After several hours of flight, the plane slowly landed at São Paulo International Airport.

"Whew."

With the crowd leaving the station, it quickly squeezed out of the terminal, and at the same time, Tang Bao was also secretly amazed in his heart that Sao Paulo Airport was busy.

But it's surprising to think that São Paulo is the most densely populated state, with only 2.92% of Brazil's area, home to one-fifth of the country's population. In addition to its population, the state of São Paulo is also the most economically developed region in Brazil, accounting for one-third of the country's economy. São Paulo, the capital of the state of São Paulo, is the largest and wealthiest economic city in Brazil, as well as the largest and most modern industrial, trade, financial, technological and transportation center in Brazil, just like the international metropolises of New York, Paris and Tokyo.

Arguably.

São Paulo is the essence of Brazil's economy!

……

Outside the terminal building.

"Boss, look, that's supposed to be the person who picked up the airport." As soon as she walked out of the exit of the aviation building, Kate pointed to the crowd in front of her and said.

As far as the eye could see, I saw a stout man holding up a pick-up sign. It is marked in English and is written in red, which is very eye-catching.

Tang Bao walked over with Kate, Ray, Natalia and others, and said, "Hello, I am the Tang Bao you want to pick up!" Are you Mr. Celso? ”

"Yes, I'm Celso." Celso put away the pick-up card, smiled and nodded in acknowledgement, shook hands with Tang Bao, and said very warmly, "Hello, Mr. Tang, welcome to São Paulo!" ”

Tang Bao was only accompanied by two women and a man, Celso was secretly surprised in his heart, he thought that Tang Bao would come with a large team, he was surprised, but he didn't dare to have the slightest slack, and greeted warmly, "Mr. Tang, please get in the car." I have already arranged the hotel. ”

Seeing a convoy of Bentleys and more than a dozen Fiat cars, Tang Bao was slightly stunned, and then smiled, "Mr. Celso, your battle is too big." ”

"Ha, Mr. Tang came to São Paulo, and I am very honored to be able to express the friendship of the landlords. This is also my respect for Mr. Tang. Celso laughed. Preparing so many vehicles is to express a grand welcome to Tang Bao, and on the other hand, to worry that there are too many people in the entourage. There will be an embarrassing situation where there are not enough vehicles, so there are many more vehicles on backup. But seeing that Tang Bao was only followed by three people, his worries were obviously a little redundant.

Tang Bao smiled silently and sat in the Bentley.

This time, he came to Brazil for investment and investigation, and made careful preparations, so he naturally found a local who was familiar with the environment. East West Bank, Phoenix Investment Group, etc., seem to be huge, but they have no business in Brazil, but the humble American Southern Company has laid a solid foundation in Brazil by relying on the 711 convenience store brand, and Celso is the permanent exclusive authorized agent of the 711 convenience store brand in Brazil.

São Paulo International Airport is less than ten kilometers from the city center. In the blink of an eye, you are in the bustling city center.

"Mr. Tang, the hotel has arrived." Celso reminded the convoy to a slow halt.

"Hmm."

Tang Bao nodded with a smile and stepped out of the car. Led by Celso, we walked towards the hotel. The hotel was arranged by Celso a long time ago, and he didn't have to go through the trivial check-in procedures when he came. Probably at the behest of Celso, the management of the hotel also attached great importance to Tang Bao's stay. Not only was the best waiter arranged, but the hotel's duty manager then came to greet him.

The lingua franca of Brazil is Portuguese, and Tang Bao is not very proficient. Just shook hands with the hotel's duty manager to express his gratitude, and then dismissed the hotel's duty manager on the grounds that he had just gotten off the plane and needed to rest. He has a tight schedule in Brazil this time, so how can he have time to dwell too much with these inconsequential people.

This.

Tang Bao's trip to Brazil is expected to last five days, and during these five days, his main area of activity will be around São Paulo. If possible, he may make a trip to Brasilia, the capital, to meet with top Brazilian officials and seek more investment opportunities.

"Well, Mr. Tang, you just got off the plane, let's rest for a while. When it's time for lunch, I'll come back and invite you. Celso stood up and laughed.

Before leaving, he turned around and asked, "Oh, by the way, I wonder what Mr. Tang's plan for the afternoon time is?" If not, I'll arrange some other entertainment, such as visiting the tourist attractions of São Paulo or watching a football match......"

"Thank you for your kindness, but I have a very tight itinerary this time, things to eat, drink and have fun, and I will have a chance to come back in the future. I've heard in the U.S. that Brazil's domestic economic environment is not optimistic, and inflation is extremely serious, well, so let's take me around in the afternoon, and I want to know about the inflation situation in Brazil. Tang Bao politely declined Celso's kindness, and then made his own request.

"No problem!"

Celso nodded understandingly.

