Chapter 87

The Imperial Capital Entrepreneurship Competition is being carried out in an orderly manner, but a turbulent flow under the surface of the water is faintly flowing in the venue.

The more projects that gave speeches on the stage, the more people gathered around Hou Shida, and in the end, it even became a situation where there was a conference at the top and a small meeting at the bottom.

"Mr. Hou, what you said about being able to intelligently network household appliances, is this technology really possible?"

Hou Shida nodded and said: "Of course it is possible, now there is wireless LAN technology on the market, that is, wifi, and the cost of home wireless routing is not very high." In the field of smart home, with the wireless router as the center, the mobile phone is used as the control terminal, so that users can deeply grasp every detail of their lives, which will greatly enhance the connotation of the products. From selling goods to selling lifestyles, this has a very positive effect on improving the level of enterprises......"

"Mr. Hou, our Sunshine Energy Company is engaged in solar energy technology, do you think there are any advantages of intelligent networking technology in new energy?"

"Of course there are advantages, and they are huge! Photovoltaic power generation is very sensitive to dust, right? In the maintenance of photovoltaic power plants, if the network-only technology can be applied to drive the robotic arm for automatic dust removal, can it greatly save labor costs? ”

……

As more and more people gathered around Hou Shida, it was finally his turn to take the stage.

The whole process of introducing the project is actually lackluster, and it is basically similar to the content of the rematch process. However, unlike the situation in the semi-finals, the judges of the final this time were more than a step higher.

In addition to Wang Menglong and Yu Tian, only one scholar and expert who received a State Council allowance remained. The other judges include high-level executives from foreign investment institutions in the imperial capital, as well as actual helmsmen of well-known enterprises, and everyone's name can be scary.

Hou Shida's amazing events in the semi-finals of each region did not seem to attract too much attention in the finals.

Hou Shida's speech entered the question session, and the projects that entered the finals had already submitted relevant project documents. The judges can learn about the content of the project in advance according to their own interests, and naturally some people have already thought about what to ask questions.

"Ahem, Hou Shida, as to whether the input method you said can make such great progress in the popularization of computers in China, we will not comment for the time being. But as an entrepreneurial project, I would like to ask a core question, how do you make money from this project? You know,It's not that no one has done this kind of thing like input method charging,For example, many of the early input methods in the decade were charged。 But where are these input methods now? The profitability of the input method turned out to be quite problematic. ”

"This ...... Judge Lu, your thinking is a little misunderstood. Hou Shida saw the identity of the questioner through the name tag, and replied unhurriedly: "Free input method is the trend of the times,It is true that it is impossible for someone to go against the trend。 However, for the input method profit itself, no one stipulates that the profit must be obtained directly from the user. ”

"You mean advertising on the input method? This kind of thing will have a great impact on the user experience, right? ”

Hou Shida shook his head resolutely and said: "No, the input method is the input method, any attempt to increase the cost of user use, remind the user of their own existence, is the destruction of their own brand." ”

Hou Shida is quite dissatisfied with this approach of many software in later generations,As an input method, I don't stay honestly in the lower right corner of the screen.,It's okay to always jump into a pop-up window.、Push what news.,Isn't this not a good job? The best input method is the input method that makes people forget the existence of the input method! Do your job well,Is the only way out of the input method。

"Then you don't charge or advertise, how are you going to make a profit?"

Hou Shida thought for a while, and finally said: "Sell traffic." ”

"Sell traffic? Can you elaborate on that? Judge Lu was stunned, he couldn't figure out how to sell this traffic. The six-ear input method is not ready to advertise, and it does not pop up windows, so how can there be any traffic to sell?

"Okay, then I'll talk about it."

Hou Shida cleared his throat and said: "If the six-ear input method can meet the design standards, there is absolutely no problem with the current 43 million computers in the country and 35 million users. On this basis, what if we provide an input method search entry? For example, our users do not need to open the search engine website, as long as they enter a certain combination of keys and keywords, they can directly open the relevant search results, which can greatly facilitate the user's search efficiency? ”

When Hou Shida said this, he glanced at Wang Menglong's direction lightly from the corner of his eye. Hearing a sudden snort, Wang Menglong, who was originally there with the old god, suddenly stood up!

"I'm not feeling well, go to the bathroom first......"

Wang Menglong said a word to the host of the conference, hurriedly walked off the rostrum, and walked towards the safe exit of the conference hall.

