Chapter Fifty-Three: The Third Party of the Wall
Lin Yan's act of convulsing and launching works. In fact, it is very irrational. The game of the red and white machine is released, and there is a stable frequency at the most. Let players generate shopping habits. It's like a weekly comic book, which hits the shelves at a fixed time every week, and then, every week, readers buy it.
Unlike the manga, of course. Game cartridges are more expensive. The thick copy of the manga is only 200 yen. A game cartridge can cost 5,800 yen.
However, the advantage of the cartridge of the red and white machine and other cartridges is that the quality of the game is guaranteed, and players will not feel distressed when they buy it back, and feel that their money has been spent in vain. Lin Yan told Chubby Dun that the games we have reviewed must be considered at the right retail price and want to buy them. Otherwise, it will live up to the expectations of the majority of players for the red and white machine.
"Takahashi Celebrity's Adventure Island" was released in this context. Since the factory has sufficient production lines, there is no shortage of capacity.
Takahashi Toshiyuki Company placed a total of 200,000 orders. It's not that they don't have confidence in their cassettes and think that there will only be 200,000 sales.
It's that they only have the money to pay for the next 200,000 cassette. This money still comes through loans.
Chiba Games' consignment production system is a more painful system. It does not allow third parties to produce their own cassettes because, officially, they are third party cartridges. Quality is not effectively controlled. It is irresponsible for players to allow such uncertain quality products to enter the market.
However, this kind of foolish words can only be believed by players who don't know why. Would think that Chiba Games is really a good company for the sake of players. In fact, all third-party vendors, as well as some Chiba Games insiders, think so.
Monopoly will generate huge profits. And this kind of commissioned production of Chiba games is a kind of monopoly of red fruit fruit.
Moreover, it is particularly unsympathetic. It does not accept the system of paying a deposit upfront and then producing. It requires full payment. before production begins. Such behavior will have a great impact on the capital chain of third-party vendors.
And the bigger problem of this system is now due to the fact that there are very few games that have passed. It hasn't been reflected yet, so let's talk about it later.
"Takahashi Celebrity's Adventure Island" hit the counter on Friday, and after sales on Saturday and Sunday, next Monday to Friday, 200,000 cassettes were issued. More than half of the sales were sold, and the sales volume reached 130,000 in the first week.
As soon as this statistic came out, it became a carrot in front of many red and white machine heads, urging them to make games that meet the standards according to the requirements of Chiba Games.
And those third parties who defected from the red and white machine camp and joined the video game alliance are more or less regretful.
Although the quality of the game is very high, the performance of the machine is not very good. It will limit their play to a certain extent.
However, once passed. The sales volume in the first week can exceed 100,000.
You know, on the "supercomputer" of the video game league, although launching the game is simple. As long as you make it and don't violate some rules that are basically impossible to violate, you can go into production and get ready to go public.
However, the sales of "supercomputers" are relatively small. Although it is the second largest console game platform in addition to red and white machines, the total sales volume is only a few hundred thousand units, and "Game Pass" has counted that it does not seem to have exceeded 500,000 units.
And since the machine is more advanced than the red and white machine. The capacity of the cassette is also larger, so the cost and selling price are also higher.
Although, there are many games released. But games that have sold more than 10,000 units. Except for a few first-party video game alliances, only two third-party manufacturers have sold more than 10,000 copies.
And it took more than a week to achieve this achievement.
The sales of game cartridges are on a downward curve. Tend to have the most sales in the first week, and the week is getting less and less than the week. After five or six weeks, you will enter a small, but stable, smooth line.
is like "Super Mario", which is the most popular and influential, and his smooth period can catch up with the sales of others at their peak. More than 10,000 copies are sold almost every week.
This is because, although this cassette, it is not bundled with the machine. However, in the eyes of buyers, Super Mario is the standard for red and white machines.
Without Super Mario, you still say you bought a red and white machine? Will you play?
In this way, Super Mario became the first video game in the entire history of video games to sell more than one million.
Even the video game arcade "Space Invaders", which Lin Yan first produced, which created the era of video game commercialization, sold a total of only more than 800,000 units, and this sales volume has almost saturated the arcade market around the world with "Space Invaders".
Of course, this is not to say that there are only more than 800,000 Space Invaders in this world. There are also a lot of high-imitation machines, if you count them, more than a million units are still easy.
If, add those space shooter arcades similar to Space Invaders, then the sales of this series, perhaps, hit nearly three million units.
However, due to these data, it has not been counted and summarized by a special company. Therefore, the larger the number, the greater the deviation from the actual situation.
However, there is not much problem with this data from a macro perspective.
Although the profit of the arcade machine is higher than that of the cassette, I don't know how much. However, most of those third-party manufacturers have sold thousands of arcade machines. It has never even reached more than 10,000 units.
So, when they first arrived at the video game league, they didn't think there was anything wrong with a game cartridge that could have four-figure sales.
However, when compared with Red and White Machine's "The Great Adventure of Takahashi Celebrities", you can see the gap at once.
To live, to live, to live. The most feared thing is to compare with others.
"Supercomputer", which was originally a relatively large platform in their eyes, is now compared with other people's "home computers", and the gap is getting bigger and bigger.
Some third parties who have a rather sloppy demeanor have begun to think about whether to break away from the camp of the video game alliance and rejoin the camp of red and white machines.
Anyway, didn't I have any bad impact on the red and white machine?
Chiba Games, however, are willing to accept a third party who has betrayed them. However, this time there is an additional condition from the original, which is a guarantee, and you have to pay a guarantee in the Chiba game to come back.
In this way, many third parties began to hesitate. (To be continued.) )