casually came up with an excuse and refused: "It's a pity that some buyers have expressed strong interest in some assets and started negotiations. ”

"Hmm."

Akio Morita hummed and said that he understood, but he did not dispel the idea of the overall acquisition as Tang Bao expected, but emphasized the significance of the overall acquisition again, implying that the overall acquisition of Columbia Pictures was the basic premise for continuing the negotiations between the two parties.

Dayou Tang Bao refused to propose. Sony is out of the trend.

……

"Whew~~"

Tang Bao was a little annoyed by Akio Morita's threat, but he had to pay attention to it. Although several investors expressed interest, Tang Bao analyzed that the most likely takeover of Columbia Pictures would still be Sony. It doesn't matter if he speaks loudly to the Sony Lion, the key is not to block the road. In case Sony does pull out, then Columbia Pictures will really have to take it on its own.

But.

The spin-off sale was originally intended for Sony, but after making a circle, it was counter-threatened by the old guy Akio Morita. In the end, it fell short, and I was unwilling.

The negotiations came to a standstill, and in desperation, Tang Bao proposed to take a break. With the pause in negotiations, he needs to calm down and weigh the pros and cons carefully.

Fifteen minutes later, negotiations resumed.

"Whew, Mr. Morita. Your proposal is really very difficult for us, and so far several potential buyers have expressed interest in Samsung's assets......" Tang Bao said with embarrassment, although he did not mention it explicitly. But Akio Morita understands Tang Bao's potential meaning, multiple potential buyers value an asset at the same time, and the most likely situation is premium competition...... Tang Bao said that these are nothing more than price problems.

on this.

Akio Morita was also knowledgeable, showed generosity, and said with a light smile: "Please rest assured, Tang Jun, as long as you agree to accept the overall sale plan, Sony will make certain concessions in terms of price." ”

Well.

Tang Bao nodded with satisfaction, since he had this step, Tang Bao no longer continued to hold on, and agreed to negotiate the overall acquisition transaction.

"Based on the price of the Coca-Cola Company and Phoenix Investment Group......"

Then.

Horst, who participated in the negotiations, played the upright character of a Westerner, and directly interrupted Akio Morita's words, emphasizing: "The previous transaction price has no reference value, and we will not agree to use this as the basis for pricing, as our boss said, during the period of controlling Columbia Pictures, Phoenix Investment Group spent a lot of resources to integrate its assets, and today's Columbia Pictures is no longer the same company as before." Referring to the previous transaction price, there is no comparison at all! ”

Tang Bao smiled silently and secretly gave Horst an appreciative look. Akio Morita has repeatedly mentioned the transaction price of Coca-Cola, which is nothing more than hoping to move the price closer to the transaction price of $3 billion, and not give Tang Baoshi a chance to open his mouth. Tang Bao's side was naturally unhappy, no, without waiting for Tang Bao to speak, Horst took the lead in attacking.

Everyone knows that Phoenix Investment Group has not invested a dime in Columbia Pictures, but Horst, like Tang Bao, insists that it has spent a lot of resources to integrate, and Sony cannot refute it. And it is an indisputable fact that Tang Bao did clearly divide and integrate the assets of Columbia Pictures.

"The three tranches of assets are sold for $2 billion, $2.5 billion and $1 billion, adding up to $5.5 billion, and the acquirer has $1.6 billion in incidental debt." Horst Road.

"It can't be!" Sony's top management, who followed Akio Morita to negotiate, suddenly couldn't calm down, and immediately reacted violently.

Forthwith.

The two sides engaged in a fierce confrontation over the issue of selling prices, and you and I kept arguing back and forth, like street vendors bargaining in the vegetable market.

The whole process lasted nearly half an hour, but the progress was extremely limited, and Sony was unwilling to raise the price to $3.5 billion, while Phoenix Investment Group insisted on the bottom line of $5 billion, and the differences between the two sides were still boundless. The difference of $1.5 billion in psychological prices between the two sides is undoubtedly a huge horizontal ditch, and if this trend continues, there is no possibility of success......

Tang Bao and Akio Morita both saw it, but no one was willing to give in.

"Hmph. Sony kept saying that it would make price concessions for Phoenix Investment Group to agree to the overall deal, but I didn't see any sincerity. I think there is a huge difference in the psychological floor price between the two sides, and there is no possibility of negotiating at all, and there is no need to continue to quarrel meaninglessly. Let's stop the negotiations! Horst said calmly.

The words fell.

The quarrel disappeared in an instant, and everyone fell silent. Phoenix Investment Group and Sony are still reluctant to bow their heads, and everyone is gambling on the other side's willingness to make concessions in order to facilitate the deal. And whoever backs down first means that they will be at an absolute disadvantage in the next bargaining negotiations.

