The days after the Chiba Group took over Chiba Games' communications business in Japan have been peaceful.

Just like before, the two groups don't have much in common. The games sold by Chiba Games in the Chiba Group mall did not say that they would be taken off the shelves.

Of course, such a thing, as long as it is a mature businessman, will not do it. The merchant is originally a money animal, and in fact, all other problems are still money problems in the eyes of the merchant.

Whether it's a personal relationship, or an ancestral house or an ancestral grave, they can sell it if they give them money.

Therefore, in this society, it is not for nothing that businessmen hate this kind of mercenary. Just like Lin Yan, he can already be said to be rich, but he still hates those mercenary bankers.

One of the reasons is probably because he has never been the primary purpose of making money. Once, there was a saying that what is taken from the people is what is taken for the people.

The video game industry, although it is said to belong to the tertiary industry, that is, the service industry, cannot create agricultural and industrial products that can be eaten and used by people.

However, it can produce food for the sake of happiness. Some of those who grew up enjoying games go on to join the video game industry and bring joy to others. In this way, day by day, year after year, eventually, video games have become an industry that drives countless people to eat.

Strictly speaking, video games should be considered a branch of the information industry. Therefore, like the information industry itself, it is developing rapidly.

Because, things in the information industry are basically made of a prototype. It can be reproduced infinitely at almost no cost, which is a feature of this industry. It means that the value created by a single person is very high. The money he makes is a lot in all industries.

After all. In an industry where the cost of communication is lower, the more money can be made in the role of a maker.

When human beings were still carving murals in stone, it was actually difficult for people who were information makers to reproduce and disseminate what they made.

After all, it is difficult to move such things as rocks, so there were relatively convenient bamboo slips and wooden tablets, and then the appearance of paper. Later, the advent of printing technology allowed knowledge to be disseminated on a large scale, and everyone was able to read and write.

Otherwise, many people would have spent their lives in a place the size of that square inch.

Therefore, knowledge changes fate, don't think it's a joke, in fact, people who change their fate because of knowledge. Far more than you think. Maybe you and I are one of them.

Lin Yan compared to those continuous large-scale games. In fact, I prefer those creative little games. It's not so much a little game as a small game for these indie games. In fact, ten years ago, it might have taken months to exhaust the strength of a company. to be able to make it.

This is also the convenience brought about by the development of technology, in fact, the original older generation of game producers really like to use assembly language. Or even machine code to make games. They couldn't help it.

In fact, many game makers now. The data that can be used and called is the hard work of many predecessors.

Just in the beginning. There is no such thing as a game engine, to make a game, you need to design a program that is unique to the game.

The emergence of game engines is actually inseparable from the cost of solving. It's like arcades have so-called arcade platforms, so that game companies only need to design games, not need to work on hardware.

The game engine is the creator of the game, and no longer has to make those low-level things. Just like playing Tetris, you just put all the elements together to form a new game.

Of course, the so-called big game manufacturers still like to make their own game engines. In this way, we can be differentiated and have our own competitiveness.

Although a common game engine can also tune and teach a variety of styles, there is still a range of this so-called style.

For example, some game engines will look like oil paintings no matter what. Some game engines have their own expertise in particle effects, while others have unique advantages in light and shadow systems.

For example, the "Final Fantasy" series, the luminous engine used, the light and shadow effects are claimed to be the best in the industry. It is precisely because of the powerful light and shadow effects that they will add many time-changing puzzle elements to the game.

For example, at noon, there is nothing in this place, and at night, because of the change of light and shadow, the moonlight pours down through the window, illuminating a pattern, and it can be deciphered.

Of course, the engine of Chiba games is relatively balanced. There are no obvious strengths and no obvious weaknesses. And for many reasons, it will also open its own engine.

Therefore, in terms of engine style, it is completely a big road cargo. Of course, Chiba Games' games are most of the time not technically fancy.

Chiba games play their own games, and the core is always gameplay. It doesn't matter what technology is used, first and foremost it has to be fun. If gameplay is sacrificed for the sake of a certain technology, then this feature might as well not be had.

Of course, some manufacturers don't think so, and they will make drastic changes to the game in order to add a certain gimmicky feature.

Then, the feature was hyped up in the media to fool players into buying it. As a result, the players bought it only to find out that their childish selves had been deceived.

As a result, I have a sense of disgust with this manufacturer's game.

This is probably some kind of false propaganda.

It's like you buy a piece of meat from the supermarket in a box that looks good, fat and thin, and just enough to eat.

However, when I got home and tore off the plastic wrap, I found that under the good piece of meat on the surface, there was fat meat that was difficult to eat.

For those who have had such an experience, it is difficult to have a good impression of this supermarket.

Lin Yan was like this a few days ago, so the supermarket not far from his home. Lin Yan never went again.

The most important thing in doing business is honesty and credit. Otherwise. Everyone doesn't believe you anymore, who are you selling your stuff to?

So. Chiba Games does not dare to be ambiguous about any problems with its own products. In addition to public apologies, there are often corresponding recalls.

Even if it is not recalled, players will be compensated accordingly according to the situation.

Because such a policy has been carried out, the image of Chiba games in the minds of players has always been a positive image.

Compared to those manufacturers who dry up and fish. The brand of Chiba Games has a better influence among players.

