Chapter 1539: Cold Japan
In this extra-long advertisement, which lasted more than a minute and a half. The whole advertising scene is hot and intense, the action scenes are shocking, the tension and imagination of the picture are full, the editing is smooth and free, especially in the scene of the speeding car chase, the fierce domineering and powerful performance shown by the Longxuan S7 multi-purpose vehicle makes all the people who see this scene of the advertisement unforgettable, and in the advertising process, the audience unconsciously remembers this car.
If it weren't for the last Escalade slogan, many people would have mistaken this ad for a preview trailer for a commercial action blockbuster that will be released this year.
For the Alice Group to its own Longxuan S7 full-size sports utility vehicle to do this advertisement, Americans are very happy to watch, although the biggest loophole in this advertisement is that terrorists simply cannot control the launch of US strategic nuclear missiles, but simple-minded Americans don't care so much, for them, as long as the picture is exciting and intense, there are no obvious loopholes in the storyline, they are very happy, as for the deep loopholes? Who cares about them!
Of course, a large part of the reason why Americans watch it so well is that this advertisement of the Alice Group is very clever in slapping the Americans and the US government in the advertisement, and at the same time secretly slapping some companies - this is why this ad can still drag on major TV stations for two weeks after Toyota's protest - and continue the advertisement, Alice Group has successfully established a positive image of the Longxuan S7 full-size multi-purpose SUV model that its company has just launched.
The whole advertisement can be called a classic.
However, Toyota was upset because the logo of the off-road vehicle driven by the terrorists in the advertisement was removed. But as long as a discerning person can see at a glance, that car is famous in American society in the past two years...... Of course, it can also be said that the infamous Toyota Land Cruiser.
And there is no doubt that in the contest with the Cadillac Escalade, which represents justice and peace, the death of the Toyota Land Cruiser, which represents evil, is extremely miserable and happy.
Toyota Land Cruiser appeared in this advertisement,Not only was it beaten by Longxuan S7,It also assumes such an absolute negative role,This is definitely a big stimulus for Toyota, which is worried about how to rebuild its corporate image in the United States,Toyota's depression and grievances can be imaginedγ
Although the ad was protested by Toyota for its aggressive and discriminatory nature, and was eventually taken down from major American television stations two weeks later, the Longxuan S7 and the Toyota Land Cruiser are firmly remembered by Americans.
The CEO and president of Alice's North American headquarters smiled very happily, because the result of the American people remembering this advertisement was that within a few months after the release of this advertisement, Longxuan S7, a full-size SUV that Alice Group and Longxuan Automobile had high hopes for, continued to achieve good sales in the United States, not only was it quickly accepted by the Americans, but also went all the way up in the number of sales, and finally surpassed Ford's Ford diplomats after half a year. The Lincoln Navigator and General Motors' Cadillac Escalade, three full-size SUV models, occupy the top spot in the sales list of full-size SUV models in the United States.
The Toyota Land Cruiser, which was hit by this, continued to sink into the abyss of sales, and Toyota's sales companies in North America tried their best to promote it.
Interestingly, when the U.S. government ordered Alice's North American branch to take down major television stations on the grounds of "unfair market competition", Zhang Lan got inspiration from it and felt that she could change a movie based on the ideas conveyed by the ad. β¦,
With this idea in mind, a movie script that was changed based on this advertisement was born, and when it came to the budget, a guy with some obscene thoughts shouted, "If you want to do it, you have to do it bigger!" Not only did we have to make sure we had the best budget, but we also had the best directors and the best actors to shoot the film. β
Under Zhang Lan's clamour. The external liaison department of Alice Group's North American headquarters not only invited Yi An, a well-known screenwriter who is good at writing such commercial blockbusters. Fleming and his writers' studio wrote the script themselves, and even brought in the director James Murphy, who has always been successful in making big-budget commercial films. Cameron.
As for this heroic and witty FBI agent, without exception, he chose the already popular Wang faction spy and the famous 007 actor Pierce. Brosnan while starring our heroic FBI agent Pierce. Brosnan's girlfriend is rebellious. The famous actress Michelle, who is known for her unruly and self-styled and self-defeating, is a smash hit. Rodriguez.
After reading the script, the great director James Brown, who is known for shooting big scenes and big productions, and daring to spend money. Cameron even temporarily put down the preparatory work for a movie he was busy with: "Avatar", not only agreed to take over the filming of this film and concentrate on the production of this movie, but even the script provided by Zhang Lan was also James . Cameron modified it to make it more suitable for American tastes. At the same time, it also makes this movie more tense and exciting after filming.