"I don't see any sincerity on the part of Sony, so there's no need to continue talking, rather than arguing with you guys here. I think it's in the interests of Phoenix Investment Group to spin off and sell......" With that, Horst gathered the papers on the table and was about to get up and leave the conference room.

"Huh."

At this moment, Akio Morita, who had been watching coldly, suddenly smiled, suddenly broke the tense atmosphere, and said with a smile: "President Horst is serious, when talking about business, it is inevitable that there will be price differences, as long as both parties have enough patience, they can always find a balance that is acceptable to both parties." You're right. Tang Jun? ”

Speaking of which, in the end.

Akio Morita's eyes fell on Tang Bao, and he knew that it was not Horst but Tang Bao who had the final say in this negotiation from Phoenix Investment Group. However, Horst threatened to terminate the negotiations and restart the strategy of the spin-off sale. It still made Akio Morita stand up.

"That's right, with enough patience, I believe that in the end we will find a balance that everyone can accept!" Tang Bao also smiled and agreed.

"There is no way to continue such a stalemate. Tang Jun. Why don't we each take a step back? Akio Morita smiled.

Tang Bao replied, "Oh? I want to hear about it! ”

Sony bid $4 billion and took on $1.6 billion in debt from Columbia Pictures. For Phoenix Investment Group, the closing of this deal means a net profit of one billion dollars in just one month, which is a miracle in the investment world! Akio Morita praised.

"Heh, take a step back...... Phoenix Investment Group's retreat is much bigger than Sony's! Tang Bao replied noncommittally.

That's right.

Even if Tang Bao agrees now, this deal will be a big profit, but he is not willing to let go of the opportunity to blackmail Sony so simply. It's just that Tang Bao looked at the situation, and then asked Sony to come up with more cash, I'm afraid it's impractical, pondered for a moment, and suddenly looked at Akio Morita with a smile and said: "Sony pays another 10% of the equity of Columbia Pictures, and the deal will be closed!" ”

"Deal!"

Without much thought, Akio Morita agreed. Phoenix Investment Group retains a 10% stake, Sony still has absolute control over Columbia Pictures, and Akio Morita feels that maybe Phoenix Investment Group's "reserved" sale method will surprise Sony.

……

The most critical issues were settled, and the ensuing negotiations went unimpeded, and a final agreement was soon reached.

Then.

Horst ordered a simple change to the previous contract with Coca-Cola to turn it into a brand new one. There are only two changes: the transaction price has changed from $3 billion to $4 billion; Phoenix Investments Group retains a 10% stake in Columbia Pictures.

Soon.

Horst signed the acquisition contract with Sony on behalf of Phoenix Investment Group, and the atmosphere between the two sides became harmonious.

"Tang Jun is really worthy of being an investment myth on Wall Street, and the conclusion of this deal will inevitably add another heavy touch to Tang Jun's legendary experience...... I'm afraid that the whole Wall Street will envy and even envy Tang Jun's terror of turning his hands into clouds and rain, and making money with horror! After exchanging contracts with Horst, Akio Morita shook hands, and turned to look at Tang Bao and exclaimed. Although because of Tang Bao's intervention halfway, Sony spent more than one billion dollars to win Columbia Pictures, but at this moment, Akio Morita has no complaints!

Before.

Akio Morita has read all kinds of detailed information about Tang Bao, and he found that Tang Bao's rise is accompanied by a series of profiteering investments. And Columbia Pictures' project is only the tip of the iceberg...... Although the successful operation of this project is the brilliance of Sony's physical achievements, it also allows Akio Morita to personally experience the horror of Phoenix Investment Group, and finally clearly understand why the Mitsui consortium wants to squeeze into Phoenix Investment Group at any cost.

The price paid was great, but Akio Morita thought deeper and saw farther!

Through this transaction.

The successful contact between Sony and Phoenix Investments, and the fact that Phoenix Investments still holds a 10% stake in Columbia Pictures, means that the two companies are connected. With the deepening of the relationship between the two sides, it is not impossible for Sony to enter the Phoenix Investment Group in the future!

"With the acquisition of Columbia Pictures, Sony's overall development strategy will also be a key step!" Tang Bao said with a smile.

"Tang Jun is really very human......" Akio Morita was slightly stunned, but he didn't deny it. The M&A transaction will also be reviewed by the U.S. regulatory authorities, and I hope that Tang Jun will do his best to facilitate it! Although the Phoenix Investment Group has risen for a few years, the network of people in the American political and business circles is very terrifying, and Akio Morita naturally hopes to use the power of the Phoenix Investment Group to alleviate the resistance.

"We can only help, and the key is Sony!" Tang Bao did not shirk, but he would not be stupid enough to rush to the forefront, after all, in today's American investment environment, Japanese capital is the most sensitive. (To be continued......)