Shenzhou Video Network co-organized the first Huaguo Micro Film Festival, which can be said to have caught Huaguo Film and Television Network and Tianxia Video Network off guard!

With the promotion of the first micro film festival, the general trend has become a success, and there are countless applicants! In just a few days, there have been more than 1,000 applicants, and as long as one of these applicants makes an average of one micro-film, then there are thousands, and there are only a few awards, and the competition can be imagined!

And among these people, not only the little-known grassroots directors, but also the directors of many small and medium-sized film and television production companies have also signed up, after all, the rewards of the competition are definitely a huge attraction for them!

Especially the directing opportunities for theatrical movies and the "Legend of Lu Xiaofeng" series of movies, and for actors, the same is true, because as long as they act well, they may be able to reach the sky in one step and enter the sight of entertainment giants!

And it is worth mentioning that this time this time the micro-film festival hosted by Shenzhou Video Network in conjunction with several major associations and several major film and television giants, because of its rich rewards and huge lineup, attracted small directors under small and medium-sized film and television production companies in one fell swoop, after all, this is also a road to heaven for them!

No director just wants to make some TV series that can't be star-studded, and movies that can't enter theaters and can only sell online copyrights and videotapes!

And this time, although thousands of troops have crossed the single-plank bridge, there is at least this glimmer of hope, and the competition system of this micro-film competition is relatively fair!

Even if the top awards are selected by a panel of judges composed of famous directors, famous producers, famous screenwriters, etc.! But they can still compete for the prize that is chosen by the public!

Although there is only one Best Popularity Award, Shenzhou Video Network has also announced an extremely attractive award!

In this micro film competition, it will also be voted by the public, the top ten outstanding advertising films, the top ten outstanding animation films, the top ten excellent feature films, etc. Although the rewards of these awards are not as generous as the highest awards, Shenzhou Video Network and Fengxing Film and Television promise that they will purchase the TV rights of these excellent micro-movies at a high price, and they will be broadcast on Fengxing TV!

So, although this time the micro film festival, for those large film and television companies. It is not too attractive, but for small and medium-sized companies, it is definitely an opportunity, so, invisibly, with this micro film festival, Shenzhou Video Network has successfully broken the restrictions of Tianxia Film and Television Network and Huaguo Film and Television Network!

However, Huaguo Film and Television Network and Tianxia Film and Television Network will naturally not sit still! In fact, the establishment of Shenzhou Video Network has far less impact on Huaguo Film and Television Network than on Tianxia Film and Television Network!

Because. The predecessor of Huaguo Film and Television Network is Huaguo's No. 1 online video website, coupled with a huge satellite TV lineup, and "Who Can Be a Millionaire", "If You Are Honest, Do Not Disturb" and the talent shows of the four major commercial TV stations, so, for Huaguo Film and Television Network, the rapid development of Shenzhou Video Network can only be said to attract attention, but it is not enough to form an impact!

And the world film and television network is different. First of all, although Tianxia Film and Television Network is also the second largest online video website in China. But this was established when Youdou was not acquired, at that time, Youdou Video Network and QT Video Network were competitors, and I have to say that the influence of the four major commercial TV groups was too strong, especially in TV episodes, at that time. Youdou is not a company under the four major commercial TV groups,Naturally,It is impossible for all resources to be used by it,Some of them still flow into other video websites!

But now it's different, Youdou has been merged into Huaguo Film and Television Network. As competitors, even at the expense of issuing restraining orders, how can the four major commercial TV groups give their resources to competitors again?

And although there are many film and television giants behind the world's film and television network, they are still stretched!

And the wave after wave of craze swept by the Shenzhou Video Network, making the situation of the World Film and Television Network worse and worse, and the result is naturally predictable!

So what Tang Feng and others didn't expect was that their momentum for this micro film festival actually made the two originally hostile camps, or rather, just the world film and television network compromise!

In other words, it is just a temporary compromise, and the World Film and Television Network and Huaguo Film and Television Network have actually cooperated!

Soon announced a means to counter this time the micro-film festival of Shenzhou Video Network!

Huaguo's first advertising creative competition!

It can be said that this advertising creative contest is actually only a part of the micro-film contest, but its influence should not be underestimated!

In particular, this time, Huaguo Film and Television Network and Tianxia Film and Television Network jointly sponsored the first advertising creative competition in China by the Huaguo Advertising Association and several world-class advertising majors!

For a time, advertising manufacturers gathered, including internationally renowned mobile phone brands, international daily chemical groups, food giants, store groups, automobile manufacturers, etc.

After all, compared to the micro-film competition, the advertising creative competition is more targeted!

In fact, the advertising creative contest can also be said to be a targeted micro-film competition, because the original micro-film actually refers to the advertising short film!

With the development of the economy, the competition is becoming more and more fierce, ordinary advertising has been unable to attract people's attention, and can not meet the requirements of these large manufacturers, therefore, creative advertising has become the main means of large brands to promote brand culture!

Even, a good advertising idea can get no less value than a big movie!

The most expensive creative ad in the world is a customized advertisement, and its advertising cost is as high as 500 million Chinese dollars! And the length of this commercial is only 16 minutes! It is also in the form of feature films, soft product placement, which can be said to be the most expensive advertisement in the world, and it is also the most expensive micro-film!

This time, the cooperation between Huaguo Film and Television Network and Tianxia Film and Television Network is not small, and many world-class well-known manufacturers have been brought in!

Contestants, you need to create according to the product characteristics of these manufacturers!

The winner of the first creative advertising competition in China will be determined by the purchase amount of the advertiser!

And before that, it was based on the public vote to produce the top ten outstanding advertising films in the top ten categories!

For example, if the applicant shoots a creative advertisement in the mobile phone category, then he will enter the mobile phone advertising category!

After public voting, the top ten excellent advertising films in this category will be generated, and after that, mobile phone manufacturers will bid for advertising purchases!

And these purchased commercials will land on the satellite TV stations under the four major commercial TV groups!

It can be said that in terms of attractiveness, it is no less than the micro film competition of Shenzhou Video Network!

After all, although the Micro Film Contest also has sponsors, there are not many after all! It's not like the Creative Contest, which has a huge lineup!

This is the first advertising creative competition in China, and more than 1,000 advertising companies have joined it! Among these thousands of advertisers, there are the world's top brands and leaders in various industries! (To be continued......)