At the end of the premiere ceremony of "Welcome to Dongmo Village", Jung Hyuk-jae personally sent Han Jiaren to the car, looking at the beautiful girl in the distance, Jung Hyuk-jae watched it for a few seconds, and then turned around and walked into the theater again, and what was waiting for him next was a film promotion meeting about "Welcome to Dongmo Village".

Arriving at a conference room at MAGEBOX Cinema, the person in charge of CJ Entertainment, who was in charge of the distribution this time, and Park Kwang-hyun had already started talking.

Hearing someone push the door in, the two of them raised their heads in unison, and when the person in charge of CJ Entertainment saw that he had come to meet Jung Hyuk-jae, he immediately stood up with a smile and greeted him, and said, "Jung Hyuk-jae, I've wanted to meet you for a long time, who would have thought that I wouldn't have time all the time." ”

"Where, Team Leader Li, please take a seat!" Jung Hyuk-jae stretched out his hand and pulled over a chair and said.

"Eh, I'm telling the truth, many young girls in our company have mentioned their favorite TV series, one says "I'm sorry, I love you", the other says "New Staff", and the most discussed in the past few days is "My name is Jin Sanshun" directed by you!" Li Chengren touched his beard as he spoke, smiling and complimenting.

Li Chengren, who is in his forties, looks very sleek, and a few casual words bring the relationship between the two closer a lot.

"Team Leader Li, you also saw today's premiere ceremony, so let's determine the focus of publicity in the future, right?" Without saying anything else, Park Kwang-hyun took the lead in asking.

"Well, let's talk about it then." Hearing the impatience in Park Kwang-hyun's heart, Lee Sung-in didn't say much, and said: "This time, we invited a total of 60 newspaper and magazine columnists and film critics, and the feedback we got from the audience was that the praise rate was 95.4%, a very good number. ”

Hearing Li Sung-in say this, Park Guangxuan was still a little worried, but his heart hanging in mid-air at this time was finally relaxed.

There are many processes in the middle of a movie's preparation and release. It's not that it can be explained in a while, and this time, the negotiations with the publisher CJ Entertainment took about half a month, and finally the negotiations were settled.

In fact, the main contradiction between the two sides lies in the proportion of publicity and distribution costs.

It is very common to hand over to professional distributors after the production of a film is completed, in fact, most films are like this, after all, a distributor with strength and background can be said to be the best backer in the film circle, although the distributor will withhold a part of the distribution agency fee, but if it is properly promoted, then the final income will definitely be more than Jung Hyuk Jae and Park Kwang-hyun going alone to negotiate with the theater.

Generally speaking, there is a fixed proportion of the box office sharing between the theater chain and the producer, and each movie ticket contains 5% of the special fund of the Film Promotion Committee and 3.3% of the business tax, and the remaining 91.7% belongs to the theater chain and the producer. Of these 91.7%, theaters (including theaters) accounted for 52.3%, and filmmakers (including distributors) accounted for 39.4%.

Among them, the distributor has to deduct a certain percentage of the distribution agency fee and publicity expenses that belong to the box office of the filmmaker, and the remaining box office really belongs to the producer.

This negotiation with CJ Entertainment can be said to be the most difficult for Park Kwang-hyun, as a leader in the industry, CJ Entertainment has the capital and strength, if it is some small producers. It's sure to gnaw a bite of meat on them.

However, the movie "Welcome to Dongmo Village" is different.

Before the premiere, Park Kwang-hyun also held a small preview screening, which was mainly attended by major distributors of domestic films. The distributor agents who participated in the preview screening themselves have a certain aesthetic vision, whether the movie is good or not, and whether there is a potential market, many times it can be seen at a glance.

The movie "Welcome to Dongmo Village" belongs to such a film.

Actually, it's not just CJ Entertainment. Several major domestic distribution companies, such as ShowBox, NEW, etc., are very interested in this film, but in terms of distribution agency fees. The proportion they want is too much, probably because Park Kwang-hyun is a rookie director, they stuck the distribution agency fee at 20%, which directly accounts for one-fifth of the film's box office, that is to say, after deducting the distribution agency fee and publicity fee, the two are estimated to only earn one hard-earned money, which is unacceptable to Park Kwang-hyun and Jung Hyuk-jae.

When the two of them were struggling, CJ Entertainment brought them good news.

CJ Entertainment set the distribution agency fee at 12%, but Park Kwang-hyun had to bear the publicity costs, which made Jung Hyuk-jae and others very reluctant.

After nearly half a month of painstaking negotiations, CJ Entertainment was finally asked to pay 35% for the promotion and distribution of the movie "Welcome to Dongmo Village", while Jung Hyuk-jae and Park Kwang-hyun were responsible for 65%.

