On November 16, in anticipation, Zheng Wei finally launched a new album "14" after two years.

The name of the album is very simple, and it doesn't have much meaning, but it just shows that this new album is his fourteenth official album since his debut.

Unexpectedly, Guangwei Entertainment skipped the pre-sale period this time, and directly released all the tracks of the entire album on the day of release.

Such measures are not uncommon, and can even be said to be the norm.

In the era of digital music, the circulation process of records is very straightforward, and there are many less roundabout processes, and the necessity and importance of the pre-sale link is naturally far less than that of physical records.

As a result, many singers will skip the pre-sale link and go straight to the main meal when they release records.

But for big-name singers like Zheng Wei, skipping the presale is not a favorable measure.

For one, the release of the full album track means that it will distract the audience from the title song, which is the key to hitting the charts.

After all, even a singer of Zheng Wei's level does not have the strength to use the tracks of the entire album to hit the charts, and if you want to hit the charts, you must focus the attention of fans on a few songs, and directly make the whole track of the album public, and the competitiveness of the list will undoubtedly be greatly weakened.

Don't underestimate the role of the list, in the era of digital music, the list ranking is the most direct reflection of the quality and reputation of a song, and it is also an excellent display and publicity window.

The songs that are on the list and those that are not on the list have a difference in the degree of attention, so many singers have to be on the list even if they brush it.

Second, the whole repertoire is released. The quality of the album will be immediately apparent to the fans.

You know, many people have a desire to buy an album. It's based on word of mouth.

does not retain any sense of mystery, and directly reveals the true face of Lushan. It's a risky act.

However, most people don't think deeply about why Zheng Wei did this.

In their opinion, it is simply delightful to be able to hear Zheng Wei's new album immediately without a pre-sale period of as short as a week, half a month or even longer.

Zheng Wei did this, which is completely a reflection of human feelings.

But in the eyes of many insiders, Guangwei Entertainment's measure is of great significance. seems to be releasing a very intriguing signal: in the face of the amazing results of "Sunny Day", Zheng Wei gave up the battle for the list and the battle for sales.

In other words, in front of the imposing Ding Ning, Zheng Wei retreated.

In order to save face, he used the method of skipping the pre-sale period to distinguish himself from Ding Ning.

"It seems that Zheng Wei has given up."

Yang Du was a little disappointed with Zheng Wei's actions, and he also wanted to see what kind of sparks would be rubbed between Ding Ning and Zheng Wei, but who expected Zheng Wei to give up directly. White made him look forward to it for so long.

However, from the reality of reality, he felt that Zheng Wei did this, which was expected. It's a smart move.

At Zheng Wei's level, there is no need to have a head-to-head confrontation with Ding Ning, a newcomer, after all, the sales results of the new specialty. For Zheng Wei, it is no longer a measure of achievement.

His myth. There is no need for another album to lay the foundation, so naturally there is no need to compete with Ding Ning for a while.

"Not necessarily." Ding Ning was skeptical about this: "Will it sell better?" ”

He thought it was very possible. Since piracy is not rampant, generally speaking, it is difficult for a non-public track of a new album to leak out of the full version for free in a short period of time.

As long as the quality of the album is passable and the whole song is directly released, it is easy to form a word of mouth, supplemented by some publicity and hype, maybe it can set off a buying boom.

Yang Du smiled disapprecitatively: "No, he just gave up and made way for you." Whether the album sells well or not is another matter, but his title song may not be too good. ”

As Yang Du guessed, the first title of "14" "Searching", a rather "retro" Zheng-style song, in the next four days, although many songs on the list were crushed to the point that it was difficult to turn over, it was never able to shake the top of the double list of "Sunny Day".

Even if it enters a new week, the gap between "Seeking" and "Sunny Day" still can't be narrowed.

On Monday alone, the index of "Seeking" was opened by nearly one million by "Sunny Day", and at this time, "Sunny Day" has been public for nearly a month.

The new main hit is difficult to surpass the songs that have been on the shelves for nearly a month, which is not at all the style of Zheng Wei, who always sweeps the list with the title song every time a new album is released.

And "Seeking" has an excellent reputation, and the ratings on major platforms in the same period completely surpassed the title song "Immortal" of his last album.

Obviously, the move to directly disclose the whole song did affect the results of "Seeking".

The gap is not only in the title song index, in terms of album sales, the sales of "14" in the first five days are also nearly one million behind "Sunny Day", which can be described as a huge difference.

At this time, many Zheng Wei fans who realized it later began to find reasons for Zheng Wei's "defeat".

Zheng Wei didn't want to fight, he definitely couldn't compare without a pre-sale period, Guangwei's publicity was too rubbish, and so on.

But this is no longer important, the important thing is that all those who pay attention to the battle between the old and the new kings understand that in this battle that determines the history of the replacement of the old and the new in the domestic music scene, Ding Ning won, and there is no suspense in winning, and it can even be said that he won without a fight.

Zheng Wei's behavior of directly disclosing the whole song was simply a surrender, and he gave up his position as the first person in the Chinese pop music scene.

This made many people who, like Yang Du, want to watch a good show, feel deeply disappointed.

It also made many people sigh.

The years are unforgiving, an era is over, and an era has begun.

The youth of a generation has long since ended, and the youth of a generation is being staged.

Confirming that Zheng Wei's new college results could not threaten Ding Ning, Yang Du completely let go of the already small worries in his heart.

Although it is too early to say that Ding Ning has dominated the domestic music scene, there will definitely be many people who are not convinced, but in his heart, Ding Ning is already the first person to start dominating the domestic pop music scene.

After all, a person who can hide "Blue and White Porcelain" and "Vain Eyebrows" until now, no matter how you look at it, his talent is far from exhausting, he fully believes that Ding Ning's next album will have better results than "Sunny Day", and Ding Ning's achievements in the music world are by no means just now.

Ding Ning also breathed a sigh of relief.

It's false to say that he doesn't care, and it's false to say that he has no pressure, in fact, he still cares a lot about the result of the collision between Xinzhuan and Zheng Wei.

As he wished, the results of "14" were worse than "Sunny Day", and perhaps in the eyes of many people, Zheng Wei was still their undefeated king, but in fact, this time, he did win, and there was no suspense. (To be continued.) )