"Game Pass" has made a series of reports on the red and white machine. Almost all the players who bought the magazine were poisoned. Choose to buy a red and white machine.

The conversion rate of this kind of advertising is, in the eyes of some, a miracle. Because, at least half of advertising is useless. However, most manufacturers who need to publicize it do not know which half is useless.

The conversion rate of "Game Pass", which is almost like a magazine and a red and white machine, is simply appalling in their opinion. have begun, the analysis of the magazine "Game Pass".

When Lin Yan got this feedback, he was also surprised. Although "Game Pass" is popular with players, it is also the most authoritative magazine in the video game industry today. However, the feedback from readers in each issue of the book generally accounts for only one-twentieth of the sales volume of the current issue.

In other words, the proportion of people who buy red and white machines is actually more than the number of people who give feedback to magazines.

Over time, though. The investigation team gradually understood why the advertisements of "Game Pass" were so powerful.

It turns out that it is not uncomplicated, but it is also difficult to repeat the operation.

They first analyzed the main buying groups of Game Pass magazine and found that the largest buyers were students.

This is because students are more interested in video games. However, because of the need to go to school, as well as the financial situation, the current laws and regulations. If you want to go to an arcade and have a good time, it's not too realistic.

Therefore, the common solution is to buy a copy of "Game Pass" to become addictive. And a magazine for the whole class is also a relatively big test for their pocket money.

Therefore, it is often the case that the whole class has that one in one term and then passes it on to each other. Even the magazine, which used to be clean and tidy, became a little dirty, a little thick, like black bread. However, I still couldn't bear to throw the magazine away. Instead, watch it over and over again.

In a small circle, it is easier for one thought to oscillate back and forth, filling the minds of everyone in the small group.

So. There are many people who can't hold back their shopping impulse and buy red and white machines, which are said to be arcade machines that can be played at home, which is not a small probability event.

Although said. Maybe one or two people buy it at the beginning of a class. However, if you think about it, there are about one or two magazines per class. Therefore, it is possible to reach the fantastic number of one to one.

After figuring out the reason, the investigating agency was relaxed. And those video game manufacturers who are interested in home game consoles. It is also clear to see the influence of magazines on players, which can make them more enthusiastic about what kind of machines to buy.

And when they asked about the advertising fee of "Game Pass", they felt that it was too expensive. Moreover, other people's media are always not as good as their own media, so that they can rest assured.

So, for a while. Various manufacturers have started to engage in game magazines and gamer magazines. As for whether it can be sold, it is a question.

However, in order to expand their influence, they are also more frenzied. If I can't sell it, I'll give it away, and if I can't give it away, I can't give it away.

So, players who have recently gone to the arcade. You will see a beautifully bound game magazine at the place where you exchange coins. When I asked how much it was, I didn't want money, and I gave it for free. Of course, one person will take a copy.

A few issues later, though. Just because of the quality of the content of the magazine itself, it is really a bit unbearable to read. As a result, no one even wanted to take it.

Because, this thing was taken. It wasn't much use either. Also waste energy and throw it in the sorted bin. Some players even said, "It's better to print it directly on toilet paper." Coated paper is expensive, and it is not easy to wipe the buttocks. This kind of very poisonous argument has reached the ears of the game company, and the person in charge of the person in charge has a heart attack. I don't know.

"Game Pass", which is the target of all emerging game magazines, will certainly not fight back. However, Haruka Kishimoto can't rely on free magazine distribution to compete with those game manufacturers.

Because, she doesn't have that capital. Her magazine company makes money by selling magazines. It's not like those who can spend money to run magazines, just for promotion. Her homepage is a magazine, and it's impossible to throw away her old books and go shopping with these guys.

Her strength lies in the quality of the magazine and her knowledge of the player base. Know what their tastes are, know what they want to see, what they want to know.

So, after the decision. She didn't do a free magazine giveaway. No price reductions were made. Instead, I chose to make a large number of posters and put them in the magazine as giveaways.

Actually, Lin Yan communicated with Haruka Kishimoto at that time. He said it would be nice if memory was cheaper. You can give away some game sample cartridges as gifts.

However, Haruka Kishimoto just thought that this was Lin Yan comforting himself, and he didn't think much about it. Because, the price of a game cartridge is 6,800 yuan, but it is more than ten times the price of a magazine.

If you really give away a cassette, it will be much more expensive than giving away a magazine for free. It's better to go out of business directly, and come neatly.

Lin Yan looked at Haruka Kishimoto at that time, and he also knew that he was talking about this too early. If you put it in the next ten years. Wait until the time comes when cheap discs begin to replace expensive memory cartridges and become the carrier of games. At that time, it was normal for game magazines to come with game CDs.

Anyway, the disc is a thing, and the price of a single is very little. Not many people are distressed either. And at that time, no matter which game console it was, there couldn't be more. For players to choose themselves, they will buy a game that they have made. It's not just about the quality of the game itself.

There is a greater need for such a thing as advertising. What kind of wine is not afraid of deep alleys, it is almost impossible to get.

Of course, those things have to be many years later.

Lin Yan pulled his consciousness out of his thoughts. I found out that I was still in the activity classroom of the game club.

When I turned my head slightly, I saw the face of Yuki Chiba.

"What are you doing?" Lin Yan asked, Chiba Yuki. He had almost been taken off by her just now, because she had been so close to him.

"I didn't do anything. I'm just looking at what you're thinking, and I'm just looking at how seriously you're thinking. Chiba Yuki said.

On the side, it seems that the sound of Little Fat Dun's heartbreak can be heard again, and the sound of Mayou's pen breaking by the river.

Lin Yan said, "I've already figured out what game to make." ”

――――――

It took twenty minutes to land before I landed. Starting pills. (To be continued.) )