Guy Ritchie's version of "Two Smoking Guns" grossed just over $3 million when it was released in North America, which is seriously inconsistent with the film's record of setting the second highest grossing domestic film in the United Kingdom.

Some people think this is due to the difference in tastes between British and American audiences, but Jude doesn't think so.

The timing, schedule, filming of "Two Big Smoking Guns" in North America, and the fame of director Guy Ritchie at that time were all reasons for the film's cold performance in the North American market, of course, the most important reason was in the promotion of the film.

The quality of the film itself is undoubted, although it was released in North America with only a few million box office, it made Guy Ritchie famous in Hollywood, and even a big star like Brad Pitt was attracted by the director's brilliant idea after seeing the movie, and personally called Guy Ritchie to ask to star in his next movie, and lowered his salary just to be able to insert a foot in it.

And Guy Ritchie's next movie "Kidnapping and Robbery", although the plot design is also very clever, it actually did not play new tricks outside of "Two Smoking Guns", but it is such a movie with a little suspicion of "remake", and easily won tens of millions of dollars at the box office in the North American market, almost ten times the box office of "Two Smoking Guns".

Of course, there is a strong appeal of Brand Pitt as a Hollywood A-list star, but more importantly, the promotion of the film has completely kept up, and the audience will no longer be like "Two Big Smoking Guns", when they didn't even hear the name of the movie before watching the movie, and "Kidnapping and Scamming" can be successful, but it is not without the good audience base laid by "Two Big Smoking Guns".

In fact, in Hollywood, the commercial success or failure of a movie has depended more and more on publicity and the market, and less and less on its own quality and artistic character, so more and more people enter the cinema with curiosity, and there are naturally many people who come out of the street shouting that they have been deceived.

Of course, a bad movie can't be made good just by topics and publicity, but a good movie needs publicity and topics very much.

When Guy Ritchie filmed "Two Big Smoking Guns", there was a shortage of production funds, and it was already good to be able to finish the film, and there was no money to use it to promote the film, plus the director and actors were not famous at the time, and it was impossible to bring any topics to the film, which limited the promotion of the film.

But Jude's version of "Two Smoking Guns" is different, New Line invested 10 million dollars in the promotion of the film, and the topic of the film in the media has never stopped.

First, the Pooh Jones beating incident, although Guy Ritchie's version of "Two Big Smoking Guns" was also played by Pooh Jones, but at this time, Pooh Jones was still serving at Wimbledon, and he was much more famous than when he retired and turned an actor four or five years later, so this incident finally became known to the whole of the UK, and by the way, he made a promotion for this movie.

On the American side, it broke out that Jude and Sharon Stone's assistant had a conflict at the Armani store to fight a lawsuit, just in time for this time when there was no big news and everyone was bored, it was just a small thing but it was hyped by the media, first Jude made a tough statement, followed by Sharon Stone to refute and accuse, and finally even Armani had to stand up and clarify, so that all Americans knew that there was such a movie about to be released.

In addition, the new line company's full-fire publicity offensive has caused the average attendance rate of the film's first release to soar to 76%, and even some big cities have directly failed to buy tickets for the premiere.

Although later statistics show that after the premiere, the average attendance rate of "Two Smoking Guns" quickly dropped to 63%, but it was enough for the film to hit the $7.12 million first-day box office on the day of its premiere.

This is not a PG-13 movie that can be watched by all ages, and it is definitely against the sky for an R-rated film to win such a box office in the spring, so the entire Hollywood film industry was shaken after the news was announced.

Of course, this is not exactly the effect of the first-day box office, as well as the latest CinemaScore scores sent to the mailboxes of various film companies on time in the early hours of Friday night West Coast time, and "Two Smoking Guns" ranked first with a B+ score among the movies released at the same time.

The next morning, after seeing this rating, the executives of various film companies all thought in unison, could it be that another Quentin Tarantino and another "Pulp Fiction" was born?

It's not for nothing that this idea arises, because "Pulp Fiction", which was released in October last year, received a CinemaScore score of only A-, which was only done with the unanimous praise of film critics before the release and the halo of the Cannes Palme d'Or, and "Two Big Smoking Guns" is a story that takes place in the United Kingdom after all, and American audiences can give a B+ score, which is actually no different from the A- score that "Pulp Fiction" gets.

In the office of the president of the CAA, Michael Ovitz took off his glasses and put them on the CinemaScore report he had just finished watching, but his brow was tightly locked.

"Two Smoking Guns" both exceeded expectations at the box office and word of mouth, which means that the possibility of Little, who served as Jude's agent, returning to Ovitz to do things, is getting lower and lower, and because Ovitz previously suppressed the CAA's plan to woo Jude, there will definitely be some criticism within the company, but these are not the most frustrating for Ovitz.

This misjudgment made Ovitz suddenly realize that he had been sitting in the position of chairman of the CAA for too long, which allowed him to continue to succeed but also limited his vision, so that he could not see the real potential of the work and potential talent, which is unacceptable for Ovitz who has been engaged in the career of an agent for more than 20 years.

Originally, Ovitz wanted to wait for a while before announcing his decision to leave CAA as Disney's president, but stimulated by the box office of the premiere of "Two Smoking Guns", he decided not to wait any longer, and announced the decision as soon as he signed the agreement with Disney.

Of course, before that, he will not forget to make a congratulatory call to his former assistant.

When the phone rang, Leet was sitting in Shay-White's office listening to the head of CinemaScore explain the box office prediction for "Two Smoking Guns."

If it was someone else's phone, Leeter would choose to hang up the phone directly at this time, but the phone screen displayed Ovitz's number, which made him feel embarrassed.

Shay quickly noticed this and made a gesture for the head of CinemaScore to pause so that Litt could take the call.

Although the positions of the film company and the agent have always been opposite, the two sides also have common interests and goals, so Shay does not mind getting closer to Li Tra when necessary, because no one will refuse the friendship of a director and agent who has grossed more than 100 million dollars worldwide, especially if there will be more cooperation between the two sides in the future.

[PS: These two are to make up for yesterday's update, by the way, ask for the next Sanjiang ticket]