At noon, Celso arranged a sumptuous luncheon for Tang Bao and the others, and the hospitality was extremely thoughtful. After the meal, Celso led Tang Bao and Kate and others around the city center.

"Huh? Celso, how did you bring us to your 711 convenience store? As I walked, I suddenly saw a convenience store, Tang Baodao.

"Mr. Tang, if you want to understand the inflation situation in Brazil, you can get the deepest and clearest feeling when you go to the retail store." Celway.

After speaking.

Celso was the first to enter the store. Tang Bao was slightly stunned and followed in, followed by Kate, Ray and Natalia.

"Uh, Mr. Celso, your convenience store business is booming." As soon as she stepped into the store, she saw a long line at the three checkout counters, and Natalia exclaimed.

"Hot...... Do you think it's a good thing that everyone is queuing up to grab their purchases? Celso couldn't help but laugh, he would rather the business become colder, the more he sold, the more serious the loss became, and if he had to maintain the reputation of the 711 convenience store brand, he would have taken drastic measures a long time ago. Then he explained. "Now the Brazilian currency is depreciating almost every day, and today 10,000 Cruzeiro (the old Brazilian currency) can buy a pound of rice, maybe only half a catty in a few days, so people generally do not keep savings, but compete to hoard daily necessities."

Celso was right, the more he sold, the more he could lose. Under normal circumstances, merchants will hoard at this time. The essence of this booming business is that the people do not have confidence in the currency, and hope to spend it as soon as possible in exchange for more daily necessities. Tang Bao said with a smile.

"Hmm. If it weren't for the brand reputation and hard-won market share of 711 convenience stores, I would have directly restricted the sale a long time ago. ”

……

Tang Bao casually pulled out a box of eggs on the shelf, eight boxes of eggs, about a catty, and the price tag actually marked 11,000 Cruzeiro.

"The current exchange rate is 6,000 Cr$ to $1, but that's the official rate, and the black market rate is close to 7,000 Cr$ 1." Celso looked at Tang Bao, who looked confused, and explained.

Wipe.

Eight eggs are sold for $2.1, which is much higher than the price in the United States.

"No way, the price is not higher, do you think these eggs can still stay on the shelves?" Celso said with a smile.

Touching the price tag, it seemed that he felt a little bulge, Tang Bao subconsciously tore off the price tag, and what caught his eye was the covered 9999 Cruzeiro. Tear it again, and it's another 9,500 Cruzeiro price tag, and tear it up again...... Cr$ 9000, Cr$ 8700, Cr$ 8200 ......

Forehead.

Looking at the torn off price tags layer after layer, Tang Bao couldn't help but be speechless for a while.

"Generally, the price tag will be changed every three to five days, and it will be changed every day as soon as possible. The amount of work involved in replacing the price tag is enormous, and in order to save time, it can only be covered directly with a new price tag. ”

"One change a day?" Tang Bao was surprised.

"yes, what's so strange about that? Since the beginning of the year, inflation in Brazil has accumulated as high as 1,500%, and inflation has exceeded 300% in the last two months. Celso said rightly.

“……”

Tang Bao was speechless again. Kate, who was standing next to her, was surprised to hear that Brazil's inflation rate had accumulated to 1,500% this year and monthly inflation exceeded 300%.

"With such a high inflation rate, everyone's quality of life is not affected? Didn't anyone protest? ”

"Huh. How can it not be affected, whether it is ordinary people or the wealthy class, they are suffering from inflation. But for us, we may have long been accustomed to such suffering. We have been suffering from this for the past few years. Celso sighed.

Habit, this can also be used to? Kate was stunned.

Next, Celso led Tang Bao and others to some other supermarkets and shopping malls to observe, and the situation was basically the same. During this time, they also encountered an interesting event, which also reflects the severity of hyperinflation in Brazil. A young couple ordered 50,000 Cr$ Rutzeiro at a restaurant but were asked to pay Cr$72,000 when they finished their meal and went to checkout. Seeing this, the diners next to them all ran to check out. The store was also afraid of causing disputes, so they put up a sign that said, "Please keep an eye out for price changes"!

……

"Boss, such a high inflation rate is not suitable for investment at all, unless you can make more than 20 times the profit, otherwise with the depreciation rate of the Brazilian currency, it will definitely be a loss." Kate Road. The monthly inflation rate of 300% has accumulated an inflation rate of 1500% in more than half a year, which is terrible to think about.

Think about it.

You invested 100 million Cruzeiro, and a month later, you made another 200 million, but the 300 million is not as valuable as the 100 million a month ago.

"Yes, Mr. Tang had better be cautious before investing. Inflation has been particularly severe this year, and if the situation continues, it could be as high as 3,000% this year. Celso reminded.

Forehead.

An inflation rate of 3,000% means that you have 10,000 Cr$ in your hands and only 300 left by the end of the year...... Just ask if you're afraid! (To be continued......)