Lin Yan is now experiencing a more troublesome thing, that is, there are no games to do, which is like writing a novel and having nothing to write, which is very annoying.

However, this did not have a great impact on him. After all, a normal gamer, supervising a game work, often takes two or three years, four or five years to produce a game work. It was not a normal thing for him to be so prolific.

Besides, sometimes even if he has a good idea and makes it in advance, the response will not be very good. Because making a game depends not only on personal struggle, but also on the course of history.

When everyone doesn't have a concept of something, you just launch a finished product that has nothing to do with anything else.

This kind of work, even if it has good playability, is a bit difficult to make people accept. After all, part of people's learning ability is reflected in association.

If there is something that needs to be learned completely from scratch, most people will not choose to learn, but will simply choose to give up.

This is the most normal reaction in the world.

Actually, there is not much incentive to make new game genres now. Taking mobile games as an opportunity, many game companies are not so much looking for new ways to play games to make games more fun, but rather exploring more payment points and making everyone's potential to consume as much as possible.

The book of the Goose Factory was also produced in this context. For example, Wang Yi's "Fantasy Journey to the West", although in all aspects, is "imitating" and "borrowing" "Magic Baby" and "Stone Age".

However, this game is now the peak of revenue for this kind of turn-based online game. The annual revenue of "Fantasy Journey to the West" is as high as more than 3 billion yuan and more than 500 million US dollars.

You know, the main player group of "Fantasy Westward Journey" is mainly Chinese mainland, and foreign players can be said to be very rare. Moreover, this game has never been a mainstream first-line game in China, but the revenue of such a game can reach more than 3 billion yuan, which shows how great the potential of China's game market is.

For example, the top-ranked games such as "League of Legends", "Dungeons & Warriors", and "CrossFire" have exceeded 10 billion in annual revenue.

In addition to "CrossFire", which is not a Chiba game, but a goose factory, the other two games are actually Hayashi in this world. Moreover, it is not an agent, but completely independent research and development.

And, Chiba Games learned a skill in the game "League of Legends", that is, to mess in.

Although "League of Legends" is a new world view, there are skins why they are launched. Therefore, Chiba Games has launched almost all the classic games in its past, so that not only many new players, newcomers who have just come into contact with the game, have come into contact with many classic Chiba game characters, and even buy skins because they like a certain character.

At the same time, it also made many old players of Chiba games who were originally disdainful of "League of Legends" pay out of their pockets to buy the skin on "League of Legends", although they may not play this game.

The fate of "Dungeons and Warriors" in this world did not make players scold too much. Because,Chiba games are not like another world.,Crazy money.,It's very subtle and elegant.。 Players have said that one hundred and ninety-eight is too expensive, and I will pay three hundred and twenty-eight.

Under such an operational strategy as a whole, in such an environment where there is no deliberate provocation of contradictions, allowing players to scold each other on the world's loudspeakers.

The whole "Dungeons & Warriors" can be said to say, the atmosphere of the game is still relatively good.

At the same time, due to the problem of the game data verification method, "Dungeons and Warriors" is actually a bit similar to shooting games, so it is also the hardest hit area of plug-ins.

Therefore, the rectification of plug-ins has become the main work of the project team of Chiba Games "Dungeons and Warriors".

Lin Yan sometimes likes to play games when he has nothing to do, and, to some extent, this thing has become a routine in Chiba games.

The game designers of each game project team will always hold a water friend competition with players at a specific time.

This kind of contact makes many players feel cordial. And, for game designers, it's not useless to know how players really feel.

Of course, any decision that starts with a good start is not necessarily a good end result.

It's like though this kind of close contact is a good interaction. However, at a certain interaction, a certain Chiba game employee actually quarreled with water friends.

Chiba Games' original approach was to play fifty boards each, thinking that this would be no problem.

Where to think, flipping to provoke more questions. Because, for those who make mistakes, it is good to be beaten with fifty boards, and for those who are bullied, they are actually punished.

However, this matter, Chiba Games is not very easy to deal with. Because, on the one hand, if you condemn the players too much, then the player group will definitely be unhappy, and on the other hand, if you condemn the employees entirely, then the working atmosphere in the Chiba game will be affected.

The most obvious point is that the people's hearts are scattered, and the team is not easy to lead.

In the end, the practice of Chiba Games is to investigate the causes and consequences of the entire contradictory process, and to show whose favor is wrong and who is right.

Throughout the process, it is not that no one in the Chiba game has ever thought of hiring a water army. In fact, some friends in the game industry and the Internet industry even have their own water army teams.

Not only can they make excessive statements on various mainstream websites, but they can also write some articles, on some small websites. Although the click-through rate of these small websites is not very high.

However, for some people who seek the "truth", if they search for this topic with a search engine, they will find that many small websites say the same thing.

Everyone is talking about gold, and it seems that Hu Liang is full of such a statement on the Internet. Naturally, he believed that this matter was what the water army said.

Chiba Games doesn't hire a water army, not because they don't understand marketing, or because they are worried that the water army will be exposed and affect the company's image.

In fact, when all companies in the same industry, as long as there is one hired water army, and it is exposed. Then, when someone praises the goods, there will always be people who first unconditionally suspect that this person is a water army.

