Chapter 141 Marketing V
Li Luo thought that the next day's discussion meeting would be the climax of the storm, but he didn't expect it to be calm. This morning, he did not stay stupid in the agricultural machinery group, but with his special identity (he is the vice president in charge of marketing), he took turns to go to the three branch venues, especially in Lian Fuyu's group for a long time, Zuo Yun was there, but Lei Yun asked for leave, everyone's speeches were decent, as if yesterday's incident had not happened at all, what the hell is going on?
In the afternoon, the marketing conference entered the last procedure smoothly and orderly. The afternoon session was an hour late, and we gathered at three o'clock. At two o'clock, the company's leaders first held a small meeting, listened to the report of the convener of each group on the group discussion, and determined several issues that should be explained at the conference, such as the index issue, entrusted Liu Shulin to explain, and did not explain the more individual issues at the meeting, Tao Tang asked the parties to explain after the meeting.
In the afternoon, the presiding officer was replaced by Li Luo. After announcing the opening of the meeting, Li Luo said, "Comrades, now we will continue the meeting. Just now, the company's leaders listened to the discussion of each group in the past day, and studied some of the more concentrated and representative opinions. For general questions, it will no longer take up everyone's time, and will be implemented and explained by the marketing department after the meeting. ”
Li Luo especially accentuated the tone of the words "on behalf of the company".
Liu Shulin, who was sitting in the first row of the venue, went up to the speaker seat next to the rostrum and began to explain a few of the issues that Li Luo had determined to explain at the conference, and the venue was very quiet, and most of the participants did not care about Liu Shulin's explanation, because it had nothing to do with them directly. Only people from the marketing department expressed concern, but Mr. Liu's explanation did not address sensitive issues. For example, the revision of performance appraisal methods and personnel management.
Liu Shulin's speech was dry and ended in less than 10 minutes.
"Before moving on to the award presentation and statement, I would like to say a few more words about the discussion......
Lu Qi pricked up his ears, and Li Luo finally fought back. I don't know if he is targeting Tao Tang or the marketing department. She looked towards the rostrum, and of course her eyes fell on Tao Tang, who was sitting in the middle, but Tao Tang kept looking at the window. I didn't look at the black press venue below. Lu Qi suddenly remembered that three months ago, in this conference room, he finally met him who had been separated for more than 20 years, and at that time he always felt that he had a spirit that could not be concealed under the calm, but now he seems to be obviously tired, and the white hair on his temples is more conspicuous......
"From yesterday afternoon to this morning, we spent nearly six hours fully discussing the company's marketing work, and it was not only the comrades of the marketing department who participated in the discussion. It is the leadership of the whole company above the section level, which is enough to see the company's emphasis on marketing...... At noon today, I read the discussion records of the three groups and found that many comrades, especially comrades from other mouths, put forward a lot of valuable suggestions, which have a strong reference for improving marketing management, and are worthy of serious study, study and absorption by the marketing department and me. I would like to express my gratitude to these comrades who care about helping marketing. However, there are also some not-so-normal sounds. Misinterpreting the true meaning of the company's marketing conference, the opinions they put forward were ostensibly looking for problems in the marketing department, but in fact they had another purpose. What purpose? Of course, it is to impact the current very intense and very critical marketing work. Yesterday, I said that the goal of marketing in the second half of the year is to strive to achieve sales revenue of 9.5 billion. This goal is based on the current situation, and I think it is necessary to jump hard to get it, but it is not in line with the company's total plate. Mr. Tao and Secretary Zhao have pointed this out to me after yesterday's conference, and I fully accept it. This illustrates the limitations of my thinking. It shows that I don't have enough understanding of the overall situation of the company's development, and my sense of responsibility is not strong, so now I want to revise this goal and increase it by 5 billion on the basis of yesterday's 9.5 billion! Strive to complete sales of 10 billion. Let Red Star truly enter the camp of tens of billions of enterprises, which is the sacred mission of our marketing mouth this year, and it is also the mission of our marketing conference. Or Mr. Tao said well, we completed tens of billions of sales not to deal with superiors, not to listen to the good in order to sell fame, but for the survival and development of the company. I hope that after this meeting, all comrades engaged in marketing will unify their thoughts and actions to this goal, brace their spirits, make every effort, and strive to complete the annual goal of 10 billion yuan.
"Turning back to the topic, the statements of those people in the breakout sessions are worth being wary of. Why do I say there is another purpose? It is because they are employees of the marketing department, if it is out of consideration for work, out of party spirit and conscience, there are all kinds of problems in the marketing department, why not raise it earlier? Do you have to mention it on this occasion? What is the nature of the problem? Just now, at the team meeting before the resumption of the conference, Mr. Tao and Secretary Zhao both pointed out this seriously. I advise those with ulterior motives not to be clever, let alone mess up marketing and ruin the heart of this year's goals. It is still necessary to have a good view of the overall situation and devote energy to accomplishing this year's arduous targets...... Okay, that's all I have to say. Now for the third agenda of the meeting, award presentation and statement......"
Music rang out in the venue, and the tense atmosphere relaxed.
If someone broke a record at the group meeting yesterday against Li Luo and Liu Shulin, then what Li Luo just said also set a precedent. Moreover, the language of the Cultural Revolution that had long been abandoned was used in several places, which gave a great shock to the middle-level cadres attending the meeting. Including Lu Qi, who participated to a certain extent, the attention was not on the third content of the meeting, and these things were commonplace to present awards and make statements, and there was nothing new, and everyone, especially some members of the team, wanted to hear how Tao Tang would end.