After the contract between the producer and the distributor was negotiated, Park Kwang-hyun, Jung Hyuk-jae, and CJ Entertainment had to discuss the movie's account-sharing model with the cinema chain.

Like Hollywood, the center of the world's commercial films, there are also three account-sharing models to choose from in South Korea.

The first is a fixed proportion of accounting.

The second is that the theater will pay a fee to the producer to buy out the film, and then the entire box office of the film will go to the theater.

The third is the most popular account-sharing model in Hollywood, that is, the step-by-step account-sharing: in the first week of the release of some blockbusters by Hollywood studios, the producers can take 80% of the box office and the theaters can only take 20%, so that the producers can take advantage of the popularity of the film to recover their costs as soon as possible. But as the film gets longer, the producers will get less and less box office, around 60% in the second and third weeks, and maybe only 20% in the fourth week.

This time, the determined account sharing model is the third type, that is, the stepped account sharing.

"Among the movies released in August this year, I took a look at the film schedule, and there are not many movies that are threatening to us." Li Chengren first explained.

"Although "Green Chair", which was released on June 10, has attracted widespread attention in society because of the indecent sister-brother love between a woman in her thirties and an underage teenager, and the box office has also reached a new high, but because there are a large number of outstanding performances in the film, the rating of the movie is R18, which is a congenital shortcoming, especially since it has been released for two months, so it is even more fearless."

"As for "The Voice of the High School" and "The Red Shoe Curse", which were released at the end of June, and "Kind Gold" in July. These three are all horror thrillers, and they don't cross over with our moviegoers, so they don't need too much attention. ”

When he said this, Li Chengren first paused, sorted out his word order, and then continued: "So what can threaten our movies in August is nothing, but it is just that attracting young people and families as much as possible is the focus of our next movie promotion, after all, our movie rating is suitable for everyone!" ”

In the summer and autumn of Korea, especially in August and September, there is a custom of enjoying the coolness, and this "enjoying the coolness" is not the meaning of the cool in a broad sense. It's about ghosts or horror that will bring people a psychological chill, so there are all kinds of cool specials on variety shows, as well as horror movies.

It can be said that this summer file in August and September is not very good, or how bad, after all, the types are different, and there is no comparison. If it was according to Park Kwang-hyun's original idea, he actually wanted to postpone the release of the film and move the schedule to the end of this year, or the beginning of next year. Last year's war-themed "Taiji Flag Flying" won tens of millions of viewers, which has always been the most envied place for Park Kwang-hyun.

Although it doesn't really make sense to move to the end of the year, he is willing to try it for the sake of this good omen.

However, when Park Kwang-hyun told this idea in his heart to Jung Hyuk-jae. What he got was his shaking his head again and again.

Jung Hyuk-jae refused to agree to move the movie to the year-end schedule, which made Park Kwang-hyun a little puzzled, although the competition in this year's summer file is not big, but the number of moviegoers in the Spring Festival file should be better than the summer file. I don't understand why he refused.

Park Kwang-hyun is not clear, but Jung Hyuk-jae is clear about the future, although "The King's Man" is still being filmed intensively. His artist Lee Joon-gi has been so busy these days that he doesn't even have a phone call, but he clearly knows the huge trend caused by "The King's Man", if "Welcome to Dongmo Village" and "The King's Man" meet together, then the most likely result is a lose-lose situation.

Although the number of viewers of "Welcome to Dongmo Village" is only more than 8 million, you must know that even this number occupies the fifth good position in the history of Korean films.

The meeting between the filmmakers lasted for almost two hours, and after everyone analyzed the focus and division of labor of the next movie one by one, today's discussion ended today, and the time on the clock also pointed to half past eleven in the evening, and the night was already very deep.

Jung Hyuk-jae first sent away the person in charge of CJ Entertainment, and then sent Park Kwang-hyun to the car, and then came to his car in the parking lot, and when he got into the car, Jung Hyuk-jae took out his mobile phone, and there was an unread text message displayed online.

"Hejae Oppa, go back early in the evening to rest, don't be too tired."

Although there was no name on the text message, Jung Hyuk-jae knew who the sender of the text message was, thinking of this, Jung Hyuk-jae's face couldn't help but show a big smile, and even the tiredness on his body felt a lot less

"Beauty, why don't you take a break from this meeting?" After catching up with the last radio trip tonight, the agent Hong Xiuzhen glanced at someone holding a mobile phone in the back seat and said.

"Ah, it's nothing, just rest!" Putting the phone in his pocket in a panic, Han Jiaren blushed and said (to be continued......)

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Thank you for the tip of 'sypsp91' and the evaluation vote of 'being fat person A'!

The box office share above is based on our country's box office share, because Wangsan really couldn't find information about the Korean box office. ）