Chiba games are on the Internet, and it is not once or twice that they are suspected of hiring water armies. The reason why Chiba Games does not hire water armies is also for this reason.

There is enough running water, and if you continue to hire a water army, it will be too much. The top leadership of Chiba Games understands that it is normal for there to be opposition at all times. If it's all compliments, then Chiba Games should almost go out of business.

Just like locking mud, many locking fans, even non-locking fans, like to shout that locking mud Dafa is good in many cases.

Although the product of lock mud is definitely the top in its class. However, it is impossible to be unanimous. Someone shouts like this, to a large extent, it is all ridicule.

Traditional Japanese video game manufacturers have also discovered a new trend in mobile gaming.

After the discovery of the krypton element, Japanese manufacturers began to quickly develop corresponding games by relying on their accumulated experience in pachinko and pachinko.

Because, mobile phones are a device that has great requirements for many things. For example, don't make the game installation package too large, don't exchange data too frequently, and don't use too much power.

Under all these restrictions, the easiest game to do is naturally the card game.

In addition, most game manufacturers do not plan to make card games with real-time battles. Because, for them, real-time battles are too stressful for the server, and in short, it costs money.

Because of the Chiba game mobile platform, it has a good software ecology, which is a relatively closed ecology. Therefore, it is difficult for cheats or other cheats to survive on this platform.

Therefore, ninety-eight of the ninety-nine mobile card games are all single-player battles.

The network element can be directly replaced with a social element. On top of that, there's nothing wrong with treating a game as a single-player game.

Of course, a lot of panning, although the review of mobile games on Chiba gaming phones right now, is not very excessive. As long as the game is complete, you won't have too many problems.

Therefore, there are a lot of games on the entire Chiba game software platform. Of course, there are so many games that don't make much money.

Because, the screen of the mobile phone is so big, and there are so many recommended bits.

So why are there still many people rushing to make mobile games, the reason is very simple, that is, those money-making games are too dazzling.

They look like they're picking up money. The myth of tens of millions of daily turnover is like an ordinary event, and it will happen for a while in a few days.

Of course, most games have a daily turnover of more than 10 million, just for a day or two. Those who can reach a month are basically real gods in the industry.

Because, the daily turnover has a lot to do with whether it was in the recommended position at that time, which is also the reason why many game manufacturers are willing to brush the list by hundreds of thousands or millions every day.

Because the positions on the leaderboard are all real money, they can earn back all their investment. And, because their games have appeared on the leaderboards. Even if they want to go out and fool investors, they have a greater certainty of success.

Of course, due to the new policy of Chiba Games, the probability of returning to the cost of brushing the list is already very low, so the things that brush the list have become much less, but it can't be completely eliminated.

Because, there are fewer people on the list, and there are more really fun games on the list. It means that the credibility of the entire ranking has risen. The increase in credibility naturally represents an increase in the gold content of the entire ranking.

The gold content has increased, although the risk of brushing the list is greater, but it is completely irresistible, many people think that the quality of their games is good, as long as they can be on the list, they will definitely go against the sky careerists.

Therefore, there are still people who brush the list, and they basically appear every day. However, this kind of game, even if it can be on the list, basically falls like a meteor.

And doesn't have the ability to stay on the leaderboard for a long time. Because, the level of players has become higher and higher. Simply brushing the list, in many cases, can no longer make players pay stupidly.

As a result, the mobile game industry has suddenly entered the "cold winter of capital". Investors suddenly became fewer. The reason for the decrease is simple, many investors find that this industry is not so easy to enter. It's not that money can decide everything.

When the risk reaches a certain level, capital and the embodiment of capital -- the capitalists -- will naturally look for another direction of speculation.

After all, for them, even if it is a space for hype in this world, they can force it to hype.

There are some capitalists who start with more popular things, such as garlic and ginger.

As a result, there was a meteor shower that you were ruthless.

You know, in a sense, developed finance is really good for the real economy. However, if it is too developed. Then most of the funds will not be willing to invest in projects with large returns and slow cycles, but turn to some investment industries.

As a result, the cost of borrowing has been rising. Even, there are times when the interest rate of more than 30 percent has reached the ancient nine-out thirteen returns.

The annual interest rate of more than 30% will sometimes be transformed into a wealth management product with an annual interest rate of more than 10%, which is recommended to depositors by the bank's relationship manager.

Some depositors will buy suspiciously and make money, another part of the depositors will see others make money and then enter the market, and the other part of the depositors will disintegrate the whole project and all the money will be lost.

Only at this time did depositors know that the risk of this kind of wealth management product was very high. After all, a basic concept is high risk and high return.

If the whole thing is completely reliable, why should banks absorb funds at an annualized interest rate of more than 10 percent, instead of lending directly?

However, in the end, the losses of the average bank are not too large. Because of international practice, the exchange of money is repaid to the bank first. As for those who have purchased wealth management products, they have begun to change them in batches according to the distance of the relationship.

It's like there are some people in the system who may get the money back, and then the ordinary clerks in the system, and finally, the most ordinary people, the probability of being able to get the money back is very, very low.

As long as there is no name, there is no media for the bank. If there is a human life, it is not impossible to solve it.

After all, in a capitalist society, anything can be measured in money. (To be continued.) )