Tao Tang did encounter a challenge, not yesterday's discussion meeting, nor the team meeting between two and three o'clock, but Li Luo's speech just now. But only the team members knew that Li Luo's speech "on behalf of the company" just now was completely extraneous, because the team meeting had already studied this, and Tao Tang had already taken control of the situation before Li Luo. Li Luo's appearance is really a general.
The meeting at two o'clock was proposed by Tao Tang on the grounds that he would listen to the results of the group discussion. However, Tao Tang did not notify cadres other than the company's leaders to participate, and actually excluded Liu Shulin and others. Didn't all the company leaders participate in the breakout sessions? Let's talk about it.
As a result, the first to speak was Zhao Qingmin. He talked about the situation of the group he participated in, and unabashedly pointed out that Zuo Yun and Lei Yun's speeches were off-topic, diluting the topic and bringing about a bad impact. Although it did not characterize it as "ulterior motives" like Li Luo an hour later, the tone was already unkind, Zhao Qingmin said. Thankfully, I was able to stop the situation from spiraling out of control, otherwise it would have been terrible.
Jiang Shangyun, who is very old but does not understand the power struggle, then Zhao Qingmin said, "It seems that there are some problems within the marketing department, and some cadres are not so convinced by the marketing department. This cannot be discussed at this meeting, and it does dilute the topic. ”
"The point is that the people in the meeting are not well controlled." Han Zhiyong lost no time in answering, "Wasn't Lei Yun dismissed?" What nonsense is he talking about? ”
Tao Tang spoke before Li Luo, "All the personnel in the marketing department participated in the meeting, and there is no qualification problem for the participants. We were meant to listen to the marketers. However, the situation reflected by Secretary Zhao is noteworthy, and we cannot allow deviation from the general direction. What is the general direction? It is to resolutely win the goal of 10 billion! Speaking of which. I would like to emphasize that the minimum target for this year is not 9.5 billion, but 10 billion! Yesterday, I have reached a consensus with Mr. Li, although the difficulties are great, but the goal is still to be clearly displayed, and unswervingly follow the efforts. Now in the situation, who interferes with this goal. Who is the sinner of the company! Not to mention whether Zuo Yun and the question they said is true, stop and investigate the case at this time? That's! Mr. Li. Tao Tang turned to Li Luo and said, "It's an unpleasant episode, but it's nothing to make a fuss about." I think so, I'll say a few words later, and give encouragement to the comrades in the marketing department in the first half of this year. Especially in the second quarter, the marketing department did a good job, and the results are obvious to all. ”
Li Luo is a little embarrassed now. He still didn't know that Tao Tang had done his work, including talking to Zhao Qingmin. In fact, the "off-topic" of yesterday's meeting was first reported to him by Zhao Qingmin. Including the meeting of the temporary motion this afternoon, it was the result of discussions between the two men. In order to prevent the gaffe from spreading.
Zhao Qingmin and Tao Tang cooperated with the double reed of the performance, which largely blocked Li Luo's room to play. Tao Tang said that the achievements of the marketing department were very great, although he affirmed his achievements, but he only said that he deviated from the direction of the meeting, and did not mention the treatment of Zuo Yun and others, which made Li Luo very dissatisfied.
Prestige is something that cannot be seen or touched, and everyone knows that the people in the marketing department put forward opinions beyond the scope of work on such occasions, and they are definitely aimed at Li Luo rather than Liu Shulin. If Li Luo does not react, if Li Luo responds weakly, Li Luo's prestige will be damaged, and perhaps more opposition will jump out. But how Li Luo reacted has become a difficult problem, you see, the party secretary has realized the problem and raised it at the team meeting. The chairman and general manager also said that the "opinion" deviated from the general direction, and also said that whoever interfered with the target was the company's sinner. What else do you have to do? You can't say that you can't let people give opinions, right? Now what is embarrassing for Li Luo is that others have said what he should say before him, if he holds on, is it also deviating from the general direction? And Tao Tang said that he would talk about it later......
Li Luo was embarrassed. The result of thinking last night was that he couldn't confront Tao Tang head-on, even if Zuo Yun was standing behind Tao Tang, he couldn't challenge it head-on, because the result of the challenge was very obvious, and he would definitely lose. At the beginning, he challenged Song Yue because Song Yue had countless handles to grasp, but Tao Tang didn't have any handles in his hands now. However, if it is not okay to pretend to be deaf and dumb on this matter, originally he thought that after receiving the notice of Zhang Xingwu's meeting, he thought that he had given him a chance to go crazy, at least he had to clean up Zuo Yun ruthlessly, Lei Yun has been dismissed, the target can only be aimed at Zuo Yun, it is better to put Zuo Yun on what hat to get rid of. But the meeting would be completely unexpected by Li Luo, Zhao Qingmin and Tao Tang took the initiative to deal with it, so he was embarrassed.
Li Luo finally had an idea before the end of the team meeting, "I'll preside over it later, don't talk about these bastards, many of the opinions raised by everyone are still good, and when it comes to business issues, it is better for Assistant Liu to explain." Tao Tang, what do you see? ”
Tao Tang happily agreed. So Li Luo defined the character of Zuo Yun at the conference, and also gave Tao Tang the first army. Yes, I can't just dispense with you, and I can't stop you from talking, but I have to crucify you! Otherwise, they all thought that the tiger had become a sick cat if he didn't make a threat.
Now it's up to Tao Tang to end up. (To be continued......)