Once, there was a problem with the product, which was not a product produced by Chiba Games, but an imitation by other manufacturers, a copycat, and a product of the Chiba Game brand.

After Chiba Games received the complaint, it can actually be said that this is a fake. You bought the wrong thing blindly, and you still asked us to compensate, is there such a reason?

However, Chiba Games did not do this. Instead, it solemnly compensated all the players who bought this counterfeit and shoddy product.

Chiba games are stupid. Of course not stupid, what kind of logic are they, their logic is like this.

The brand of Chiba Games. Nature should be maintained by Chiba Games itself. If someone infringes on the Chiba game brand and makes counterfeit goods. But it is sold as a product of Chiba Games.

Then it's not the player's problem, it's the Chiba game itself that hasn't been supervised well.

So. If something happens, the player has to be compensated. Let players use products that truly belong to Chiba games.

In fact, this time the PR campaign did not use too much money.

However, the effect is very good.

There are many players who are much more cautious when buying things. If it is found that the product is counterfeit and shoddy. It will be fed back to Chiba Games, and then Chiba Games will give the whistleblower the corresponding bonus, and then trace back to the source and destroy the source of the counterfeit and shoddy products.

That's it, the products of the Chiba game brand are safe and easy to use. It is widely circulated among the majority of gamers.

Of course, the machine of Chiba Games, while the workmanship is solid, there are actually many things that are more interesting.

For example, performance is basically not the best of its generation. However, players don't care, because although the performance of Chiba games is slightly worse, it is stable and reliable, and there are so many games, other game consoles. Maybe the data on paper is good to see the explosion.

However, after its launch, the game has been so lost, and it is strange that someone buys such a game console.

Of course, there are so many consumers that there are always people who buy them. After all, when the game consoles of the video game league were able to occupy a place in the United States, to a large extent, it was not playing a differentiated concept.

Uncle Mario, who has always been a good gentleman, then I'll launch a deviant hedgehog.

It is precisely because there are many young people who are in such a rebellious period that this game console sells very well.

This brings us to consumer psychology.

Quite simply, it is the formation of a chain of contempt.

"What? You still play Mario's console for kids? Look at me, I'm playing Sonic, that's what we should be playing at our age. Instead of playing the old-fashioned game of saving the princess. How old are you, do you still have to live in Disney's fairy tale world? Playing with Barbie every day and looking at Cinderella. Come on, if you're like that, we won't take you to play. ”

Of course, in the end, the video game league failed because they were too short-sighted. They wanted to give them the best console they ever sold.

In a short period of time, they have introduced one reinforcing component after another. If you say that you quit the first one, probably ninety percent of people who have a game console will buy it.

However, when it comes to the third, there are only less than 20% of the true love fans that can still be bought.

Because, the devil knows when you pushed something new and asked us to buy it. We'll buy it as soon as you come out, and we're sick again?

You know, the most powerful thing about video game consoles is the unification of game hardware.

And the machine with too many extension kits has actually been divided into small parts from a whole.

If, the various parts of the game are not yet compatible. Then wait for the good show.

All players will feel like they have been abandoned.

If you don't buy an expansion kit, you can't play new games, and if you do, you feel that there are fewer games launched, and it's not worth buying yourself. It can be said that all people from all walks of life have been offended.

Because of the presence of Hayashi Hiko, Chiba Games has not gone through the path of unlimited exit from the kit.

After all, although a company seems to be operating well, it can make a mistake and enter the abyss from which it will never recover.

Therefore, Lin Yan did not feel that Chiba Games would make a trial and error. After all, it makes players feel that Chiba Games is also a winning garbage company.

Then, the day when Chiba Games is away from its demise is just around the corner.

"Nothing? After that Chiba Nadeshiko came, why didn't there be any movement. One day, Lin Yan saw Chiba Yuki and asked.

"It's okay, it's okay." Chiba Yuki waved his hand absentmindedly.

Lin Yan looked at her and knew that something must be wrong, but she didn't say that Lin Yan couldn't ask even if he wanted to. Besides, Lin Yan is not the kind of person who likes to gossip.

Even if he asks him to gossip, sometimes he can't find where the gossip is.

Similarly, Lin Yan also has a disadvantage, that is, it is difficult to have a heart of worship for a person. In other words, it is difficult for him to chase stars.

I often meet a very powerful person, maybe he only thinks he is very powerful for a week, a little admiration. However, as time went on, I watched more of his works. Just know, sure enough, everyone has their own limitations. He's just strong in that professional field, but not so strong that he can be worshipped.

In fact, as long as anyone looks three-dimensional, they are actually not worthy of worship.

No one is perfect, and no one is perfect.

Isn't that what I'm talking about?

The so-called worship, in fact, to a large extent, was born because of the distance.

For example, modern stars and singers, they are far away from ordinary people. And what ordinary people see is all carefully packaged.

And because of the herd, everyone else likes him, I don't like it, isn't it not very gregarious. A little bit of emotion, amplified without limits.

So that a person can worship a certain star and an idol, and then buy peripheral products. Buy, buy, buy.

Idols don't even know who you are, but you give your money for them.

Of course, it doesn't matter who the idol is, otherwise, there wouldn't be so many people who are now painting an image of a software every day.

That is, the blue hair of Hatsune emits love from the depths of the soul. (To be continued.) )