61 Good Strategies for Fundraising
In fact, raising funds and managing funds is the responsibility of Xu Xiaoli, the manager of the company's finance department. Shanlu asked for money, and he, the general manager, should hand over this matter to Xu Xiaoli to do. As a general manager, you shouldn't get caught up in these specific jobs.
However, thinking about it, Xu Xiaoli, a girl, where can she take on the responsibility of raising millions of funds? Thinking of this, he felt that he was a little emotional on the issue of appointing Xu Xiaoli, at least a little hasty!
Shanlu proposed that he needed 500,000 yuan, and if Liu Lankou was the manager of the finance department, he could put the burden on her. However, this Xu Xiaoli, he was a little unbearable.
On second thought, although it was a bit inappropriate for her to be pressed by this matter. However, as the manager of the finance department, she always has to take on the responsibility of fund management. So, I called her to come over, but she wasn't in the office.
I heard Xiao Liu say that she went to ask the retired director of the Audit Bureau and invited her to work in the company's finance department immediately. Wang Wenhua smiled and thought to himself, even if he is a business consultant, he should come to work. Otherwise, how to consult her if there is something?
At about two o'clock in the afternoon, Xu Xiaoli knocked on Wang Wenhua's room, nodded and smiled at him, Wang Wenhua understood, stood up, and saw the business consultant walk into his office.
"Hello Director Zhang!" Wang Wenhua took the initiative to meet her and shook her soft hand.
"Don't dare. Call me Zhang Jingkun. After speaking, Zhang Jingkun sat firmly on the sofa, she was wearing a black women's suit, she had a melon seed face, and a pair of gold-wire glasses on the bridge of her nose, looking elegant and delicate.
Wang Wenhua saw that she was forty-five or sixteen years old, with white skin, the crow's feet at the corners of her eyes were cleverly modified, and she had short ear-length hair, which gave people the first impression of the words "shrewd and capable".
Although her eyes were looking away, Wang Wenhua could still feel that she was paying attention to herself.
Xu Xiaoli made tea and poured water for Zhang Jingkun, and after ten minutes, Zhang Jingkun withdrew his browsing gaze, looked up at Wang Wenhua, took a sip of tea from the teacup, and then asked: "Mr. Wang, the company has just been established, and the first job is to raise funds, right?" ”
"yes. Just now, the manager of the film and television department applied to me for a payment of 500,000 yuan. I'm about to discuss with Xu Xiaoli! Wang Wenhua said, glanced at Xu Xiaoli, meaning, your mission is coming!
"In that case, how does Mr. Wang want to raise funds?" Zhang Jingkun asked him with wide eyes.
"It stands to reason that this fund should be allocated by the treasury. However, the financial situation was so difficult that last year it was not even included in the annual budget plate. That's why the secretary of the municipal party committee asked us to do this through the way the company operates. Right now, you can only take out a loan! ”
"In fact, as a cultural undertaking, there are many ways to raise funds in addition to bank loans...... "The consultant was not polite, and came up to express his views on raising funds as an old man.
"What other way?" Wang Wenhua stared at Zhang Jingkun with wide eyes, not knowing what she meant? I thought to myself, this advisor really dared to speak.
"Mr. Wang, is your main business making movies?" Zhang Jingkun asked.
"In addition to films, there are also periodicals, art training ......," Wang Wenhua said in a scattered manner, most of which were things that he imagined in his heart.
"Diversify. That's good! Zhang Jingkun praised Wang Wenhua unashamedly, "As far as I know, movies and TV series have a long production cycle, which is easy to cause the problem of poor capital turnover."
"If it weren't for the interest returned to the bank on the income of other projects, it would be easy to break the capital chain. If you don't get it right, you will also provoke the bank to resent it and charge you a late fee. ”
"According to Advisor Zhang, in addition to bank loans, what other ways can we raise funds?" Seeing that she called herself "Mr. Wang" one by one, Wang Wenhua simply called her a consultant.
"In my opinion, you can learn from the practice of the crew of "Dream of Red Mansions", and obtain a part of the advertising revenue through the selection of actors. You know what?
"Their audition, which was nominally an actor, was actually a commercial event to raise funds. Besides, your video is to promote the Phoenix River rafting project. The project investor is also obliged to sponsor the film. ”
"Whew!" After listening to Consultant Zhang's words, Wang Wenhua suddenly had a feeling that these days, many city leaders want to recommend their relatives and children to play roles in the movie.
Many people in the literary and art circles are also discussing the selection of movie roles, and they are worried about this matter, if they don't handle it well, it will cause contradictions and offend people. However, by adopting the method of social talent selection to select actors, this contradiction will be easily solved.
"What does Consultant Zhang mean that in addition to bank loans, you can also take the form of joint programs with TV stations, sponsorship from investors of the Phoenix River rafting project, and investment attraction?"
Consultant Zhang nodded, and then corrected him: "We are not looking for investors to beg for sponsorship, but to mobilize him to invest in film production, and once they make a profit in the future, they can share dividends." ”
Well. Okay, okay. Wang Wenhua immediately nodded in agreement, thinking, no wonder he dared to serve as a consultant of the finance department, there are so many ideas in people's hearts!
"Actually, I mean don't just rely on bank loans. But the one who should take out the loan still needs to take out a loan. Now, the economic efficiency of our city's state-owned enterprises is so poor, only the cultural industry still has some hope.
"They have so many positions in the bank, they don't lend for nothing!"
"Hmm. I see! Subsequently, Wang Wenhua flipped through the "Contact Book of Leading Cadres" issued by the city.
Opening the page of financial institutions, he went from bank to bank looking for people he might know. Unfortunately, the names on it are all unfamiliar. Even the Agricultural Bank of China, which used to deal with in the general office of the municipal party committee, has undergone a major change, and no one is recognized.
When he was disappointed, suddenly, a familiar name flashed out: Wen Feng.
President of the People's Bank of Beiliao City: Wen Feng.
Wen Feng used to be a young man in Beiliao City, just like himself. Both of them like to dance and write. Wen Feng writes poetry, Wang Wenhua writes novels, and often participates in pen club activities organized by the editorial department of the Writers' Association.
It's just that I haven't seen each other for many years, I don't know if this kid has changed? When a person is wide, his face changes. Wang Wenhua has seen a lot of this. Anyway, he sits in this position and begs him himself, and he won't ignore it, right?
Look at Xu Xiaoli's appearance, how do you think she is immature and unsuitable for dealing with people like Wen Feng. However, when he thought of the pen meeting that year, Wang Wenhua immediately thought of Liu Lankou.
She was the editor of the year, and she had the power to kill the author's manuscript, if she was taken to see Wen Feng, Wen Feng would definitely not stink.
So, Wang Wenhua didn't take into account that Xu Xiaoli was by his side, so he picked up the phone and looked for Liu Lankou, saying that he would follow him to the People's Bank to find Wenfeng.
Seeing that Wang Wenhua was going out, Consultant Zhang motioned for Xu Xiaoli to leave. Wang Wenhua instructed Xu Xiaoli to prepare desks, chairs, benches and office utensils for Consultant Zhang. Then I went to find Liu Lankou.