When this film was produced by the Alice Group, 20th Century Fox, Paramount, and James. When Cameron himself personally invested $220 million and took 22 months to complete, the film called "The Last Second" was released on Christmas Eve in 2003, and it went all the way among the many big-budget films released at the same time, not only topping the box office list with a super high box office of $93 million in the first week, but also arrogantly and firmly occupying this position for the next eight consecutive weeks, and finally three months after its release. In the United States alone, it earned $1.01 billion, and in North America it reached an incredible $1.36 billion.
Not only in the United States, but also in Europe, in Asia, in South America. In the Middle East and even in Africa, the talented director James Brown, who has set a mythical box office record of $1.8 billion. Cameron's director, known as "strong and gentle" 007 actor Pierce. Brosnan and the not-for-rude actress Michelle . The performance of the movie co-starred by Rodriguez was also like an M1A2 Abrams tank rumbling and unstoppable, sweeping all other movies that dared to stop in front of him, crushing all the guys who dared to stop in front of him, setting off a crazy ratings boom around the world, and finally swept the box office of $910 million outside the North American market, becoming the biggest miracle in the history of world cinema in 2003.
In the end, this film also became the first film in the history of American cinema to record a domestic box office of more than $1 billion, creating a miracle in the history of American cinema, and with the global box office myth of $2.27 billion created by this film, James Cameron successfully broke through the box office myth of $1.8354 billion created by his own "Titanic" and achieved another breakthrough for himself.
And the success for James. Cameron brought the supreme crown of "King of Commercial Films" because the film was nominated for 12 Academy Awards in 04, and finally won seven awards for Best Picture, Best Director, Best Actor, Best Actress, Best Sound, Best Editing and Best Screenplay. Cameron is unrivaled in the international film industry.
However, Zhang Lan secretly believes that this movie is a clever to some extent, and the reason why it can achieve such a big box office is related to the fact that Americans have been beaten by terrorists one after another, and in the end, even several major landmarks in the United States have been cleaned up by terrorists, and Americans urgently need a hero to stand up and satisfy their dark psychology that Americans seem to represent omnipotence. β¦,
And when the Alice Group's movie that slammed Americans' sycophants appeared, the Americans who finally found their YY object didn't brag about this movie, it was really unreasonable. As for the sour statement of some domestic media that this movie of Alice Group is filming Americans' sycophants, Zhang Lan scoffed! If you have the ability, you can also go to the Americans' wallets and take out a billion dollars, and if you can't come out, don't talk about this useless nonsense on the side.
Of course, a slightly less pleasant after-effect is that Toyota, which has just recovered a little in the American market, has been hit hard again! As the looming villain in the movie, Toyota has basically confirmed its name as a "terrorist car".
It is said that after watching this movie, Akira Toyoda, the president of Toyota Motor Corporation, spit out two mouthfuls of blood and scolded "Alice." Yaga! Yaga! After slashing everything in his room with a katana, he couldn't stand the stimulation and fainted.
The only regret is that when Zhang Lan heard the news, Akio Toyoda had already jumped out of the hospital again, and once again played what the Japanese are best at: pretending to be a grandson!
He traveled around the world and used various methods to lobby Toyota's ideas to various countries in order to re-establish Toyota's corporate image. Not only has it regained the low tone it had when he first entered the United States, but it has even worsened.
The question is, will the American auto industry, which has already been a Japanese devil once, give the Japanese another chance?
But these are all things for the future, in the present, a thing that makes Toyota not know whether to be happy or sad is that when the "heroic posture" of the Toyota Land Cruiser in the United States was introduced to the Middle East and the Gulf region, it actually made the Arabs, who have always had a lot of money and do not know how to spend it, and are extremely hostile to the Americans, set off a round of climax of buying Toyota Land Cruiser off-road vehicles, it seems that these Arabs in the Middle East can only drive a Toyota Land Cruiser and can kick the Yankees in the ass. Once again, it seems that they are restored to the glory of the era of Saladin's sword.
The endless terrorist groups in the Middle East regard the Toyota Land Cruiser as their first choice for buying a car, especially between two terrorist organizations, if one terrorist organization meets another terrorist organization without two Toyota Land Cruisers at the head, they feel embarrassed to greet each other.
The Middle East has become Toyota's last harvest land, and when Toyota's global market share is shrinking, only the market share in the Middle East is expanding at an abnormal rate!
Perhaps Toyota's Middle East division should be happy with its rapid expansion in the Middle East market, but it is believed that Toyota's headquarters would rather choose to completely abandon the Middle East market in exchange for its own overall recovery in the entire world market. However, after the news spread, the fact that the Toyota Land Cruiser was a special vehicle for terrorists was confirmed to some extent, and the result was that the sales of Toyota cars in various countries around the world were even more unsatisfactory.