The corners of Hou Shida's mouth curled slightly, and his tone continued without the slightest change: "Not only to import traffic to search engines, input method software has always had a misunderstanding, that is, the input method is simply regarded as a software for entering Chinese. But we have decided to change this thinking, in my opinion, the input method is actually a platform for human-computer interaction! It's an entry point to operate the computer! If you look at input method software with this idea, you can find that it actually determines where the user can go through the input method......"

Hou Shida looked at the judges who bowed their heads and pondered, and finally concluded: "As long as you grasp the direction of user choice service, I think the six-ear input method does not need to worry about how to make a profit." ”

"Wonderful!" Judge Lu, who asked the question, didn't expect that Hou Shida would hand over such an answer. The entrance of human-computer interaction, grasp the user's right to choose, so the understanding of the input method is really exquisite, too thought-provoking! Not only the judges on the stage, but even the participating teams in the audience felt that they had a feeling of opening their hearts.

This principle can not only be applied to the input method, in fact, many industries have similar key nodes. As long as you master this kind of platform, you can completely take what the downstream industry wants. Even many colleagues in the IT industry can't help but think of someone at this time. Li Chiqi of Yuanhu Technology suddenly launched an all-free antivirus software last year. In the eyes of many people in the industry, this is completely a smashing behavior, and he can't make money with free antivirus software, so why do it?

At this time, these people suddenly realized that Li Chiqi's purpose was not to make money on antivirus software, but to master such a key node!

In this way, this Hou Shida is young, and he actually has the strategic vision of the CEO of a top software company in China!

"And what about promotion?" Although Hou Shida solved a problem, then another judge asked: "The project book says that the current assets of Liuer Software Company are less than one million, and even if the Liuer input method is good, the wine is deep and the alley is deep, how to solve the promotion problem?" To achieve 35 million users, how much do you think will be able to achieve this effect? ”

Hou Shida touched his nose, the funds that Liuer Software Company can use at present, millions are absolutely nothing. There are only two people in the company who know the company's account balance figures, and that is Hou Shida and Zhuo Fuhua. And now, after more than a month and nearly two months of sitting on the mountain, in fact, the entire company's assets have not even 50,000 yuan.

"I think the use of viral marketing is a more suitable promotion method for the six-ear input method."

……

While Hou Shida was arguing with Confucianism on stage, Wang Menglong had already walked quickly into the bathroom behind the security exit next to the conference hall.

He chose a cubicle, forked the door shut, took out his phone, and dialed a number with some anxiety.

"Mr. Mu, I'm Wang Menglong."

A calm voice came from his mobile phone, and he asked with some curiosity: "Director Wang, didn't you go to participate in the imperial capital's entrepreneurship competition as a judge today, and it's over now?" ”

Wang Menglong swallowed deeply, and said a little nervously: "Mr. Mu, I have a situation here that needs to be reported to you. ”

Mu Changuang is the CEO of Qiandu, and has always firmly controlled the strategic decision-making power of the company since its establishment in 2000. By 2006, Qiandu had established its own hegemonic position in the search engine market in Chinese mainland. With the development of PPC business, Qiandu has been listed on the NASDAQ in the United States, realizing a leap in the entire company level.

Although Wang Menglong is the CTO of Qiandu, when it comes to important events such as acquisitions and the company's strategic direction, he still has to walk on thin ice in front of Mu Changuang.

He relayed Hou Shida's previous speech on the profitability of the input method, and relayed it to Mu Changuang in its original form, and then asked him if he could increase investment and win the copyright of the six-ear input method. Listening to his relay, Mu Changuang didn't say a word during the whole process.

It wasn't until Wang Menglong finished Hou Shida's entire speech that more than five minutes had passed that Mu Changuang's voice came from the phone.

"Director Wang, the so-called one thing does not bother the two masters. About this six-ear input method, you have to pay attention to it. If possible, I would like to be able to get this input method, or this company. The most important thing is that I want to master the person Hou Shida! This person is the key to everything, and there will naturally be an input method with people, and it is worth paying a big price for it. And simply get the input method,In the end, it is likely to cultivate a terrible competitor。 ”

Mu Changuang saw very clearly that if a genius like Hou Shida couldn't be in his hands, it would be a terrible thing.

In particular, the Chinese semantic processing technology involved in the six-ear input method is too threatening for Qiandu!

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