The remaining problem is to recruit troops from all sides. Among them, He Dazui's people are the most urgently needed, and this problem has to be done with market research, and it is necessary to set the issue of salary and bonus commission, sales strategy and social relationship care, etc., these problems have become urgent things to be solved.

This work is too busy for He Dazui. Why? The talents needed should be beautiful, but also smart and good oral expression, not only can not compete excessively among the industry, but also reflect the spirit of division of labor and cooperation, not only to reflect the eight immortals across the sea, each to show their ability, but also to take care of the overall project progress, the principle of benefit priority, as long as these problems are solved, it is very important for the development of real estate companies.

He Dazui employs this strategy:

The first is to advertise on TV, put forward the specific conditions and requirements for recruitment, and attract people's attention.

The second is to find people who have sold real estate to train new people, including the use of professional language and the display of civility and politeness. The other is the promotion of advertising, which is nothing more than the use of mobile phone text messages, finding a small company or several entities to send out many text messages, and using the method of casting a long line to catch big fish.

The third method is to contact Wenzhou tenants or other tenants to implement special preferential policies for the collective purchase of units, the purpose of which is to create a momentum, show a situation of short supply, and create a tense atmosphere for people.

The fourth way is to achieve the "potato policy" on the housing and sales methods, the practice of these policies is to pick a bad position first, sell and buy the bad part first, and then, and then release some good collocations to catch people's mental activities, so as to meet the needs of different customers, in order to leave a room for future work, the first to choose the first to choose a good listing, which will cause a tense situation, so that some people settle down, pay the down payment first, and determine the buyer.

The fifth way is to put out a large advertisement in the main position on the street to publicize the preferential policies of enterprise real estate, and leave a telephone hotline or contact information for everyone to choose conveniently.

The sixth way, set up a telephone reception team, patiently answer the questions raised by customers, guide customers to view the listing, use the role of media publicity, publicize and display enterprise management, carry forward the concept of integrity of the enterprise, and improve the visibility of the society.

In short, she used all the methods used in the market, and she also used them one by one the methods that the market did not use.

Don't say that these tricks really work, after adopting such a strategy, the sales department is prosperous, and the people are particularly prosperous.

Now, the real estate business she leads is carrying out various tasks in an orderly manner, coupled with the reaction of policies, because it is in a seller's market, there is an endless stream of people who come to consult; In addition, the strategy adopted at the beginning is just right, it is aimed at mid-to-high-end customers, the layout design is also reasonable, and the landscape and garden scenery are also reasonable. Therefore, on the contrary, there were many people who went through the back door, so He Dazui encountered a tailwind.

In addition, Zhang Goudan of the Finance Department has run a lot of banks, especially the opening bank of the Rag King Company, and they have all offered to support the work of the enterprise. This kind of work that is good for the company, good for the bank, good for the customer, who is not a fool not to do it? However, this Zhang Goudan is also very attentive, and does not stay in a bank, in case someone turns his face, if there is something else, he found the Industrial and Commercial Bank of China, the customer representatives of the commercial bank, all opened accounts in other people's banks, put the eggs in different blues, so as to avoid greater risks in the enterprise, but also to achieve a reasonable and effective use of various resources.

When handling banking business, Zhang Goudan often reported the situation to me, and he also had his own opinions and his own experience. He said: "We are borrowing chickens and eggs for banks, and if we can cooperate with banks, it is also a great business." ”

When we didn't have anything to do, he used to tell me about things that were going on in the banking world.

He said: "As for the banking industry, the banking industry is very prosperous at the moment, to what extent? When some people get rich, people don't dare to go to the bank for loans, for fear of not paying it back, afraid of going to jail, afraid of losing money, or have no projects; Therefore, the bank at that time was doing the work of the people below. However, ten years to the east of the river, ten years to the west of the river. People see that after some people get rich, the resources of the bank have become a contradiction, and who can borrow money has really become a great relationship, either a doorway or a back door. As long as you can borrow money, you can go to the project, no matter if you pollute the environment, no matter what you do, this person has the capital to toss with this fund. ”

However, we still give benefits to others, and there is no place in vain these years, no one is not greedy, and no one is a paradise. When I was running to the bank, Zhang Goudan told me a few jokes, one of which was like this: A farmer used his house as collateral to borrow 20,000 yuan from the village savings office, and then, with the money he borrowed from the village savings house, he went to the town's credit union to give a gift loan of 100,000 yuan, and then, this person used the town's 100,000 yuan gift to the city bank to borrow 1 million, and then, this person took the million and went to live his happy life, and the bank could no longer find anyone. This million has also become the bank's bad debts and bad debts.

I said, "Our company can't do this, if that's the case, we won't be able to do it for long." ”

However, I know what he means by telling this story, and he is illustrating a matter through this matter, and also about the state of people's thinking and management at that time. People can't make moves according to tradition, they have to use what mortals can't think of, in order to attract great benefits.

Is there an even more amazing story? This is a true story, although this story did not happen to my head, however, this is an interesting story that happened in other industries, saying that this enterprise ran a coking plant, that person relied on loans at that time, the more the enterprise expanded, the more insufficient its funds, the more he went to the bank for loans, at that time, in addition to the normal bank interest, there was an unspoken rule is to borrow 10,000 yuan, give a benefit fee of 1,000, as a result, a loan down, up to more than 5 billion yuan, the enterprise can not afford to pay back, I had to give a loan to the enterprise again, what was the situation at that time? If you don't lend money to the enterprise, you, the president of the bank, can't help but have the final say, and the boss of the company has the final say, and he says that if you don't like you, you can't do it, and he and your superiors are good. From another point of view, how much benefit you have taken from others, your loan has become a bad debt, what should I do? As a result, the success of the enterprise was supported, and the bank was able to resolve the risks of some enterprises. It just happened that the coke industry was hot in those years, by the way, it was also the time when my real estate was hot, urban construction needed a large amount of steel, and steel needed coke, so the whole industry was linked, and it was in a particularly good business period, so this company made a lot of money. Later, the boss of this enterprise not only succeeded, but also became a representative of the National People's Congress, which is unimaginable!

After listening to the story that Zhang Goudan told me, I really broadened my horizons. When I was at the University of Electricity, the teacher talked about economic phenomena, no wonder the economic books said that the combination of economics and politics would bring something, no wonder the economic books said that the failure of the Paris Commune was caused by the banks? If you have the lifeblood of the economy, you will have everything.

From then on, I had to change my current concept. Seemingly impossible things can happen, and unexpected things can be done in a variety of ways. People are born in despair, wisdom is used in extraordinary circumstances, I use the wisdom of ordinary people to be ordinary people, I use wisdom methods to be wise people.