In a little more than half a year, among the five largest automobile manufacturers in Japan. The old four Mitsubishi and the boss Toyota have come out of unfavorable news one after another, although the old 2 Nissan has not broken any negative news, but it is enough for Nissan to be depressed just now that it is still mired in the quagmire of losses and cannot extricate itself; As for Honda and Mazda, they are also powerless because of a series of domestic and foreign affairs, and the image of Japanese cars in the international community has fallen to the lowest point after World War II in recent times. β¦,
As for the quality problems of Mitsubishi Pajero in China before, after such a series of things happened to Toyota, the Western society, which has always liked to "hate the house and the black", no longer comments on this matter with colored glasses, and the basic consensus is the problem of Mitsubishi Motors itself: Since the best Toyota in your country has problems, do you, as a junior, have a reason not to have problems? It doesn't seem to be.
Of course. For those who are fanning the flames behind the scenes, this is a great opportunity to force Japanese cars to seize market share in the European car market.
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Tokyo, as the capital of Japan, is known as the most densely populated city in the world, a small city with a population of more than 12 million.
In the same way, this is also the most famous place in the world to sell money, where you can get most of the things you want in this world, all kinds of luxury and luxurious treasures in the world, those limited edition jewelry in the world that are so expensive that they are deadly, clothing, luxury cars, airplanes, and even beautiful women, as long as you have money, you can get them here.
But it is in such a place where money is paramount, drunk with money, and in such a place where every inch of land is valuable, there is a commotion in the flow of people somewhere. Looking in the direction from which the commotion came, an extended version of the Rolls-Royce Phantom with four Longxuan 960s in the front, four Longxuan 960s in the back, and a low-key one in the middle that revealed infinite majesty and luxury.
It's true that the Rolls-Royce is the best car in the world, but even if the production of this car is scarce, after so many years of accumulation, there are still a few good Rolls-Royces in Japan, but this ...... This...... Is it the extended version of the Rollslath Phantom - the Emperor's Scepter, which was just launched this year and only 8 units are produced in the world?!
Countless Japanese people who knew more about cars rubbed their eyes in disbelief, wondering if their eyes were spent.
Even though you have seen most of the world's luxury cars in Tokyo, there are only eight cars in the world, and you can't see them in any country.
That's right, it's the Rolls-Royce Phantom - The Emperor's Scepter, a limited-edition commemorative model launched by Rolls-Royce last year, limited to eight units worldwide. Of the 8 Rolls-Royce Phantoms - the Emperor's Scepter, one was given to Pope Paul II, one was purchased by Queen Elizabeth II as her own collection, and the remaining six were all purchased by those families on the planet that have existed for hundreds of years, but are extremely low-key, so after seeing such a car, the first reaction of the people near the car is not to step forward to see what is going on, but to quickly retreat!
People who can afford to drive this kind of car are naturally not something that ordinary people on the street can provoke.
The Rolls-Royce, which was comfortable and quiet, quietly parked in front of a shopping mall, and the bodyguards who had already gotten out of several Longxuan cars in front and behind and trotted forward, quickly and trained to lay a defensive circle. Make sure your boss is never threatened.
The shopkeeper, who had already noticed this scene, quickly stood respectfully in front of the door with all the beautiful waitresses in his shop with a flattering smile, and bowed with an exaggerated bow like the most obedient slave waiting for his return.
The drizzle of rain in December brought such a cold and bleak smell, Zhang Lan, who had just gotten out of the warm car, couldn't help but shiver and raised the collar of her windbreaker to block the cold wind with the smell of the ocean.
A coat was draped over Zhang Lan's shoulders, and a nice voice sounded in Zhang Lan's ears, "What?" Not used to being here? Do you want to go back? β
"It's just a little cold," Zhang Lan rubbed her nose, the too humid air made Zhang Lan's nose slightly uncomfortable, "Look at it, grandma is about to have a big birthday, so you have to choose a suitable gift for grandma." He looked up at the lavishly dressed shop in front of him, "This shop looks pretty good, let's go in and have a look." β
"That's good," Xiao Chenxi, who had a gentle smile on her face, nodded lightly like a gentle little wife, but only helped Zhang Lan tighten her clothes with concern, "Don't freeze." β
"I'm not that bad, am I? A lot of words "Zhang Lan couldn't help but smile bitterly, this girl is good at everything, but there is a little bit of it: is she taking care of herself as a baby?" β¦β¦οΌ